How to Start a Pet Blog Pet ownership has been steadily increasing in the US. It is also increasing in other parts of the world, but when it comes to the pace of growth, the US is far ahead of other countries. With the steady growth of pet ownership in the US, a market has sprung up. The market is already vast and ever increasing. If you are a pet lover, or just want to know how to start a pet blog, read this article till the end as I’ll discuss some very important points related to this booming market and how starting a pet blog can give you access to it.
Reasons for having pets To understand the market mentioned above, and to know how to start a pet blog, first you need to understand the top reasons people keep pets at home. Companionship is the most common reason. Pets can provide a sense of comfort and also security. That’s why people who live alone have pets. Pets provide love and affection to them, which can be especially rewarding for people living alone. Another reason is health benefits. It’s been found in studies that interacting with pets can help reduce stress and anxiety. So much so that people with petting animals have been found to have lower blood pressure and heart rate. The company of pets causes the release of endorphins, a chemical with mood-boosting effects. Once you understand these reasons, you can have an idea of what type of people are consumers of pet related products and services. Want to start a pet blog? Remember, those people will be your readers. Okay, so you have some knowledge of the ever growing pet market. And you want to participate in that market either as a product/service seller, or as a pet blog owner. What do you need to know next? Pet related niches There are two options. The first is, starting a generic pet related blog. And the other one is starting a blog on a specific type of pet. It could be on dogs, cats, mice, or rabbits. Both niches are profitable, but they require different promotional strategies. So, take ample time, and decide what type of blog you want to start. If you go for a specific pet niche blog, decide what kind of pet you want to blog about. Dogs, cats, rabbits, hamsters, fish? Once you identify your niche, you can start to narrow down your focus even further. For example, if you’re blogging about dogs, you could focus on a specific breed, such as Labrador Retrievers. Knowledge of pet health Pets are animals, they are not humans. They cannot communicate like we humans do, meaning their owners would have to figure out whether they are sick or not. As a pet blogger, it’s your responsibility to provide your readers information on pet health. That’s only possible when you yourself have this knowledge. If you do, great. If not, attend pet health workshops and seminars, join online pet health communities, read reliable pet health resources from books, magazines and websites. Consider taking a crash-course on veterinary sciences if you are serious about starting a pet blog.