New Fmodurct FnoffEts

Tub-Shower Recess Ponels

Homemakers looking for a way to add a decorative highlight in the tub-shower area will find new 5' mural panels, of plasticfinished hardboard a practical solution to the problem.

Shown is the Catalina pattern, one of nine scenes and designs in a new line of plasticfinished Marlite paneling. Available in 6'x5'and 5'x6'panels that are ideal for onepiece paneling of standard 5' bathtub walls, the murals feature hand-crafted gold artwork on a white background. The murals have a washable plastic finish that is highlyresistant to heat, moisture and high humidity conditions.

The 5' width eliminates the necessity for division moldings, provides an uninterrupted picture and a nicely-arranged bowl of flowers.

Home owners are "softened" for added improvements when they see the cheerful appearance of a room corner like this and learn that the factory-finished paneling can be maintained by occasional wiping,

"Sample selling like this example puts the dealer in a prime position to move from bundle to carload sales, just by applying the principle to many prospects, reaching them by advertising, direct mail, telephone or house-to-house calls.

"Customers who come in for advice and suggestions also are eager to hear ideas that will help them upgrade their homes at low cost. Iligh-style woodgrained hardboard paneling in many cases is exactly what they've been looking for."

Closet Acts os Displcy

A display closet will prove to be one of the most effective pennanent showroom exhibits. It can be used as a showcase for all types of new closet hardware, as well as sliding and folding doors. This display closet also illustrates the beauty and natural fragrance of a cedar-lined closet.

Drowing the Line

Panel accents recess.

wall scene, and reduces installation costs. Matching white end panels also are available to lumber and building material dealers for use with the murals. This plastic finished hardboard paneling can be installed right over old, cracked bathroom walls, The paneling can be damp-wiped clean.

Room Corner Disploys Con Meon Big Tickers

A sample, like a room corner, can lead to the sale of materials for improving an en- tire room or several rooms, says D. J. Moore, Masonite Corporation's manager of building products sales.

Take a room correr like the one shown. Situated in a living room, it was plain and uninteresting. Now it is full of life ind functional, too. Any alert lumber or building supply dealer can suggest a ,'try this for s_ize" routine, and with good follow-up sell the materials for much more than a room comer, says Moore.

In this case the owner simply added three elements: An attractive woodgzained hardboard wall, Masonite Royalcote in Honeytone cherry; a good looking desk, chair and lamp; and a bit of decor in the form of a

The serious young artist, absorbed in her work, enjoys having a wide expanse of attractive oak floor as her drawing board. Because wood is a natural insulating agent, the floor retards heat loss greatly, remaining warm and comfortable to the touch even in winter, according to authorities on home planning. And despite its strength and toughness it has a degree of resilience that makes it easy on the feet.

For these reasons handsome oak floors are particularly desirable in basementless homes built on concrete slabs. They also are an ideal choice where floor-to-ceiling window walls are used, as here. Unlike materials which fade when subjected to sunlight, hardwood is virtually unaffected by such exposure.

If desired, a portion of the interior can be left uncovered so that the home handyman can see how the tongue-and-grooved pieces of aromatic red cedar closet lining fit together to form a strong "weld," A wellplanned display closet can be a miniature "idea" center for the handyman.

New Durolock Design

A new Duralock knob design to compliment Early American or Colonial architecture has been announced by Dexten Lock Division of Dexter Industries. Inc.. Grand Rapids, Michigan.

Designated the 7100 series, the new knob is available on Duralock locksets providing a rang'e of sixteen functions for residential, commercial and institutional buildings. Knob is 2L/e" diameter. rose is 2 9/16". Standard backset is 23/e"i and 2s/+", 3V+" backsets are available. Extension links for 5",70" and 18".

Finishes available incluCe Polished Brass, Satin Bronze, Oil Rubbed Bronze, Satin Black, Polished Chrome and Satin Chrome. Write Dexter Lock Division, Dexter Industries, Inc., 1601 Madison Avenue S.E., Grand Rapids, Michigan.

Mioo-Guqrd Sqw Choin

A new cutting chain featuring a unique guard link for added safety u'hen limbing or salring small diameter pulpwood is being marketed by Omark Industries, Inc., u'orld's largest manufacturer of saw chain.

Called Olegon Micro-Guard Saw Chain, the new product is being introduced to the U.S. after two years of successful use in Canada.

The speciai feature of the chain is the unusual guard link which produces smoother and safer limbing and reduces the danger of kickback. Initially, the chain wilt be available in .404" pitch in .058 gauge and .063 gauge.

"We are confident that all pulpwood cutters will be impressed with the smoothness of this chain's opelation," said John Kent, salv chain ploduct manager for Omark. Omark also manufactures fastening, dlilling and sarving equipment for concrete and masonry and insul-pin stud welding equip- ment. Home offices are in Portland, Oregon with factory branches located from coast to coast.

Chain has safety length.

Alder Totem Poles

What's new in alder products? Totem poles; no less! Carved in the Pacific northwest for display in New Zealand!

Dudley Carter, famous axe sculptor, of Bellevue, Washington, has completed a ?-foot symbolic totem, using a large red alder log. After treatment with weatherproofing compounds, the poie will be shipped to a Rotary Club in New Lynn, a suburb of Auckland.

The donors are four Rotary Clubs in the Seattle area. It will be displayed in a city park.