FOR,R,Es|T Vy. VyrLsoI\r

P.O. BOX 114 SAN MARINO, CALIFORNIA SYCAMORE e-5748

lumber Deolers to See New Hqrdwore Products, Merchondising in SF Show

San Francisco-Faced with problems of the ever-changing demands of the lumber industry, more than 5000 dealers will have an opportunity to view first hand the newest trends on both the product and merchandising levels at the Western States Hardware Show in San Francisco, February 14-15-16. Home of this year's show will be Brooks Exhibit Hall, Civic Center, San Francisco's newest 100,000 square-foot exhibition center. The show is sponsorecl by the Cilifornia Retail Hardware Association.

More than 250 of the nation's leading manufacturers who will exhibit at the show, equally conscious of the increasing competition in the industry, are geared to show their best in the many new products and merchandising aids and techniques designed to help ret:iilers sell more in 1960. An extra feature of the show includes a model store loaded with many of the newest ideas and equipment designed for modern-day selling. The California Retail Hardware Association will also have an exhibit at which all of the services offered to its more than 1100 members will be displayed.

Concord Yord Hqs News Help

The Worthmore Lumber Co. at 700 Monument Blvd. in Concord, California, received some valuable publicity in a November issue of The Contra Costa Times. Complete with a photograph of the lumberyard, the article mentioned its fencing, paints, plywood, hardware and other building materials for pre-holiday remodeling.