BLRE Resource Guide - Alexandra Greenwood

LRE

RESOURCE GUIDE

WHY CHOOSE BRANDON LAWN REAL ESTATE

Before Brandon Lawn launched this firm in 2021, he logged more than two decades working in the real estate industry as a broker and leader of his own mortgage loan company. That experience helped perfect the myriad of skills required for success in buying and selling real estate. It also allowed him to compile his own network of industry professionals, from appraisers and insurance professionals, to architects and lawyers. But the most important takeaway he learned was where other firms fall short when working with clients. He saw the need for a different kind of real estate firm.

Buying or selling a home shouldn’t be difficult and stressful. With the right partner, it can actually be fun! At BLRE, we know you have options when you’re in the market to buy or sell. Not just other firms, but you can also opt to go the doit-yourself route. Our goal with BLRE is to deliver an approach that makes it easy for clients to choose us.

KNOWLEDGE IS POWER. SO IS MARKETING.

Tons of experience in today’s world doesn’t mean much if you don’t have the skills and technical know-how to connect with all facets of the marketplace. At BLRE we don’t just rely on the traditional tools; we embrace all the modern advantages — social media, video, text, digital tours — to market your property or help locate your dream home.

AVAILABLE AND TRANSPARENT

IS

THE ONLY WAY WE WORK.

It’s about respect. Home buying for most people is an enormous decision. You deserve a real estate partner who is responsive to your calls and questions, and who is generous with knowledge and advice.

WE LOVE TO SHARE OUR CHARLOTTE.

We’ve seen Charlotte grow from a charming Southern city into a dynamic metro and one of the country’s most desired locations. We know its most charming neighborhoods and best schools, the fastest routes around town and the choicest restaurants. Ask us anything.

OUR CONNECTIONS ARE YOURS.

To get a real estate transaction accomplished efficiently and accurately, the secret is knowing who to contact. From staging your home and addressing minor repairs, to handling every little detail and legality, the right partnerships make all of the difference. At BLRE we have spent decades nurturing the relationships necessary to get things done.

NO ONE LOVES THE REAL ESTATE BUSINESS LIKE BLRE.

Passion for what we do never gets old. After all of these years, we still feel a rush of joy when we see the happiness of our clients after they have sold their home or found a new one. Knowing we helped make that moment possible keeps us motivated.

SELLING SIMPLIFIED — THE BLRE DIFFERENCE

As your partner, we are there every step of the way helping you navigate the selling process — from making sure every “i” is dotted on the paperwork to properly marketing your home to attract qualified buyers and top offers.

Our goal is to make selling your home rewarding and exciting. It starts with our promise to always be available, supportive and transparent throughout the process. And it includes our pledge to deliver a package of marketing services you won’t find with any other Charlotte-area firm.

PREPARING AND FINALIZING LISTING PAPERWORK.

There is a lot of paperwork involved with selling a home, and over the last 20 years, we have seen just about everything. Our experts can spot a red flag from miles away, so you can relax and prepare to enjoy your new home.

PREPARING YOUR HOME TO SELL.

Even in a hot market, when buyers outnumber available homes, it’s important to properly prepare your home so it will show well and fetch the highest possible price.

ARRANGING PROFESSIONAL PHOTOGRAPHY.

Think of your home the way top brands think about their products. Image matters. Over the years we have built relationships with a number of top photographers who will make your house look its best.

CREATING PROPER STAGING AND A FLOOR PLAN.

There’s an art and a science to arranging your home and styling it to capture buyers’ interest. We know what to do to ensure your home is showing to sell.

PUBLISHING YOUR HOME’S LISTING BOOK.

A BLRE exclusive marketing tool, your home’s listing book is designed to make a powerful impression. Each listing book is a full-color, perfect bound showstopper that will wow prospective buyers.

PLACING YOUR HOME ON THE LOCAL MLS.

A critical step is to make sure your home appears in all of the major aggregators and listing sites so your property is seen no matter where a prospective buyer begins their search.

MARKETING OUTREACH AND PROPERTY SHOWINGS.

While other firms wait for prospective buyers to come to them, at BLRE we take a proactive approach. We use database and email marketing, open house showings and more to reach out to the marketplace in advance.

CAPTURING AND SHARING PROSPECT FEEDBACK.

Each and every showing produces valuable buyer insights that we then use to adjust our marketing, messaging and tactics. BLRE shares all of that feedback with you to keep you informed.

REVIEWING ALL OFFERS AND HANDLING NEGOTIATIONS.

Having a trusted partner to help you assess each offer, craft counteroffers and manage negotiations is critical to maximizing sell price and minimizing headaches.

After a qualified buyer’s offer is accepted, we help you through the home inspection, negotiating repairs, the final walk-through and closing. Then we celebrate!

WE’RE THE CHARLOTTE MARKET AUTHORITIES

TWENTY YEARS OF REAL ESTATE EXPERTISE AND CHARLOTTE-AREA MARKET KNOWLEDGE; 17 YEARS OF RESIDENTIAL MORTGAGE EXPERIENCE, ORIGINATING AND OVERSEEING $2 BILLION IN LOANS. NO ONE IS BETTER EQUIPPED THAN BRANDON LAWN REAL ESTATE TO DELIVER A STRESS-FREE BUYING EXPERIENCE.

Charlotte is blessed with a wealth of neighborhoods whose distinctive personalities and architectures can satisfy virtually any taste, whether it’s artsy urban or palatial early-20th century, Uptown towers or laid back lakeside. The hardest part may be deciding where you want to live. Because we make the rest of the buying experience a walk in the park.

YOUR LINK TO LENDERS.

Our founder Brandon Lawn ran his own mortgage company for many years. That experience gives BLRE a perspective, and a network of lenders, few firms can match. We’ll help match you to the perfect lender and gain the all-important pre-approval letter.

LET

THE LOOKING BEGIN.

We make it a point to have a clear understanding of who you are and what you want in a home. In that way, we can be very efficient with your time. A list of properties that fit your demands can be ready for you to look at in short order.

GETTING DOWN TO BUSINESS.

There are times when you offer asking price and times when you don’t. We’ll help you decide with the reassurance that you have negotiation experience and market savvy on your side.

DETAILS, DETAILS, DETAILS — OUR SPECIALTY.

After your offer is accepted, it pays to have someone whose attention is on the things others overlook. That’s where BLRE shines. We will provide counsel during the inspection and punch list where a missed detail can be costly down the road. We help you with mortgage selection, preparations for closing and are right by your side during the final walk-through.

And we’ll be the first to toast you and your new home!

18.3%

INCREASE IN HOME VALUES THIS PAST YEAR

#11

FASTEST GROWING CITY IN THE COUNTRY

103.53%

SALE TO LIST PRICE RATIO

CHARLOTTE IS HOT! THE REAL ESTATE MARKET IN CHARLOTTE CONTINUES TO BOOM. INVENTORY IS LOW, HOMES ARE SELLING QUICKLY AND PRICES ARE RISING. AS ONE OF THE FASTEST GROWING CITIES WITH ONE OF THE BEST JOB MARKETS IN THE COUNTRY, WE SEE NO SIGN OF SLOWING DOWN.

12-15%

2023 FORECAST

$415K

MEDIAN SALES PRICE

SOLD

13 DAYS

AVERAGE NUMBER OF DAYS UNTIL SOLD

CHARITIES & ORGANIZATIONS WE SUPPORT #BLRE CARES

BEDS FOR KIDS

Beds for Kids refurbishes, repurposes and distributes new and gently used beds and other essential furniture items for children and families in need.

WING HAVEN

Wing Haven Garden & Bird Sanctuary is rich in Southern horticulture and a habitat for birds and wildlife.

ST. JUDE’S CHILDREN’S HOSPITAL

The leader in pediatric catastrophic care is founded on the principle that no child is denied treatment based on race, religion or a family’s ability to pay.

GO JEN GO

The Go Jen Go foundation provides financial resources and support for breast cancer patients, so that survivors can focus on their fight.

MYERS PARK HIGH SCHOOL

A rich sense of history and a legacy of academic success has led to Myers Park High School being ranked for the past five years among the 100 best high schools in the United States by Newsweek magazine.

SOUTH MECK HIGH SCHOOL

South Charlotte’s South Meck High School is highly regarded for developing the potential of every student and preparing them for the next phase of their life

CHARLOTTE LAB SCHOOL

Charlotte Lab School empowers students with the skills and mindsets they need to grow into the thinkers, creators and innovators of tomorrow.

CHARLOTTE COUNTRY DAY SCHOOL

Charlotte Country Day offers students a profound commitment to lifelong learning, hands-on experiences, individualized attention and a caring, inclusive community.

MYERS PARK PRESBYTERIAN

For more than 95 years, Myers Park Presbyterian has been an inclusive, spirit-filled community of faith that is committed to affirming the humanity of every person.

MEN’S SHELTER OF CHARLOTTE

Men’s Shelter is an interfaith organization dedicated to bringing the community together to end homelessness by providing basic necessities as well as resources to increase income and obtain housing.

CHARLOTTE RESCUE MISSION

With the ultimate goal to rid the world of addiction, the Charlotte Rescue Mission transforms lives by serving people impacted by addiction to equip them to thrive in the community.

MAKE-A-WISH

Creating life-changing wishes for children with critical illnesses for over 40 years, Make-A-Wish brings families together, unites communities and ultimately changes lives through renewed strength and hope.

WOMEN’S IMPACT FUND

The leading women’s group for philanthropy, education and engagement in the region, Women’s Impact Fund is a group of more than 500 women that use their collective resources to be a force for good in Mecklenburg County.

FURNISH FOR GOOD

Furnish for Good works with agency partners to connect well-loved home furnishings to underserved communities, curating and showcasing donated furniture so recipients can shop and pay a small fee for their home decor.

CAROLINA BREAST FRIENDS: DANCING WITH THE STARS OF CHARLOTTE

In collaboration with Dancing With the Stars of Charlotte, Carolina Breast Friends and the Pink House are rasing funds for that mission with a stage show modeled after the famed television show.

BEE MIGHTY

With care packages, medical therapy, counseling and medical equipment, Bee Mighty ensures families of NICU babies have access to the ongoing medical support necessary to reach their fullest developmental potential.

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MARKETING SERVICES: WHAT WE DO

Selling your home doesn’t have to be a chore. In fact, it can be rewarding and exciting. It starts with our promise to always be available, supportive and transparent coupled with a process that is proven and effective:

• Preparing and finalizing listing paperwork

• Preparing your home to sell

• Arranging professional photography including drone and video services

• Posting of your home to social media channels

• Placing your home in local and national publications

• Creating proper staging and a floor plan

• Publishing your home’s listing book

• Placing your home on the local MLS

• Preparing market outreach and property showings

• Capturing and sharing prospect feedback

• Reviewing all offers and handling negotiations

After a qualified buyer’s offer is accepted, we help you through home inspection, negotiating repairs, the final walk-through and closing.

TESTIMONIALS

Brandon has been involved in all of our real estate transactions over the last 13 years including as the seller to a property we were purchasing, our mortgage broker and, most recently, representing us buying and selling our home. His experience in all aspects of real estate give him a unique perspective and level of expertise that makes his ability to be a savvy realtor second to none. His professionalism, attention to detail and ability to navigate any situation make him truly the perfect choice if you are looking for a realtor. We love our new home and are beyond grateful for his diligence, advocacy and guidance!”

— DR. KATHY AND DR. SANJIB M.

Brandon represented the seller when we purchased our home. It was obvious to us by the way that he managed that transaction that we wanted him on our side representing us as we sold our home. He certainly “gets” the marketing side of the business, but he and his team also skillfully walked us through each of the business and maintenance issues that arose. We couldn’t have been happier with our experience with Brandon and his team.”

— ANNE AND JONATHAN I.

My wife and I had to navigate the difficult logistics of a simultaneous home sell, lot purchase and short-term rental. Brandon and his team were spectacular — accessible, communicative, knowledgeable and efficient. We couldn’t have done it without them!”

— CARROLL J. MD, ORTHO CAROLINA

I have known Brandon Lawn for close to 20 years and have had a close working relationship with him personally and professionally. I can honestly say that Brandon is one of the best, hardest working, resourceful and most determined person I have ever had the pleasure to work with personally and professionally. His relentless pursuit of perfection has had a lasting effect on the Charlotte community. I would recommend Brandon Lawn as a realtor for my clients and friends.”

— JAMIE AND BRYAN G. Gerrard Builders

Ihave had the pleasure of working with Brandon Lawn. I cannot say enough good things about him, his business acumen and his drive to be successful. I have found him to be of the highest integrity and have no qualms recommending him as a realtor.”

— STEPHANIE B. Senior Vice President of Townebank

Ihave known Brandon Lawn for over 10 years. During this time I have had the pleasure of spending countless hours with him personally and professionally. I have been a recurring client of his. Brandon brings a wealth of experience and expertise to the individual needs of his client. He listens well, which helps his ability to advise. He is trustworthy and honest. The combination of commitment to hard work and excellence, with the ability to originate and develop client relationships, is the key to Brandon’s success in real estate. ”

— BRETT W. Partner Moore & VanAllen

When we decided to sell our home of 28 years and relocate to a retirement community, we selected Brandon Lawn Real Estate at the recommendation of a friend. Brandon and his associates did a wonderful job in preparing the house for sale, arranging showings and negotiating the sales contract on the first day it was on the market in an amount exceeding the asking price. We would unreservedly recommend Brandon’s firm to anyone looking to sell their home in an efficient manner.”

— STEVE AND TERRI P.

ABOUT CHARLOTTE

RANKED AS ONE OF THE TOP 20 PLACES TO LIVE IN THE COUNTRY, CHARLOTTE IS A THRIVING METROPOLITAN CITY THAT MAINTAINS ITS SOUTHERN HOSPITALITY.

Welcome to the Queen City: a Southern jewel whose one-of-a-kind attractions and distinctive beauty shine brightly. A friendly, diverse and creative community that thrives on adventure, inclusiveness and constant curiosity to seek what’s new and what’s next. What makes us a standout on this great, big map of phenomenal places? We’re not just one of a kind; we’re one of every kind. From the diversity of our residents to our colorful history, Charlotte is a melting pot. We’re a heaping spoonful of natural beauty and metropolitan splendor. We’re a blend of inventive chefs, talented artists, fierce athletes and mission-minded gamechangers. We’re equal parts funky and eclectic, traditional and charming. We’re a mix of night owls, early risers and all-day adventurers. We’re a dash of every different language and a sprinkle of the world’s cultures.

POPULAR NEIGHBORHOODS

FROM SKYSCRAPERS AND CHIC SHOPPING TO WOODED PARKS AND MOM-AND-POP RESTAURANTS, EACH CHARLOTTE NEIGHBORHOOD HAS ITS OWN DISTINCT FLAVOR.

BALLANTYNE

The signature South Charlotte suburb has all the amenities of center city without the constant buzz. This suburban gem is one of the most popular areas in Charlotte and features modern homes, business centers, retail complexes and activities for all ages.

BARCLAY DOWNS

Barclay Downs is an affluent residential neighborhood with classic 1950s and ‘60s homes lining leafy streets. The area contains high-end boutiques selling luxury labels and homewares as well as stylish restaurants. Nearby Symphony Park has an outdoor stage hosting summer concerts by the Charlotte Symphony Orchestra.

DILWORTH

Just minutes from uptown with some of the best skyline views in the city, Dilworth is a

mixture of bungalows, remodeled masterpieces and luxury homes. Walkable to bars, shops, restaurants, it has a cozy community feel.

EASTOVER

The Eastover community is considered one of the finest historic neighborhoods in the Charlotte metro area. Parks, public tennis courts and quaint, local shops and restaurants are all within walking distance of some of Charlotte’s most stately homes.

ELIZABETH

A hybrid of its surrounding neighborhoods, Elizabeth is all things Charlotte in a small package (relaxed, energetic, artsy, innovative and traditional).

FOXCROFT

Dating back to the mid-20th century,

Foxcroft is one of the most historic neighborhoods in Charlotte. The large lots shaded with crepe myrtles, old oaks and other sprawling trees make Foxcroft a treasure.

LAKE NORMAN

Located 20 miles north of Charlotte, Lake Norman is the perfect place for a quick trip or small getaway anytime of the year. Stroll down the historic main streets lined with a fun mix of boutique shops, galleries and restaurants or experience the beautiful scenery by boating and fishing or hiking and biking. As North Carolina’s largest man-made lake, there’s something for everyone to love with plenty to do for a relaxing escape or outdoor adventure.

MADISON PARK

One of the first neighborhoods in Charlotte. A wonderful combination of original owners coupled with renovated homes of young families keep Madison Park thriving today.

MYERS PARK

Historic Charlotte neighborhood was established in the 1920s and still features the same tree-lined streets that define one of the most coveted areas in Charlotte.

PLAZA

MIDWOOD

Similar to NODA, Plaza Midwood is cultural and eclectic while also being trendy. You will find a thrift shop and graffiti walls on one corner and a cocktail bar and gastropub on the next.

SEDGEFIELD

Conveniently located between South Blvd. and Park Rd., Sedgefield is one of the hottest neighborhoods in Charlotte. Renovation within the area, development in surrounding areas and access to Uptown, Charlotte Douglas International Airport and Carolinas Medical Center make Sedgefield popular for all buyers.

SOUTH END

Former industrial area has given way to the energy and creativity of the youth. Young professional district with luxury apartments, breweries and great restaurants.

SOUTH PARK

Adjacent to Myers Park, South Park features similar tradition and upscale residences with more amenities. High-end retail, boutiques, restaurants and businesses give South Park a little bit of everything.

WILMORE

Conveniently located within walking distance of Uptown, South End and the Light Rail, Wilmore provides easy access to some of the most popular places in Charlotte.

UPTOWN

Business center by day for bankers, businessmen, coders and creatives that gives way to upscale cocktail bars and rooftop patios by night. It consists of high-end condos and apartments.

WEBSITE SYNDICATION

To increase visibility of your home, we ensure your property is listed on the most popular real estate websites, giving national and international exposure. In addition to the websites below, your home will be featured on all IDX affiliated third-party websites.

The following are a few of the websites where we feature properties: zillow.com

trulia.com

realtor.com

luxuryportfolio.com

charlotteobserver.com

carolinahome.com

leadingre.com

homes.com

msn.com

frontdoor.com

google.com

homefinder.com

yahoorealestate.com

Be true to yourself. Know what you want and do not be afraid to go after it, full stop.”

LEFT FROM THIS PAGE: BANK OF AMERICA STADIUM, BANK OF AMERICA STADIUM, SPECTRUM CENTER AND TRUIST FIELD.

SPORTS TEAMS & EVENTS

CHARLOTTE IS HOME TO HIGH-PROFILE SPORTING EVENTS THAT BRING ENERGY, EXCITEMENT AND ENTERTAINMENT TO MILLIONS OF FANS EVERY YEAR.

CAROLINA PANTHERS

• NFL

• First Season: 1995

• Bank of America Stadium

CHARLOTTE HORNETS

• NBA

• First Season (1988–89)

• Spectrum Center

CHARLOTTE KNIGHTS

• AAA Baseball (White Sox affiliate)

• First Season in AAA: 1993

• Truist Field

CHARLOTTE FC

• MLS

• First Season: 2022

• Bank of America Stadium

CHARLOTTE CHECKERS

• AHL (Florida Panthers affiliate)

• First Season: 2009

• Bojangles Coliseum

DUKE’S MAYO BOWL

• ACC vs. SEC

• Bank of America Stadium

• Began in 2002

NASCAR HALL OF FAME

• Opened 2010

• Located: City Center Charlotte

• Guided tours, interactive exhibits, private events and more

WELLS FARGO CHAMPIONSHIP

• PGA Tour

• First Event: 2003

• Host Course: Quail Hollow

• Notable Winners: Tiger Woods, Rory McIlroy, Rickie Fowler, Jason Day

NASCAR RACES

• Coca-Cola 600 (Memorial Day Weekend)

• Bank of America Roval 400 (September)

• Charlotte Motor Speedway

CLOCKWISE FROM THIS PAGE: DANIEL STOWE BOTANICAL GARDEN, U.S.

NATIONAL WHITEWATER CENTER, DISCOVERY PLACE AND CAROWINDS.

AROUND TOWN

EXPERIENCE ALL CHARLOTTE HAS TO OFFER THROUGH MUSEUMS, LIVE MUSIC, OUTDOOR ADVENTURE AND FAMILY FUN.

CAROWINDS

For more than 45 years, Carowinds has brought friends and families together for FUN! With over 60 rides, waterpark and live entertainment, Carowinds has something for everyone.

DISCOVERY PLACE

Network of four hands-on museums dedicated to inspiring exploration of science through exhibits and educational programs that inform, challenge and engage audiences of all ages.

U.S. NATIONAL WHITEWATER CENTER

A 1,300-acre facility dedicated to the

promotion of an active, outdoor lifestyle. Features over 30 recreational activities (whitewater rafting, rock climbing, ropes course, hiking trails, etc.) designed to support an all encompassing experience.

DANIEL STOWE BOTANICAL GARDEN

Daniel Stowe Botanical Garden is the Carolinas’ garden for all seasons, providing guests a chance to reconnect with nature and to create lifelong memories with friends and family. Located within 380 acres on the banks of Lake Wylie, it includes spectacular gardens, sparkling fountains, a conservatory dedicated to the display of tropical plants and nature trails.

CLOCKWISE FROM THIS PAGE: LAKE NORMAN, LAKE WYLIE AND FREEDOM PARK.

AVIATION MUSEUM

Showcasing the stories of innovation, hope and heroism throughout the history of aviation, the museum seeks to inspire visitors of all ages to pursue their own dreams and goals. The museum is highlighted by the “Miracle on the Hudson” exhibition featuring the actual jet that landed safely in New York’s Hudson River in 2009.

FREEDOM PARK

This 98-acre park located near the center of Charlotte featuring trails, athletic fields, courts and playground equipment. The seven-acre lake with fountain is the signature piece of Freedom Park.

LAKE NORMAN

Conveniently located just 20 minutes north of Charlotte, Lake Norman is the largest man-made body of water in North Carolina and provides a great day of fun in the sun throughout the year.

LAKE WYLIE

An oasis just south of Charlotte with boats, public access points, tubing and restaurants.

GREENWAY

A network of 56 miles of developed greenway trails that connect parks throughout the city and promote recreation, fitness, water quality and wildlife conservation.

Happiness often sneaks in through a door you didn’t know you left open.

— JOHN BARRYMORE