Whatever h*nnl"d to. . .?

Bob West, Placerville Lumber Co.? Bob is alive and well and divides his time between Placerville and Lake Tahoe, Ca., in the summer months and El Mirage, Az., in the winter. Two of Bob's sons are still active in the lumbeibiz: Robert is sales manager for Sierra Mt. Mills in North San luan, Ca., and David works for the wholesale division of Lausmann Lumber Co. in Loomis, Ca. Bob and his brother Harvey own and ooerate the oooular mountain resort town of Craeagle, Ca., locatel a few mil'es'east of Quincy. Harvey West, Sr. bought the town and surrounding timberlands from the California Fruit Exchange in 1958 and built a line 18 hole golf course on the property. The course is highly regarded in NorthErn California golf circles and the town is a delight to visit.

Space Management

Several home centers are following the lead of the grocery stores in using bar code data to determine placement of merchandise on shelves.

Using special software and sales information gleaned from bar code scanners at the checkout counters, the stores are able to respond to buying trends by reallocating shelf space to provide more room for fast selling items and eliminate dogs. "For the first time, this provides a method for truly tailoring stores to customers' needs," said Willard Bishop, a Chicago, Il., retail consultant.

Home Depot, Handy Andy, Lowe's and Builders Square are among home centers now using or considering space management programs such as these, according to Dan Raftery, a vice president at Willard Bishop Consulting, Ltd.

We recenti-v attended church services at St. Theresa's Church in South Lake Tahoe, Ca., and were somewhat taken aback to see a plaque prominently displayed thanking Harvey West Sr. for donating the lumber ,r"d to build the churchlThis pr6mpted further investigation. We subsequently learned that West's benevolence also includes the building of two other churches, a17 acre Boy Scout camp, two libraries, a irunicipal park in Santa Cruz, Ca., a park in Placerville, and the donation of TOOO feet of Lake Tahoe frontage on Emerald Bay, including Emerald lsland and the famed Vikingsholm castle to the State of talifornia. Numerous other charitable contributions are to the credit of this very generous man.

Who savs lumb6rmen are onlv interested in making a buck and could care fess about humanity, sfotted owls and the li[e? Actually, I for one am very fond of spotted owls. They taste like a cross between pheasant and trumpeter swan.

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We were in Oregon recently and couldn't help but notice the preponderance of bumper stickers supporting the lumber industry. vs..the spotted owl-preservationist side. This was very refreshing, indeed. In California we don't see much of this sort of thing. About all we hear about around here is exorbitant housing prices and how the Japanese are buying up our real estate. lust the other day, Japanese interests bought a golf course that I am a member of - Stoneridge Country Clud. tt now has a new name. lt is called Stonelidge. Just prior to this a Japanese investment group bought Riviera Country Club in L.A. lt is now called Liviela.

Pacific Southeast Forest Products

P.O. Box 81 9, Diamond Springs, Ca. 9561 9

Larry White

Curt Crane $10 626-4221

Manufacturcrs: Ponderosa & Sugar Pine Mouldings and Cuts$ock