STUDS

I(D LODGEPOLE PINE STUDS

Iluck and traller shlpment<>vans and plggybact( avallable. Shlpplng locatlon: Lenz Sldlng, Or. Southern Paclflc and Burllngton Northern.

cAscADE STUDS, |N@RPiORATED, HC63, Box 302 Chiloqutn, q.97624

Charles Ktchel, sales manager

,.H. BIEUINS SAtUillLLS, lilC.

Sawmills and planing mills at Placerville, Sebastopol and Napa, Ca. Dry kilns at Placerville, Ca.

Specialists in redwood, cedar, pine and Douglas fir products

Redwood and Douglas fir timbers most any size up to 32leet

Dry air-dried or green patterns

Long length redwood and fir dimension

For your inquiries call:

Rick Rosa, Dave Snodgrass, Steve Hagen, Karl Drexel, Tom Knippen, Les Le Gaux, John Souza, Steve Shudoma

P.O. Box 2410, Napa, Ca.94558

Headquarter* 5747 Hwy. 99, Napa, Ca. THE tUttBER I{UilBER lS: (7O4 252-6142

Tokyo House Nears Finish

The Summit House, a three-story 5,000 sq. ft. wood building being built in Tokyo to demonstrate the latest U.S. timber frame construction techniques, will open May I during the economic summit between President Reagan and Japanese Prime Minister Nakasone.

Sponsored by the U.S. government and directed by the Western Wood Products Association and the American Plywood Association, the house was begun Jan. 18, although no wood buildings over two and a half stories high are allowed to be built in Japan's metropolitan areas. Special permission was granted as a sign of mutual cooperation between the U.S. and Japan.

In addition to being a general education device. the structure is also an attempt to convince the Japanese that three-story, 2x4 construction is the best way to replace some 55.000 post-war structures.

The house will be open to the public and also used for seminars on wood products and home building design. After about three years, it will be donated to the local government for recreational or cultural use.

Its multi-use design includes a first floor office space, a second floor apartment and a third floor artist's studio. Its interior features solid wood paneling, hardwood floors, wooden entry and interior doors and a wood deck.

It was designed by Tokyo architect Yuji Noga. and the project supervisor is Seattle architect Richard R. Skorick. who is fluent in Japanese. He will remain in Japan through 1986 to assist WWPA representative Ikuo "Yami" Yamaguchi in promoting American wood systems and lumber products. A large number of Japanese firms have donated non-wood materials to the project, including all the glass, a copper roof and the site itself.

American suppliers of materials include Big Valley Lumber Co., Bieber. Ca.; Boise Cascade Corp., Yakima, Wa.: DAW Forest Products Co.. Bend. Or.: Ellingson Lumber, Baker, Or.; Hanel will showcase contemporary U.S. wood products and systems for possible adoption by the Japanese. Cunent Japanese building codes prohibit wood construction of this heiqht.

Lumber Co., Inc., Hood River. Or.: Idaho Forest Industries, Inc.. Coeur dAlene, Id.; Louisiana-Pacific, Samoa. Ca.; Michigan-California Lumber Co.. Camino, Ca.; Pope &Talbot, Inc., Oak Ridge, Or.; Potlatch Corp., Lewiston. Id.: Stimson Lumber Co., Forest Grove, Or.; Vaagen Bros. Lumber, Inc., Colville, Wa., and Weyerhaeuser Co., Ravmond. Wa.

Market Organization Theory

For marketing oriented companies operating in today's environment, an organizational approach that combines marketing efffectiveness with market efficiency is required.

In explaining this theory Management Horizons takes the position that these goals can be accomplished effectively by retailers through a performance responsibility which combines the advantages of economies of scale through the efficiency of centralized merchandising management, and the marketing responsiveness more characteristic of decentralized management.

They point out that there are two basic activities corrrmon to all large multi-unit retailers: company marketing management and local market management.

While many retailers have implemented programs, especially at their central offices, to achieve chain-wide efficiencies, further changes are necessary in organizational structure and function from that which exists today in order for some retailers to fully implement the marketing concept.

The matrix organization format stems from the idea that management groups such as buyers and store managers may achieve business results and be held ac- countable for profits even though they do not have direct line authority over all persons carrying out the work. Responsibility of individuals within management groups, such as buyers and store managers are divided into two activities:

(l) A planning manager role, which defines what is to be done, developing a program integrating the resources required of the plan.

(2) A results manager role, which defines how to accomplish the program to meet objectives under specific circumstances.

Under the retail matrix system, planning and results requirements are shared between the company marketing management and the local market management. Not only is each store within the chain expected to meet 1007o of its planned goal, but each department within the chain is expected to meet lolVo of its planned goal.

In practical application, the matrix approach can be used by a centralized chain store operation to more effectively and efficiently serve multiple market requirements by, for example, creating two or three different chains out of one for distinct customer markets. In the case of those retailers already divisionalized, the approach has appeal for rationalizing the market share management requirements of the business on a market by market basis.

Study Finds No Cancer

"Little evidence" that formaldehyde causes cancer at the workplace has been uncovered by a four-year, $l million study by the National Cancer Institute involving 26,000 workers. Based on its results, OSHA is considered unlikely to require major recordkeeping, employee training and workplace monitoring programs.

U.S.: Japan's Top Customer

The U.S. has become the largest source of overseas construction contracts for Japanese contractors, according to IBI, Inc., a research firm in Tokyo.

Of the $2.9 billion in overseas contracts to the 43 largest Japanese companies for the last fiscal year, the U.S. accounted for $774 million, more than doubling contracts from the previous year and moving from fourth to first place.

Posts, poles, pilings, timber, crossarms, grapestakes, dimension lumber. Pacific Wood Preserving of Bakersfield produces virtually all pressure treated wood products. And, with computerized inventory control, Pacific Wood Preserving of Bakersfield offers accurate and complete service. A single phone call can put this compl ete capabil itv to work for you. Call today:

Steve Ryan, General Manager

In California (800) 582-3950

Outside Californ ia (805) 833-0429

ModelWood Homes In Orient

Demonstration houses have been built in both Japan and China this spring to show the advantages of wood construction.

Sponsored by the United States government and directed by the American Plywood Association and the Western Wood Products Association, the Japanese home is a three story 5,000 sq. ft. structure using structural wood panels and lumber products. Framing and drywall crews from the U.S. worked on the site nearTokyo. (see p. 4l) ft. of living space.

Dedication ceremonies for Summit House '86 are set for May l. U.S., Japanese and other world leaders plan to visit the house when they meet in Tokyo in May for international economic summit meetings.

The two story wood home in Beijing, China, was constructed under the sponsorship of the China National Native Produce and Animal By-Products Import and Export Corp. and the American Plywood Association. It has four bedrooms. a kitchen. a bathroom and a combination living/dining room in 1,098 sq.

Wall panel sections were fabricated in the U.S. and shipped to Beijing where they were assembled by a local crew under the supervision of an American construction supervisor. APA structural panels designed to withstand severe earthquakes and wind were used in the floor, walls and roof.

The home will be open to the Public durins the summer.

Record Canadian lmports

U.S. mills in 1985 exported 6.5% less lumber than during the previous year, while Canadian imports into the U.S. rose 9.J7o to a record 14.5 billion board feet of lumber, according to the Commerce Department.

American exports, reports the Western Wood Products Association, fell from 1.624 billion feet in 1984 to 1985's 1.518 billion. Shipments to Europe suffered most, declining 17.87o to l'79.79 million feet in 1985.