Building Products Exhihitors

Floor Plan of Back of South Hall (Entrance at Far Left Beyond Hardware Exhibits)

I his list features exhibitors at the Aug. l2-14 National Building Products Exposition segment of the National Hardware Show. Advertisers of The Merchant MagaTine aru) Building Products Digest arc highlighted in blue. Please double check the official show directory for any changes.

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Sunday, Aug. 12.9 a.m.-5 p.m.

Monday, Aug. 13 .9 a.m.-5 p.m.

Tuesday, Aug. 14.9 a.m.-5 p.m.

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Aug. 12-14 (open during show hours). New hoducts Exposition, Packaging Exposition, Retail Concepts Center, Resource Center

Aug. 12 .6-8 p.m. Opening Reception, Hyatt Regency

Aug. 14 5-6:30 p.m. International Visitors' Reception, Grand Ballroom, McCormick Place South

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Sunday, Aug. 12 lGl I a.m. "New Trends & Winning Strategies for Exhibiting" (Dr. Allen Konopacki, Incomm Center; Doyal Marks, Marks Forest Products) ll a.m.-12 Noon. "How to Sell to the Independent Retailer" (Daniel Fesler, Lampet Yards; Tom Palmer, Genova Products: Scott Parker, Parker Lumber; Martin Powell, Guardian; Edward Zoller II, Do it Best) l-2 p.m. "How to Increase Profits for Everyone in the Channel by Managing POS" (William Dinman, LGMDA;

Stephen Bieszczat, CCI Triad)

2-3 p.m.. "Defining Your Brand Strategy to Maximize Profit" (Steve Frawley, Emery-Waterhouse; Patrick Rodmell, Watt tnternational)

3-4 p.m. . "Peak-Performing Manufacturer-Distributor Relationships in the Internet Age" (Richard Byme, Hand Tools Institute; Robert Nadeau. Industrial Performance Group)

Monday, Aug. 13 l0-l I a.m. "Marketplace MegaTrends & What to Do About Them" (Peter Rush, Builders Hardware Manufacturers Association; Mike Henry, Equitec) ll a.m-12 Noon. "How Manufacturers Maximize Web hofits & Impact Retailers" (John Hammond, National Retail Hardware Association; Donald Belt, General Management Technologies; Linda S. Mayer, Moen)

2-3 p.m.. "Where Have All the Customers Gone? A Look at Consumer Shopping Habits & How Your Company Can Increase Customer Loyalty" (Kevin Hohman, Home Center Institute; Bradley Farnsworth, Farnsworth Group; John Verhuizen, Ace Hardware; David Ziegler, Ziegler' s Ace Hardware)

(Continuedfrom Expo Preview page 3) they now share quarters with the more complementary-and more congested-hardware exhibits.

"It's a way better location," said a show spokesman. "Our attendance research showed that visitors and exhibitors saw a close connection between building supplies and hardware. So that's what we did."

As a result of the shuffle, Paint & Decorating now occupy the entire upper floor of the East Building and all the international exhibits fill the lower floor.

The show also has been reduced from four days to three.

Organizers expect more than 65,000 industry professionals will tour the nearly 3,000 exhibits covering 1.3 million sq. ft. To encourage attendance at the series of free seminars (see schedule at top left), a drawing for a Personal Data Assistant (such as a Palm Pilot) will be held at the end of each session.

The Aug. 13 keynote address will be delivered by Robert Nardelli, president and c.e.o. of The Home Depot, while Ace Hardware Corp. president David Hodnik is the featured speaker at the American Hardware Manufacturers Association's annual meetins Aug. 14.