The Black Professional Magazine, Winter 2024 Issue

Meet MetroHealth

CEO Dr. Airica

Steed

Diversity Issue: Continuing to Prioritize Diversity’s Importance for Our Community PLUS: Nearly Four Years After George Floyd bpacf.org | 1

Less Program — More Experience.

Less Talk — More Action.

ELDE

The Weatherhead Executive Leadership Development Experience For more information, call 216.368.1503, email julie.gutheil@case.edu or visit us online at weatherhead.case.edu/elde by scanning the QR code.

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CONTENTS WINTER 2024 • VOL. 3 • ISSUE 4

8 9

Incorporating Art into Your Wellness Routine Part II

by Jennifer Wainwright Welcome to Cleveland!

10

BPACF News Board Spotlight: Lauren R. Welch

11

BPACF News: Thank You Volunteers!

12

BPACF News: 43rd Anniversary Gala Continues the Tradition of Excellence

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HIT in the CLE

by Grady Burrows BPACF News: We Love Our Volunteers Black History 365: History Makers & Shapers Childhood Friends Redefine “Forgotten Triangle” by Cultivating Hope and Change

by Kimberly St. John-Stevenson

24

COVER STORY

People First at MetroHealth: Creating a Culture of Inclusion

by Montrie Rucker Adams, APR,

Fellow PRSA

30

Empowering Ohio’s Film Industry

by Sheila M. Wright

32

The Importance of Diversity in the Workplace

by Kym Adams

34

Your Online Presence: Tips for Professional Online Networking

by Valissa Turner Howard, Esq.

36

Reflections on George Floyd: Strengthening Our Community

by Richard T. Andrews

40

BPACF News: Professional Night Out Holiday Mix and Mingle

42

DEI = ROI: How Diversity, Equity, and Inclusion Leads to Greater Return on Investment in Philanthropy

by Terri Bradford Eason

43

BPACF Professional Profiles bpacf.org | 3

The Black

Professional PUBLISHER

Michele Scott Taylor PRESIDENT

Black Professionals Association Charitable Foundation (BPACF) PUBLISHER EMERITUS

Meltrice D. Sharp EDITOR

Montrie Rucker Adams Visibility Marketing, Inc. SENIOR EDITORIAL ADVISOR

Alexandria Johnson Boone GAP Communications Group

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CREATIVE DIRECTOR

Jennifer Coiley Dial Coy Lee Media, LLC EXECUTIVE PHOTOGRAPHER / PHOTO EDITOR

Alvin Smith

FASHION CONTRIBUTOR

Charron Leeper

EXECUTIVE DIRECTOR Laurie Murphy, MBA, MPH, MS BPACF OFFICE ADMINISTRATOR

Adrianne Sims BPACF

MEDIA RELATIONS COORDINATOR

James W. Wade, III BPACF

Subscribe for free at:

https://bpacf.org/the-black-professionalmagazine-complimentary-issues/ A quarterly publication of the Black Professionals Association Charitable Foundation (BPACF), 11327 Shaker Blvd., Suite #400, Cleveland, OH 44104 MAGAZINE PRODUCTION: Coy Lee Media, LLC coyleemedia.com Short Stack Printing Copyright © 2024. All rights reserved. No portion of this publication may be distributed electronically, reproduced or duplicated in whole or in part, without written permission of the publisher.

www.bpacf.org 4 | WINTER 2024

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PUBLISHER LETTER FROM THE PUBLISHER

Nurturing Diversity, Equity, Inclusion and Belonging: Advocacy Amidst Challenges Welcome to the Winter Issue of The Black Professional magazine, a publication dedicated to celebrating excellence, leadership, and the rich tapestry of the Black professional community. In keeping with our commitment to fostering diversity, equity, inclusion, and belonging (DEIB), this edition marks our third annual DEIB issue, exploring pivotal topics that resonate in our community.

Our cover story features an exclusive interview with Dr. Airica Steed, the President and CEO of MetroHealth. Dr. Steed reflects on her first year at the helm, sharing insights into her vision for equitable healthcare and her leadership journey.

In the wake of societal shifts and renewed calls for justice, we must not grow weary of protecting DEIB in higher education. Against the backdrop of legislative attempts such as Ohio Senate Bill 83 that challenge these initiatives, we underscore the critical role of advocacy in preserving the values that make our academic institutions vibrant and inclusive. As we navigate the complexities of a post-George Floyd America, the pressing question echoes: “What's Going On?” This year has been a testament to the resilience and strength of our community. As we approach the end of the year, we express our heartfelt gratitude to all our readers and supporters. Your steadfast support has been instrumental in the success of the BPACF, as evidenced by the triumphant close of our 43rd Annual Gala.

We have included a recap of the 2023 Gala with links to video shorts and the entire Dinner Program for you to enjoy. Words cannot express our appreciation and deepest respect to Ariane B. Kirkpatrick, our 2023 Black Professional of the Year. Her achievements serve as an inspiration, demonstrating the heights that can be reached through determination, innovation, and a commitment to excellence. We celebrate her accomplishments and the collective achievements of the Black professional community.

In the spirit of unity, we encourage continued engagement and dialogue on DEIB issues. Let us come together to amplify diverse voices, champion equitable practices, and advocate for an inclusive future. The journey towards a more inclusive society is ongoing, and with your support, The Black Professional Magazine remains committed to being a platform that amplifies the stories and achievements that define us.

Thank you for your unwavering support, and here's to a future filled with diversity, equity, and inclusion.

Warm regards,

Michele Scott Taylor, Ed.D., GCDF, PgMP President, Board of Trustees, BPACF Publisher

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CONTRIBUTORS Kym Adams CEO The Business Team

Richard T. Andrews Editor & Publisher The Real Deal

Grady Burrows Director of Health Information Technology Talent BioEnterprise

Terri Bradford Eason Senior Director, Advancement Equity Initiatives The Cleveland Foundation teason@clevefdn.org

Valissa Turner Howard, Esq. Chief People Officer & General Counsel Greater Cleveland Food Bank

Kimberly St. John-Stevenson Writer/Advocate/Innovator kimstjs@transformsolutions.net

Connect with us!

Jennifer Wainwright Writer, fitness enthusiast

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Sheila M. Wright Founder & President C.R.E.W. Foundation

Interested in writing for The Black Professional? Contact editor@bpacf.org

EDITOR LETTER FROM THE EDITOR

Diverse: Are We? Really?

In my travels, I connect with many people. There are many commonalities among us. No matter where we live, what country we’re from, or what language we speak, we all share many things.

However, we cannot ignore what separates us since it generally causes us pain. Is it human nature to elevate oneself above another due to income, education, race, gender, or beliefs? Separation is what causes us to assume and prejudge others. Each time I get to know someone different than I am, if I liked them or didn’t, it had more to do with the “content of their character than the color of their skin.”

I had the pleasure to interview Dr. Airica Steed, MetroHealth’s newest CEO. (p. 24) She impressed me with the diversity she embraced in her journey to head a $1.8 billion community hospital system. She had a myriad of experiences that aligned with her purpose.

The big question is…how have things changed post-George Floyd? (p. 36) After the protests that resounded around the country (and the world), many organizations pledged to do better when it came to their corporate diversity, equity, and inclusion (DE&I) initiatives. Websites were populated with DE&I pledges. New hires regardless of their position, proudly wore a variety of titles which read Chief Diversity, Inclusion and Belonging Officer; Chief Culture Officer; Vice President of Inclusion, Diversity & Engagement; Diversity Recruiting Partnerships Manager; Talent Advisor; Diversity & Inclusion Advocate; and Inclusion Specialist.

In a March 2023 SHRM article titled, “Why are DEI Roles Disappearing?” Matt Gonzales writes, “From June to August 2020, openings for DE&I roles skyrocketed by 55 percent following a widespread demand for broader racial equity and justice after George Floyd’s murder.

However, Amy Hull, director and head of DE&I at Paycor, a global leader in human capital management, said the LinkedIn and Revelio data shows that the pledge to impact

change was not followed by genuine effort.

Organizations that had a “reactive” approach to the events of 2020 or are tied to political interests are mostly the businesses that are quietly divesting from DE&I programs and eliminating these positions, she noted. ‘If they weren’t invested for the right reasons to start when they created these positions and hiring, and it was more for optics, it's of no surprise that they are removing these positions when no one is apparently watching,’ Hull said.”

Google many organizations and you will see a lack of diversity in their workforce, especially in managerial positions through to the C-Suites. Quite often, many Black and Brown people are our service providers in hospitals, restaurants, hotels, stadiums, and airlines. Very few rise to the top of these same organizations. How can we change this?

One way is to take advantage of HIT in Cleveland (p. 16) and the CREW Foundation (p. 30), organizations that assist minority youth in learning about career opportunities in STEM and the movie industry, generally areas where diversity in its ranks is minuscule.

Lastly, if you weren’t there to celebrate Ariane Kirkpatrick (and even if you were), take a walk down Memory Lane as you peruse the gala’s festivities captured throughout these pages (p. 12). The Black Professional of the Year’s vetting process is rigorous, as each awardee is more than deserving of recognition for the work and community service they give to the people of Northeast Ohio.

It’s 2024! Make it a great year. Each day is a new day to begin again. We don’t have to wait – start now, or tomorrow, or as soon as you get the inkling to make a move to do better and be better.

Montrie Rucker Adams, APR, Fellow PRSA, DTM, MBA Editor, The Black Professional Chief Visibility Officer, Visibility Marketing Inc.

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In our spring issue, we ran part one of this article – view here.

The following is additional information that will help you incorporate art into your wellness routine.

Incorporating Art into Your Wellness Routine: A Guide for Black Professionals – Part II

by Jennifer Wainwright

Weaving art into our wellness routine is an effective and rewarding way to prioritize our health and well-being. It can be as simple as setting aside some time each week to engage in a creative activity, or as involved as taking a class or joining a community of artists. Whatever approach you take, the benefits of artistic expression are clear.

workshops for all ages.

And while I like concerts as much as the next melophile and can spend a full day at the Cleveland Museum of Art attempting to absorb every piece on display, I know that incorporating the arts into my daily mix can be just as beneficial and fulfilling. Even small activities, like doodling, coloring, or writing in a journal, can Another option is to participate in art classes provide a therapeutic release and allow us to tap or workshops, which can provide a structured into our creativity. environment for exploring different art forms Additionally, listening to music while commutand techniques. ing to work, taking a dance class after a long If you’re not sure where to start, try visiting the day, writing poetry to process our emotions, Cleveland Museum of Art, which offers free ad- creating a vision board to manifest our goals, mission to their permanent collection. They also or just taking a minute to appreciate the beauhave a variety of workshops and events, includ- ty around us—all of these things can help us to ing yoga classes in the galleries and art-making feel more connected and inspired.

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For Black professionals specifically, engaging with Black art and artists can also be a powerful way to promote self-care and a sense of cultural pride. Cleveland has several organizations, such as the African American Museum and Karamu House, that are dedicated to showcasing the work of Black artists and celebrating the contributions of Black culture to the arts.

No matter how you choose to engage with the arts, the important thing is to make it a regular part of your routine to reap the many benefits that come with this powerful connection between the arts, health, and wellness. And when we’re feeling good, it’s that much easier to make healthier choices that lead to a happier life.

While it may seem like a daunting task to add these activities into an already packed schedule, it’s well worth the effort, not to mention the fact that your health may depend on it.

As busy professionals, we owe it to ourselves to nurture our well-being and maintain a balance between work and play. The best part is that by nourishing our minds, bodies, and spirits through art-making, we can also gain a deeper understanding of ourselves and our place in this world.

Welcome to Cleveland!

Rhonda K. Brown

Inaugural Senior Strategist for Arts, Culture, and the Creative Economy City of Cleveland

Brown, a seasoned professional with 30 years of experience, most recently served as President at the City Colleges of Chicago Foundation. The Ohio State University graduate grew up in Shaker Heights, and previously held development roles at Chicago’s Joffrey Ballet and Museum of Science and Industry.

Bryant L. Francis

Director of Port Control City of Cleveland

An airport industry veteran with more than 25 years of experience in aviation management, Francis has worked across operations, air service development, marketing and communications, real estate, infrastructure, and airport general management. Most recently he served as the Director of Aviation for the Port of Oakland, where he led a staff of 200+ people responsible for managing Oakland International Airport (OAK).

Warren G. Morgan, Ed.D.

Superintendent Cleveland Metropolitan School District

Dr. Morgan grew up on Chicago’s south side and attended schools with demographics like CMSD. Most recently he served as the Chief Academic Officer for Indianapolis Public Schools, overseeing the District’s academic vision, strategy, and policies.

So, let’s make a commitment to incorporate the arts into our lives, take advantage of its healing power, and watch as our health and well-being flourish as we make our self-care a priority. After all, if we don’t tend to our mental and physical wellness, who will? bpacf.org | 9

Board Spotlight: Lauren R. Welch Native Clevelander, Lauren R Welch has become a nationally recognized expert through her advocacy, award-winning storytelling, and trailblazing creativity.

She is the owner and managing director of Laurel Cadence, a nationwide creative and advocacy firm. Her high-profile clients include the Academy of Motion Picture Arts and Sciences, Zico Coconut Water, and Reebok.

Welch boasts over 15 years of experience in marketing and communications.

Her expertise extends across agencies, nonprofit organizations, political campaigns, educational institutions, and small businesses. In these roles, she Lauren R. Welch enhances the visibility of industry leaders Owner & Managing Director and organizations driving political and Laurel Cadence social change.

Each issue we will introduce a member of the BPACF’s Board of Directors. Our directors volunteer their time to ensure the organization meets its goals and objectives to serve Black professionals and students of color.

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Welch oversees brand overhauls and restructuring, elevates communication strategies through activations, events, advertising, digital media, and public relations. Drawing on both her lived experiences and professional expertise in equity, inclusion, and liberation work, Welch focuses on amplifying the issues affecting individuals on the margins, both locally and nationally. Notably, in 2012, she co-founded and served as the Executive Director of the Women’s Leadership Guild, a Cleveland-based organization dedicated to advancing the personal and professional goals of women of color.

With a diverse media and speaking portfolio, including features in The New Yorker, People magazine, Politico, Cleveland Scene magazine, and Greater Cleveland Partnership, Welch is a soughtafter speaker for keynotes, seminars, and discussions. She serves on the boards of trustees for the Greater Cleveland Regional Transit Authority and the Black Professionals Association Charitable Foundation.

What are your BPACF Board responsibilities?

I have the distinct pleasure of serving as the co-marketing chair on the board of the Black Professional Association Charitable Foundation, alongside Veranda Rogers.

Together, we play a vital role in advancing the mission and objectives of the BPACF by developing and implementing strategic marketing initiatives to raise awareness, promote engagement, and drive support for our charitable endeavors.

What does serving on the BPACF Board mean to you?

As a Black woman and alumna of the CMSD (Jane Addams Business Careers Center), where I graduated at the top of my class and experienced success throughout my collegiate and adult career, I am keenly aware that this success was only achievable through meaningful relationships and professional development opportunities I encountered along the way. The BPACF, with its commitment to fostering a

Thank you

VOLUNTEERS!

culture of Black excellence, has been instrumental in creating avenues for community engagement and connections through various programming events for Black individuals of all ages. It brings me immense pride to give back to Cleveland, which played a pivotal role in shaping my journey, through my service on the board of the BPACF. How does your BPACF Board service help the community?

Storytellers have always been the writers of history and the dotconnectors between individuals who’ve made history and those who want to shape the future. Serving on the board of the BPACF has provided me with the opportunity to utilize my talent and expertise as a storyteller to share the impactful work of Black students and leaders, not only within this region but across the nation.

The engine that fuels BPACF are our volunteers.

This issue we want to recognize our amazing 2023 Gala team who gave their time, talent, treasure, and voices in support of our signature event that raises funds for student scholarships and youth programming. We want to recognize, thank, and celebrate volunteers who chose to make a difference through service in support of the BPACF mission, vision, and values.

Job well done! Kudos to our Volunteer Coordinator Patricia Dorroh for all you do.

Marquita Benn Linda Briggs Barbara Cooper Sara Corprew Remmie Crawford Brandi DuVall Valissa Howard Linda Jordan Valerie King

Brittany Moore Sherri Parks Brenda Shephard James Wade Valen Willis Ron Woodford Peggy Woodson Willie Woodson

It’s crucial that we continue to elevate the ongoing work of these individuals and their profound influence on culture, policies, laws, and the community. My commitment to the board of the BPACF signifies my love for and dedication to ensuring that our work, our leaders, and their impact aren’t erased but shared and celebrated for generations to come.

BPACF Executive Director Laurie Murphy takes a photo with the volunteers at the 2023 BPACF Gala in November.

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43rd Anniversary Gala Continues the Tradition of Excellence 2023 Gala Celebrates Serial Entrepreneur Ariane B. Kirkpatrick The Black Professional Association Charitable Foundation (BPACF) announces the overwhelming success of its 43rd Anniversary Scholarship and Awards Gala, held on Saturday, November 11, 2023 at Driftwood Catering at Landerhaven. With a sold-out crowd of more than 700 guests, this remarkable evening celebrated 2023 Black Professional of the Year, Ariane B. Kirkpatrick, and raised over $400,000 in support of our mission and vision.

Event Highlights

During the VIP Reception, sponsored by Birthing Beautiful Communities and Driftwood Catering, and the General Reception, sponsored by The Cleveland Guardians, guests captured moments with the honoree and students enjoying a lively atmosphere before the dinner program.

Dinner Program Highlights

Welcome and Remarks BPACF President Dr. Michele Scott Taylor greeted the audience with warm welcoming remarks, setting the tone for an evening of celebration and philanthropy.

Gala Co-Chair Glen Shumate, EVP Construction Employers Association, and Timothy Tramble, Sr., President, and CEO of the Saint Luke’s Foundation of Cleveland shared personal reflections.

Student Spotlight Zaynab Shaheed, a junior at Case Western Reserve University, and BPACF Scholar, shared her reflections on the college journey, emphasizing the impact of the organization's support.

Keynote Address The keynote, delivered by Black Professional of the Year Kirkpatrick, was both heartwarming and wisdom-packed, resonating with the theme, “She Believed She Could So She Did” leaving a lasting impression on everyone present.

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BPACF Board with BPOY Ariane Kirkpatrick and her husband, Danny Couch.

Thank You to Our Sponsors!

DIAMOND SPONSORS AKA Team/Harvest of OH/ Jabali Development Group Saint Luke’s Foundation of Cleveland PRESENTING SPONSOR Cleveland Clinic RECEPTION SPONSORS Birthing Beautiful Communities (VIP) Cleveland Guardians (General) GOLD SPONSORS Cleveland Browns Cleveland Cavaliers/Bedrock/ Rocket Mortgage FirstEnergy Foundation The Hodgson Family Foundation KeyBank Foundation RPM International SOUVENIR PROGRAM BOOK SPONSORS National Association of Minority Contractors Whiting-Turner Contracting Company

SILVER SPONSORS American Greetings CWRU Weatherhead Executive Leadership Development Experience CLE Consulting Firm Cleveland Dept Public Utilities Construction Employers Association/Contractors Assistance Association Cuyahoga Community College Dominion Foundation Fifth Third Bank Gilbane Building Company Hahn Loeser & Parks LLP McDonald Hopkins LLC McTech Corp Medical Mutual The MetroHealth System Minutemen Family of Companies Nordson Corporation Foundation PNC Foundation Pinkney-Perry & Hylant Deborah L. Plummer, PhD The Presidents’ Council Taft Stettinius & Hollister LLP Thompson Hine LLP Turner Construction Company Urban League of Greater Cleveland

BRONZE SPONSORS A.E.S. Management Corp. dba Popeyes/The Good Community Foundation AMETEK Calhoun Funeral Home & Cremation Service Case Western Reserve University Cleveland Metroparks Cleveland State University College Now Greater Cleveland Tri-C Say Yes Scholars Program ERIEBANK Maynard Concessions Group The Sherwin-Williams Company Darrell & Ronna McNair ServiceMaster by Davis Third Space Action Lab United Way Greater Cleveland TABLE SPONSORS Black Women Werk The City Club of Cleveland City of Warrensville Heights/ Warrensville Heights City School District Cleveland Development Advisors Councilwoman Meredith M.

Turner Trustee Tyson Mitchell Friendly Inn Settlement, Inc. GAP Communications, Inc. Trustee Emeritus Nancella Harris Pregnant with Possibilities Resource Center Team NEO Village Capital Corporation Village of Healing HALF TABLE SPONSORS A.M. Higley Company African American Philanthropy Committee of the Cleveland Foundation Building Laborers’ Local 310 Greater Cleveland Partnership Greater Cleveland RTA Hollinger Financial JACK Entertainment Dr. Alex & Marcia Johnson Northeast Ohio Regional Sewer District Regency Construction Services, Inc. Swagelok Company Robert P. Madison International Youth Opportunities Unlimited

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Save the Date

Watch: 2023 Gala Highlights Reel 2023 Full Dinner Program 2023 Honoree Video

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44th Annual Scholarship and Awards Gala Saturday, November 2, 2024

Entertainment and Recognition Master of Ceremonies DaLaun Dilsuccessful-I got it going on. I live in a lard from WEWS brought his exbig house, with a white picket fence, traordinary talent to guide the evehusband, kids, nice car, and thriving ning with charm and humor. business – life is good.’ All that happened later in life. Chug. Chug. Puff. Musical Entertainment: Puff. I think I can. I think I can…. DJ Ellery added a fabulous touch to Why am I sharing this with you? the night, infusing the atmosphere I’m sharing this with you to let you with his unique sound during the know that when you start the next dinner program and after-party sochapter of your life and when things cial. seem to not go as planned, it’s okay, start over and find a different way, a A Heartfelt Thank You different path, a different train with BPACF extends sincere thanks to a stronger engine. Expectations can everyone who contributed to the be a funny thing. They can be seen success of the 43rd Gala and the inas too high, or they can be too low. stallation of our 40th Black ProfesThey can sometimes cripple you sional of the Year. We are profoundly and immobilize you. Don’t let that grateful for the support of sponsors, happen. Manage your expectations donors, board members, students, so that your ordinary becomes your volunteers, dignitaries, and all who extraordinary. What path will you attended. Your generosity in time, take to get to your purpose of being talent, and treasure will continue to an ordinary person doing extraordi- make an enduring difference in the nary things with diligence, determi- lives of the students, and the upliftnation, drive dedication, and deliv- ing of future generations of Black professionals in Northeast Ohio. erance? Don’t waste the air.…”

Excerpts from BPOY Kirkpatrick’s Acceptance Speech “…‘She Believed She Could So She Did’ – an affirmation that hangs on my door. An inspiration from when I was a little girl. My favorite book was The Little Engine That Could.

Before I could read, my mother and father would read this to me all the time…. Today, I am in awe to be in the shoes of so many honorees— congressional leaders, mayors, corporate leaders, community leaders.

Folks that have buildings named after them.

BPACF students I want to give you some words of wisdom, to plant seeds for thought. Everything today is quick; we live in a need-it-now society. Technology gives us things right away. Things have to happen immediately. We live in an age of instant messaging, instant gratification, and Instagram.

I am here to tell you that success does not come instantaneously. I didn’t wake up one day and say, ‘Wow I’m

MARCH 26, 2024 BPACF Annual Meeting & 2024 Black Professional of the Year Reveal 5:30 PM-8PM MAGNET 1800 East 63rd Street Cleveland, OH MARCH 14, 2024 Professional Night Out: Public Service Speed Mentoring Event 5:30-8PM Topgolf Cleveland 5820 Rockside Woods Blvd. N. Independence OH 44131

MAY 23, 2024 40 Under 40 Award Ceremony 5:30-8:30PM Karamu House Theater 2355 East 89th Street Cleveland, OH 44106 bpacf.org | 15

HIT in the CLE:

Encouraging Cleveland’s Black and Brown Students Toward STEM Careers

by Grady Burrows HIT in the CLE is a health IT talent initiative providing innovative, bold, and culturally relevant STEM education to Greater Cleveland’s Black and Brown youth.

The following is a Q&A with Grady Burrows, the organization’s Executive Director.

Why was there a need to create HIT IN THE CLE? There is a shortage of African American and Latinx students who graduate from the Cleveland Metropolitan School District (CMSD) and first-ring schools that can take advantage of computer and data science opportunities upon graduation. This dilemma is due to a shortage of relevant coursework and awareness of career opportunities. For industries to be successful in our region, there must be an organic pipeline of talent that is developed organically that reflects Cleveland’s diversity.

What is the mission and services of HIT IN THE CLE? The Mission of HIT in the CLE is to provide innovative, bold, and culturally relevant STEM education that will positively transform the lives of Black and Brown children. We provide out-of-school computer coding 16 | WINTER 2024

instruction, conduct an annual Data Science Competition, and assist first-generation college students with summer internship placement.

How do you measure success?

Success is measured by the number of high school students who go on to study computer or data science after high school. The ‘study’ can be in the form of enrolling at a two-year institution, a four-year institution, a boot camp, or an apprenticeship program. HIT in the CLE tries to act as a catalyst for the young people that we serve.

What does the ecosystem look like in Northeast Ohio for “equitable high-tech futures” engagement for communities of color? Where are the entry points?

The ecosystem is continuously changing and very amorphous. It’s kind of like a ‘patch quilt’ of sorts and may be a little daunting for those who try to navigate or gain entry. Luckily, CMSD has made strides with other organizations, like the Greater Cleveland Partnership (GCP), Microsoft’s Technology Education and Learning Support (TEALS) program, and smaller grassroots organizations to begin to create a bigger umbrella that more students can leverage.

Click to see HIT in the CLE on Spectrum News!

Where do we go from here? What type of support/collaborations are needed?

More collaboration is needed to bring together those individuals who have been working in tech and STEM in Cleveland’s communities to make them aware that resources (financial and otherwise) exist to help their programs grow. We need to communicate more regularly so that information gets out to the people who touch students at the most foundational level (in school and out) to empower those who are educating students. Most of all we need to build the scaffolding to help students through to their professional careers (e.g. financial aid, mentors, internships, etc.)

Final thoughts to students or young adults interested in a career or exploring high-tech opportunities? To early career professionals?

Never give up on your dreams or aspirations to pursue a STEM career.

Computer and Data Science are very popular right now, but hundreds of high-tech and STEM careers need people just like you to come into the field and claim a seat at the table. Never be afraid to ask a professional or someone who has a career or job that you desire to mentor you or share some of their insight as to how they were able to reach their goals. Be willing to try something new, even if it scares you or you don’t see a lot of your friends doing it.

Grady Burrows is the director of health information technology talent for BioEnterprise which oversees HIT in the CLE.

What’s next for HIT in the CLE? We are scaling HIT in the CLE in 2024 to impact and touch more students. We will add staff and grow all our programs so that more Black and Brown students can see themselves in computer and data science careers and have the resources to build bigger dreams and attain them. bpacf.org | 17

We Love Our

VOLUNTEERS Kermit M. Knight The second son of Calvin and Hattie Knight, Kermit M. Knight was born on Sandia Airbase, Albuquerque, MN. His father was a Tuskegee Airman who served with 99th Fighter squadron in Ramitelli, Italy as a fighter pilot toward the end of WWII. He attended Cleveland public schools and excelled in mathematics, woodworking, geography, and science. His stepfather was an engineer at the Philco Lab in Sandusky, OH, later opening three stores in the Cleveland area; Sterling's TV where Knight learned electronics and worked as a youth.

After graduating from John F. Kennedy High School, he worked at Ohio Bell installing phone lines while attending Cuyahoga Community College taking electronics engineering technology courses.

To satisfy his military obligation, Knight entered the Air Force and trained as a Radar Systems technician. After his discharge, he continued his education at The Ohio State University, Columbus Technical Institute and completed computer hardware courses at the Digital Equipment Corporation.

Knight retired from Philips Consumer Electronics Corporation where he worked for 30 years.

What is your volunteer role at BPACF? I am affectionately called a heavy lifter, assisting wherever I can.

Why do you volunteer?

I volunteer to expand my knowledge of what is happening around me in the community and who are doing good for the community.

Who inspires you? Who are your volunteer role models?

I was inspired by Ozie Smith initially and was mentored by him.

He is a very dear classmate from John F. Kennedy High School.

What advice do you have for others who want to volunteer?

Expand your horizons and do something you have never done before.

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BLACK HISTORY 365 History Makers & Shapers

In this new year, we’re eager to continue recognizing African Americans’ contributions to their community and society. It happens continuously, 24/7- 365. We do our society a disservice if we take the shortest month of the year to educate, innovate, and celebrate the many contributions Black people have made.

In each issue we present a history maker, someone who has carved a space in history, and a history shaper, someone making history now.

Randell McShepard and Chinenye “ChiChi” Nkemere are two Greater Cleveland professionals chosen as this issue’s history maker and shaper.

History Maker

Randell McShepard Vice President of Public Affairs and Chief Talent Officer RPM International, Inc. 2011 BPACF Black Professional of the Year

Randell McShepard is the Vice President of Public Affairs and Chief Talent Officer for RPM International Inc., a $7.3 billion chemical coatings/paint company headquartered in Medina, Ohio.

He is responsible for managing external and governmental affairs.

His duties also include leading the corporate philanthropy program, facilitating corporate purchasing initiatives, and coordinating executive leadership development activities and succession planning for the company’s top 350 executives. Prior to joining RPM, he worked in nonprofit management positions focused on workforce development, economic development, community service, and civic engagement.

An active community and civic leader, McShepard serves on several Northeast Ohio boards including The Cleveland Foundation, Des-

tination Cleveland, and Citimark Capital, LLC. He is co-founder and chairman of PolicyBridge, a public policy think tank serving the Northeast Ohio region since 2004.

In May of 2015, he was the first African American elected president of The Union Club of Cleveland, a prestigious business and social club that has been home to the region’s corporate and civic leadership since 1872.

He is also co-founder of the RidAll Green Partnership, a thriving urban farm in Cleveland’s lower Kinsman neighborhood that farm raises tilapia fish, grows organic vegetables, produces compost soil, and leads environmental stewardship efforts.

His previous community/civic leadership roles have included: Board Member of the George Gund Foundation; Chairman of the Manufacturing Advocacy bpacf.org | 19

Council of the National Association of Manufacturers; Chairman of the Cleveland/Cuyahoga County Workforce Investment Board; Chairman of the Sisters of Charity Foundation; Vice-Chairman of the Fund for Our Economic Future and Vice-Chairman of Business Volunteers Unlimited. He also served on the Executive Committee for the Cuyahoga County Government Reform transition in 2010.

McShepard was born and raised in Cleveland, Ohio, and graduated from Baldwin-Wallace University (BA) and Cleveland State University (MS). Among his many honors, he was inducted into the John F. Kennedy High School Hall of Fame, recognized as a Distinguished Alumnus of Cleveland State University, and in 2022 bestowed Doctor of Humane Letters Honorary Degrees from both Baldwin-Wallace University and Cuyahoga Community College. He was also recognized as “Black Professional of the Year” by the Black Professionals Association Charitable Foundation in 2011 and received the 2017 “Humanitarian Award” from the Diversity Center of Northeast Ohio. In 2019, he was honored as a “C-Suite Champion”

by Crain’s Cleveland Business.

He is a graduate of Leadership Cleveland and remains active at his home church, St. James AME in Cleveland, where he serves as Chairman of the Steward Board.

He and his wife Gail reside in Beachwood, Ohio, and have three adult children.

20 | WINTER 2024

History Shaper

Enlightened Solutions, a social advocacy research think tank.

Nkemere is the Board Chair for The Assembly for the Arts, the VP of Diversity, Equity, and Inclusion for the Junior League of Cleveland and board member of Preterm Cleveland and the NAACP of Greater Cleveland. She also served as a member of Mayor Justin Bibb’s Transition Team (Equity in Action).

Chinenye “ChiChi” Nkemere Co-Founder & Director of Strategy Enlightened Solutions

Chinenye “ChiChi” Nkemere is a strategic thinker.

She has over 10 years of experience in asset building, community engagement, and education advocacy.

Nkemere holds a B.A. in Political Science, African Studies, and African American Studies with a focus on race and electoral politics from The Ohio State University.

Nkemere is a proud Teach for America-Houston alumna, teaching middle school American History, Texas History and English. She gained essential skills in community development and wraparound services for Black and Latino students and families.

She is focused on creating largescale systems change predicated on radically inclusive racial and gender equity. As such, she co-founded

Enlightened Solutions envisions a future where the narrative of the Black Midwest is revived and celebrated, especially through amplifying the often overlooked experiences of Black women. “Over the next 10-20 years, our impact is rooted in reshaping historical narratives, particularly the Great Migration stories that shaped the lives of Black Americans. We’re dedicated to addressing the systemic challenges faced by Black women, stemming from purposeful and policy-driven segregation, redlining, immigration policies, healthcare disparities, and educational inequities.

Our belief remains steadfast: Black women must occupy central positions within these crucial dialogues and decision-making processes.

Enlightened Solutions stands dedicated to fostering an environment where the voices and experiences of Black women are not only acknowledged but also instrumental in shaping a more equitable and inclusive society for all.”

Find her on chinenye.co or on Twitter@NorthcoastChi.

Childhood Friends Redefine “Forgotten Triangle” by Cultivating Hope and Change

by Kimberly St. John-Stevenson To many Clevelanders, there’s a long-neglected area in the Central/Kinsman neighborhoods known as the “Forgotten Triangle.” Until the recent completion of the Opportunity Corridor, this pocket of land was literally forgotten due to years of disinvestment and lack of economic activity. While the area had once been a hub of heavy industry, over the years, population, and investment declined dramatically. As economic shifts occurred and industries evolved, the neighborhood saw equal declines in income, housing stock, opportunities, and access to fresh, healthy foods. Things looked dire – in fact, at one point, there was not even a plan to remediate the challenges of the Forgotten Triangle.

A 2006 “Ward 5 Forgotten Triangle Master Plan” sought to remedy this situation through the input of residents, business owners, and other local stakeholders who have identified priorities and strategies for improving the physical and economic condition of the neighborhood.

But it was clear it would take many players to change the downward trajectory of this little corner of Cleveland.

Fast forward to an entrepreneurial group of lifelong

friends who stepped up with a plan to plant permanent, sustainable roots in the Forgotten Triangle. Randall McShepard, who “officially” serves as vice president of public affairs for RPM International, Inc. as well as co-founder and chairman of PolicyBridge, a public policy think tank serving the Northeast Ohio region, is one of those lifelong friends who joined together to create the Rid-All Green Partnership. Well-known to many across Northeast Ohio communities for his civic and community involvements, McShepard, together with G. Keymah Durden, III and the late Damien Forshe – came together with a shared vision to literally plant seeds of life in this neglected part of the city. The vision? Take fallow land and make it abundant again.

Now, right in the heart of Ward 5, where the landscape had been marked by industrial remnants and “about 2,000 abandoned tires,” McShepard noted, a remarkable transformation has taken place. The Rid-All Green Partnership is a groundbreaking initiative created by a group of friends who are transforming forgotten land into a beacon of hope and resilience. bpacf.org | 21

Seeds of Change: Rid-All’s Urban Farming Vision “It all started back in 2009,” McShepard said, “with a PolicyBridge report on the foreclosure crisis called ‘Rebuilding Blocks.’

In that research, we estimated that there were around 10,000 homes valued below $18,000.” For McShepard and his old friends, this report, which painted a bleak picture of Cleveland neighborhoods, was the spark that led to an innovative decision to purchase and repurpose vacant land – land in the Forgotten Triangle.

The friends turned partners jumped right in. They rolled up their sleeves and used their own sweat equity to clean up the property. Then, “the journey took us to Milwaukee to meet Will Allen,” McShepard said. Allen could be called the godfather of urban farming, having spent more than three decades building an urban farming program and culture in Milwaukee that has spurred similar efforts across the United States.

“We sent a dedicated team to Milwaukee for five months to learn the ropes. Then,” McShepard noted, “out of the blue, Walmart expressed interest in investing in neighborhood revitalization, and with the right connections, we secured a $100,000 donation. This was a pivotal moment,” he added, “that made us realize we were on the right track.”

Since those early days, Rid-All has grown from 1.3 acres to a sprawling 18-acre site, complete with a commercial kitchen and a restau22 | WINTER 2024

Rid-All Co-Founding Partners (from left): Dave “Dr. Greenhand” Hester; G. Keymah Durden, III; the late Damien Forshe; Randell McShepard; Marc S. White. Not pictured: Timothy Lewis. Photo from Rid-All website.

rant. They now host at least three special events each week and are entertaining guests from near and far. Additionally, they have established a nonprofit association, grow trees on-site, developed composting facilities, and their Urban Agricultural Learning Center has become a hub for learning, with hundreds of people visiting regularly. Additionally, they operate a farmer’s market in Maple Heights, providing fresh fruits and vegetables seven days a week. All this growth has resulted in the creation of 16 jobs. They even have a billboard at the corner of Woodland Avenue and East 79th Street!

Making it Work Initially, the three founders did a bit of everything, but they’ve put in place a full-time executive director, an active board, and even the executive director’s son, who is involved in training and tours, represents the next generation of leadership. They also have a business manager, which is essential given the organization’s budget has grown to approximately $1.6 million over the past ten years.

“As we’ve expanded, we’ve been able to hire people for tours and training,” McShephard shared.

He added that urban farming is industrious and ambitious, driven by

a higher calling for the community rather than personal gain. “The revenue from the farmer’s market allows us to reinvest in the business,” he noted. McShepard also acknowledged the existence of many successful urban farms in places like Chicago and California, while highlighting what sets Rid-All apart: the diversity of businesses within their program. “This diversity is an essential part of the urban agenda in Cleveland.”

To that end, Rid-All’s vision extends far beyond traditional urban farming. The founders recognized that revitalizing the neighborhood required more than just growing fruits and vegetables. They aimed to address a spectrum of issues, including food insecurity, unemployment, and the environmental impacts of urban decay. That translates to fresh food, job opportunities, and functional land use.

The impact of Rid-All’s urban farming initiative has been profound.

Beyond providing fresh food and employment opportunities, it has instilled a sense of pride and resil-

ience in the neighborhoods. Residents are not only reaping the harvest but also actively participating in the transformation of their community.

No Longer The Forgotten Triangle Rid-All’s success has spurred collaborations with local schools, community organizations, and businesses. They now offer educational programs, workshops, and tours to inspire the next generation of urban farmers and environmental stewards. Their commitment to sustainability extends to aquaponics, vermiculture, and renewable energy practices, showcasing a holistic approach to urban agriculture.

McShepard also happily and with pride shared news of an upcoming documentary on Bloomberg News that will feature urban agricultural projects from around the world, including Kenya, Toronto, Los Angeles, Denmark, and Cleveland. The documentary is expected to air in the first half of 2024.

“There’s still much work to be

done,” McShepard said, “and we are currently collaborating with Mayor Bibb and other city leaders to develop a comprehensive urban agenda for the City of Cleveland.” Given Rid-All’s successes in the past decade, there seems to be little doubt that the organization will hold an important seat at that urban agenda planning table. https://ridall.org/ Kimberly St. John-Stevenson is a writer, innovator, and advocate. She is Associate Director – Grants and Strategic Partnerships at YWCA Greater Cleveland.

The Forgotten Triangle

By The Numbers 2,000 residents | 827 households | 1,050 housing units - 20% of those vacant/18% owner occupied Neighborhood population declined 26% since the 1990 Census 97% of neighborhood residents are African-American More than 60% of neighborhood residents are female Average family size is 3.3 people Median age of neighborhood residents is 20.1 years Children and seniors make up about half of the total population 960 residents under age 18; 204 residents over age 65

Opportunity Corridor bpacf.org | 23

by Montrie Rucker Adams, APR, Fellow PRSA When Dr. Airica Steed assumed leadership of the $1.8 billion MetroHealth System on December 5, 2022, she immediately checked the box on three firsts: The first African American, the first woman, and the first nurse to hold the position of President and CEO. How did she ascend to this role?

Like many African Americans whose families migrated from the South to the “northern Promised Land,” Steed’s roots trace back to Alabama where her family’s four-generation healthcare legacy began with her great-grandmother, (Mama Zora), a nurse midwife.

“While I was born and raised in Chicago, I often spent many summers in Tuscaloosa, Alabama,” Steed explains.

Her formative years in a nurturing two-parent household were etched in Country Club Hills, Illinois a southern Chicago suburb. Steed recalls the family moving from Chicago’s south side due to home break-ins. “I think my life changed overnight,” she said.

FIRM LEADERSHIP FOUNDATION

People First at MetroHealth:

Creating a Culture of

Inclusion 24 | WINTER 2024

Steed idolized her paternal grandfather, Dempsey Powell, who was an astute businessman. Well before her “double-digit” years, he was her first professional role model. “He was a very successful self-made entrepreneur, building himself up from nothing,” explains Steed. “I put him on a pedestal. He was everything.”

Powell owned an insurance brokerage, was the first Black president/chair of a bank, led the Kiwanis club, and drove a Rolls Royce. Steed was often surrounded by powerful influencers. “My grandfather played a pivotal role in shaping me.

Because healthcare ran deep through my veins, I always knew I was going to be in healthcare, but I also knew that I was going to change the world differently and be a trailblazer because of my grandfather. He convinced me that I could be anything that I wanted, that the world was not a

straight path and to build thick skin. disparity and inequity.”

He taught me to be bold, to lean in, and to take on life’s challenges.

Steed was laser-focused, taking calculated risks with her career. “Not AN ACCIDENTAL LEADER because I was experienced or seasoned, but because I was trying to Steed was only 23 years old when find something to mute the pain of her mother Mary “Penny” Powell my mother’s death,” she mentions. “I succumbed to a rare form of leu- was focused on trying to find a solukemia. “I was on the front row seat tion to prevent others from experiwatching tragedy happen before encing the pain I felt. I was searchme,” she said. “I put healthcare on a ing for something. I’m an accidental pedestal because it was positioned leader, a leader by accident.” as the best profession in the world.

But suddenly, I was shaken. I chose MORE DISAPPOINTMENTS this profession and as a very young nurse my mother was robbed from Deep into trying to solve healthcare me,” she said. inequities, tragedy struck again.

Steed went through another “seSteed began to see the profes- ries of heartbreaks and heartaches.” sion she loved through a different She lost both her grandmothers to lens. The profession to which her breast cancer. mother, grandmother Zonada, and great-grandmother Mama Zora “Their experiences were just as tragcommitted their lives failed. “Here ic as my mother’s,” she shares. “Here I am witnessing my mother’s twice I am again witnessing what I considmisdiagnosis, delayed care, and be- er to be a broken American healthing on the receiving end of what I care system.” Zonada, Steed’s materconsidered to be improper com- nal grandmother, was misdiagnosed munication. The family was not and experienced delayed care. By engaged, and input was not sought. the time her cancer was discovered, I felt there was something so fun- it was in the latter stages. “Again, I damentally wrong with this system saw healthcare through a completethat it needed to be shaken,” offered ly different lens. It started to fuel my Steed. path where I rose through the ranks of leadership to deconstruct this Losing her mother was a pivotal broken system,” she shares. moment for Steed. It changed her career trajectory and moved her in Steed experienced health challengthe direction of change. “I started es herself as a two-time survivor of into this profession with hopes and pre-eclampsia, a serious condition dreams of being a traditionalist,” she in pregnant women that causes hyexplains, “but I fell into a different pertension. It can affect other orpath. I feel it was Divine Order hav- gans such as the liver and kidneys ing gone through a real lived experi- and can be dangerous for the mothence. I was deeply hurt by my moth- er and her developing fetus. er losing her life at 46 years old from what I considered to be healthcare As a result of her experiences, Steed’s

passion and motivation shifted. She became laser-focused on driving health equity at different levels and eradicating healthcare disparities.

“That became my passion through all of the tragedies,” said Steed.

HEALTHCARE’S RADICAL SHIFT Included in Steed’s journey to MetroHealth were experiences in the shift to electronic documentation where she participated in the healthcare technology explosion.

“Everyone in the profession had a discomfort level around technology. I entered the field as it was going through a radical shift. I was there to lead my organization as it was transitioning.”

This opportunity allowed Steed to be a self-taught clinical informaticist and it also presented an opportunity for her to utilize her grandfather’s entrepreneurial spirit.

Looking for nurses with business skills, Steed was later recruited as a Big Four consultant through PricewaterhouseCoopers (PwC).

PwC wanted nurses who were comfortable learning how to exist in the business world. “Through that experience, I was exposed to over 100 different healthcare systems. I received experience in strategy, mergers and acquisitions, process transformation, and heading up technology innovations,” she mentions.

This shaped her rise through leadership. In Chicago, Steed served in C-Suite positions at Advocate Health System, Ascension Midwest, bpacf.org | 25

Breakthrough Innovation Partners, Sinai Chicago Health System, and UI Health (University of Illinois Hospital and Health System) before landing in Cleveland.

ple-first culture where we put people at the forefront of everything we do, and we have authentic approaches to listening. I want to create the best environment for people to thrive and feel cared for in whatever caWhen you arrived in Cleveland you pacity they’re in. embarked on a 100-Day Listening & Engagement Tour. What were the What I learned is we have a lot of takeaways? work to do creating that intentional community engagement. I think Listening is a key aspect of my lead- we’re well on our way. ership style. I learned this early on through the lens of all my experi- Tell us about The MetroHealth ences. Even as a two-time survivor System and its mission to address of pre-eclampsia, I did not feel I was healthcare disparities and improve adequately listened to or heard. public healthcare.

I want to be intentional in making sure that I hear the message and the voice of anyone that I expose myself to. So, on my extended 100-Day Listening & Engagement Tour, I wanted to make sure that I met with the proper community voices. I am on a path to creating healthy listening sessions with all 8,800 of my caregivers, hosting monthly conversations. I also had the same approach with the community. I go into different communities with a no-agenda approach to how I converse.

One of the constant messages that I heard was everyone felt muted. They didn’t feel their voice mattered. They didn’t feel valued in their respective roles, whether it was a community advocate, constituent, or caregiver.

They didn’t feel there was adequate opportunities to have a voice.

I immediately created a platform called Ask the CEO, which is a virtual, front door to immediate access to me. You can feel heard because I’m listening.

Internally, I want to create a peo26 | WINTER 2024

I’m channeling this back to my experiences of losing my mother, both of my grandmothers, my younger sister, and surviving pre-eclampsia twice. I knocked on death’s door, so I know what it’s like to feel like you’re transitioning and out of control.

This is the same condition that took the life of Tori Bowie, the three-time Olympic US gold medalist.

Black women are four times as likely to die from pregnancy-related complications than their white counterparts. This is a healthcare disparity.

Infants of color are three times as likely to die than white infants. That is a healthcare disparity. Blacks are 40 percent more likely to have high blood pressure than their white counterparts. That is a healthcare disparity. Sixty-five to 70 percent of incarcerated people of color are suffering from mental health and addiction issues. That is a healthcare disparity.

So, our mission is to eradicate healthcare disparities. I’m on a personal mission after surviving tragedy.

Two years ago, my baby sister died

of breast cancer. She was denied a mammogram at 36 years old which I’m confident would’ve saved her life. I’m trying to prevent that from happening to any other family.

Cleveland was the least livable place in the United States for Black women. Our mission is to reverse inequities. We want to keep our community well and out of the hospital.

Success for me is that no one goes to the emergency department because their care needs are not treated.

We’re also looking forward to addressing wealth care gaps. We want to address the poverty and violence that wrecks our neighborhoods and food and housing insecurities. We want to address disinvestment in education. So, we’re wrapping our arms very wide and deep around our community, and treating our entire community as the patient, lifting both the health and the wealth of our communities.

One of the critical issues in healthcare is the disparity between different communities and neighborhoods. What strategies has MetroHealth employed to bridge this gap and ensure equitable access to healthcare services?

Healthcare inequities are structural.

To address them, we need to ensure that we have the right systems in place. Representation matters. We trust people who look like us, who have the same lived experiences, who know our pain, who can break down some of the trauma and the distrust that we have in the broken healthcare system. As part of a structural approach to health equity, we need to ensure that diversity, equity, inclusion, and belonging are

the cornerstone.

I think that the biggest challenge is not seeing the importance and sigI’ve been making a huge push to- nificance of having an intentional ward representation, ensuring that diversity, equity, inclusion, and bethe physicians that we employ look longing program. like the communities we serve. It’s proven in the research that if have That physician or provider can help a provider who looks like you, who coach and guide you through those understands your stories, and who experiences. Because that person understands your struggles, who sees you for who you are, they will can relate to you, who you trust, be much more empathetic to adyour outcomes will likely be better. dress a patient’s understanding of their healthcare needs.

We also have the Institute for HOPE which stands for Health Opportuni- Seven percent of physicians and less ty Partnership and Empowerment. than six percent of nurses are perThis focuses on services outside of sons of color. We need to make imthe four walls of healthcare, address- proving representation a real prioriing those social factors of health. For ty and make sure that our caregivers example, we have services and pro- look like the people that they care grams that address food insecurity for and that they mirror the comthrough partnerships with the local munities that we serve. food banks. At the same time, we’re investing in disinvested neighbor- Again, I’m proud to be the first hoods where we are building afford- Black female CEO in an industry able housing units throughout the where less than one percent of peocommunities. We wouldn’t expect ple look like me. I feel a personal reyou to have your focus prioritized sponsibility to lean down and allow on healthcare if you have nowhere others to climb on my shoulders just to lay your head. as I had to climb on other people’s shoulders.

We’re spanning above and beyond a traditional focus on being a medi- I need to open the door wide for cal provider. We’re making sure that others to come through and to make we’re also the social provider, deep- certain that I’m not the last person ly entrenched in the neighborhood. to hold this role. So, for me, the real We can be proactive in treating the challenge about DEI is: Have we community as the patient. opened the doors that we need to open? Have we made sure that evMany healthcare organizations are eryone has a seat at the table? Have striving to improve their diversity, we made sure that we’ve given peoequity, inclusion, and belonging ple the voice that they need to have?

(DEIB) efforts. What have been the key challenges and successes in this Let’s give a voice to the voiceless. journey for MetroHealth, and what Let’s unmute the muted. That’s the lessons can be shared with others in real challenge. That is the real opthe healthcare sector? portunity that I see.

In your role as President and CEO, what advice would you offer to other healthcare leaders and organizations looking to make a meaningful impact in reducing healthcare disparities and advancing DEIB? Be bold and unapologetic in your pursuit of health equity and quality excellence for everyone. Do not settle for anything less than perfection.

Be intentional about listening and engagement.

For example, I’ve created community advisory councils. My Healthy Listening & Engagement Tour allowed the inputs that I received to be the centerpiece in how I’m shaping my health equity strategy.

I would be very explicit and intentional about engaging with various constituents, bringing the community to the table to allow them to roll up their sleeves and be a part of the solution. You don’t have all the answers as a leader. I don’t have all the answers, but I’m willing, open, and vulnerable with my community and with my internal caregivers.

What are your key goals and objectives that you aim to achieve in the coming years?

There are key goals that I set out to do in this organization. They’re all painted with the same brush.

First, I want to create a people-first culture among our caregivers who live and exemplify our community-centered mission.

Second, to always dedicate ourselves to academic and clinical excellence bpacf.org | 27

marked by the highest quality outcomes and service that we can deliver to our communities.

Third, I want to strive for health equity in everything that we do. It needs to be the centerpiece. I want to eradicate healthcare disparities. I want to keep the community healthy, living their best lives and out of the hospital.

Also, I want our organization to strive for innovation that not only improves the lives of our patients but also raises the bar for our peers.

Lastly, we want to accelerate our growth, and our ability to continue to thrive. We are a $2 billion organization. I would like to double that in short order through partnerships and collaborations. That allows us, and those that we work with, to do more than we can ever do alone.

By excelling in all these areas, I’m confident we can improve care, reduce, and eliminate those healthcare disparities, zero out the death gap, and foster an inclusive and sustainable healthcare system.

28 | WINTER 2024

bpacf.org | 29

E

mpowering Ohio’s

Film Industry:

The C.R.E.W. Foundation’s Commitment to Local Talent Development

by Sheila M. Wright

Ohio’s economic landscape faced unprecedented challenges during the COVID-19 pandemic. Discussions surrounding the state’s economic future amid the crisis spotlighted the need for innovative strategies to foster growth and inclusivity within Ohio’s workforce.

score this vision, focusing on prioritizing local talent development and fostering inclusive growth within Ohio’s production sector.

Partnering with key organizations such as Future Plans, C.R.E.W. aims to create a diverse talent pipeline through skill development, certification, and Stepping into this conversation is the Creating Real placement in non-degree career pathways encomEntertainment Workforce Foundation (C.R.E.W.), passing digital, streaming, audio, theater, and media an instrumental force reshaping Ohio’s film and me- production. dia production industry.

Supported by local funders including The CleveThe mission of the C.R.E.W. Foundation is to scale land Foundation, The Fowler Family Foundation, economic growth in Ohio by anchoring and diversi- The Good Community Foundation, and Cuyahoga fying its media production industry.

County, C.R.E.W.’s initiatives aim to establish a sustainable model. Leveraging existing infrastructure The vision of the C.R.E.W. Foundation is a thriv- and ensuring accessibility for program participants ing film, television, and digital media industry with are key components of their approach. a culture of belonging where all communities can access professional and business opportunities that The C.R.E.W. Foundation has successfully conductrecognize their value in an ever-changing economy. ed two cohorts, marking a journey from the inaugural program in 2019 to the recent summer cohort in The foundation’s primary objective extends beyond 2023. Trainees from the first cohort have worked at producing film professionals for Hollywood’s allure; prominent places, such as Nike, the LeBron James it strives to establish a locally grounded, thriving film, Amazon, Netflix, Ralph Lauren Polo, HBO, production industry. Like the successful efforts tak- and BET. en by stakeholders to support and grow the theater industry in Northeast Ohio, the CREW Foundation The most recent cohort, held at Case Western Reseeks to stand up the local production economy. serve University’s Think[box], saw a collaboration Collaborations and strategic partnerships under- with Ginn Academy students, solidifying C.R.E.W.’s 30 | WINTER 2024

commitment to fostering partnerships with local educational institutions. This endeavor reflects the foundation’s goal to expand the program and support training initiatives for both young people and adults, aiming to build a robust and inclusive industry workforce.

significant milestone was achieved as C.R.E.W. secured a partnership with the Cleveland Browns. Trainees had the opportunity to visit their production team, gaining insights into job opportunities within a professional sports setting.

The C.R.E.W. Foundation’s training program offers an extensive array of practical skills essential for a career in the film and media industry. Participants undergo a thorough training regimen covering fundamental film set etiquette, history, and influential directors. Technical aspects include hands-on sessions in editing, lighting setups, sound recording, and camera operations.

Moreover, the program delves into creative development encompassing screenplay writing, storytelling, and photography basics. Trainees also benefit from workshops on directing, acting, and sports documentaries, understanding the nuances of the production process, roles, and teamwork. Networking opportunities with industry professionals are coupled with access to crucial filmmaking equipment such as cameras, lights, audio recorders, and microphones.

Moving forward, the C.R.E.W. Foundation aims to incorporate local employers into its model, ensuring yearround job prospects for its trainees. Whether working on a film or television show, with sports teams, local media outlets, or advertising agencies, the foundation is dedicated to training individuals for real job opportunities independent of the state tax incentive.

In the most recent cohort of the program, trainees were provided with hands-on opportunities to create real projects, enriching their portfolios. Engaging in these projects, participants exercised a diverse range of skills pivotal to the industry, including color grading, editing, decision-making, script development, lighting, and budgeting. The practical experience gained from conceptualizing and executing these projects not only allowed them to showcase their creativity but also fostered a deeper understanding of the intricacies and demands of professional film and media production. These projects served as a playground for trainees to refine their talents, allowing them to augment their portfolios with tangible, professional-quality work.

In essence, the C.R.E.W. Foundation’s commitment to local talent development, diversity, and skill enhancement stands as a pivotal force in reshaping Northeast Ohio’s media production landscape. Its forward-looking approach not only addresses immediate job market needs but also positions Ohio to become a thriving hub for the evolving digital entertainment industry.

The C.R.E.W. Foundation’s proactive efforts in exploring potential collaborations with nationally connected institutions like the Federal Reserve Bank signals an aspiration to learn from successful models in states with robust production industries, such as California, Georgia, and New York. This strategic dialogue aims to fortify Ohio’s film industry through potential partnerships and insights gained from established practices.

Sheila M. Wright is the Founder and President of the C.R.E.W. Foundation, established in 2018.

Beyond mere training, the C.R.E.W. Foundation recognized the importance of compensating trainees and connecting them with potential employers to ensure their motivation and tangible opportunities. During the second cohort, a bpacf.org | 31

The Importance of

Diversity in the Workplace

by Kym Adams

If you were wearing shaded glasses, and someone asked you to pick up a gray cloth, what a disadvantage you would have in not being able to confidently do this simple task. People who are color blind are plagued with this in every interaction and engagement they have.

Here’s an example (as viewing tomatoes would look to someone experiencing color blindness): 32 | WINTER 2024

Have you ever been in a space that seemed to block out the entire color spectrum; either by the colors on the wall, or the blandness of the details in which you were immersed? Have you ever experienced the environment around you with shaded or colorful eyewear which then skewed what you were asked to view or experience?

When you’re only viewing the world through one color schematic, as with the tomatoes example, the importance of missing variance is quite astounding. With the tomato example, it’s easy to understand the missed

advantages and opportunities those who only see one color might have. Such is true of the workplace...and for that matter, the rest of nature. It is a natural inclination to be drawn to the most diverse options and choices. The same is true with perspectives, and perspectives are drawn from experiences. Experiences are had in an infinite array of circumstances and situations, all of which teach a common theme of information, skills, and achieving results.

The acquisition of commonly themed information, skills, and achieved results are the mission of most, if not all project teams. However, it is the variance of how the experiences were acquired that allows the team to successfully address any circumstance or situation that can arise for clients. Even those who study and master an industry still have a basis of knowledge they are not privy to, because it is only acquired through a specific chain of circumstances and experiences.

In each subsection of themed knowledge, there exists an infinite number of experiences and circumstance variables. How can one entity or organization capture such a vast array of expertise? By being diversity driven. The best methodology for tapping into or referencing expertise as in-depth as possible is by bringing together as many variances as possible under one roof.

If Ms. or Mr. Company Owner is looking to pool all of that referenced experience and knowledge, it begins with creating an inclusive company environment. So there...now you’ve got them in the door. How to keep them genuinely interested in staying is the next challenge.

We have developed the standard workday into greater than 30 percent of our existence. Given that your staff spends one-third of their lives, or 90,000 hours in the workplace, shouldn’t there be others who bring the expansiveness of the world into that space? Doesn’t it lend to logic that to keep those varied interests of your diverse staff, we offer services and interests to underscore the multitude of various experiences and circumstances?

Another important reason for implementing diversity in public service projects is that tax dollars are allocated, and tax liabilities are reduced based on the involvement of diversity within your project or program scope. As much cultural variance as possible should be involved in every project and program team

as goes into paying taxes.

If Company A uses tax dollars for a project, shouldn’t the government want to assure every diversity represented in paying into the tax stream is included in how the project is executed, funds allocated, and bids awarded? Especially since the project not only benefits you as a business owner, but also benefits the community as the customer. The more representation involved that truly looks like the community, the more your community is represented in the allocation of wealth from that project. The more that happens, the more the community thrives.

A successful business is not only a business that makes huge amounts of money for the stakeholders, but also a business that produces generations of positive impact in the communities they affect.

Kym Adams is CEO of The Business Team, and an advocate for creating spaces and opportunities for underestimated and disenfranchised businesses and communities.

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If you have a passion for writing, please consider joining our team.

Columns include: Marketing & Social Media Mental Well Being Health / Health Literacy Finances / Financial Literacy Travel • Real Estate • Food Fashion Trends • Philanthropy Politics / Political Literacy Microagression & Antiracism, more

BPACF is a non-profit volunteer-driven organization, so we cannot provide monetary compensation. You will receive byline recognition, and an opportunity for thousands to read it.

Click here to submit your information. bpacf.org | 33

Networking and Relationship Building Your professional career depends heavily on your ability to develop and promote your electronic identity. Your electronic identity comes to life through tools such as email, Facebook, LinkedIn, and X. With many options, choose no more than two to three to manage or engage a social media management tool like Hootsuite.

Your Profile. You must do more than create a profile! Consider implementing the following key strategies to get the most out of LinkedIn, Facebook, and X:

Your Online Presence:

Tips for Professional Online Networking by Valissa Turner Howard, Esq. These tips focus on professional online presence. There are four major reasons to curate and monitor your professional online presence: • As a professional your reputation is paramount • Mastering your electronic identity can enhance your profile and aid your career progression • An online presence is an excellent way to display your skills and experience • Your electronic identity is a great tool to connect with colleagues You will likely use your professional electronic identity in a variety of ways throughout your career including: • Networking and Relationship Building • Creating a Professional Brand • Job Searches

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Pro Tips Although professionals are generally encouraged to use Facebook for personal contacts, it is fast becoming a vehicle for professional networking and therefore should also be monitored.

• Don’t automatically retweet/repost something containing a link without first checking it • Say thank you to others who retweet/repost you • Initially add a comment to the retweet/repost like “Good Advice” In addition to LinkedIn, X (formerly known as Twitter), and Facebook, create an e-portfolio with a personal website and direct contacts. Here you control the tone and content.

• Determine the kind of connections you want to establish • Entirely complete online profiles • Join and actively participate in online groups that are in line with your professional goals • Aspire to connect with or gain introduction to at least one person a week to build your network • Create and share relevant content (i.e. blog posts, articles, etc.)

Social Media Etiquette. When interacting with other users, be sure to practice good etiquette. The worst thing you can do is underestimate the power and ability of your electronic identity to affect your real-life reputation. When in doubt treat online networking and relationship building as the “real world.” A few other key tips include: • Be genuine and most importantly, be yourself • Take interest in other people – do not just talk about yourself • Do not send default messages requesting a connection • Respond to messages and com-

ments in a timely fashion • Do not expect a response from people you do not know • Focus on thoughtful instead of continual contact – follow up when you have something to say or share • Determine a preferred method of contact for the professional connection (i.e. email, LinkedIn, etc.)

Branding What is Your Brand? Have you noticed that companies and organizations have guidelines regarding how others can use their brand? This is also appropriate for individuals protecting their professional brand. In other words, you should also have a list of guidelines regarding how you will develop and protect your brand.

When contemplating your guidelines, ask yourself what message or signal are you sending and who is your audience.

If you are not sure, ask yourself the following questions to get a better idea: • What are you passionate about?

• What knowledge, skills, and abilities do you have that may interest your target audience?

• What personal qualities set you apart?

• What do you do best?

• What is your audience’s desired outcome?

• How do others perceive you?

Consider Your Brand as You Curate Your Electronic Identity. There are key strategies below you should consider before diving into social media.

X Handle. Never forget that X is a default public network – there is no hiding. So, you should have a professional X handle.

Summary. Include information you want contacts and potential employers to know about you that may not be in your resume.

Updates/Comments/Likes. Frequently police these items to ensure they are appropriate and accurate.

Companies Followed. Be discerning about which companies you follow as your choices send a message to contacts and potential employers.

Recommendations. Monitor recommendation posts and ensure they are appropriate and accurate.

Presentations, Documents, Videos.

Remember who your audience is when publishing these items. What signal are you trying to send?

Tweeting. Don’t start or engage in conversations not related to your objective. Keep most of your tweets relevant to your professional brand, your industry, and value to your target audience.

Retweeting/Reposting. The act of retweeting (abbreviated as “RT”) or reposting is one of the best ways to engage. Even if you do nothing else on X, LinkedIn, or Facebook, retweeting relevant tweets or reposting is a good way to start using social. Gather up a long list of the right people to retweet and repost.

Search for them on the appropriate platform, follow them, and start retweeting/reposting them.

Online Job Search Tending your professional network and building your online brand can make your online job search more convenient and efficient.

The traditional job search has morphed from paper resumes and in-person applications to job search engines (i.e. Indeed.com), and oneclick applications (i.e. Linkedin. com/jobs). The statistics show that during the hiring process recruiters are using online job boards and reviewing your online presence.

Tips and Tricks. Below are a few techniques that you can use while conducting an online job search: • Tell friends, connections, and followers what type of job/career you are searching for.

• Use social media to research hiring managers – knowing more about who is hiring can help you tailor your cover letter/resume.

• Add your LinkedIn URL or X handle to your resume contact information.

• Join LinkedIn groups that focus on job searches.

• Follow career experts on X

Hashtags. Use hashtags in your RTs and reposts when you can. Also, use hashtags to reach other audiences who follow those hashtags. The hashtag symbol (“#”) is used before a word or phrase (with no spaces) to mark relevant keywords and topics in tweets.

Valissa Turner Howard is the Chief People Officer and General Counsel at the Greater Cleveland Food Bank bpacf.org | 35

Reflections on

George Floyd:

Strengthening Our Community

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by Richard T. Andrews The public lynching of George Floyd on May 25, 2020, was a gut-punch reminder of how much farther this nation still must travel to transcend its ugly racial history.

Nearly sixty years out from the victories of the Civil Rights Movement and the historic election of Barack Obama in 2008 as the country’s first Black president, we are still struggling to find ways to deal with the intractable challenges of race, class, and equity.

In other words, the response — what we do — is always more important and must be more impactful than the stimulus of what our would-be oppressors impose upon us.

Like rock, paper, and scissors, these three issues are in constant dynamic tension inside our capitalist democracy. In matters of race, civic or economic advancement, almost every instance of Black progress is seemingly met by implacable forces from the deepest recesses of this country’s historical whiteness.

How can we imagine and achieve the promise of the Civil Rights Movement? What can we do, individually and collectively, beginning in 2024, to form a more perfect union?

An understanding of this clear pattern of American history should be ingrained in the understanding of every native-born Black American. The awareness is essential, not to nurture any sense of victimhood or thirst for revenge, but because it is critical for our survival as an integral part of this nation, and indeed for our national survival.

1. Read at least four books this year on some aspects of Black history and Black culture. We can’t pass on to the next generation what we don’t know ourselves. And we are more apt to share the knowledge we do have if we are actively reinforcing our store of it.

Our rights as American citizens, though hard-fought and hard-won, are and will continue to be in grave jeopardy without continued struggle and vigilance.

While we may perhaps lament this reality, there can be no occasion for complacency or weariness. Instead, we must use the observation of Frederick Douglass as our injunction: “Without struggle, there is no progress.”

The wonderful anthem “Lift Every Voice and Sing” can serve as a reminder not only of the stony road we have trod but also of how we have come this far. The latter part of that story is something that perhaps too often drunk with the wine of the world we have too often ignored. Black Americans have advanced most by focusing more on what we can do than grieving the fact of our oppression.

The history of our many successes illustrates our power when we reinforce the notion of community and refuse to isolate ourselves into artificial camps or clusters.

Here are a few modest suggestions:

2. Find and patronize at least three new Black and Brown local merchants in 2024. Again, this is a modest step, and eminently doable. And tell someone about those merchants whose products and services met your standard for quality and professionalism.

3. Find a community nonprofit where you can give your time, talent, and treasure. These organizations are part of our community’s fiber, often filling in what would otherwise be gaping holes of need and despair.

4. Find some way to encourage and support at least one young person in your community circle. This could include contributing to a scholarship fund, attending an event, or maybe even just having a conversation with someone under 25 who would benefit from having your show of interest. You don’t have to have all the answers. [In fact, it may be better if you don’t.]

George Perry Floyd Jr. (October 14, 1973 – May 25, 2020) was a Black man who was murdered by Derek Chauvin, a white police officer, in Minneapolis, Minnesota, during an arrest made after a store clerk suspected Floyd may have used a counterfeit twenty-dollar bill on May 25, 2020.

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5. Resolve to vote in every election this year. This would include learning about the candidates and issues scheduled in the primaries and general elections.

Our stalled advancement on the anti-discrimination and equity fronts is at least in part a consequence of our loss of a sense of community. Each of the above suggestions is a step towards reconnecting with and strengthening our community.

How we organize, support, and develop our own community in this new year will in large measure determine how soon the day comes when assaults on our safety and well-being are matters of history.

Richard T. Andrews is Editor and Publisher of The Real Deal Press and President of the Neighborhood & Community Media Association of Greater Cleveland.

The Real Deal, born in 1991 as a scrappy and creative full-color monthly tabloid, has also appeared over the years as a blog and digital weekly before going fully digital in January 2020.

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We asked Andrews to recommend a few books for those who wish to focus on Black history and culture: - His Name Is George Floyd [2023], Pulitzer Prize winner for nonfiction.

- May We Forever Stand [2018]

by Macarthur Award-winner Imani Perry, part of the John Hope Franklin Series in African American History and Culture.

- Designing Victory [2019], the autobiography of beloved Cleveland icon Robert P. Madison.

- Half American [2022]

by Matthew Delmont, Anisfield-Wolf winner.

- The Mis-Education of the Negro [1926], the Carter G. Woodson classic.

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Professional Night Out Holiday Mix and Mingle December 7, 2023, 5:30 – 8:30 p.m.

MAGNET: The Manufacturing Advocacy and Growth Network, Cleveland, OH Board President, Dr. Michele Scott Taylor, the board of directors and staff welcomed guests at the annual holiday professional night out on December 7th at MAGNET. The Professional Night Out Mix and Mingle was open to the community and included a headshot station, DJ, line dancing and raffle. The bartender robot dispensing beverages was amazing!

We want to recognize our mighty volunteer corps and vendors who made the evening memorable. We especially want to thank MAGNET Cleveland for their hospitality.

“From all of us at BPACF, here’s to a New Year brimming with hope, resilience, and accomplishments. May your journey be filled with moments of triumph and shared successes.”

– Michele Scott Taylor, Ed.D., BPACF President & Laurie Murphy, Executive Director

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DEI = ROI: How Diversity, Equity, and Inclusion Leads to

by Terri Bradford Eason In the world of philanthropy, diversity, equity, and inclusion (DEI) are not just buzzwords; they are the cornerstones of impactful and sustainable giving. Many donors’ decision to invest in philanthropy is driven by a desire to make a positive impact. To maximize the return on investment (ROI) of contributions, it’s essential to recognize the significance of DEI in philanthropic efforts. There are several reasons why philanthropists not only believe that DEI matters but that it enhances the impact and effectiveness of charitable giving.

Diversity within the organizations and initiatives donors support can be a key driver to expand the reach of their donations. When charitable gifts are directed towards diverse and inclusive programs, they are more likely to address a wide range of challenges that different communities face. This inclusivity broadens the positive impact of their contributions, ensuring that the donations go further and reach a more diverse set of beneficiaries. Specifically, supporting DEI initiatives often means that charitable contributions are more likely to address the unique needs of underserved communities, leading to a broader and more profound influence and impact.

Effective philanthropy isn’t just about providing short-term relief; it’s about fostering long-term sustainability, and DEI plays a crucial role in achieving this goal. By prioritizing inclusivity, philanthropists ensure that the communities they aim to serve become active participants in the process. This sense of ownership 42 | WINTER 2024

Greater Return on Investment in Philanthropy and involvement drives sustainable change. When charitable gifts are directed to empower communities to take charge of their own development, donors have an opportunity to witness a greater ROI as their charitable support leads to lasting, positive change. This approach is more likely to create self-sustaining initiatives that continue to thrive after their initial donation.

Transparency and accountability are vital components of responsible giving. Donors value organizations that openly embrace diversity, equity, and inclusion because it demonstrates a commitment to ethical practices.

Such organizations build trust with donors and the public, ultimately leading to increased confidence in their work. Moreover, philanthropic organizations that prioritize DEI often implement rigorous evaluation processes to ensure efficient allocation of resources. This accountability and efficiency contribute to a higher ROI, as their donations are directed toward programs and initiatives with a proven track record of success.

Developing a talented workforce is perceived as an asset to philanthropic organizations. By supporting DEI, philanthropists encourage organizations to attract and retain top talent from diverse backgrounds. A diverse and talented team brings fresh ideas to the table, which can lead to more innovative and effective approaches.

These skilled individuals drive creative problem-solving and contribute to better decision-making in philanthropic investments, ultimately leading to a higher ROI for the donors’

contributions.

Today more than ever, donors want their contributions to address evolving needs and opportunities. DEI ensures that philanthropic organizations remain agile and responsive to these changes. The world is constantly changing; therefore, philanthropy must adapt to these shifts to remain impactful. For instance, during the COVID-19 pandemic, organizations that recognized the unique challenges faced by marginalized communities and adjusted their strategies accordingly were more successful in providing critical support.

It is evident that the importance of diversity, equity, and inclusion in philanthropy cannot be overstated.

By embracing DEI, donors can amplify the impact of their contributions, foster sustainability, ensure transparency, attract top talent, and adapt to evolving needs. In doing so, their donations become more impactful and contribute to a more just and equitable world. As donors, they have the power to make a significant and lasting difference by recognizing the value of DEI in philanthropy.

At the Cleveland Foundation, we embrace diversity, equity, and inclusion in philanthropy as we advance our mission, and we look forward to serving as your resource. Please feel free to contact Terri Bradford Eason, Senior Director, Philanthropy Equity Initiatives at 216.615.7580 or via email at teason@clevefdn.org for additional information.

BPACF PROFESSIONAL PROFILES The BPACF is all about highlighting and promoting Greater Cleveland professionals (hence, Black Professional Association). As the ranks of Black, Indigenous People of Color (BIPOC) in corporations, nonprofit organizations, entrepreneurship, and government continue to grow, we are encouraged that change is happening. We are filling seats at all the tables. In this issue, we’re presenting six professionals who exemplify BPACF’s vision and mission. Where you can support them, please show them lots of love.

Tina Affum is the creator and facilitator of You Can Create the Box, a new financial youth literacy program.

She travels throughout the country giving workshops for schools and organizations. She also speaks at other youth-related summits explaining the need for educational shifts toward financial literacy and trades through entrepreneurship.

What prompted you to enter this field?

I studied education because I wanted to inspire children to dream big, aim Tina Affum high, and work hard to achieve their You Can Escape the Box! youcanescapethebox@gmail.com goals. The dropout rates have risen with gun homicides. As a teacher, I 330-333-5322 could no longer quietly read over IEPs youcanescapethebox.com and prepare them for standardized @youcanescapethebox tests pretending I’m not afraid for them @TinaAffum every weekend or holiday break.

My program focuses on financial education because most teens leave school due to money-related problems. They are looking to help out at home, or they don’t see the point in learning things that add little value to their situation.

There are very few places that will hire

a teenage dropout. Most of these teens turn to selling drugs or other illegal endeavors to make money. They will also join gangs to have protection from life on the street. I give them the road map to success.

What have been some of your challenges?

It’s difficult trying to explain why youth need financial literacy training when so many adults do not have it. Also, banks offer free programs in money management.

What is your superpower?

I’m good with children.

What advice do you have for other professionals?

One “yes” is worth the thousand “nos” that came before it. See the “no” as a challenge. It means you need to sharpen your tools. Get better at explaining and executing. You are the only one who determines whether you are a failure or not.

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Imari Hill is the Studio Technician II for WEWS channel 5 during Good Morning Cleveland and News 5 Noon shows. She is in charge of maintaining the studio and making sure everything runs smoothly while the shows air.

An example of her responsibilities is putting on the turn monitors prompter, setting up the microphones, and running the prompter during the show.

Imari Hill WEWS Newschannel 5 imari.hill@wews.com BPACF Scholar Alumni

What prompted you to enter this field?

I decided to take this job because I wanted to explore a career beyond music. I initially went to college for Music Tech with concentrations in music production and audio recording. However, during my senior year, I was given the opportunity to take an apprenticeship at the National Association of Broadcasters to learn more about Broadcasting technologies. The program inspired me to work at the TV station and then I found the opportunity to work at WEWS. What have been some of your challenges?

Throughout my journey, I struggled with knowing my worth. During my

Danielle Lewis is the Senior Director of Fan Experience and Special Events at the Cleveland Browns. This role requires developing and implementing strategies to enhance the overall fan experience during games, events, and other team-related activities.

Danielle Lewis Senior Director of Fan Experience and Special Events Cleveland Browns dlewis@clevelandbrowns.com 516-840-9029 clevelandbrowns.com 44 | WINTER 2024

What prompted you to enter this field?

In my senior year of college, after several unrelated internships, I finally secured a job with our Athletic Communications Department – that’s when I first experienced something I could truly see myself doing every day. I’d grown up playing sports so that was a

college experience, I was able to work in both the music and broadcasting industries. People would constantly downplay my abilities because I was still in college even though I had the skill set beyond my education. When I graduated, I was afraid to apply for advanced positions because I thought I wasn’t qualified. However, through prayer and support, I began to recognize my abilities and got the job I have today.

What is your superpower?

My superpower is my willingness to learn. At my job, I constantly ask questions. I am also willing to ask questions about topics that I may already know to learn different perspectives.

What advice do you have for other professionals?

My advice for other professionals is not to be afraid to learn beyond your college education. If I didn’t explore the broadcasting industry, I wouldn’t have the job I have today. I am also better at music and audio because I transferred the skills I learned in television that make me stand out from the rest.

very natural draw for me, but transitioning over to live event production brought a fun, new urgency, and a fastpaced thrill that was the perfect fit.

I also discovered the absolute best feeling in that first production role: Helping to create a lasting memory for someone who attends a game or an event that I helped plan. Every day is different, every event is different. The unique day-to-day, the unforgettable experiences, and the great people I have been lucky enough to learn from over the years have all kept me in the sports entertainment world.

Dom Page Cleveland Browns clevelandbrowns.com IG: Dom_p96 X: @TurnToPage_96

What have been some of your challenges?

Public speaking, and my response to high-pressure situations were real-time lessons for me early on in my career.

Over the years, learning how to seek out advice from colleagues and then being open to feedback has really helped. Another unique challenge specific to my field is prioritizing creativity. It is easy to get caught up in the standard execution of things when it comes to large-scale live events like an NFL game. For example, there is a list of specific items that must happen to pull off a game, but those elements are not the main drivers to help elevate the fan experience. So being consistently innovative when it comes to creatively producing a game and figuring out how we top ourselves and build on what we’ve already done to further level up the fan experience remains a constant challenge for me.

What is your superpower?

Thinking through the big picture of a project while making sure the little things don’t get missed. I take this approach with every event: Who or what does this impact? What could go wrong? How do we prepare for the worst while making sure we’re best positioned for success?

In year six of his career in the NFL as the Manager of Communications, Dom Page has a multifaceted role within the organization. He collaborates closely with key figures, including the Chief Commercial Officer, Director of Football Communications, and Director of Community and Corporate Communications. He ensures that the organization is depicted in the best possible light. Additionally, Page provides strategic communication guidance to the players, advising them on their media responsibilities. The objective is to present themselves in the most favorable manner as ambassadors of the organization.

units, by facilitating their interactions with players to meet the organization’s requirements.

The strong professional relationships he’s cultivated with the players allow him to support various departments, including football personnel, community relations, corporate partnerships, marketing, and other revenue-driven

What advice do you have for other professionals?

Just try it. Maybe you’ll surprise yourself and find out something you never thought would work does, or something you weren't sure about turns out to be your next big thing. Equally as important, if you don’t like something or are truly not happy, then move on.

You should really enjoy what you’re doing.

What prompted you to enter this field?

I work in settings where there are few individuals who share my background.

When I step into the locker room, I find many players who do. My role involves assisting young men in developing their personal brands, fostering self-assurance in their evolving identities, and engaging them in community initiatives that resonate with their values by amplifying their voices.

Moreover, the relational aspect of my job is vital. I leverage my contacts to seize industry opportunities that enhance the Cleveland Browns across various domains, including business, entertainment, philanthropy, lifestyle, and creativity.

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What have been some of your challenges?

Navigating the corporate landscape as a young Black man entails confronting a unique set of obstacles.

While we’ve witnessed some progress in recent years, systemic barriers and biases persist, making the journey arduous. One of the most striking challenges is the glaring underrepresentation and lack of diversity in senior management positions, which can result in feelings of isolation and obstruct opportunities for mentorship and career progression. In the face of these challenges, young Black men in the corporate space are resilient, determined, and trailblazing.

They aspire to break down barriers, push for greater inclusion, and create a more equitable and diverse workplace. Their determination and the broader commitment to dismantling

systemic biases offer hope for a more inclusive and fair corporate future.

What is your superpower?

Developing relationships is my superpower because it creates trust and open lines of communication.

Strong relationships empower me to navigate challenges with the support of others. They provide a network that opens doors to opportunities, whether in my career or personal life.

My ability to connect and build rapport with diverse individuals fosters collaboration, leading to success and personal growth.

What advice do you have for other professionals?

Believing in yourself is the first step.

Recognize your unique skills, talents, and experiences. Trust that you can make a meaningful impact in the

Drip Alkaline H20 is a Black/veteran-owned beverage company established in 2022. They design their own bottles, and their water is bottled at the source out of Tuskegee, Alabama where they have a natural artesian alkaline mineral aquifer. Their motto: From the earth, to your body...thirsty for a drip!

Ernie Terrell Drip Alkaline H20 e.terrell@dripalkaline.com 216-802-8776 dripalkaline.com @dripalkaline

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What prompted you to start your business?

My mom and auntie/mom were diagnosed with breast cancer some years back, and upon me doing my research, our bodies are naturally acidic. Acidity is food for cancer to grow, thrive and spread. It is best that we turn our bodies into an alkaline environment, meaning eating more alkaline foods and drinking more alkaline beverages.

This is how the birth of Drip Alkaline came about.

What have been some of your challenges?

public relations field. Self-confidence is essential for networking, internal and external interactions, and pitching ideas. Setting yourself apart in the long run requires a commitment to growth and adaptability. Embrace continuous learning and skill development. Stay updated with industry trends and technologies. Staying ahead of the curve will differentiate you and make you more valuable to employers or clients.

Aspiring public relations professionals should heed this advice by building their self-confidence, recognizing their unique qualities, taking calculated risks, and remaining persistent.

Ultimately, taking these steps will help them write their own success story and achieve bigger rewards in their public relations careers.

Some of the challenges are the operating budget for the business. Shipping the water business to business (B2B) and business to customer (B2C) has also been challenging. Lastly, just starting the company with all of the standing operating procedures, (SOP) and putting systems into place to operate as a well-oiled machine.

What is your superpower?

My superpower is customer service.

Communicating with the customer, as well as providing phenomenal customer service and not quitting until we get the job done!

What advice do you have for aspiring business owners?

Pray! Never quit! Work diligently!

Gotta have that Mamba mentality. You must have balance and cadence. It’s all about timing. Must have a phenomenal support system behind you!

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