Introduction PURPOSE This manual contains important guidelines for the application of Meridian’s corporate identity to the various printed materials of Meridian Technology Center. Staff, students or student organizations wishing to use the Meridian logo need to receive permission from the Marketing Department before use. Allow two days for approval. The Marketing Department will be happy to provide a copy of the logo when used appropriately. Meridian’s name created the opportunity and need to establish a coordinated identification program in which all of operations can be linked visually by the Meridian Technology Center corporate signature. This signature consists of two elements, the symbol “A” and the logotype “B.” The purpose of this manual is to guide the user in the application of this corporate signature for stationary and general service material used throughout the organization. Adherence to the principles stated in this manual will build the image of Meridian Technology Center in the minds of key audiences. A program of this nature will be a continuing project. Therefore, this manual will be updated periodically and all persons assigned a manual will be responsible for keeping it current. The manual cannot cover every design situation that may occur in the application of the signature. When a question of application or style arises that is not answered by the standards set forth in the manual contact: Director, Communications and Marketing 1312 South Sangre Road | Stillwater, Oklahoma 74074-1899 Tel: (405) 377-3333 | Fax: (405) 377-9604
Meridian Technology Center | GRAPHIC STANDARDS GUIDE