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Wftofesofe Distribulors -- Wesf Coosf Foresr Products

SCRTA Plqns Biggesr €onvention

(Continued from Page 2)

R.W. llAtToll & c0. Wholesclle Lumber

475 Huntington Drive Sqn Mcrrino 9' Cqlif. PYrqmid l-2127

Sales Representatives in Arizona and New Mexico

\[est Coast Softwoods Idaho Pine Spruce Douglas Fir Plywood

tory, IJC, Richmond; Jack Salmon, associate editor' Building Supply News, Chicago-mechanical handling equipment specialist; Brad Trenham, California Taxpayers Assn' -"Vy'ays to Cut the Tax Load;" Herbert Mann, Pasadena architect and KFI radio artist"Reducing Building Costs;" Howard Edgerton, California Federal Savings and Loan; Al Robinson, Westinghouse Appliansg5-r'$i)< Ways to Lose Customers," and others.

One of the break{ast sessions is expected to include a local industry panel on pressing dealer problems, and James P. O'Malley, Phoenix, of the well-known O'Malley retail lineyard concern in Arizona, who is also an officer of the NRLDA this year, will highlight the Oldtimers' Breakfast rvith his talk, "fsIt Impossible to Merchandise Quality Materials in Arizona and California?"

This year Orrie Hamilton is inviting ALL Southern California Hoo-Hoo clubs (including the very active San Diego and Riverside groups) to attend the usual luncheon meeting dedicated to the fraternal lumber organizations along with L. A. Hoo-Hoo Club 2 andHoo-Hoo-Ette Club No. 1.

The 39th convention will climax the most successful membership and dealer-helpful year the association has ever had. It has achieved more of its goals and enlisted more dealers in its forging ranks since its 38th gathering last spring than at any time in its progressive history.

'Curly' Gook Esfoblishes New Wholesqle lumber Firm

Curly Cook, veteran Southern California lumber salesman, established a new wholesale lumber concern last month and is presently handling Douglas Fir, Redwood and Pine via direct mill shipment, or L. C. L. from yard stocks, at offices' and concentration yard which have been opened at7155/2 Telegraph Road, Los Angeles, for the convenience of dealers in the southeast area. "We are right on the Santa Ana Freeway, which means we can offer quick service throughout the greater Los Angeles area," Ctrly declared.

Mill facilities are available for special orders and the firm will be known as Curly's Lumber Co. Cook has been identified in the woodworking business for many years and was with the S. A. Troxel Lumber Co., Los Angeles, for over sEven years. He is well known throughout southland lumber circles.

March 15, 1956

Rate-Position wanted $2.00 per column inch

All others, $3.00 per column inch

Closing dqtes lor copy, Sth aad 20th s.o.s.-s.o.s._s.o.s.