rifh your office

the property for a street widening project.

Story sl o Glonce

When it came time to remodel its showroom and offices, here is a firm that had the sense to do it right, not just to do it ... extra expense has created dividends, both financial and otherwise.

The ceiling between the laminated beams is rough-sawn western red cedar. Wall paneling is part Georgia. Pacific birch and part U.S. Plywood pecan. Exterior walls are Weyerhaeuser laminated beams stood on end, punctuated with large wood-framed windows.

The first office buildine had been built when the yard was opened in l92l by George's father Richard Loveduy, when East Los Angeles was mostly bean fields. It was typical of its type; small, definitely unfancy and supported by a o'foundation" of redwood 2 x 4s. Office space was a 10, x 14' room where Loveday and two others cheek-to-jowled it in mutual discomfort. The entire buildine was completely bulldozed in three -ho,rr. when rebuilding began.

The new building is 28,000 sq. ft., is on three levels, is air conditioned, and took five months to construct. The architect on the job was Charles Wormhoudt, an old high school friend of Loveday. The unusual roof line was his idea, but the split level was a result of Loveday's desire to have areas that seemed private, yet lent themselves to easy communication within the office.

Lighting is from large white glass balls, suspended from the ceiling. Loveday relates that they had to buy a $50 ladder, just to change the 300 watt bulbs. Bulb changing is done with great care as each glass ball costs $25.

Total investment was $89,000, which includes $3,400 for carpet, drapes, desks, about $10,000 for lumber and a $7,000 sprinkler system. Actual building cost was about 920 a sq. ft.

The salesroom at the front of the building is 32' x 28' giving 900 sq. ft. for the retail side of the business which supplies about 20Vo oI the gross. The balance is lumber sales to cutractors and a mill operation.

Cash sales have increased only slightly since the remodeling last fall, but overall productivity and business have gone up noticeably. The building is the pride of the MexicanAmerican neighborhood, a low-income area of single family, frame houses dating from the 1920s.

Undoubtedly, Loveday could have remodeled lor less money. But we'll wager the extra money he spent will prove to be one of the best investments he has made.

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.\ $100,0A0 firt: ut ArlxtY Luntber Co., No. I{oll,vwood" Cali1.. destro.ved tr'r,,-r sltt'cls cerrrtairrilg pli'wo.rd, tllotildirrg ancl equiprncnt Jirn llerry has sold the rnajority cornmott stock in I'orbusco Lurnber c( Sappil', FIuml"'oldt Connir:. Calif .. to Craig L. llnrry, rvho plans tt.r exparrl and ditersiil' the firnr's strrvices atttl activities

Angals Luntber und, Ilu,rdwurc, which recentl,v opt'ncd a Lome iru' provemollt store irt Cardcn Grove, Calii.. plnns a.nother in ncarbv Flunt' ington Beacll to optn this Nov. Riclr. llrothars Lwrrber Co., Visalia. Calif .. plarrs a glirnd opeuing {or their trerv lercation in rrtid-Sepl.t:trtber.,,

Ilollson L'o. liad a {onrral olrcnint of tlrcir wu., salt:s o"ff,ce und yurd recently in lrols,-,n. Jlont. Parr Lurnber plans an, expansion o{ tlieil retail ycrd in lrc'r'tland Arrow Lurnber, Ancholage. and Spenartl Build.er.s Supply" Spenald, are the nel llaska distributors Ior Peasc steel doors

Ilusonite plans to gt:t ilrto rnodular lLousittg by ar:quiring 1 or 2 sut'h luiklers by thc end o[ this 1'trar , Tapptut Co., applian.'e antl kitt,ltcrr cabirrct maker, plans to lrul' corrtrol of sct',.:ral honrc builders in the trcxt 2 ycars, the firm sa)'s

7'lte Iintergettc'1' )lortgttge Cred,it lr:1., rt:rrently sigrted into iarv l,r' Pres' ident llichard N{. Nixorr, has been called l,y'pl1'trood assIi. ext'c. vl). lJtunsott Leuis "a reul sltot in tlut urn lor hr;nc bui.Lder.r artrl in tlre It;ng rutr for the pli'rr c,od industry ltlo ." WWPA's e\ec. \'P. \\'enrlell Iiarnt's charactcrizetl it as o'more cxtrrtsivc tharr rectttl at.tenll)ts mert,ly to asszlsl ledcrul pro€irsms lor lo*^' cost. lLousirLg;" trIobile Ilome Assn. crystal l",alls that I nillion. units annuolly will lre sold by 1975 . factory herme build' er Slrr/rlzg llomex is norv shipping r.rrrits nearll. 1,000 miles by roil . . ancl a dt'veloper in Atlanta plans to Luild steel and concrete homes shaped like a fying se,uLter to sell {or about $ii,000; weigh,t: 120 tons .

Sen. ,llurk IIutlield (R-Ortr.) plarrs to irrirotluce at Anerican I"orest,ry .'1c1, nt'xt Jan., tirat hc t:laims rviil 'be trllracLive to thc timber industry, tirn' l-rt:r tuarragemrcrtt antl cnr.it'ortrnetrltrl' ists atike.' . (t neL lpin ol 1t trt:e Iiirrns lor tlre rvc:t ovcl lasl ycar has Lielr reportccl by tht: ['estcrn \\"ootl i't't,dut:'ts Assn.

A natiortu;ide. surt)cy b1' the Nat'I. Inclustlial Corrference l3oarrl says ct.,n. sunt.t:r gloorn about the ecronomy js beginning tr: d,e[a,y buying plans . F. ll' . Dodge ruports contracts ftir ne\v constru(:tion leLl sharp:ly in IIay; 2i\(il.; helow last N{ay

Sulesmen ior JI ucklanburg-D uncan rr,ill sour c'nter Iruilding rnaterial or' dt'r's dirrrcl/y i,nlo a ctnt,puter frott tht'il orrrr lrlie{case-sizt'd termina} and thc ncarcsl- phonc Portland's lst c'oncrettr block buildir\g to risc ubote l0 stnrit:s is a Tratelodge Ntotel at 2rr,l arr,l Wcitll,'r llulti-unit structures will proirably accoultt tor 50/o oJ alL lnusine lruilt in the nerit 5 years says a X{ichigan Statt U. rt'st'archer the Atnclicatr \\ralnut N1fgrs. Assn. plans a progranl lor t:u.t-Io-si:e hardlgo,-t,l plyrvood {ol tlu: d-i-y nrurkel .

Pucif,' .1ir 'l'ran^rpt,,rl has l,ought K-Products, Santa Rtrsa, Calif', a maker o{ pre-lab cedar log ca}rins. ' .,lrntstrong (,irr[ has set up a new regiorral oflictr in l)enver; part of a realignment of their western m&rket' ingterritory...

The nurnl,,er oI housing starls irt ,/ir.ne lr,as up a soliil l}.9ctb over the $Iay level; all parts of the U.S. Lrut tht- northeast shared the gains factory-built ltam,es on a va.ct scale in the l,os Arrgeles housing market has becn foreca-.t by county urban afiairs dircr:tor Rc,y D. Hoover

After nole than $7 million and five ycars, the Publir: Land. Law Re.aiew Contmission has preserrrted its report to Presicltrnt Nixon: muin fnd,i,ng: 'on somo of the most productir,e {edcral land, timlrcr production should Ltt: the d,orninant land LLse .. .11 plyrvooC rnills operated rvithout a lost lirue ar'r'idcnt in '69 . .

The American Wood Cnuncil reelt'cted John I'I. Camp, Jr. president :r, 1* ."""", San t'rancisco meeting

Tltn Asst,tialed Home Ihilders o[ the Creater liast Bay is building a horne in l{ilpitas, Calif., which members predir:t rviil saue $250-$300 per hou,se in lumlrer costs; trlsts will at. tempt to prore slads 24" o-c are teasi,ltle and, d.uralie for 2 story con. struc tion.