
6 minute read
NEW PRODUGTS and selected sales aids
Economical Cedar Fencing
California Grape Stake, a version of split paling, is new from Mission Forest Products.
Manufactured from red cedar in s/a" x 2Y2" x 5' and 6' sizes, the product is dog eared and rustic combed to duplicate the split look so popular in the West. Developed by the company recently. it reportedly has sold bxc6ptionally well lnd is-judged to be a proven winner.
The wood is banded 20 pieces per bundle and unitized 900 pieces per unit for easy handling. The product is said to offer about a l0-157o saving over the conventional split paling.
Solar Pool Cover
A pool cover that incorporates thousands of air cell pockets to magnifv and direct the sun's ravs into the pool. reportedly slowing the cooling irro..tr ind adding lcr 6 15' of heai as well as reducing evaporation 907o or more, is being marketed by the Criteria Products Corp.
Light Up Your Life
Plaza and Mo-Bel-Air Combination door inserts manufactured by Alhambra Metal Products, Inc. are designed for any door where light and air are needed.
This all aluminum, custom engineered unit, which never needs painting, has two vertical sashes, which slide easily and smoothlY, are removable for cleaning and lock in place. The units have fiberglass screen.
Installation is reportedly quickly and easily achieved with onlY l0 screws and a screwdriver. Units are available in a large range of sizes to fit door requirements for home, apartment, motal, mobile home, camper, and trailer.
Deck Demonstration
A new La Belle cartridge on how to build redwood decks is available from the California Redwood Association.
Designed primarily to train sales people, the program also can be used for consumer information. Photographs of decks of all sizes from many sections of the country are designed to generate consumer design ideas. Also included in the five minute program is a concise explanation of redwood sarden grades and a basic description 5f deck ionstruction.
The new cartridge can be borrowed from the California Redwood Association at no charge, or purchased for nominal costs. The program can be tied in with displays of the DesignA-Deck Plans Kit or a demonstration redwood deck.
The cover floats on the pool surface, eliminating the need for ties or weiehts for anchoring. Treated to protEct against ultra vlolet deterioration, it is lightweight to aid installation, removal and storage.
The covers come in standard round and oval sizes, and rectangular sizes 12' x 20' to 25' x 50'. Odd shapes are cut to fit.
Free Reader Service
For more information on New Products and New Literature, write fhe Merchant Magazine, 4500 Campus Dr., Suite 480' Newport Beach, Ca. 92660. Please mention issue date and page number so we can process your request fasterl Many thanks!
Injection Molded Faucet
The new AquaStream kitchen faucet from Streamway features a chrome-plated spout, manufactured from Cvcolov srade EHA.
The 6ase i:o-ver and a single-action lever control are chrome-Plated Cycolac grade EPB. The putty plate at the base of the unit and the lock nuts are Cvcolac grade T.
The conosion-Tree unit reportedly has salable advantages in competing with metal units for the do-it-yourself business because of reduced assembly cost. Producing the part requires only injection molding before the standard chrome-plating process.
Log Storage
A log chute with outside loading, storage capabilities, and inside opening near the fireplace is from Pixonic Corp. It is designed to fit between the stud framework.
It's for the Birds
Rubbermaid is offering a special fall promotion on bird feeders including the new Small-Bird Feeder.
On orders received by June 30. c.alling for shipment from July l5 through Sept. 15, an extra l\Vo- discount is in effect.
Included in this promotion are three bird feeder asiortments with merchandisers displaying them on a natural woodgrain-type background.
A label on each feeder offers consumers a special price on a full-color guide book showing America's most familiar birds, their feedine habits and seasonal range, to be *ordered from Rubbermaid. -
Two in One Post
Handy Home Products has a new combination mailbox/lantern post in western red cedar.
Delivered with a tapered end, it is impervious to rot, decay and insects. Reportedly, it requires little or no milntenance.
The posts also are available in southern pine with .40 saturation Osmose treatment.
Face Lift for Walls
Plaster-In-A-Roll from Flexi-Wall Systems is applied like conventional wallpaper but dries like plaster to bridge small gaps, voids and covers bumps.
It reportedly can be applied directly to problem walls such as concrete block, poured masonry, old tile and cracked plaster.
Available in 23 colors. it has an optional anti-graffiti coating.
Cobblestone Twin
An 8" x 8" vitreous clay tile with cushioned edges and irregular surface, Cobblestone, is new from Quany Tile Co.
Available in both unslazed and glazed surfaces to meet i variety of design and application requirements, tiles are cast with flat uniform undersides. Designed squared with straight edges which are hidden by grout Tor easy alignment, they may be thin set, if desired. It is said that there is no warping.
Unglazed tiles are high-fired in two earth colors. They reportedly are slip-resistant and long wearing with no maintenance in both interior and exterior use. Frost-resistant. thev are not affected by temperature extremes.
The glazed tiles, made of semivitreous clay in five colors. feature a durable, maintenance-free surface, comparable in appearance to imported tiles. For areas where slipresistance is needed, an abrasive surface may be ordered.
Victorian Entrance
A delicate floral desisn etched in beveled ovals accenis Chateau Michelle, one of Simpson's newest International Doors, reflecting the Victorian era in its peaked winilows.
A carved rail separates the windows from two split-proof, laminated panels with warranted Innerbond construction. Extra wide stiles accommodate a range of door hardware.
Custom Cutting
Cut-to-size Baraboard is new from the Celotex Industrial Products Div.
The material is useful for table tops, end panels, doors and drawer fronts. Specialty cutting such as net sizes and small pieces is available upon request.
It is offered in thicknesses of 7/ro" to 2" in l/re t' increments.
Whirlpool Tubs
The U/R Div. of Universal-Rundle Corp. has a new line of whirlpool tubs.

The five fiberglass models include an inset tub; a 60" reclining tub; a 48" sit-in-tub; and both a deluxe and an economy 5' whirlpool acrylic tub.
A four-jet whirlpool unit with directional jets and controls for water force and aeration is included in all rubs.
For the Hard to Fit
Plastmo, Inc. now has PVC corners, downspouts, elbows and other raln gutter components in irregular sizes and shapes.
The system is said to be designed for faster water flow and sreater overall strength in PVC to frevent rusting, denting and peeling. Parts snap tosether.
What Every Woman Wants
The U/R Division of UniversalRundle Corp. has new plastic Lift 'N Clean toilet seats.
They permit removal of the lid and seat for cleaning by raising both units to the vertical position.
The warranty guarantees seat, lid and hinge assembly against splitting, cracking or peeling for five years after insiallation.
Other features include non-corrosive hinges, bolts and nuts, with a snap-in cover to give the hinge a finished appearance.
The seats are available for both regular and elongated toilet bowl designs in eight contemporary colors.
D-l-Y Calendar
1980 d-i-y home improvement calendars are available from National Plan Service.
This l2 p. 9%" x 17" wall calendar features illustrations of home improvement projects with detailed drawings and explanations of how to build them.
Specially prepared for lumber dealers, hardware and home center use, the full-color pictures are designed to attract customers for the materials needed to construct the projects.
lnsulated Door Glass
The E.A. Nord Co. has added insulated glass to its new Townhouse line of contemporary entry doors.
The Solarium is constructed with six amber glass lights with decorative raised moulding around each light. The Atrium features clear glass. The doors include clear or amber 72" insulated glass with a 7+" air space to substantially improve energy efficiency.
Both doors provide a solution for entryways where more natural light is desired.
Wood Design Panels
The Western Hardboard Division of Masonite Corp. has added Washington oak, maple, cedar, and hickory design panels to their line.
Developed especially for the western do-it-yourself market, the paneline line now includes I 2 different wdodgrain designs. Prices range from $7.9fto Sl2.9q per 4x8 pane[
Look at Those Legs
A new merchandiser from MichaelRegan, Division of Mansion Industries, Inc., designed for pegboard gondola or wall sections, merchandises i starter stock of hardwood furniture less.

Labeled outline drawings simplify product placement and provide reorder information. The header area has d-i-y full color photos and illustrations.
Stain Killing Sealer
A new stain killing, all-purpose primer sealer with reportedly excellent adhesion to wood, Plaster, galvanized metal. previously painted or varnished surfaces is now available from Devoe.
Formulated with a vinyl toluene copolymer resin base, it holds back water, crayon, ink, lipstick and other common stains, according to the manufacfurer.
Available in gal., qt. and aerosol sizes, the product is useful for spot priming, restoring smoke-stained walls, and priming prior to applying wallcoverings. It can be recoated with latex or alkyd paint Yz hr. after application.
STAY-AT-H0ME attitude can mean big ticket sales for redwood dealers when garden settings such as this with hot tub are constructed. Calilornia Redwood Association offers ideas in a new booklet, Redwood Garden Settings for Spas, Iubs and Pools.