AtL ALONE. . O

AND tIKE IT!

We're independent! And becouse we're independent there isn'l ony one monufocturer who cqn rock our boot. We're free lo hqndle mony difierent lines . . to sell you the best one to suil your individuol needs. Noturolly, we're not for' getting o'bout oll of our top suppliers, our mill sources ond our mony good friends in the industry, bul we ore independent enough so we qren'l forced to push ony one brond. Wb exercise freedom of choice in buying ond selling. Whol's more, our 3g yeors of speciolized experience with locol build' ing conditions is yours to profit by. So, if you're costing qround for q distributor who's free to give you unbiqsed selling . stop fishing, chum.

better. We should sell more of the lumber products lnrproved by your technology, which means we should sell more dry lumber. We should move over on VoLtr side of the fence. Our customers would be better satisfied if we did and in the long-run we would make more l,rrofi t.

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"Love of wood is bred into a man-like the love oi fishing and the outdoor life. We who are in this industry are f61lun31s-for our pro{its are only part of thc gain we derive. No business can succeed without faith in the prodLrcts it selis. Faith is the most impor-tanr ir-rgredient of enthusiasm and enthusiasm is the main ingredient for successful selling. If we have these ingr.edients, then we may be confident that the future ol our iltdividual bLrsinesses and of tl-le lumber inclustry is secure and bright. But that enthusiasm must he tenlpered and must not run wilcl.

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SATES without INVENTORY!

Toke orders for WESTERN PRE-GLAZED ALUMINUM SASH with the SNAP-lN-BEAD.

No Inventory - Order by Jobl Free Advertising Avoiloble!

Quolity Throughout -

. AICOA extruded oluminum

. LIBBEY-OWENS-FORD sloss

. WESTERN croftsmonship service

Hove your WESIERN Solesmon exproin the woy fo NEW PROFIIS slh AND CYPRESS STREETS

WESTER,N DOOR & SASH CO.

OAKTAND 20, CALIFORNIA TErnplebqr 2-84OO