E. t. srAllroil e, so]|, Illc Gf dehvers oll species dUbstern 'j,.,,Lumber'

Yard stock, studs' and industrial

,t3,ir-uir-utailable bY truck' r.Jir uno cargo shiPment'

Just call: _ , ,,^berle (213) ?39-6858

Los Anseles' t*::ff;;io.ut n,-nutt

,

Roser Schuv'": ,:",",;;;, s;1;, (bqs) 222-b561

San Francisco' ?i?,lYl^^^ ^nrur

Portland: Western uur ggon6la-pflclFtc / rrre GRo\MrH 6s'rPANY

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Nlore than half-a-hundred happ,v lumlter dcalers and their wir-es took a week-long Hawaiian holidar la-st month^ enjoying Honolulu in true Han'aiian style. Champagne cocktail parties. Polynesian cuisines and island tours were t:njoyed on top oI delure accommodations in the Hilton Hawaiian Village.

Their cost? Zero.

It was all part of one of thc most enthusiastically received promotions ever staged for southwestern lumber dealers. lnland Lumber Co., a Rialto, Calif., rvholesaler -set up the contcst so that each firm earned trips bv beating their own quotas ba-.ed on increased sales from the previous vcar.

The promotion, unique in the area, drew rvinning dealers from Inland's trading areas in Nevada. California and Arizona.