,4 Dependab/eSource OF

Weil Tianufactured

SEASONED AND GR,ADED rurnBER AND LUMBER. PR.ODUGTS

In oddition to our own 12 sowmills, TTaV ore octively engoged in the procurement ond distribulion of oll West Coost lumber products ond mointoin buying offices in producing oreos to give the trqde complete one-coll bqlonced service.

discontinued several years ago.

He leaves his wife, the former Jane King; a son, King Goodrich, a fruit farmer in Santa Rosa; a daughter of Covina and six grandchildren.

Ellq L. Moore

Miss Ella L. Moore. 64. former secretary-treasurer of Hill & Morton, Inc., and more recently a director of Pacific Forest Products, Inc., Oakland, died August 10 at her Casadero ranch. She was born into the lumber business. Her eldest brother and other family members pioneered virgin redrvood logging in Sonoma county (Duncan Mills) in the late 1800s. She gained her interest in lumber and her experience with the family business in the operation in the Russian River region until shortly before World War I. She then joined the Chas. Nelson organization at Oakland, remaining until she joined Hill & Morton there in 193. She had been retired from the lumber business since 1950. She leaves four nephews and a niece, all connected r,'i'ith the industry: Ed and Dick LaFranchi, of Pacific Forest Products in C)akland and Los Angeles, respectively; Willard LaFranchi, Pacific Forest Products, Fresno; Tom Moore, F armers Lumber Co., Ceres, and X{rs. Nels Nelson, Hayward Nfill & Lumber Co.

r/\f. W. Woodbridge

IUMBER

Direct From Our High Sierra

W. W. Woodbridge, T2, lormer secretary-manager of the Red Cedar Shingle Bureau for many years, diecl July 18 in a Seattle hospital after extended illness. l{e was .ivell knou'n in the industry and regarded as one of the most widely traveled men in the lumber business. With a keen mind and flair for the spectacular, he is credited with originating numerous sales promotion programs which served to extend markets for red cedar shingles and shakes. Born in Virginia in 188,1, he spent several years in the constrnction field in Atlanta, moved to the Pacific Northwest in 1910 and rvas active in lumber and the lumber publication fields there many years. He joined the RCSB in 1934 and served as its executive officer until October 1953, rvhen he retired because of ill health. Also a well-known author and u'riter, Mr. Woodbridge wrote "That Something," one of the earliest best-sellers in the Pacific Northwest.

Grqnford Wholesole Co. Storted

The Cranford Wholesale Company, a new building materials distributor, has started business in Colton, Calif., for the San Bernardino-Riverside area. Ted L. Cranford, president of the organization, and his wife have moved there from Peoria, I11., where they had ten years of active participation in the retail and wholesale industries. Cranford has the Armstrong line of acoustical tiles and building boards, and Formica plastic laminate. Other lines will be added as satisfactory sources are obtained.

Cranford will sell wholesale only, with no retail or contractor connections, they declare. Warehouse facilities are said to be the best, located on a siding with ample dock space and at dock height. The firm plans to give quick fork-lift loading service to its customers. They expected to be in position to make deliveries out of the new warehouse by September 1.

Milirory Housing Progroms - Title Vlll

Locations where civilian housing needs under P.L. 574 might be provided include:

Army-Fort Huachuca, Arizona; White Sands Proving Ground, New Mexico; Navy-China Lake Ordnance Test Center, California I Air Force-Edwards Air' Force Base, California; Holloman Air Force Base, New Mexico. Dealers interested in bidding on this type housing should contact the officer-in-charge at the particular military installation involved and request to be put on his mailing list to receive invitations to bid on any units approved for his location, says the lr{ational Retail Lumber Dealers Association.

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