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A S you grow. we in the association 1L business, must grow. It stands to reason that when you call your association with questions regarding employee help, marketing, OSHA, Phase IV, ad infinitum, you expect a professional answer.

Associations operate on a limited budget, your money, and we trY to give you a $1.50 worth of service for every dollar you expend. We, in the association field, manage closely. We skimp on "nice to have" items and realize we must make do with only the essentials. Your business should have grown in the neighborhood of lTVo -21%o dwing 1972, according to national statistics. The building material industry topped all others in sales growth during 1972. You are looking for a means to continue this growth and to remain in this posture for years to come.

Our job in the association is to help you maintain this growth and exceed it where possible. A manager up to-this lime has been a Jack-of-all-trades. He loads lumber, orders, sells on the floor, sweeps out the store, tallies daily sales' and a myriad of other functions. But this is coming,to an^ end. Th6 true manager will be required to divorce himself from the duties that could, and should, be done by subordinates.

We in the association, are developing a five-year growth program for the association. If the plan is approved and is implemented we will be in a much better position to stay at least a year ahead of your needs. We will be able to provide you with highly professional services in consultation, store iayout, maiket and merchandising, area market studies, education for all levels of employees, better and more competitive insurance, pension and profit sharing programs, comprehensive yard coverage, round table discussions, seminars, etc.

We plan to go l00Vo professional in our dealings with you. In turn we hope that you will go lo$%i professional in your duties in management. No more of this, "I can't let an employee attend a training course because I will be busy;" no more of "I can't make a board or committee meeting because I'm busy or have other things planned'," This is-your association. It was founded upon the principle that dealers should form a group for the strength they obtain from being together and expressing themselves as a group. Your association manager can only go as far as the desires of the membership will permit.

If you are in ihis brisiness you are in it for a profit. If you are in it for a profit you are in it for the services.provided ihat will assist your profit picture. If you are in it for the assistance you need to help increase profit and growth then you are being a professional. Participatel!!

Paul Ward Joins Niesen

Paul W. Ward has joined Niesen Forest Products, Inc., Fort Bragg, Ca. A l7-year veteran with Arcata Redwood, Co., Ward had been sales manager for the past 3 years. The Niesen Organization is a wholesale distributor of West Coast forest products.

After service as a pilot in World War II, Ward graduated from the University of California's School of Forestry. He worked for the Diamond Match Co. and the Anderson Valley Lumber Co. before joining Arcata Redwood in 1957. With Ar- cata, Paul filled a variety of sales staff at Eugene. In l96t he was assignments before moving to Eure- selected to pioneer the former West ka in 1969. He has been active in Coast Lumbermen's Assn.'s field various redwood industry affairs activities. and is a past president of Humboldt Hoo-Hoo Club.

He is now setting up a Morgan Hill, Ca., sales office for Niesen.

Cowan Joins WCLIB Staff

Chester W. "Chet" Cowan. 47. has been named to the staff of the West Coast Lumber Inspection Bureau in Portland. He had been Northwest regional manager for Western Wood Products Assn.'s field services department. responsible for technical and promotional activities in five Western states, Alaska and Hawaii. He also served five years as WWPA central regional manager at South Bend, Ind.

Thot's How lt Goes!

NEED:

SIaLtrEilcnr u,Iltt SPEGTES I Redrvood'.)

N EouffiruNrn PHONE (916) 4gg_l800

P.O. BOX 214881 SACRAMENTO, CA 95I}2 I

He began his lumber career in 1946 with Shepard and Morse Lumber Co., Westport, Ore. In 1950, he joined WCLIB as a lumber inspectorthe youngest ever employed by WCLIB. He was later named to the Bureau's supervisor

Willits Redwood Sold

In an age of ever fewer and ever bigger redwood firms, it was a refreshing change when the Willits Redwood Products Co., Willits, Ca., was recently acquired by a relatively small neighboring firm, the Harwood Products Co. of Branscomb. No price was revealed for the sale.

"Bud" Harwood noted that the move will allow the firms to serve their markets "without the impersonalized, computerized anonymity of a giant corporation. We plan to keep it that way." Harwood revealed work will start soon on modernizing the Willits Redwood Products'sawmill. Willits employs about l4O men, has two plants, a logging operation and a trucking line.

New president of the firm is Harold Robinson, who has already announced plans to retire soon. Willits v.p. and general manager Leo Hulett continues as general manager and Mike Ells, son of the founder, Russell Ells, stays on in an as yet un-announced executive position.

Harwood Products is a family partnership of Bud Harwood, his brother Jack, sister Susan Rubertino and their mother, Belva Harwood, the widow of "Big Bud" Harwood, the firm's founder.

New DG Service Chief

Edward M. Preim, a veteran of 25 years in the building materials indusfry, has been appointed Western regional manager of DG Shelter Products/Service Centers Div. He immediately announced plans for a substantial expansion of personnel, product line and sales effort in the eight Western centers under his supervision. He reports directly to James Craig, president of the division.

Preim, 45, has been employed for eight years with the Evans Products Company of Portland, where his most recent assignment was as Western regional manager. He also served as sales manager of Evans distribution centers across the United States.

Thompson to New SFI Post

KennethT. Thompson has been named general manager of the So. Ca. div. of Southwest Forest Industries at the City of Industry (Los Angeles) according to E. L. Quirk, exec. v.p. and head of the building products group. Thompson replaces W. E. "Bill" Baugh who has assumed other duties.

Quirk also announced that George H. Simanton succeeds Thompson as lumber sales manager, wood produc,ts marketing, at Southwest's Phoenix office.

Manufacturer Profits Soar

Duplicating the profits and sales performance of the opening quarter of the year, manufacturers of building products and materials posted an average profit gain of647o on a sales increase of267o during 1973's second quarter, compared to a year ago, according to F. W. Dodge.

Profit leaders in the second quarter were forest products producers, up l24%o; aluminum manufacturers, up 727o; and iron and steel producers, up 517o.'

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