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BCIC Strategic Plan 2025 - 2029

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Including: Amendment No. 1, adopted Aug. 24, 2026


Special Thanks & Acknowledgment The BCIC Strategic Plan 2025–2029 was shaped with you and because of you. From early 2024, nearly 200 community members participated in the planning process through a series of focus groups, one-on-one interviews, and our open Town Talk forums. These included students, educators, entrepreneurs, small business owners, civic leaders, and past BCIC program participants, each offering invaluable perspectives on Brownsville’s future. Your voices were heard, and they mattered. This strategic plan reflects the ideas, hopes, and challenges you shared with honesty and passion. Your input was instrumental in defining our priorities, refining our goals, and ensuring this plan truly belongs to the community it serves. We extend our deepest gratitude for your time, care, and commitment. We look forward to working alongside you to bring this vision to life. Economic Development by Design BCIC Former and Current Board of Directors Brownsville Chamber of Commerce Brownsville Independent School District Brownsville Public Library System Brownsville Public Utilities Board Cameron County Economic Development Office City of Brownsville Municipal Government Downtown Brownsville Merchants Greater Brownsville Incentives Corporation

Housing Authority of the City of Brownsville IDEA Public Schools Port of Brownsville UTHealth School of Public Health – Brownsville Travis D. James – TXP Texas Southmost College The University of Texas Rio Grande Valley A big thanks to all our real estate professionals, nonprofit community members, and the citizens who participated!


Strategic Plan 2025-2029

Table of Contents Special Thanks & Acknowledgment............................................................................................. 2 Executive Summary ............................................................................................................................ 4 President’s Message .......................................................................................................................... 5 Board Chair’s Message ..................................................................................................................... 6 SWOT Analysis .......................................................................................................................................7 Goal 1: Enhance Community Well-Being Through Quality of Life Projects and Initiatives ..........................................................................................................................................8 Goal 2: Strengthen Entrepreneurship and Small Business Support .............................12 Goal 3: Support the Revitalization of Downtown Brownsville ......................................... 17 Goal 4: Strengthen Collaborations and Partnerships ..........................................................20 Goal 5: Advance Organizational Development ...................................................................... 23 About BCIC .............................................................................................................................................27 Appendix A – Strategic Plan Adoption and Amendment History ...................................28

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Executive Summary

Strategic Plan 2025-2029

The Brownsville Community Improvement Corporation (BCIC) Strategic Plan for 2025–2029 outlines a bold, inclusive vision to expand economic opportunity and enhance quality of life across Brownsville. Rooted in BCIC’s mission to foster innovation, investment, and equitable growth, this plan outlines five strategic goals that will guide the organization’s priorities over the next four years. It serves as both a roadmap and a commitment, helping BCIC’s Board of Directors, staff, and stakeholders align resources, track progress, and work collectively toward a more connected and opportunity-rich Brownsville. The plan was developed through a community-centered engagement process. Beginning in early 2024, Economic Development By DESIGN conducted in-person focus groups, individual interviews, and four open community forums called Town Talks. Nearly 200 participants including students, educators, entrepreneurs, small business owners, civic leaders, and past BCIC clients shared their insights, hopes, and concerns. From these conversations, several key themes emerged: • Pride in Brownsville’s bilingual culture and natural environment. • Desire for more diverse job opportunities and student-business connections. • Need for family-friendly spaces, events, and recreational infrastructure. • Financial literacy and healthcare access. • Housing affordability and the impacts of gentrification. • A call for better alignment among economic development actors. • Frustration over the absence of a shared long-term vision. • Talent retention and youth outmigration, despite strong local ties. These themes are reflected throughout the plan’s five strategic goals: 1.

Enhance Community Well-Being Through Quality of Life Projects and Initiatives: Investing in parks, public spaces, wellness programming, and sports infrastructure, particularly in underserved areas, to elevate community health, connectivity, and civic pride.

2. Strengthen Entrepreneurship and Small Business Support: Target investments in

infrastructure, programs, and capital access to position the city as a regional innovation hub.

3. Support the Revitalization of Downtown Brownsville: Expanding BCIC’s grant programs,

recruiting businesses, and activating Downtown through events and public art to foster a vibrant and inclusive urban core.

4. Strengthen Collaborations and Partnerships: Cross-sector alignment with city agencies, education partners, nonprofits, and industry leaders to maximize resources and impact.

5. Advance Organizational Development: Internally, BCIC will focus on capacity-building, streamlined processes, and business continuity planning to ensure its ability to adapt, deliver, and lead.

Together, these priorities will help shape a resilient, equitable, and prosperous future for Brownsville, one that reflects the voice of the community and invests in its people, places, and potential. 4


Strategic Plan 2025-2029

BCIC President’s Message Brownsville has always been defined by its people—resilient, creative, and proud of where we come from and where we’re headed. At BCIC, we’re here to nurture that spirit, create opportunities, and build a Brownsville where families, entrepreneurs, and future generations can truly thrive. We’ve seen our downtown bloom again, our small businesses rise, and our neighborhoods come alive with art, culture, and energy. This momentum isn’t accidental—it results from years of hard work, collaboration, and belief in what’s possible when we invest in ourselves. Our 2025–2029 Strategic Plan is a reflection of that belief. Shaped by the voices of our community members, this plan lays out where we’re going next. Together, we will: • Enhance public spaces, parks, and recreational infrastructure. • Expand support for entrepreneurs and small businesses — the foundation of our economy. • Accelerate downtown revitalization with mixed-use development and cultural activation. • Foster cross-sector partnerships that strengthen workforce, financial access, and community well-being. • Build the internal capacity to serve our community more effectively and sustainably. This plan isn’t just a set of goals—it’s a shared vision for the city we all love. I see it every day in the people I meet: the entrepreneur with a dream, the family enjoying their neighborhood park, the artist painting the mural downtown. That’s the Brownsville we’re building. We hope you’ll join us in making it real. Warm regards,

Cori Peña

President & CEO Brownsville Community Improvement Corporation

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Strategic Plan 2025-2029

Board Chair’s Message Strength of purpose, creativity, love of family, and celebration of culture are what shaped Brownsville and her people. These are strong descriptions that have proven themselves to be true for generations. BCIC exists alongside the people of Brownsville to help foster the collaborations and opportunities our community needs to perpetuate today’s health and prosperity into the future. BCIC knows that when done well, economic development and public wellness are not mutually exclusive opponents; they are instead mutually reinforcing, synergistic partners. One such synergy exists in Brownsville’s growth of parks and green spaces… Years of hard work and committed partnership have led to beloved and well used parks and trails, and over a decade of programming making healthy food choices easier to access. Public spaces like Market Square have come alive and sparked a movement of downtown revitalization. BCIC understands these relationships and is moving forward with the people to create more opportunity, more prosperity, more collaborative energy. Our 2025-2029 Strategic Plan aims to honor this belief and people-centered partnership as we... • • • •

•

Enrich public spaces, parks, and recreational accessibility and infrastructure. Enrich support for entrepreneurs and small businesses. Continue downtown revitalization with mixed-use development and cultural activation. Innovate cross-sector partnerships that strengthen workforce, financial access, and access to healthy food choices and active living. All three as one support community well-being. Grow capacity to serve our people effectively and sustainably.

This plan’s goals are thoughtful, robust, and achievable. A “vibrant” Brownsville is ready for families, entrepreneurs, community programmers, artists, tourists, and more. BCIC is in the midst of all... ready to achieve.

Dr. Rose M. Z. Gowen

BCIC Board Chair (2025)

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Strategic Plan 2025-2029

SWOT Analysis

As part of this strategic planning process, BCIC conducted a thorough SWOT analysis to evaluate the internal strengths and challenges, as well as the external opportunities and threats impacting our mission. Informed by community input, stakeholder engagement, and internal reflection, this analysis helped shape the strategic priorities in this plan, ensuring they reflect real conditions and respond directly to the needs and aspirations of the Brownsville community.

Strengths Cultural Diversity & Bilingual Advantage

Multicultural identity and Spanish-English fluency enable inclusive programming and cross-border commerce.

Thriving Entrepreneurial Ecosystem

Strong small business culture and revitalization momentum, particularly in Downtown districts.

Robust Community Amenities

Green spaces, parks, trails, zoo, and cultural venues enhance quality of life and workforce attraction.

Academic & Workforce Development Hubs UTRGV and TSC provide talent pipelines and business development support.

Strategic Binational Market Position

Border proximity fuels international trade, labor force expansion, and tourism potential.

Opportunities Public Space Activation & Venue Enhancement Investment in parks, trails, and indoor venues supports health, tourism, and event attraction.

Student-to-Business Pipelines

Internships, apprenticeships, and entrepreneurial exposure can retain and upskill local talent.

Cultural & Sports Tourism Development

Celebrating heritage and hosting regional events drives foot traffic and economic impact.

Community Resilience Through Financial Empowerment

Financial literacy and continuity programs support long-term economic mobility.

Growth Infrastructure for Small Business

Access to capital, second-stage support, and investor networks catalyze scale and sustainability.

Weaknesses Fragmented Collaboration & Awareness

Limited coordination among partners; low visibility of eBridge programs.

Limited Indoor Recreation & Event Infrastructure

Lack of a multi-purpose indoor venue limits year-round events and reduces capacity to attract regional tourism and economic development activities.

Financial Vulnerability in the Community High poverty and low financial literacy hinder business resilience and upward mobility.

Insufficient Scale-Up Support for Firms

Lack of resources for second-stage business growth, including capital, mentorship, and interns.

Persistent Talent Drain

Youth and professionals leave due to limited highpaying jobs and career development pathways.

Threats Escalating Cost of Living & Displacement

Rising housing and commercial costs challenge affordability and inclusivity.

Aging Downtown Infrastructure

Infrastructure gaps in core districts slow revitalization and deter private investment.

Climate & Disaster Vulnerabilities

Hurricanes and climate threats require proactive planning and infrastructure resilience.

Negative Regional Perceptions

State and national narratives may hinder recruitment, tourism, and business expansion.

Scarcity of High-Wage Job Creation

Limited access to quality employment drives out-migration and weakens consumer spending.

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Strategic Plan 2025-2029

Goal 1 Enhance Community Well-Being Through Quality of Life Projects and Initiatives Objective: Leverage BCIC’s authority as a Type B Economic Development Corporation to invest in infrastructure, amenities, and public programs that foster health, wellness, tourism, pride, equity, and connectivity across Brownsville.


Strategic Plan 2025-2029

Strategy

1.1

Brownsville Historic Battlefield Trail

Invest in Public Parks, Green Infrastructure, and Recreational Spaces to Promote Equity and Citywide Impact

1.1.1 Advocate for the City of Brownsville to prioritize BCIC’s 50% sales tax allocation for eligible Type B projects that develop and enhance parks, public green spaces, recreational facilities, and supporting infrastructure—particularly in areas with limited access—while ensuring alignment with the City’s Parks, Health, and Recreation Master Plan and other City Commission approved studies and master plans to maximize coordination, long-term impact, and strategic investment. 1.1.2 Collaborate with the City, community organizations, local businesses, and private developers to co-create, expand, and enhance public green spaces, trail networks, and recreational amenities within residential neighborhoods, retail corridors, and mixed-use developments, fostering equitable access to outdoor spaces.

Strategy

1.2

First Friday at Market Square

Activate Public Spaces Through Community Events and Quality of Life Investments

1.2.1 Collaborate with local partners, including developers, nonprofit organizations, and businesses to support quality of life projects and placemaking initiatives that enhance tourism, entertainment, and community wellness, stimulate foot traffic, enrich public spaces, and contribute directly or indirectly to the city’s sales tax base. 9


Strategic Plan 2025-2029

1.2.2 Support initiatives and events that activate public spaces, such as community festivals, arts, wellness events, and cultural programming that celebrate Brownsville’s heritage, and increase community engagement. 1.2.3 Host public engagement events and informational meetings across different city sectors to increase visibility, access, and community participation in BCIC initiatives.

Strategy

1.3

Enhance Sports Infrastructure and Regional Competitiveness

1.3.1 Collaborate with the City of Brownsville and key stakeholders to advance initiatives at the Brownsville Sports Park that align with the goals and priorities outlined in BCIC-funded studies and the City’s Parks, Health, and Recreation Master Plan. 1.3.2 Support city-wide youth and adult sports programs by supporting regional, state, and international tournaments and events through partnerships with the City of Brownsville, local organizations, and athletic associations.

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Strategic Plan 2025-2029

Strategy

1.4

Brownsville Wellness Coalition – Community Garden

Advance Health, Wellness, and Community Resilience Through Strategic Partnerships†

1.4.1 Provide financial support, grants, technical assistance, and capacity-building resources for eligible organizations, projects, and programs that advance health,

wellness, cultural enrichment, community well-being, and quality of life, particularly in underserved areas. 1.4.2 Support and collaborate with nonprofit organizations, healthcare providers, educational institutions, public agencies, and community partners on initiatives that expand access to healthy food, active living, wellness resources, preventive health opportunities, and other resources that strengthen community well-being and resilience. 1.4.3 Prioritize initiatives that contribute to long-term community impact, including economic mobility, neighborhood revitalization, improved access to resources, and community resilience, and establish measurable outcomes to evaluate the impact of BCIC-supported investments. †

Strategy 1.4 and sub-strategies 1.4.1 – 1.4.3 revised by Amendment No. 1, adopted Aug. 24, 2026

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Strategic Plan 2025-2029

Goal 2 Strengthen Entrepreneurship and Small Business Support Objective: Position Brownsville as a regional hub for entrepreneurship by investing in

scalable infrastructure, capital access, and tailored business support programs. Empower local businesses from early-stage startups to second-stage retailers and service providers with the tools, networks, and funding to scale sustainably and contribute to local job creation.


Strategic Plan 2025-2029

Strategy

2.1

eBridge Center for Business & Commercialization Open Space

Strengthen eBridge Operations and Entrepreneurial Program Delivery†

2.1.1 Provide operational support to sustain eBridge’s capacity as Brownsville’s primary entrepreneurship and commercialization hub.

2.1.2 Co-fund and promote flagship programming delivered at eBridge, including accelerator cohorts, prototyping labs, and technical assistance.

2.1.3 Support outreach and pipeline-building efforts to increase engagement with underserved entrepreneurs.

2.1.4 Track program performance and small business outcomes to guide continuous improvement and investment alignment.

†

Sub-strategies 2.1.1 – 2.1.4 revised by Amendment No. 1, adopted Aug. 24, 2026

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Strategic Plan 2025-2029

Strategy

2.2

Farmer’s Market at Linear Park

Establish a Small Business Retention & Expansion (SBRE) Program†

2.2.1 Lead structured outreach and relationship-building with local businesses to support their sustainability and growth. Conduct regular business visits to identify operational or regulatory barriers and serve as a strategic liaison by connecting businesses with appropriate City departments, partner organizations, and resources. Provide guidance and facilitate connections related to permitting, workforce, funding, facility expansion, and other identified business needs, while tracking referrals and follow-up.

Strategy

2.3

Startup Texas Pitch Fest at the eBridge Center

Strengthen Growth Pathways for Second-Stage and Retail Businesses

2.3.1 Support second-stage and scaling businesses, including emerging industries, retail, dining, and hospitality, through mentorship, capital access, investor engagement, real

estate support, and sector-specific promotions to drive sustainable growth and local job creation. †

Strategy 2.2 and sub-strategy 2.2.1 revised by Amendment No. 1, adopted August 24, 2026

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Strategic Plan 2025-2029

2.3.2 Assess feasibility and pilot expansion of BIG-style grants to additional commercial corridors to promote citywide economic growth and accessibility.

2.3.3 Promote and expand the Border & Sea program to increase foot traffic and consumer engagement in the retail sector.

2.3.4 Maintain and market BCIC’s commercial property database to help entrepreneurs identify viable retail and commercial space.

2.3.5 Collaborate with tourism, downtown organizations, and hospitality partners to support local businesses through coordinated marketing efforts and event-based promotions.

Strategy

2.4

Alamo Angels’ first Founders & Investors Mixer

Expand Access to Capital and Angel Investment Networks

2.4.1 Expand the Alamo Angels investment chapter by recruiting new investors, hosting deal flow events, and securing sponsorships that connect entrepreneurs with capital and strategic partners. 2.4.2 Pursue additional EDA funding to replenish eBridge Loan Fund to meet the evolving needs of Brownsville entrepreneurs.

2.4.3 Collaborate with mission-driven lenders to launch targeted growth loan programs for early-stage, second-stage, and underserved businesses to connect with flexible, affordable financing options.

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Strategic Plan 2025-2029

Strategy

2.5

Texas Venture Fest 2024 at the eBridge Center

Expand Entrepreneurial Pathways and Industry Connections †

2.5.1 Collaborate with educational institutions, entrepreneurial support organizations, and industry partners to expand exposure to entrepreneurship, innovation, commercialization, and business ownership opportunities. 2.5.2 Connect aspiring and existing entrepreneurs with investors, mentors, industry

leaders, technical expertise, and market opportunities that support business formation and growth. 2.5.3 Support entrepreneurship and commercialization initiatives that encourage business creation, innovation, and growth in Brownsville's priority and emerging industries. 2.5.4 Expand access to entrepreneurship resources by bringing business education, technical assistance, mentorship, and connections to capital into neighborhoods, markets, mixed-use developments, and other community settings, while creating pathways for aspiring and existing entrepreneurs to access the broader eBridge ecosystem.

†

Strategy 2.5 and sub-strategies 2.5.1 – 2.5.4 added by Amendment No. 1, adopted Aug. 24, 2026

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Strategic Plan 2025-2029

Goal 3 Support the Revitalization of Downtown Brownsville Objective: Strengthen and expand Downtown revitalization through restoration, business recruitment, and public activation.


Strategic Plan 2025-2029

Strategy

3.1

Downtown Sunset Ride visit to El Jardin Hotel

Strengthen Building Restoration and Business Growth

3.1.1 Strengthen and scale the Business Improvement and Growth (BIG) Grant Program to support façade upgrades, interior renovations, and code compliance for building reuse. 3.1.2 Collaborate with the City’s planning and permitting department to streamline the approval process for downtown rehabilitation and infill projects. 3.1.3 Prioritize funding and technical assistance for mixed-use developments that include ground-floor retail and upper-level housing or office space. 3.1.4 Launch a downtown-specific business recruitment campaign, offering site selection support, property tours, and grant opportunities for desired sectors, including retail, dining, wellness and healthcare services, professional services, storefront manufacturers with retail components, creative industries, and community-focused enterprises. 3.1.5 Align BCIC downtown investments, grant programs, business recruitment efforts, and revitalization initiatives with the priorities and implementation strategies identified in the City of Brownsville Downtown Master Plan. †

Strategy

3.2

“To the Other Side of the Cosmos”' on E. 11th St. and E. Washington St.

Activate Downtown Through Events and Public Art

3.2.1 Partner with local nonprofits, creatives, and the City of Brownsville to co-host regular public events (e.g., street markets, film screenings, music/art festivals, food nights) that celebrate culture and encourage downtown visitation. 3.2.2 Support public art initiatives such as murals, sculptures, and cultural landmarks by partnering with the City of Brownsville, artists, and nonprofit organizations that propose projects enhancing walkability, celebrating local heritage, and beautifying key corridors. †

Sub-strategy 3.1.5 added by Amendment No. 1, adopted Aug. 24, 2026

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Strategic Plan 2025-2029

Strategy

3.3

Coca-Cola Building on 1018 E Washington St.

Advance Downtown Restoration Through Historic Preservation Tax Credit Training

3.3.1 Host trainings for property owners, developers, and architects on how to leverage state and federal preservation tax credits.

3.3.2 Partner with the City of Brownsville, Cameron County, Texas Historical Commission,

and preservation experts to guide rehabilitation projects that qualify for financial incentives. 3.3.3 Promote historic preservation tools to encourage adaptive reuse and authentic economic development in our historic core.

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Strategic Plan 2025-2029

Goal 4 Strengthen Collaborations and Partnerships Objective: Foster cross-sector partnerships with educational institutions, nonprofits, industry, healthcare providers, and community stakeholders to advance

entrepreneurship, small business support, economic development, financial empowerment, and community well-being.†

†

Goal objective revised by Amendment No. 1, adopted Aug. 24, 2026


Strategic Plan 2025-2029

Strategy

4.1

Café con USA at the World Trade Center - UANL

Align Interagency Economic Development Planning

4.1.1 Convene semi-annual alignment meetings with GBIC and City departments to ensure coordinated priorities, resource sharing, and unified messaging. 4.1.2 Document and track joint action items and alignment summaries post-meetings. 4.1.3 Collaborate with GBIC and City on incentive alignment (e.g., 4A/4B, HOT, TIRZ) to ensure coordinated project support and funding optimization. 4.1.4 Conduct an annual workshop or training on available incentive tools and joint deployment strategies.

Strategy

4.2

Youth Panel co-organized with Teach for America RGV

Expand Community and Nonprofit Collaboration

4.2.1 Establish bi-annual partnership roundtables to align programming, share resources, identify joint funding opportunities, and co-design initiatives.

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Strategic Plan 2025-2029

4.2.2 Develop collaboration agreements with k-12 and higher education institutions to expand access to entrepreneurship, workforce development, and financial literacy education. 4.2.3 Coordinate with United Way, financial institutions, colleges, and trained experts to offer financial literacy workshops and business resilience training.

4.2.4 Support nonprofit-led programming that strengthens economic mobility, small business growth, and operational resilience.

Strategy

4.3

Downtown Sunset Ride visit to Gladys Porter Zoo

Support Regional Economic Development and Recruitment

4.3.1 Host an annual Citywide Economic Development Summit to convene public, private, and academic leaders, share outcomes, and align efforts.

4.3.2 Assist local hospital recruitment efforts by coordinating customized quality of life tours and marketing Brownsville’s recreational, cultural, and family-friendly assets.

4.3.3 Provide promotional support and materials in collaboration with tourism, housing, and real estate partners. †

Strategy 4.4, Develop the Talent and Industry Pipeline for High-Wage and Primary Jobs, adopted June 23, 2025, was removed by Amendment No. 1, adopted August 24, 2026. Collaboration with education and workforce partners is preserved under Strategy 4.2.2.

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Strategic Plan 2025-2029

Goal 5 Advance Organizational Development Objective: Strengthen BCIC’s internal capacity, operational efficiency, and resilience through targeted talent development, process improvements, and comprehensive continuity planning.


Strategic Plan 2025-2029

Strategy

5.1

IEDC Awards 2024

Build Internal Staff Capacity

5.1.1 Provide continuous professional development opportunities aligned with strategic priorities. 5.1.2 Add new positions and realign roles to support program growth and evolving organizational needs.

Strategy

5.2

Cori Peña’s presentation to Leadership Brownsville

Streamline Processes and Technology

5.2.1 Implement project management, data automation, and CRM tools to improve coordination, accountability, and service delivery. 5.2.2 Standardize internal workflows to increase transparency and reduce inefficiencies. 5.2.3 Strengthen financial and administrative procedures to support operational transparency and ensure alignment with internal policies (e.g., procurement, reimbursements, budget execution). 5.2.4 Develop and maintain organizational dashboards, performance metrics, and reporting tools that measure economic development, entrepreneurship, quality-of-life, community, and organizational impact to support transparent, data-driven decision-making and continuous improvement.† †

Sub-strategy 5.2.4 added by Amendment No. 1, adopted Aug. 24, 2026

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Strategic Plan 2025-2029

Strategy

5.3

BCIC priority setting session for the Strategic Plan

Implement Internal Disaster Planning, Communications, and Business Continuity Framework

5.3.1 Develop and maintain an agency-specific disaster response, communications, and recovery plan. 5.3.2 Conduct annual training and scenario-based drills for staff and leadership, including crisis communication simulations. 5.3.3 Ensure continuity of mission-critical operations and clear internal/external communication protocols during emergencies or disruptions.

Strategy

5.4

BCIC’s wall of success stories and community spotlights at the eBridge Center

Strengthen Communications, Marketing, and Community Engagement †

5.4.1 Develop and implement an annual communications and marketing plan to increase public awareness of BCIC programs, investments, and community impact. 5.4.2 Enhance storytelling and project visibility through impact reports, success stories, digital content, media outreach, and recognition of BCIC-funded projects. 5.4.3 Conduct community outreach and engagement activities, including informational sessions, pop-up events, and participation in community festivals and public gatherings. 5.4.4 Communicate BCIC’s impact, outcomes, and return on investment through annual reports, digital platforms, public presentations, media outreach, and community engagement efforts. †

Strategy 5.4 and sub-strategies 5.4.1-5.4.4 added by Amendment No. 1, adopted Aug. 24, 2026

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Strategic Plan 2025-2029

About BCIC

The Brownsville Community Improvement Corporation (BCIC) is a Type B economic development organization funded by a ¼ cent sales tax on every taxable dollar spent within Brownsville city limits. Our mission is to enhance quality of life through innovation and equitable economic development initiatives, ensuring that every investment contributes to a more vibrant, inclusive, and prosperous Brownsville. Our vision is for Brownsville to represent the country as an innovative leader in fostering business development and quality of life. To achieve this, BCIC revitalizes and creates public spaces that expand access to parks, wellness programming, and recreational amenities to promote welcoming environments for residents and visitors, and to position Brownsville as a destination that fosters health, pride, and connection. We support small business growth and entrepreneurship to generate sustainable jobs, increase local ownership, and build a resilient economy that reflects the city’s diversity and potential. Through downtown revitalization, we reduce vacancy, stimulate cultural and commercial activity, and create a vibrant urban core that honors Brownsville’s heritage while catalyzing its future. By cultivating cross-sector partnerships, we expand workforce readiness, promote financial stability, and connect residents to high-wage careers. Internally, we continue to advance our organizational capacity to deliver measurable outcomes, respond to community needs, and sustain long-term impact through strategic planning, talent development, and innovation.

Transparency & Governance

BCIC is committed to transparency, accountability, and public trust. In compliance with the Texas Open Meetings Act, board meeting agendas are posted on our website, at the meeting location, and at City Hall at least three business days before the meeting date. All board-approved meeting minutes are also posted on our website. The BCIC Board of Directors meets monthly on the fourth Monday at 5:30 p.m. at the eBridge Center for Business and Commercialization.

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Strategic Plan 2025-2029

The eBridge Center for Business & Commercialization 1304 E. Adams St., Brownsville, TX 78520

The eBridge Center for Business & Commercialization is BCIC’s hub for entrepreneurship, innovation, and business growth and one of the region’s leading centers of its kind. Developed in partnership with the U.S. Economic Development Administration and The University of Texas Rio Grande Valley (UTRGV), eBridge connects aspiring entrepreneurs, startups, and growing businesses with the resources, expertise, networks, and opportunities needed to launch, grow, and scale. The UTRGV Entrepreneurship and Commercialization Center (ECC) operates out of eBridge and plays a key role in the local entrepreneurial ecosystem, offering incubation, technical assistance, and hands-on guidance to entrepreneurs and small businesses. Alongside a broader network of public, private, educational, and industry partners, BCIC connects aspiring entrepreneurs, startups, and growing businesses to mentors, specialized expertise, capital, and new markets. More than a physical space, eBridge serves as the central hub of a broader entrepreneurial and small business ecosystem. Through coworking, business education, one-on-one support, prototyping, accelerator programs, mentorship, access to capital, industry connections, and entrepreneurial events, eBridge supports entrepreneurs and small businesses at different stages of development and creates multiple pathways into the broader ecosystem. BCIC is also expanding pathways into the eBridge ecosystem by bringing entrepreneurship resources and connections into neighborhoods, markets, and other community settings. This approach helps reduce barriers to participation and creates additional entry points for aspiring entrepreneurs and existing businesses to connect with eBridge programs, partners, and resources. Through eBridge, BCIC is building a more connected and accessible entrepreneurial ecosystem that supports business formation and growth, encourages innovation and commercialization, strengthens economic resilience, and advances Brownsville as a regional destination for entrepreneurship.

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Strategic Plan 2025-2029

APPENDIX A

Strategic Plan Adoption and Amendment History Action

Date

Description

Original Strategic Plan

June 23, 2025

Plan Adopted

Amendment No. 1

Aug. 24, 2026

Approved five targeted strategic additions and related revisions addressing health and community resilience, entrepreneurial pathways, Downtown Master Plan alignment, impact measurement, and communications. Additional revisions clarify BCIC’s role as a connector for business needs and its partnership role under Goal 4.

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Letʼs keep in touch! Scan the code to find additional resources and learn about our local initiatives. 956-747-0100 | Monday - Friday from 8 AM to 5 PM 1304 E. Adams St., Brownsville, TX 78520 at the

@brownsvillecic | www.brownsvillecic.com


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