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'The World Needs the Xlqn Who-

-Realizes the truth that COURTESY is a vital human achievement in any kind of times;

-Appreciates the fact that SERVICE to the other fellow can be practiced regardless of which rides the wave . . supply or demand;

-Understands that the Golden Rule still functions;

-Loves his fellow man and plays square with him under

-Has grasped the thought that a and appreciation of the other fellow the foundation of selling success; kindly is the understanding cornerstone in

-Works to BUILD HIMSELF in the estimation of other men and builds upon an honest foundation;

-Practices at all times all the honest arts of Salesman-

Your hardwood lumber yard!

we mointoin_properly seosoned ond stored-the lorgest voriety ond volume of hordwoods west of Chicogo. Coll us for prompt delivery of ony quontity.

HARDW(I(|DS

Plywoods o

Sipcr l8E3A lumber

. S(IFTW(I(|DS . WAIL B0ARDS wholomlo Only ship, such as Courtesy, Understanding, Kindliness, and thorough Appreciation of the other fellow's viewpoint:

-Nafional Foresf Products Week . . October 16-22-

| 960 Residenticrl Building Over 1959

The value of new construction put in place in February 1960 amounted to $3.6 billion, according to preliminary estimates of the Bureau of the Census, U. S. Department of Commerce. This was 4/o below the January level, less than the normal seasonal decline between January and February, and 2/o above the February t959 value.

Spending for private residential construction declined by less than the normal seasonal change to $1.4 billion. This was 7/o less than in the preceding month but 2/o over the February 1959 level.

The total value of private construction expenditures in the first two months of 1960 was $5.4 billion, 7/o above the total for the comparable period in 1959. Each major type of private construction shared in this over-the-year advance, including residential buildings, for which outlays rncreased 2/o to $2.9 billion.

-National Foresf Producls Week ' October 16-22HPI

to Hold Atlonts Meeting

The Hardwood Plywood Institute annual Fall meeting will be held at the Dinkler Plaza hotel in .Atlanta, Georgia, October 5, 6 and 7. Meeting will begin with a board of directors meeting, followed by an early-bird cocktail party. October 6 will be a membership business session and talks by purchasers and specifiers of hardwood plywood. V.-bers will be brought up to date on the effect of the Institute's 1960 advertising campaign in promoting the HPI symbol. A reception and buffet dinner will be held Thursday night. The -meeting will close officially October 7 alter lurich. However, many of the members will stay over for the Louisiana State University-Georgia Tech football game, October 8.

-National Foresl Producls Week .October 16-22Foresl

Products Doy Benefits Us All

(Continued from Page 12) thorough preparation t}rat preceded F'orest Products Day by California State Fair manag:ement;

For the assistance rendered by Sacramento Hoo-Hoo Club 109, and by Hoo-Hoo-Ette Club No. 5 of Sacramento for its contribution of stenographic work and its committee handling the "Queen of the Forest" contest and its stag:ing of the reception for the Queen and the Princesses at the El Dorado Hotel, and to Margaret Dawson, chairman;

To Hughes Brothers Lumber Co., F'oresthill, for the 110-ft. tree used for topping;

To the Speedy Transport Co., Stockton, for tree from the mountains to Sacramento;

To Setzer Forest Products for the logs for and log-rolling show; hauling the the bucking

To Reliable Crane Service, Inc., for the erection of the tree at the State Fairgrounds;

To Pacific Gas & Electric Co. for diggrng the hole in which the tree stood;

To the California Highway Patrol for furnishing a twocar escort .for the tree over 65 miles of mountains and freeway;

To the daily and weekly newspapers of the state for their news coverage; And be it further Resolved that a letter of Thanks be sent with this Resolution to all participants.

Forest Products Day of California, Inc.

A. B. Hood, President

LeRoy H. Stanton, Vice-President

C. D. LeMaster, Secretary

C. Russell Johnson, Director

R. F. Nikkel. Director

Pnrono/o

A pogtcard from Rotterdam, The NetJrerlands, postmarked Sept. 12, brings the news that Dorothy and Hal Brown of the former Woodhead Lumber Co.. Los Angeles, are now abroad. Writes the recent president of the Southern California Retail Lumber Assn.: "About a month and 15 lbs. more since L. A. Having a gland trip, Expect to be back about 11,215 if the dough holds out prices have skyrocketed terrific. These old cities are all rock and poor pickings for a lumberyard unless you stock petrified wood. Best regards to all-Dorothy and Hal Brown."

Harry C. Blelle spent Sept. 7-8 in the Redding area calling on mills for the Arrowhead Lumber Co., San Bernardino. He also attended the Bar-B-Q at Roseville on Northern California Lumbermen's Golf Day and spent some time with his brother Ea,rl K., and father, Earl M. Blelle, who are forming their own wholesale company in Sacramento.

Winding up his successful F ar East business huddles with the Japanese plywood industry, IHPA President Charlio Schmttt, of Atkins, Kroll & Co., and the missus spent a week in Carrnel Valley getting reacquainted last month.

Another postcard at hand is from Harry Whlttemore, who pens, "Pat and I decided to see California first this year. We visited Yosemite for a week, then came down to Bass Lake, which we think is a wonderful

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