REDWOOD BOARDS

YOU WANTAT NO EXTRA COST!

PALCO-LOC ARCHTTECTURAL QUALITY REDWOOD IS FINGER JOINTED AND ELECTRONICALLY GLUED, ACHIEVING PERMANENTLY STRONG LONG LENGTHS.

You'll like the profits you make selling Palco-Loc custom length redwood, lt's the kind of lumber your customers need! And besides the time and cost-cutting advantages they get, your inventory control is simpler-with "shorts" virtually eliminated. Available in boards and worked patterns. Also with Palcote factory-applied paint prime and protective packaging. Write for information nowl

PALCO-LOC CUSTOM QUALTTY REDWOOD

IASC Convention

(Conttnued, from Page 6) entered the business world in the manufacturing end of the plywood industry; after many years of successful sales experience, he joined GeorgiaPacific in 1957 in his present capacity. He has been active for a number of years in Operation Home Improvement, Home Improvement Council and the National Plywood Distributors Association, having acted as a director of the latter two.

Advancernent of itrg."

Science in Market-

Wednesday's Business Managemen-t Luncheon will star Dr. Gunther W' Klaus, Assistant to Vice President, Sales, Purex Corporation. Educated in Germany. Dr. Klaus has had a wide businesi experience in this country. In 1955 he reieived the "Merit Award" of the American Marketing Association, Chicago ChaPter, for a P?P!r en; titled "A Concept of Product Pricing" as "A Significant Contribution to the

Three subjects bound to draw attention to Wednesday afternoon's business session are "Land Development" -Ju.y Oldham, U. S. Gypsum; "Plan Service"-F. O. Marion, Masonite; and "Shell Housing"-Gordon Lawler, The Celotex Corp.

Further interest will be generated in the following panel discussion on "Who Is Going to Sell the New Building Materials That Are Being Developed ?"-moderator, the able Irl E. Matheny, sales promotion manager, Pacific South Division, U. S. Plywood Corp.

After a long day's concentration on matters of business, members and guests can look forward to the annual dinner-dance to be held Wednesday evening in the hotel's Cavalier Room.