ItrEl rD@\ /s&vfiews

A SSUMING the presidency of the LumA ber Merchants Association of Northern California is a step I take with much pride, appreciation and expectation. I know {ull well that here is where the action is and that the year ahead will undoubtedly present each of us with numerous new opportunities and challenges.

As we look about us today we see our industry beset by problems which have been uncommon to us for quite some time. We see a single-family new construction market that almost doesn't exist in many areas served by LMA dealers (as well as other western dealers) . I[re find money hard to come by and we find homeowners becoming rrore conscious than ever about maintaining what they already have' * * *

For many years I have felt that the retail building materials dealer can and should be the sparkplug of the community as well as his own industry. We have supplied the materials which created the environment for our communities and hopefully we will continue to do so for ages to come. However, we can't merely assume that because we have supplied consumer and industry needs in the past we will automatically U: * ti the future.

This same thought holds true when it comes to a rade association like the Lumber'Merchants Association and its affiliated {ederateds throughout the country. Each of these organizations must constantly seek new ways in which to be a greater service to members as well as find new ways to improve upon existing services' to more ond more Colifornio deolers ond distributors. For yeor oround supplies of dimension lumber ond precision-trimmed studs, depend on D & R.

I am most confident that the men who have been selected to guide the Lumber Merchants Association this year have your interest uppermost in mind. We are most willing to devote the time and efiort required to provide you with new ideas for the future. Each of these meno as well as the long line of men who held these posts in the past, has divoted rnur,/ hour. of efiort in behalf of our industry. Each has been unselflsh in attempting to help keep dealers in business rather than diminish the number of competitive firms.

Old Growth Fir Dimension from F.S.P. Lumber Co., Port Orford, Oregon

Hemlock Sfuds from Worrenfon Lumber Co., Worrenton, Oregon

Hemlock Dimension from Westport Lumber Co., Weslport, Oregon

Fast, regular ocean shipments by barge from Southern Oregon and the Columbia River direct to Southern California.

Now, over 5,000,000 feet of dimension lumber and studs monthly . manufactured especially for Southern California construction needs.

Art Neth would appreclate an opportunity to tell you how you and your customers will benefit from using dependable D & R dimension and studs. You can reach him by calling 872-12ffi or 783-{154,4.

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