NEMfl PRODUGTS and selected sales aids

The Merchant Magazine about their first time computer purchase of any system. To put their mind at ease, Dataline offers a 90 day "try it before you buy it plan." The customer can return the system for a refund if it doesn't perform.

While the System 525 is small in both size and relative price, Dataline has packed a lot ofhigh technical performance into the 40 pound box that Bell hopes to incorporate into future systems. The System 525 runs off hard disk drives rather than floppies, commonly used on systems this size. Better yet, the fixed hard disk drive backs up to a removable hard disk system.

In laymen's terms this means that all of the inventory, sales analysis, accounts receivable, payroll, general ledger and accounts payable can be copied to another disk in about 90 seconds. Each copy provides added security to the dealer.

New designs in the power supplies have totally eliminated the need for internal fans. Now the system not only operates in human environment, but is quiet enough to fit into just about any office atmosphere.

Computer for Small Dealer

New for the small lumber and building supply dealer is the Dataline System 525 computer.

This product is aimedsquarelyat the dealer with sales of under $2 million, the predominant and by far largest market in the industry. The company feels it is their largest advance since founder and present chairman, Hugh Bell, started computer development for the lumber industry 12 years ago in the basement of his home.

"We feel we have the best priced performance system for that market with the System 525, " says Bell. With a price tag under $20,000, it includes a visual display unit, printer, computer, disk storage and software for inventory control, accounts receivable and sales analysis. This is about half the cost of comparable systems in the building supply industry today.

Dataline holds the price low by maintaining two levels of software (or operating instructions) for its systems. The 525 was chosen to run Level I software. which is the same used by the majority of its existing customer base. "Level II software is highly sophisticated, designed for the larger dealer and represents a higher development cost to us," said Bell. "Level I is pretty basic, thoroughly tested, and easy to learn without the sophistication of the larger systems.

Another area where the price was able to be reduced was in training. Dataline spent almost as much time and effort developing a self-training program as it did on the computer. If a customer can't figure out how to run the system from the operator's manual, he can refer to the training manual. If the training manual doesn't work, he can refer to the tapes. If he doesn't have a tape recorder, Dataline gives him one. All of this effort is done in the hopes of reducing the continued expense of flying people off to training classes.

Malfunctioning systems are completely replaced via air express rather than maintaining expensive field service personnel near the installation. Complete systems can be swapped in less than 24 hours.

The final hurdle Dataline had to leap was the fact that most small yard owners were clearly apprehensive

Also designed right into the System 525 is a battery back-up system that automatically kicks in in the event of power loss preventing data loss.

Chips Off The Old Block

Multi-use wood shavings have been added to the Furman Lumber, Inc. line of seasonal goods.

The spruce wood shavings can be used as bedding for farm animals, as well as household pets. Construction crews use them to keep down dust, and furriers to clean, dry and shine pelts.

A by-product of Furman's Canadian easy up fence production, the shavings are said to be available in a dependable supply. They are shipped in 3.75 cubic-foot bags by truckloads of up to 950 bags.

Spray Dirt Away

For more information on New Products write The Merchant Mogozine.4500 Campus Dr Suite 480. Newport Beach. Ca. 92660.

Please mention issue date and page number so we can process your request {aster! Many thanksl

Now available from The Savogran Co. is Dirtex, an amoniated cleaner in aerosol spray form for use on glass, ceramic tile, porcelain and other hard glossy surfaces.

It is specially formulated for removing grease, oilyfilm, fingerand hand marks, soap and fruit stains. In addition it removes bugs and dirt from windshields on cars and boats.

Canine Condominium

The Durable Steel-frame Dog House is fabricated of plywood attached to steel angle iron that frames the entire structure, including the opening, which is off-center to afford shelter from both inclement weather and drafts.

The roof is sharply pitched to prevent the dog from climbing on the house. There are no protruding overhangs for the animal to chew. The floor, which is 6 in. above ground level so air may circulate and keep out fleas and ticks, is removable for cleaning.

The manufacturer, The Continental House, provides pre-finished, pre-cut and pre-drilled steel framing together with all necessary hardware. Plans are provided for utilization of standard plywood sheets. Assembly instructions are included. The dog house is available in three sizes: medium to accommodate up to Cocker-size animals; large for Cockers to German Shepards and extra large for St. Bernards. Each is offered in kennel or home model. the only difference being the roof angle.

The basic design can be dressed up by adding roofing shingles, windows and various types of trim moldings. The only tools required are a saw, drill, screwdriver and pliers.

Big Blow Out

The Homelite Division of Textron Inc., offers a free power blower attachment with each purchase of an ST-100, ST-120 or ST-200 gas string trimmer.

The blower, with a suggested retail price of $21.95, has 100 mph wind velocity and can be used to blow leaves, grass, debris and even light, powdered snow from walkways and sidewalks.

Lumber Reman Blade

Ace Saw and Supply Co. is offering a new split ease blade for remanufacturing lumber.

The blade reportedly will corner radius and split lumber to specifications in one position and one operation. It eliminates jointing and allows kerf specifications to vary between % to % in. One easy set-up eliminates the need to joint pattern knives. No head set up is required. The blade is said to produce planer smooth edges.

The split ease blade is designed for use on both moulders and matchers. A high production, long life carbide tipped cutter produces long runs between resharpening although it sharpens easily and economically. With a maximum cutting depth of 2", it requires only two positions to accomplish three operations. Considerable set up time is saved with the lumber completely finished, according to the manufacturer.

Rack'em Up

Simpson Timber Co. now offers two display racks for Simpson International Doors.

Free standing racks are available for a single door or for twelve doors. Newly designed canopies top the displays and identify the product.

Close Order Drill

A line of four specialty drill merchandisers featuring 3090 lower pricing than previously available is being offered by Henry L. Hanson, Inc.

An all-wood, key-locked box with a transparent cover and hidden drawer for back-up stock, merchandises HSS jobbers length drills bits in standard duty fractional, heavy duty fractional, cobalt fractional and wire gauge sizes. It can be hung on pegboard or placed on counters.

Pictures of several International Doors are displayed on a side panel of the single door display which also has a slot to hold brochures. Doors snap in easily so the door being featured can be changed periodically. This single door display is lO4Vz" tall by 50%" wide and requires 24" for the stand.

Doors in the twelve door display rack slide in and out sideways for customer examination. This rack stands 84V2'' highby 42V2" wide and 36Y2" deep.

Display racks are shipped in cardboard cartons to be assembled.

High and Dry

The Permaglas Division of Evans Products Co. is offering single-ply roofing systems and accessories under the trade name Dependable Membrane.

This product features a talc-free, single-ply membrane sealed at the lap seams with Evans joint tape. When this tape self-vulcanizes, the entire roof is said to become one watertight sheet.

Because of these water-tight properties, Evans plans to offer a water ballasted roof system.

ACrankOnWindows

A complete redesign of the window operator system has made the Andersen Perma-Shield casement window easier to open and close.

The new split arm operator, hinge and crank assembly opens the casement unit a full 90" and provides 4Vq" of clear spacebetweenthejamb and sash for easy washing of exterior glass surfaces from inside the room.

A higher, gear ratio in the crank assembly requires less torque to open and close the sash and provides easy, fluid operation through the entire cycle. Operation from 600 to fully open position has improved 5090.

The new assembly is being installed on all Perma-Shield casement units, both double and triple glazed, except the CX series, because of egress requirements for clear opening of casement windows.

Protective Coatings

An asbestos-free line of Fortress@ asphalt-based protective coatings for roofs, tanks, driveways and other surfaces has been introduced by the Fortress brand products grouP of Witco's Southwest Petro-Chem Division.

Building and maintenance specialty products in the 32-item line include primers; roof and drivewaY coatings; cements; mobile home roof coatings; masonry water repellants; caulking compounds; wood preservers: rust and corrosion-resistant paints; and sewer joint compounds.

They also offer a hot surface paint that can withstand temperatures up to 400"F (zM"C) and a quick-dry heavy body asphalt paint that dries to the touch in only 30 minutes.

Watch Out, Thumb

AEG Power Tool Corp's rotary hammer combines hammer drill design and feel with rotary hammer performance.

Lightweight at 6.I lbs., it reported- ly is powerful enough to break through hard aggregates. Full load speed of 0-1250 rpm delivers highintensity impact hammer blows.

Capacity in concrete is %", in steel Yz" , in wood I %".

Other features include speed with feedback control to absorb recoil; built-in safety clutch; grease packed gear box; reversing feature for selftapping concrete screws; a universal bit retaining system that accepts all popular bit configurations and a steel carrying case that has an adjustable side handle with depth gauge.

Sliding Drawer Cabinets

Two new sliding drawer cabinets are from The Durham Manufacturing Co.

The drawers with covers secured by catch-locks can be removed from the cabinet and taken to the job site. The cabinets are reinforced to insure rigidity and are constructed to support the slide trays when drawers are loaded with up to 100 lbs. each in the open position without tilting. A special center panel keeps the drawers from falling through the slide trays. Special tab holders prevent the drawers from being accidentally removed while a locking device secures the slide trays.

Drawers have plastic compartments with full scoop bottoms, identifying card holders and pull handles with thumb grips.

Metal Snippers

SWEATING of any size or shape toilet tank is stopped by the Jaye-lite do-it-yoursell kit which uses insulating loam to prevent the tank from getting chilled as a result of the difference in temperature between the incoming water and lhe room air. Slotted foam lamination sheets which bend around the corners o1 the tank simplify installation.