niowooD DEcK dEsicnr coNrEsr Redwood deck contest takes a new turn

FIEDWOOD deck contests have FI been tavorite dealer promotions for a long time. But now something new has been added.

Popular Science and the California Redwood Association are conducting the second Problem Solving Deck Contest with a first prize of $1000. To qualify, a deck must solve a problem. Decks built since July 1988 are eligible. Entry deadline is August 1989.

First public announcement of the contest will appear in the April 1989 issue of Popular Science along with a 4-page color-illustrated story on a redwood deck that overcomes the challenge of a hilly site. CRA will make it possible for retailers and wholesalers to tie into the contest with a countertop display including 500 contest entry forms.

The display will allow customers to enter any problem solving deck built since last summer. It also offers an excellent opportunity for a dealer to conduct his own deck contest during the spring and early summer. The winners of the store contest can then be entered into the national competition.

In addition to the top prize of $1000, Ihe Popular ScrencelCRA contest will award two $500 second prizes and two $300 third prizes. The five winning decks will be photographed and featured in a spring 1990 issue of Popular Science.

The counter top display and suggestions for using the contest to conduct tie-in deck promotions are available from Christopher Grover at the California Redwood Association (see p. l5 for address and telephone number).

Story at a Glance

How dealers can tie in with a new deck building contest to be featured in Popular Science magazine counter top dis" plays and suggestions for merchandising the contest are available.