Why Bray & Co

W h y BRAY & CO

BECAUSE WHO YOU WORK WITH MATTERS

WE ARE BRAY & CO

why work

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WITH US?

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LOCAL OWNERSHIP

SEAMLESS PROCESS

As the largest independent brokerage on the Western Slope, Bray Real Estate is locally owned and operated.

Four generations later, we still adhere to our promise to earn every day, the trust of our clients.

Bray Real Estate Agents expertly negotiate and execute each transaction with calculated finesse.

With years of service and experience, we have the knowledge and aptitude to adjust to every transaction. Know that you are in the right hands.

WE ARE COMMUNITY FOCUSED

STRATEGIC MARKETING

For more than 75 years, Bray & Co has been community-focused. Being local means that we are present and active in our community.

From volunteering to sponsorships, we are committed to giving back.

Foundations like Bray Cares, Caring for Our Home Community, Habitat for Humanity and Kids Aid are just a few of the local organizations we support.

Our in-house marketing team allows us to quickly adapt to market forces and create a "custom-fit" marketing strategy tailored to your needs.

We also offer The Bray Report, a highly coveted monthly and quarterly report that tracks trends and information important to local homeowners.

CONCIERGE SERVICES

STREAMLINED OPERATIONS

Whatever your needs, we are here for you.

We are always just a phone call or visit away. Our "custom-fit" service allows us to tailor to your specific needs.

Our full-time, experienced agents work exclusively with residential real estate.

Since we operate locally, we can quickly change to stay ahead of the curve. We don't rely on giant corporations located hundreds of miles away to make a decision about our technology or marketing.

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W E ARE RO O T ED From left to right: Roxie and Sherman Bray and their son, WR, 1946.

our

HISTORY Bray & Co has built its success as the largest independent brokerage on the Western Slope of Colorado for over 75 years.

Sherman and Roxie Bray founded Bray & Co on a handshake and a promise to earn, every day, the trust of their clients. Four generations later, Bray & Co still remains a leader in real estate on the Western Slope, servicing the needs of buyers, sellers, investors, landlords, tenants and homebuilders. Bray & Co has thrived through four local boom/bust cycles - uranium in the 50s, coal in the 60s, oil shale in the 80s and gas in the 2000s and vows to still push forward, no mater what may come.

Headquartered primarily in Grand Junction, Colorado, with a satellite office in Rifle, Bray & Co agents are experts working in Mesa, Garfield, Delta and Montrose counties. With 70+ agents strong with backup support of 50+ employees, Bray & Co operates: Residential and Commercial Brokerage, Real Estate Development, Property Management and Maintenance and Construction services.

In addition to being a leader in the respective areas of business, Bray & Co is very involved in their community and industry.

Uranium

Shale

COVID

50s

80s

2021

PRESENT DAY

60s

2000s

Coal

Oli & Gas

TRUST EARNED EVERY DAY, SINCE 1946

W E A R E C O M MUNI T Y

local SUPPORT For over 75 years, Bray & Co has been committed to giving back to the local community – through volunteering and financial support of many different nonprofit organizations.

The Bray Cares Foundation was created to help serve housing-related needs on the Western Slope with grant opportunities, such as: Providing emergency shelter and/or rent assistance Offering affordable housing and housing for people living with special needs Providing services to help seniors stay in their homes Assisting veterans with housing needs "Over the years, our company has contributed to a variety of organizations here in the community. We think it is time to focus our efforts a little more and increase both our funding and our leadership in the area of housing-related needs in Mesa County," says Robert Bray, CEO. During the COVID-19 crisis, Bray & Co launched the Caring for Our Home Community fund to enable full-service dine-in restaurants to provide healthy meals through local nonprofits. In 2020 the company raised and delivered over $60,000 to local restaurants that were hit hard by the pandemic and, in turn, they were able to serve over 8,500 meals to those in need.

Bray & Co also volunteers regularly with Habitat for Humanity and with Kids Aid, an organization providing food to children in Grand Junction.

W E ARE F O C US ED

the

BRAY WAY

The success of Bray & Co and its commitment to the community has enabled us to become successful and trusted. We are dedicated to honoring our reputation, while strategically investing in products and services that will better serve our clients and community.

Every quarter, we have a breakfast to review our core values and recognize those who exemplify these values through actions. Annually, we recognize three to five individuals with the Bray Way Award.

FAMILY

INTEGRITY

EXCEEDING

EXPECTATIONS

COMMUNITY

DRIVE

our MISSION STATEMENT We are DRIVEN to meet the needs of our clients and customers, by providing EXCEPTIONAL EXPERIENCE, with a commitment to DOING WHAT'S RIGHT, through an environment of RESPECT and SUPPORT for each member of our TEAM, as well as supporting our COMMUNITY.

WE ARE THANKFUL

awards & RECOGNITIONS Bray & Co has never been one to brag or boast – we feel the name should speak for itself. We pride ourselves on our commitment to service and trust with our name. We are honored and thankful for the awards and recognition we have received after 75 years of dedication to our employees, agents and clients.

Top Real Estate Company – Award by ColoradoBiz Magazine, 2022 Top Real Estate Company – Award by ColoradoBiz Magazine, Finalist 2021 Business Expansion Award – Award by Grand Junction Chamber of Commerce, 2022 Best of the West – Silver 2023, in the top 3 for 11+ years Bill Daniels Being a Difference Award – Awarded to Robert Bray, 2018

Largest Independent Brokerage

Best of the West –11+ years –

Top Real Estate Company

As an affiliate with Leading Real Estate Companies of the World, our brokerage is a local and global market leader working on your behalf. LeadingRE's world-class marketing resources and connections allow us to provide you with a truly exceptional real estate experience.

1.1 MILLION TRANSACTIONS $372 BILLION IN SALES 565 COMPANIES 4,300 OFFICES 130,000 SALES ASSOCIATES OVER 70 COUNTRIES

WE ARE NINJA

ninja SKILLS WOULDN’T YOU RATHER BE A PROBLEM SOLVER THAN A SALES PERSON? As a problem solver, you don't have to worry about having to "sell" anyone. You become a trusted advisor instead.

Ninja Selling is a training system based on a philosophy of building relationships, listening to your customers and helping them achieve their goals. It is a philosophy that rejects pushy sales tactics. We believe it is better to create value for people by solving their problems. The selling part then takes care of itself. Ninja Selling is a seamless method to organize your business, client base and daily habits to achieve your real estate and personal goals.

Bray and Company is proud to be a Ninja Selling brokerage. From rookies to seasoned agents, and management to support staff, we support the Ninja Selling principles at all levels of the brokerage. Our organizational commitment gives us the framework to focus on the right activities at the right times in the right frame of mind to be successful in our business and our lives.

OUR GOAL AS A "NINJA OFFICE" IS TO ENABLE ALL OUR ASSOCIATE AGENTS TO:

Go from the life you have to the life you dream about Be an “on-purpose” person instead of an “on-accident” one who burns out or never lifts off Stop selling and start serving

Establish a mindset of gratitude and abundance Help the people who know you, like you and trust you Have predictable results Increase your income, AND have a life!

support TEAM A TEAM DEDICATED TO YOUR SUCCESS Real teamwork for real results. We provide you the support you need.

Non-Competing Sales Manager/Broker Full-Time Real Estate Professionals Strong Management & Staff Support Marketing Team On-Site Tech Support Transaction Coordinators In-house Title Company – Guaranteed Title In-house Mortgage Company – Group Mortgage Commercial Division Property Management & HOA Division Construction & Maintenance Division Leading Real Estate Companies of the World We are affiliated with a network comprised of over 550 companies, 4700 offices in over 70 countries and 136,000 sales associates.

"Being family-owned, local and invested in the community we live are just a few of the reasons I chose Bray as my HOME from the beginning of my career. Everyone is always willing to help and the years of experience and training are unmatched."

DESIREE GARCIA STARTED WITH BRAY IN 2016

marketing EFFECTIVE TOOLS TO BUILD YOUR PERSONAL BRAND Professional full-service marketing department that provides sophisticated marketing strategies.

Marketing Team & Tools Assists with agent marketing plans and projects – "custom-fit" marketing Just Listed/Just Sold postcards – sent to neighborhoods Custom "flow" pieces Custom Listing Presentations Flyers, Postcards, Social Media Posts, etc Social Media support Strong Advertising Relationships Daily Sentinel, Business Times Lowest rates The Bray Report Monthly report on local market activity and trends in Mesa County LOLO Local Gift of the Month Club helps build referrals and create strong client relationships and support local businesses

"I love the deep roots Bray has in the community and how involved Bray is. The marketing team and support staff are amazing, which makes my life so much easier and better. It allows me to have more time to focus on my clients."

DEREK IRICK STARTED WITH BRAY IN 2020

technology TECHNOLOGY YOU NEED TO LEVERAGE YOUR TIME The technology tools to help you save time, save money and get more business. kvCORE The best CRM tool out there! Easily update your website and manage your client relationships Agent mobile website CRM tools built-in ADWERX Showing Time CTME SkySlope Testimonial Tree Listing Syndication Listings are sent to a multitude of highly-trafficked websites Social Media & YouTube Our social media channels, including YouTube, are boosted with traffic driven back to the agents

"Having the most up-to-date tools and technology is one of the keys to success and Bray is constantly looking for new ways to help us save time and money."

AMANDA HILL STARTED WITH BRAY IN 2009

training PROVIDING YOU THE KNOWLEDGE TO SUCCEED Bray makes it easy for you to succeed and stay on top of your game so you can do what you love.

New Agent Mentor Program A comprehensive training that demystifies "What do I do first?" How to build a successful real estate business and work with experienced agents – how they manage floor calls, open houses, buyer showings, listing presentations and so much more.

Weekly Sales Meeting We cover it all – upcoming listings, buyers' needs, new listings, price changes, back on markets, market updates, company events, continuing education and roundtable talks.

Weekly Contracts Class with Ron Sechrist Reviewing contracts, how to present to clients and problem-solving techniques.

Weekly Ninja Training with Brian Donaldson Small group coaching, business planning, role-playing and best practices.

Monthly Lunch & Learns Institute 2.0 Online library of courses on marketing and sales skills available 24/7

"I've been at Bray for 40+ years and I feel that the combination of the New Agent Mentor program and the variety of ongoing training programs enables Bray agents to meet all the challenges in our business. I wouldn't consider working anywhere else."

RON SECHRIST STARTED WITH BRAY IN 1978

maximum EXPOSURE WEB EXPOSURE & SYNDICATION 98% of home buyers look to the internet first! An online presence aided by our syndicated sites: Realtor.com, Zillow, Leading RE, ABC News, Yahoo, ESPN, NBC News, USA Today, The Huffington Post, CNN and more.

PERSONALIZED HOME SHOWINGS

VIRTUAL TOURS / VIDEOGRAPHY

Showings such as Open Houses & Tours showcase your home to REALTORS®, who will recommend it to their clients and the public.

Bray offers a completely digital form of immersive 3D media that invites you to explore a home as if you were really there.

PROFESSIONAL PHOTOGRAPHY The vast marketing campaign created at Bray Real Estate puts your home in the center. Professional photography will create the perfect platform for showing.

NETWORKING & REFERRALS In real estate, networking and referrals can be the most effective way people buy and sell homes. Bray Real Estate relies on its vast network to sell or find you a home for the right price.

DIRECT MAIL

ADVERTISING Utilizing advertising, such as professionally printed marketing materials, is an important tool to generate interest. The quality of materials reflects the time and effort you have put into maintaining your home.

Professional promotional materials featuring your home, mailed to your neighbors and potential buyers, is one of the most powerful ways to spread the message that your home is for sale.

THE BRAY SIGN The Bray name is well known in the Grand Valley and we have made sure our sign stands out from the rest. Our yard sign will be the #1 way to showcase your home for sale. Our directionals help guide people to your home.

your support TEAM OUR TEAM AND BUSINESS PARTNERS WORK DIRECTLY WITH OUR AGENTS TO ASSIST THEM FROM START TO FINISH.

DIRECTOR OF FIRST IMPRESSIONS Our Director of First Impressions greets guests when they arrive in the office and directs questions or needs to the appropriate people.

TRANSACTION COORDINATORS Our Transaction Coordinators assist our agents during the under-contract phase of the contract. Their role is to monitor contract dates and deadlines, plus they coordinate the closing with the lender, title company and Brokers.

REFERRAL TEAM Our referral team works with different referral companies and helps direct clients to the right agent. They adhere to referral requirements and connect our brokerage to other brokerages all over the world.

MARKETING TEAM Our marketing team works directly with our agents, helping to provide sophisticated marketing strategies and solutions that are on trend and at the forefront of the market.

LEADERSHIP Our leadership team oversees the office and our agents while guiding them when needed. They can help troubleshoot any issues should they arise. From our office manager to our President, we are all a team.

Our in-house title company, Guaranteed Title Group, provides title insurance and closing services. They work closely with our agents to ensure that a clear title and documents are correct and delivered on time.

Our in-house mortgage company, Group Mortgage, LLC is a full-service mortgage banker founded on the principle of lending with excellence, integrity and distinction. Group Mortgage, LLC is committed to an ontime closing and a streamlined, satisfying home-financing experience.

TOGETHER WE ARE BRAY & CO

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