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This year, we hope to help I you increase your sales by 15Yo Here's how:

Field Promotion

We have 71 men throughout the country whose primary job is building plywood markets and getting more eustomers for you. They're in cpnstant touch with builders, architects, industrial specifiers, preselling them on plywood products and building systems. There's a plywood field man near you. He'll be glad to aruiwer your questions and help you train your own salesmen to do a better job. If you haven't met him yet, send the coupon.

National Advertising

We'll work harder than ever this year to presell your customers with ads in mass-circulation magazines.

There'll be a brand-new full-color series on second homes in Sports Illustrated. And we'll continue the blockbusters in Better Homes & Gardens. We'll start people thinking about leisure homes, built-ins, storage ideas and new plywood sidings. We'll keep after your builder and cpntractor customers tooand sell them on new plywood products and building systems. Ttren we'll tell all these potential customers, "See your building materials dealer!"

Literature and Sales Aids

We have complete kits of eyecatching, hard-working display materials and idea books to help you build store traffic, sales and profits. We have how-to plans for you to pass on to your customers. You name the subject: built-ins, remodeling and add-a-room, second homes. See coupon below.

And here's what you can do

Stock and sell DFPA gradetrademarked plywood. Carry a big enough inventory with sufficient balance of grades and types to meet your customers'needs.

Give plywood a fair shake in your own selling to builders, indushial users, over-the-cpunter buyers.

Take advantage of American Plywood Association free sales aids. They're here for you to use. Order the ones from the coupon below that make sense for your market, your kind of business. But order now, ta make sure you'll get your share of higher plywood sales in 1966.

I Please have the plywood field represent. ative nearest me call for an appointment. E Please send the tollorving free promotion kits. I understand each kit contains a counter stand, 50 idea booklets and a window banner. E

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