SINCE 1876YOUR COMPLETE GUIDE... lumbermGns rcd b00lt senulcG

Th. Lumbcrm.ns R.d Eook llstsall oroducers, wholesalers, retailers of lumber and wood products of any kind, and. all manufac' turers ofwood furniture, cabinets and millworkmobile hom€s, pretab houses and modular unitswood recreational prbducts, sportsware and toys - boxes, crates, pallets and industrial productsand all other proclucts using wood in any form.

A Red Book llstlng showsthe exact business name - complete address, including

P.O. Box and ZIP CODE!concise description ol what the business does - sp€cial data such as location of purchaslng depattmontthe linancial strength rating (not alone the net worlh, but what is available to credltor3)the exact payment rating (how lt psys: prompt, slow' very slow)

A Red Book credit rating is accuraio, because the man who assigned it is a spocialisl in the field we cover. His rating allows you to make an lmmediate decision!

Rod Book rorrlcr glvo t/ou - o LUilBERIIENS RED BOOK r WEEKLY CHAilGE SHEETS o CUIIULATIVE SUPPLEMENTS o SUPPLEilENT BINDER o TRAVELERS EDIT|ONS o SPECIAL REPORTS r COLLECTIOI SERVICE quarterly n; $487.50 semi-annually !; $975.00 annually l. Please send more information, without obligation D.

BUSINESS NAt\r€

1985: A RERUN

(Continued from page 17) that 1985 is going to be a year where we've got to figure out more ways and means of improving the results on the revenue side of the ledger.

We've often told our stockholders, "As interest rates go, so goes PGL." In view of that statement, we've been extremely pleased to see some favorable developments in the following critical areas:

(1) Oil Prices

Many economists feel that the extremely high level of oil prices has been the biggest single factor behind worldwide inflation and hieh interest rates. Here's a brief summary of oil price history.

October 6,1973: War between Israel and Syria and Egypt erupts. Benchmark price of OPEC oil: $2.80 a barrel.

October 16, 1973: Arab members of OPEC more than double oil prices, and later embargo oil shipments to USA and other Israel supporters. By end of 1973, OPEC oil price: $l1.65 a barrel.

February, 1979: Success of Iranian revolution sparks panic oil buyrng. OPEC oil price: $26 a barrel.

End of l98l: OPEC oil price: $34 a barrel.

March 14, 1983: Due to pressure from a worldwide oil glut, OPEC reduces oil price for first time from $34 a barrel to $29.

October 17, l9M: Britain lowers price for North Sea oil by $1.35 per barrel, to $28.65. Similar cuts were made by Norway. Most "experts" predict continud softness in oil prices, especially by spring.

(2) lnterest Rates

The prime rate rose from ll9o in mid '80 to 21.50/0 at the end of the year. Prime rate was extranely erratic over the next 2 years, but gradually fell to the l0-l/2 - llgo area, where it stayed for a good share of 1983. However, interest rates started to rise in early '84, with the prime hitting and remaining at 130/o until a couple of months ago. It was down to ll-l/ 2tloat the time this article was wriiten, but there was a feeling in the air that rates might work lower.

In conclusion, let's all keep our fingers crossed for continued favorable developments in oil prices and in interest rates. If they occur, our fortunes would show decided improvement.

THE MOST SUCCESSFUL HOME CENTER'BUILDING MATERIAL ADVERTISING PROGRAM AVAILABLE o 36 Different Promotional Themes o 36 Feature ltems

36 Sub-Features

. 432 Generic Product lllustratlons

All in a sensational line drawing technique that makes it easy for you to adapt to your own advertising image.

'and you gel 2 sels ot all art work!

GUARANTEEO! ll you're not fully satisfied we'll relund your money pay the shipping costs both ways.

A Place for Everything

A do-it-yourself consumer booklet, "The Storage Book," is free from Georgia-Pacific Corp., The Storage Book, Dept. NR. Box 48408, Atlanta, Ga.30362.

Light Reading

"Light Streams" describing a tube lighting system is available free from Sylvan Designs, lnc., 19767 Bahama St., Northridge, Ca.91324.

All Wood Frame Up

Illustrated 4-p. brochure describing a composite floor system for all wood frame residential or multi-family construction is available free from Canam Hambro, 140 Gould St., Needham Heights, Ma. 02194.

Catch a Thief

"The Check & Credit Card Fraud Prevention Manual" information is available from Publishers Services, 6318 Vesper Ave., Van Nuys, Ca. 9l4ll.

High Performance Board

An 8-p. color brochure of asbestos-free building board is free from Brit-Am Venture Marketing, 601 Bound Brook Rd., Middlesex, N.J. 088,{6.

Heating Cost Control

"Treat Your Heat Like Your Lights" is free from Solid State Heating Corp., P.O. Box 908, New Canaan, Ct. 06840.

Smooth Pipe Flow

A new brochure of PVC and CPVC piping products (FL-001) is free from Elson Thermoplastics, P.O. Box 2M96, Charlotte, N.C.28224, Attn: Sales Dept.

Where & Who of Buying

"The 1985 Buyer's Guide and Directory to Wood Machinery Manufacturers of America" is free from WMMA, 1900 Arch St., Philadelphia, Pa. 19103.

For Prompt Service

On all New Literature stories write directly to the name and address shown in each item. Please mention that you saw it in The Merchant Magazine. Many thanks!

100 Maintenance Helps

A24-p. catalog of building and ground maintenance products is free from Garon Products, Inc., Raritan Center, Edison, N.J. 08817.

Things Are Looking Up

Literature (form No. 3951-0784) on residential mineral lay-in ceiling panels is free from The Celotex Corp., Building Products Div., P.O. Box 2260, Tampa, Fl. 33622.

Foreign Connection

A 4-p. directory of wood products and services from International Paper Co. is free from the company at 77 W. 45 St., Rm 4l-56, New York, N.Y. 10036.

Lots of Hot Air

Form C47A detailing an energy-saving heating and destratification system is free from Acme Engineering and Manufacturing,Box 978, Muskogee, Ok.7M2.

Light Up The Sky

Ballast lighting brochure is available iree from Hunt Electronics Co., Lighting Products Div., P.O. Box 3020, Plano, Tx. 75074.

Dream Kitchen

"Riviera Builds Kitchens To Fit Your Plans" is free from Riviera Cabinets, Inc., 825 Greenbrier Circle, Suite 200, Chesapeake, Ya. 233?.0.

Dealer Computers

Information on computer software programs for building material dealers is available from Jerry Walker, National Lumber and Building Material Dealers Association, 40 lvy St S.E., Washington, D.C. 20003.

Keep Your Roof On

A new 4-p. brochure on roofing anchors is free from the Rawlplug Co., New Rochelle. N.Y. 10802.

Wood on the Side

An 8-p. brochure of plywood siding specifications, installation and finishing recommendations is free from the Building Products Div., Union Camp Corp., P.O. Box 38, Chapman, Al. 36015.

From the Bottom Up

"A Guide to Floor Tile Value," 8-p. publication with color photos and diagrams, is free from Tarkett Inc., P.O. Box 2il, Parsippany, N.J. 07054.

lnstant Chic

"Kitchen & Bath Color & Design Cuide. Volume 5" is $4 from Success Systems,Box 2256, Fort Worth, Tx. 76113.

This Way Down

Information on fall protection, a 20-p. safety booklet, is free from the Research & Trading Corp., P.O. Box 445, Wilmington, De. 19899.

Information Please

"Do-It-Yourself and Save," a guide to telephone installation, is free by calling AT&T at (8W) 222-3rrl.

Hardwood Test Results

"American National Standard For Hardwood and Decorative Plywood" is $5 from the Hardwood Plywood Manufacturers Association, P.O. Box 2789, Reston. Ya.2?-0X).

Economic Influences

(Continued from page 9) bode necessarily continued high interest rates; interest rates are likely to drift down even if the deficit remains unresolved. If the deficit is resolved via budget cuts, i.e., the overall size of the public sector is reduced, the stage would be set for a rigorous and sustained rejuvenation of housing. If the deficit is resolved by greatly increasing tax rates (and, particularly, tax rates on taxpayers who do most of the saving and investing in our economy), then the longer term prospects for housing are less certain.

A third issue concerns the resolution of the problems created by the treatment of housing in the Tax Act of 1984. The features of that Act which penalize noninstitutional mortgage lending (i.e., seller financing), for example, will depress both new and used home sales if that feature of the Act remains in force. The increase in the depreciable life of rental properties from 15 to 18 years should have the effect of reducing somewhat the shares of multifamily starts but probably will not have a major impact on overall housing investment.

Lastly, the housing market will be influenced by the selection of policies to treat the present imbalance in the current account ("the trade deficit").

If this problem is addressed by imposition of trade barriers, housing is likely to be affected adversely because of the increases in the cost of steel and other building materials, appliances and other equipment used in the construction and outfitting of housing. If foreign retaliation attends the imposition of U.S. import quotas, domestic forest products suppliers may be injured. The foreign trade problem is caused by a number of factors, including perhaps the federal budget deficit, the relatively strong growth of the American economy and the resurgence in the role of the dollar as a "haven" currency, and the best outcome from the standpoint of housing probably would be to allow these developments to take their natural course.

In summary, 1985 will be a good year for housing but the future will be infuenced by the resolution of an unusual confluence of other policies. The resolution of the federal budget deficit, trade imbalance and housing tax treatment issues will have some influence in 1985 but more importantly will set the tone for longer term prospects.

The opinions expressed are those of the author ond do not necessorily reflect the views of the Federal Reseme Bank of Son Francisco. -ed.

TWO SCH0LABSHIPS are awarded each year bv the National Hoo-Hoo-Ette Club to women mlajoring in forestry. (left to right) Kay Lazenby, Weyerhaeuser Co., Hayward, Ca., national scholarshi0 chairman; Sandra Davidson. 1978-79 recioient who is now employed by Hammon, Jensen, Wallen & Associates, 0akland, Ca.; Syma Gapski, Rygel Lumber Sales, Newport Beach, Ca., national oresident.

GI-ASS:F:EE

Aevertisemetnts

$ LUMBER SALES $ LOS ANGELES, CA. AREA

Experienced lumber salespersons with customer following. Are you tired of taking home peanuts? Always working for the other person? Don't take it any longer, accept the challenge-be your own boss. Operate as an independent, use our buying power. We are looking for qualified salespeople. Individuals preferred, however, existing sales teams with substantial customer bases will also be considered. 10090 financing, no money of your own required whatsoever. Just talent !

Facilities and services provided:

(1) Complete custom mill

(2) Covered storage

(3) Office space

(4) Trucks

(5) Rail spur

(6) Secretarial sation plan with solid company. Mature individual needed for Fremont. Ca.. office. Prefer minimum 5 years' experience in lumber/wood products. Wholesale background preferred. Contact Dwight Curran, DMK-Pacific Corp. Days: (415) 796-3670. Nights: (415) 792-4496.

Literally the chance of a lifetime. Send resume to Box 519 c/o The Merchant Magazine. Our current staff is aware of this ad.

EXPERIENCED counterman for retail lumber and hardware sales. Small retail yard in North Bay, Solano County, Ca. Hospitalization, vacation, pension plan. Contact Jimmy Jones (707) 557-3000.

A newly formed company, but with 20 years experience and mill contracts, has requirements for representation in various territories throughout the U.S. and Canada. The candidates must have experience in selling lumber and dimension imports from the Far East. Write Box 517 c/o The Merchant Magazine.

Twenty-five (25) words for $19. Each additional word 650. Phone number counts as one word. Address counts as six words. Headlines and centered copy ea. line: $5. Box numbers and special borders: $5 ea. Col. inch rate: $30. Names of advertisers using a box number cannot be released. Address replies to box number shown in ad in care of The Merchant Magazine, 45fi) Campus Dr., Suite 4t0, Newport Beach' Ca. 92660. Make checks payable to The Merchant Magazine. Mail copy to above address or call (?14) 852-1990. Deadline for copy is the 22nd of the month. PAYMENT MUST ACCOMPANY COPY unless you have established credit with us.

ESTABLISHED Orange Co., Ca., hardwood yard, with full mill, seeking experienced lumber salesperson to service So. Ca. area. Excellent opportunity. Send resume to Box 516 c/o The Merchant Magazine.

DFW - LUMBER TRADER

Aggressive Texas wholesale firm seeks experienced lumber trader. Unlimited earr{ng potential. Hospitalization and retirement provided. Excellent work atmosphere in a growing area. Please send resume to Box 518 c/o The Merchant Magazine.

MANAGER for small retail yard in N. Bay area, Solano County, Ca. Salary open. Hospitalization, vacation, pension plan. Contact Jimmy Jones (707) 557-3000.

SALESMAN,/TRADER

Young, aggressive wholesale lumber company with offices in Seattle, Wa. and Dublin, Ca. presently selling western softwoods and cedar shakes and shingles, looking for experienced traders in either office. Top compensation and benefits plan. Contact Cascade Timber Products, Inc. P.O. Box 963, Issaquah, Wa. 98027. Phone (206) 192-9156.

EXPERIENCED lumber salesPerson, wholesale lumber company, industrial accounts in So. Ca. area. Commission plan, benefits. Send resume to P.O. Box 2627, Pomona. Ca.91769.

LUMBER TRUCK - 1970 Ford 600, 18' hardwood bed with rollers, 6 ton, air brakes. Fully conditioned, including engine. Price $9,900 or best offer. Call (714) 496-4881.

Hardwood People

A 70 page history of the Pacific Coast hardwood lumber industry. It preserves stories of the hardwood giants of the past: Capt. Robert Dollar, Bob Osgood, Roy Barto, Paul Penberthy, Leroy Stanton. Sr.. Donald F. White. l0 pages of historic photos.

Anyone in the hardwood business anywhere will enjoy these stones.

Limited edition. $12 special offer includes postage and handling. Order from author: Cage McKinney, P.O. Box6'772, San Jose, Ca. 95150. Publication endorsed by the Los Angeles Hardwood Lumberman's Club.

Twisted And Weathbred

NORTHERN CALIFORNIA wholesale lumberman retiring. All equipment, including office machines and RC 150 Hyster forklift, for sale. Write Box 515 c/o The Merchant Magazine.

Douglas Fir S4S and rough, 3x4 and wider and 4x4 and wider. Call Bill Hunter, Hunter Woodworks. (213) 77 5-2544; (2 I 3) 83 5-567 l.

COPELAND

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