Packed
It’s become increasingly vital to stand out in a competitive job market. CVs in the UK come in all shapes and sizes and the format it will take will be down to you and the type of job you are applying for. We have created this document to equip you with top tips on how to sell yourself on paper (including how to write a cover letter) to impress any employer in the UK and land that placement or job!
1 Creating
2 Instant feedback
Use this guide to help you get started on putting together your CV. Don’t just copy the templates in this guide! You need to ensure your CV is individual to you.
Upload your CV onto CV360, a free online tool that screens your CV for basic layout, formatting, spelling and grammar checks. You get instant, detailed feedback. Make sure to upload your CV in a Microsoft Word or .docx format and not a PDF.
Book an appointment to speak with a professional to help you target your CV for the position you are applying for. By doing this you will significantly boost your chances of getting to interview.
Use action verbs to make your CV and cover letter more engaging and descriptive. You need to sell yourself and your skills. A great way to do this is by the language you use. Avoid using words like ‘responsible for’ or ‘worked on’. Instead, think about what exactly you did and how you want to portray your experience. For example:
Accelerated membership growth of the Latin American Society by 50% in 6 months by targeting particular students
Developed productive relationships with academics, students and external speakers increasing student engagement by 20%
Attracted interest from employers and developed a successful networking event with colleagues in the Investment Society.
Collaborated Investigated Proactively Initiative Evaluated Selected Re-engineered Orchestrated Consolidated Co-ordinated Administered
Diversified Spearheaded Recommended Distributed Responsible Proactively Represented Accelerated Formalised Controlled Discovered Researched Structured Supervised Identified Influenced Championed Calculated Captivated Instructed Formulated Negotiated Persuaded Conducted Monitored Optimised Initiated Leveraged Presented
Boosted team morale and overcame obstacles during groupwork resulting in gaining high marks for our group presentation project
Exceeded sales target by 13%, recognised within the top 5% of sales staff
Influenced committee members to trial a new fundraising event, raising £1000 for charity
Maintained excellent relationships with key customers receiving positive feedback
Explained Maximised Developed Organised Generated Critiqued Diagnosed Pioneered Completed Arranged Promoted Exceeded Captured Mentored Authored Examined Budgeted Directed Analysed Enforced
Enhanced Diverted Assessed Achieved Designed Liaised Created Devised Doubled Advised Trained Managed Planned Taught Forged Tested Solved Sold
Large organisations use AI to scan through the hundreds of CVs they receive. This process is called an applicant tracking system (ATS). Check with the organisation you are applying to, to see if your CV will be read by a person or go through ATS. Click here to see some tips on key things to consider. Click here for presenting skills in your online CV video.
Search Engine Optimisation (SEO) involves the use of keywords and phrases to make text on the web more noticeable and appear higher on search sites like Google. Employers regularly search online for potential employees. From using key words to linking your social media profile, read about some top tips on how to SEO your CV.
ChatGPT(amongst others) has become a common AI tool people are using to craft their CV and cover letters. Here at CareersBU we can see the benefit of using this tool to help get started, but we always suggest you have one of our trained advisers review and provide feedback before you decide to apply to any jobs! There’s nothing like having an authentic voice in your applications, something which can’t be replicated by a bot!
Format should be as a formal business letter, no more than 1 page of A4 (approx.300-400 words max)
Paragraph 2
Why you want the role, why at their company –show your research!
John Hepworth
Help Age International Church Street London ECI
31st July 2024
Dear Mr Hepworth,
Where you can, get a name! Avoid “Dear Sir or Madam” if possible.
Sometimes the name will be on the job advert or you can call the HR team and ask for the hiring managers name.
RE: Marketing Assistant Vacancy REF. 2370
Don’t forget to use the cover letter check list on page 28 to make sure your letter meets employer expectations.
Sarah Rogers 15 Johnston Avenue Bournemouth Dorset, BH8 srogers@hotmail.com
Paragraph 1
State why you are writing and try to get across your interest in the opening sentences.
I was extremely interested to see the role of Marketing Assistant advertised on the Guardian Jobs website and am writing to apply for the position.
I have recently graduated from Bournemouth University with a BA (Hons) English (2:1) where as part of my course I completed a one year sandwich placement at a bespoke Events Company in London. Throughout my time at University I have been an active member of the RAG Committee taking responsibility for the marketing of all our events to the student body. I am now extremely keen to pursue a career in Marketing within the voluntary sector and having researched HelpAge International, I was particularly impressed by the innovative social media campaign “Age Demands Action”. I would relish the opportunity to develop the skills I have gained from my work experience and my degree whilst helping to improve conditions for the elderly, both nationally and internationally.
During my time at Everstone Events I managed a portfolio of corporate clients. This was a fast paced role where I worked as part of a small, close knit team to successfully deliver a variety of events. I was engaged in all aspects of event co-ordination, from coming up with new ideas to negotiating with suppliers and ensuring the smooth running of the event on the day. I maintained excellent relationships with our clients and communicated effectively with internal departments and a range of suppliers. I was also responsible for the maintaining the social media channels of Everstone Events, promoting the events on our client’s Facebook Page and snap chat channels. At University as Rag Co-ordinator as well as raising £1,000 for charity, I developed a social media strategy that increased our membership and helped us to smash the previous year’s fundraising targets by 20%.
I would love the chance to work with Help Age International. I imagine that raising awareness around the issues faced by the elderly is a real challenge and would very much like to develop my marketing skills to promote such an important cause. I am attaching my CV for your reference and very much look forward to hearing from you. I can be reached on 07793 200300 or via email srogers@hotmail.com.
With kind regards,
Yours sincerely,
Sarah Rogers
Final Paragraph Reiterate your enthusiasm and end on a positive upbeat note
Paragraph 3
Outline how your skills, attributes and experience match the job.
A speculative cover letter is a letter sent to a specific company telling them you’re interested in working with them and enquiring whether there are any job openings that match your skills and experience.
Mr Ryan Smith 24 Greenacres Road
Bournemouth
BH5 2TG
Mr James Henderson IT Manager
Metalytic 12 Martin Street London SW1 3DZ
20 September 2024
Dear Mr Hepworth, Website Developer Placement
Where you can, get a name! Avoid “Dear Sir or Madam” if possible.
Sometimes the name will be on the job advert or you can call the HR Team and ask them for the hiring managers name.
Paragraph 1
The opening statement should set out why you’re writing the letter and explain what sort of role you’re looking for.
I am a second year student currently studying a BSc (Hons) degree in Computing at Bournemouth University who is looking to gain some industrial experience. I would like to undertake an industrial placement with Metalytic and am writing to you to see what opportunities there are for website developer placements and am attaching my CV for your attention and information.
From my knowledge of the IT sector, I am aware that Metalytic has a strong reputation in the industry. I was particularly attracted by the website development work you undertook for X Communications which I came across whilst undertaking research from a university project. I also understand that Metalytic has just signed a contract with Pep & Co to redesign their website and this would be the perfect opportunity for me to contribute the skills and knowledge I’ve gained.
As you can see from my CV as part of my degree course, I have studied Website Development and Coding units where I have achieved a grade of over 70%. In my spare time I volunteer for Dorset Mind as a Volunteer Website Developer. In addition, through my part-time job at Tesco as a Customer Service Adviser I have developed excellent communication skills and the ability to work in a team and on my initiative as required.
I would greatly appreciate the opportunity to discuss my qualifications and skills for your company at an interview. I look forward to hearing from you and can be contacted on 07777 777777 or via email ryan. smith@gmail.com.
Yours sincerely,
Ryan Smith
Remember if you are writing to a named person please end the letter “Yours sincerely” and if you are writing to Sir or Madam please end the letter “Yours faithfully”
Final Paragraph Round up your letter. Reiterate your interest and enthusiasm in the role and indicate your desire for a personal interview.
Paragraph 2
Cover why you’re interest in working for the particular company. This is a good opportunity to show off your knowledge of the company.
Paragraph 3
Demonstrated how you can benefit the company with a few key highlights from your CV and show why you want to work there.
A chronological CV is the most straightforward format to use, and it is widely accepted by employers. It details your experiences in reverse chronological order. This CV contains the most common sections of a CV, but you could include other sections like voluntary work. Whatever style you use, ensure that you match the skills that an employer is looking for.
You don’t have to use a profile. If you do, ensure it clearly sets out your aims as well as your key selling points matching the criteria the employer is looking for.
Bournemouth, Dorset
E-mail: JS342@gmail.co.uk
Mobile: xxxxxxxxxxx
LinkedIn: http://lnkd.in/js123
Your CV is a professional document. We suggest you avoid using the first person e.g. “I am a highly…”
Final year, bilingual accountancy student with a year’s experience in a busy finance department. IT literate with the ability to lead and motivate others - a proven team player in study, work and sporting activities. Looking to develop my experience and use my language skills in a graduate role in an international business environment.
Education
Bournemouth University BA (Hons) Accountancy & Finance 2.1
Modules included accountancy, finance, general business studies.
Skills developed:
• Improved analytical skills and demonstrated a high level of accuracy in assessed assignments and written reports.
• Teamwork through multiple group work assignments.
• Communication, learning how to work with a variety of people and give presentations to peers, academics and employers
• In depth knowledge of technical programmes for finance.
Brookdown School, Surrey
• A-levels in Business Studies (B), French (B) and German (C)
• 9 GCSEs grades 9-4 including English (5) and Maths (5) or 10 A-C grades including Maths and English
Finance Experience
Sept 2020 - June 2024
The writer uses this space to show the skills they have demonstrated and acquired on the course and on placement. Each skill is given with an example of how it was used.
Sept 2013 - June 2020
Accounts Assistant, Poole Borough Council (full-time placement)
July 2022 - July 2023
• Supported a busy team of 5 staff. Worked effectively under pressure managing a varied workload and prioritising multiple tasks to meet deadlines for each team member
• Took a proactive approach to the placement, taking initiative to identify ways of streamlining administrative systems and offering support to colleagues on new projects
• Communicated effectively with external suppliers and members of the public, providing a favourable impression of the department whilst solving problems
• Demonstrated commitment to personal learning and career objectives and actively sought to improve my knowledge of business functions by talking to senior staff members and other staff.
• Developed a strong working knowledge of Microsoft Office, in particularly Excel and Access databases.
You can “theme” your experience by targeting the titles –instead of “Employment” if you have financial experience, then call it that! You can then call other experience, “Customer Service” or “Other Experience”.
Even though this experience isn’t directly relevant to the role, the applicant uses it to show the relevant skills they have used.
Avoid using lots of different colours on your CV. Keep it professional using headings, the same font and size throughout and line up your dates/titles. Proofread the final version to eliminate errors.
Sales Assistant, WH Smith, Bournemouth (Part-time/Vacation work)
The responsibilities section has been set out in the same way as the employment experiences in order to clearly show the dates and achievements involved. This student has provided evidence of strong communication skills and commitment. Any voluntary activities are an excellent way to demonstrate commitment and enthusiasm to employers.
Oct 2020 - Present
• A busy client facing role which demanded excellent customer service. Communicated effectively when dealing with difficult situations and customer complaints ensuring client satisfaction at all times
• Received formal training focussing on customer needs.
• Learned to think on my feet and solve problems in the absence of a supervisor, e.g. delegating responsibility to more junior staff in the eventuality of staff shortages.
• Proved my ability to manage my time by combining a part-time job with study and extra-curricular activities.
Aspire BU Student Mentor
Nov 2021 - June 2022
• Volunteered to help to raise the aspirations of secondary school pupils in the Bournemouth area, encouraging them to achieve best possible results and consider applying to university.
• Visited schools and used creativity to design fun, motivational workshops.
• Effectively engaged young people in my presentations, developing the ability to influence as well as listen effectively.
• Built strong relationships with pupils and other Student Mentors which required strong networking skills.
Peer Assisted Learning Leader (PAL)
Oct 2021 - June 2022
• Mentored first year undergraduates to help them achieve an easy transition to university life; assisted with study skills, assignment planning and promoting the range of activities available. Learned to adapt my teaching style to the needs of each individual student.
IT Advanced user of Microsoft Office, including Excel, Access and PowerPoint. Regular use of Sage throughout my placement.
Language Advanced written and spoken French, intermediate spoken and written German Driving Full clean driving licence
Achievements
Graduate Skills Programme
Sept 2020 - June 2024
Developed with employers and awarded by my university to help individuals discover and demonstrate their potential to working in a truly global way. Participated in employer-led workshops and completed self-directed e-learnings, business challenges and activities crossing cultural boundaries.
Interests
Business
Keep up to date with business issues and current affairs by reading the Financial Times and receiving news updates online.
Sport
Having played rugby competitively since my early teens I have developed excellent team skills, having been both Captain and Social Secretary in recent seasons.
References
References available upon request.
No need to supply contact details of referees on your CV.
The interests section of your CV can also show evidence of skills. Interests can be a talking point in an interview.
Only include job titles you have experience in
Project Manager | Change Management | PRINCE2 Qualified Phone: +44 1234 567890 | Email: jo.doe@email.com
LinkedIn: linkedin.com/in/xxxxx
Location: London, UK
Motivated and experienced Project Manager with over 7 years of experience in the SaaS technology sector, adept at independently managing and executing complex projects. Proven track record in client onboarding, data integration, and team collaboration. Committed to driving innovation and delivering bespoke strategic projects in fast-paced environments
• Project Management: Agile, Scrum, Waterfall, PRINCE2
• Technical Skills: Data Integration, SaaS Platforms, CRM Systems
• IT Skills: Microsoft Office including Excel, Word and PowerPoint
Project Manager
XYZ Software Solutions, London, UK
Include skills section with relevant hard skills/tools
• Independently managed and executed various SaaS projects, ensuring efficient and precise delivery within deadlines.
• Led onboarding and implementation processes, providing smooth setup for over 50 new clients annually.
• Developed and delivered tailored training programmes to guide customers through onboarding and data integrations.
• Integrated technical solutions to enhance operational efficiency, leading to a 20% reduction in client support requests.
June 2018-June 2023
Quantify your achievements
• Effectively communicated with cross-functional teams and clients to ensure project alignment and successful delivery.
• Adapted to business needs, delivering bespoke strategic projects that improved customer satisfaction by 15%.
• Maintained strong customer relationships, acting as the main point of contact for inquiries and issues during onboarding.
• Regularly assessed customer satisfaction, addressed concerns promptly, and gathered feedback to drive product improvements Project Coordinator May 2015-May 2018 Tech Innovations Ltd, Manchester, UK
• Supported project managers in executing software implementation projects for education providers.
• Assisted in the development and delivery of training materials and product updates.
• Communicated effectively with clients to understand their needs and provide tailored solutions.
• Managed project documentation and timelines, ensuring all milestones were met within deadlines.
• Facilitated team collaboration through regular meetings and updates, promoting a cohesive work environment.
Junior Project Manager
EduTech Solutions, Bristol, UK
• Coordinated with clients and internal teams to ensure successful project execution.
January 2013-April 2015
• Developed strong client relationships, ensuring clear communication and understanding of project requirements.
• Assisted in data integration processes, contributing to the successful implementation of technical solutions.
• Monitored project progress, identified potential issues, and implemented corrective actions to keep projects on track.
Education
MSc Organisational Project Management
Bournemouth University
BA (Hons) Business Management 2.1
September 2023-June 2024
September 2010-June 2013 Bournemouth University
Certifications
• Certified ScrumMaster (CSM)
• PRINCE2 Practitioner
• Project Management Professional (PMP)
NHS Volunteer Responder
• Supporting people in diverse communities, responding to requests for help
• Assisting people and providing companionship for those who are lonely and isolated
• Being on call to provide support for getting their essentials such as shopping or medication
Interests
• Volunteering: engaging in community projects focussing on education and youth development
• Skiing: enjoy visiting different countries and develop skiing techniques
References
Available on request
September 2023- Present
Jbloggs@gmail.com 07123 456789
Bournemouth University Tourism student looking for a part-time retail position. Proven to work well under pressure and highly adaptable to different roles. Enthusiastic about giving customers the best possible service with extensive customer facing experience gained from working at Next Retail in Maidstone and my current role in a busy bar in central Bournemouth.
Bournemouth University BA (Hons) Tourism 2020-2024
Kent Grammar
St Mark’s Middle School
3 A Levels, 2 AS levels 2018-2020
9 GCSEs grades 9-4 including 2012-2018 English (5) and Maths (5) or 10 A-C grades including Maths and English
Next Retail, Maidstone Part time Retail Assistant May 2018- Sept 2020
• Worked as part of a team of retail assistants showing flexibility to cover additional hours as required during busy periods.
• Maintained high levels of customer service, working quickly and effectively under pressure.
• Actively engaged customers and promoted the store card beating my targets by 15% over the Christmas period.
• Used judgement in discerning if a customer wanted advice on choice of outfit making suggestions as required.
• Assisted in implementation of visual merchandising and had full responsibility for my area of the store ensuring it always looked presentable, replenishing stock as necessary.
• Proactively contacted other branches on behalf of clients to track down specific items if out of stock.
Sixty Million Postcards Bar staff Nov 2020-present
• Collaborate effectively with a large team of bar staff, kitchen crew and security staff in a busy central Bournemouth bar.
• Contribute with new ideas including a comedy and cocktail themed nights which have developed into regular events increasing bar takings by 20%.
• Demonstrate resilience working under pressure. On busy nights serve approximately 40 customers an hour.
• Maintain approachable and upbeat manner ensuring customers enjoy an excellent customer service experience.
• Use tact and diplomacy listening attentively to customer complaints using my own initiative to resolve issues where possible.
• Demonstrate quick thinking and good judgement when dealing with difficult situations such as drunken or aggressive behaviour, drawing on the manager or security intervention as required.
• Responsible for supervising the bar crew in the absence of the manager.
• Provide training for new recruits and act as their mentor as they adjust to their role.
Employers may want to know what you did during quarantine. This is a great chance to showcase any new skills you have gained.
• During lockdown spent time learning how to speak beginners Cantonese by completing an online course over 3 months.
• Represent Bournemouth University as a member of the women’s volleyball team – train on a regular basis, enjoy yoga and Russian literature.
• Voluntary work – Participate in fundraising events for HelpAge as part of University RAG – responsible for promotion and ticket sales
References Available on request
Akara Chakrii
Email: AC123@bournemouth.ac.uk
Bournemouth. Dorset
Mobile: xxxxxxxxxxx
LinkedIn: lnkd.in/ac123
Postgraduate student at Bournemouth University with strong organisational skills. Adept at working closely with others in a team environment with a flexible approach to work. Looking to gain experience in a retail or customer services environment.
Think about the skills relevant to the job you are applying for.
Communication
Experienced at liaising between students and academics in role as Class Representative. Participant of the Graduate Skills Programme (GSP) an award winning extra-curricular programme exclusive to BU.
• Produced, delivered creative and well-structured presentations working both individually and as part of a team.
• Presented work to a large group of company representatives, fellow students and academics as part of a module for the GSP receiving excellent feedback.
• Contacted local companies and organisations as part of a project for my assessment and maintained excellent working relationships with executives.
Teamwork
• Represented Bournemouth University as a member of the football team. Took an active role in the running of the football club increasing membership and motivating team members to do their best.
• Worked collaboratively as part of a team of students and employers at Dorset Spark an entrepreneurship project. This involved delegating responsibility and working together to find viable solutions to problems.
Responsibility
• Receive regular requests from neighbours on our street at home to house-sit when they are away, as they trust me to ensure the security and maintenance of their properties.
Education
Bournemouth University MSc Innovation Management and Entrepreneurship 2021-2022
King Mongkut’s Institute of Technology Ladkrabang – Thailand 2016-2020 BSc Engineering - Telecommunications Engineering (Grade achieved equivalent to 2.1)
Volunteering
• Participate regularly in Make a Difference Days with SUBU (student union)
Interests
• Relax by cycling, keeping fit and Argentine literature
References
Available on request
Use this example to help you build your CV from scratch. The headings and the pointers will help you create your CV.
Bournemouth, Dorset name@bournemouth.ac.uk 07877009008
Make sure your CV is no longer than 2 pages.
Career Profile (optional)
• A brief statement (2-3 lines) about specific skills and experience you have to offer the employer
• Remember that you are applying for this job not a job. This must be tailored to the application.
Education
Date Course Institution/University/Secondary School/College
• Classification grade/mark/awards/scholarships/etc
• Relevant modules and projects
• Dissertation project
• Use the same format for secondary school education (including A-Levels and GCSEs or equivalent)
Relevant Work Experience (you may want to put this section first if you have a lot of experience)
Date Course Institution/University/Secondary School/College
• Include statements using bullet points about duties/responsibilities/contributions (use actions words to start each statement)
• Focus on things you achieved and contributions you made to the company
• Include all paid and voluntary work (placements and other relevant experience)
Professional Skills
Languages e.g. Arabic (fluent).
IT Skills (include computer packages) e.g. Microsoft Office, Bloomberg, SPSS
Technical Skills (relates to discipline/industry/job) e.g. Web development, computer programming in Java
Achievements/Awards (optional or incorporate into education/employment section)
Date
Achievement/award title and/or details
Extra-curricular involvement/Voluntary Work
Date Position Organisation
• Include statements using bullet points about duties/responsibilities (use actions words to start each statement)
• You may want to include involvement with charities, community involvement, etc.
Interests (optional, 2-3 lines)
If you list interests, make sure they are interesting as conversation starters: e.g. Tae Kwon Do, rock climbing, ballroom dancing, rather than ‘enjoy reading books and listening to music’.
References
References available upon request.
Use the CV checklist on page 28 to ensure your CV meets employer expectations.
Placement and careers staff often see common mistakes on CVs which can easily be avoided. Anna Bodi has seen the job advert below and put together her CV to apply for the part-time role. This is the draft CV that she brought to get checked with an adviser.
As a Team Member for Hollywood Bowl Group, you will be at the very centre of the customer’s journey! Whether you’re welcoming our customers at reception or hosting parties on the lanes; your professional and engaging customer service, along with your high energy and infectious enthusiasm will ensure our customers have an enjoyable, excellent value-for-money experience with every visit.
Your responsibilities may include:
• Welcoming customers at reception, managing the booking system and taking calls
• Interacting with our customers across the centre, making sure they’re enjoying themselves
• Enhancing the customer’s experience on the lanes, including offering food drink service whilst they bowl
• Supporting the kitchen team with taking orders and serving food in the diner
• Serving customers and preparing drinks at the bar
• Setting up, hosting and ensuring the smooth running of parties and celebration packages
• Delighting our customers with prizes and providing support in the arcade and amusements area
To be a successful Team Member at Hollywood Bowl, we’ll want to see:
• Great customer service with the ability to communicate at all levels
• High energy and the ability to work in a fast-paced environment
• A friendly, supportive and helpful team player
• Flexibility with working hours and shift patterns
• Basic literacy and numeracy skills
Don’t miss out on the opportunity to become part of the team– apply today!
40 Any Road, Anytown Home Tel: 078XXXXXXXX
E-mail: goofygal@hotmail.com www.linkedin.com/help/linkedin/answer/87/customize-your-public-profile-url?lang=en
Date of Birth: 24th January 1998
Nationality: British Marital Status: Single
I am a final year university student looking for a part time job to get more skills and experience. I am a hard worker and have good communication skills. I am relyable and dependble and have a good work ethic. I have good IT skills and can easily use social media sites. I am a team player and can work alone also. I have a good eye for detail, and can work under presure. I am happy to consider any job role.
Keyskills
Dorset Mind
Marketing and Social Media Placement Oct 2019 - June2020
Liaised with the marketing and fundraising team, Actively promoted Dorset Mind on social media, Assisted with managing website content, Contributed to all activity that required marketing, Provide social media coverage at key online events, Monthly reporting of website / social media / campaign specific KPIs
Cathy’sCafé
Waitress, June 2019 – Sept 2019
Duties included:
Serving customers
Taking orders and cashier
Reason for leaving: Had to do my university placement. June 2020 – present – no work due to Covid and lockdowns
Luigi’s Restaurant
Waitress March 2019 – May 2019
Duties included:
I helped serve lots of customers in a really busy resaurant. I cleaned tables and was always ready to help other people in my team. I got on well with lots of people. It had to leave in the end as it was relly long hours and I couldn’t fit my studies and working both together.
Education
StDuncan’sComprehensive, Peckham, London, 2010 - 2017
GCSE Exam results: English c, Maths b, History b, Geography c, Chemistry b, Art b, French b, Italian a, Music c Level Exam results: English b, Maths b, History a Bournemouth University, 2017 - present BA Hons Business and Management, Marketing
Achievements
2018 - 2020, Graduate Skills Programme, Bournemouth University
Responsibilities
2018 – 2019, PAL Leader (Peer Assisted Learning), Bournemouth University
Interest/ Hobbies
My hobbies are baking, running and I am currently learning Spanish
References
Peter Noone, 40 Any Road, Bournemouth
This is the CV that Anna submitted with her application after guidance with the adviser.
Profile is specific and lists the skills required for the job role. Objective is clear. Remove pronouns e.g. ‘I, me or my’.
Do not use Smart Art or Tables on your CV. Applicant Tracking Systems (ATS) do not recognise these and will reject the CV before it gets a chance to be read.
Bournemouth, Dorset 07911 123 456 annabodi@hotmail.com www.linkedin.com/abodi
More conformed layout and font. Mobile number, professional email address and shortened LinkedIn URL.
No need to add date of birth, nationality or marital status.
A final year Business and Management university student with twelve months experience within the Hospitality industry. Customer service skills developed in predominantly face to face roles. Able to work as part of a team and independently. Experienced at working under pressure in fast paced environments. Looking for a role to further develop skills and experience.
Bournemouth University: BA Hons Business and Management - Marketing: (On course for 2:1) 2018-June 2021
Modules included: Digital Marketing, Strategic Management, Supply Chain Management, Global Strategic Marketing
Skills Developed:
• Creativity: since marketing campaigns often require unique approaches, creativity is a prerequisite for the industry
• The ability to express myself clearly, both verbally and in writing
• Advanced planning and strategic thinking
• Research, analysis and presentation skills
• The ability to use my own initiative
• Knowledge of media trends
• Brand awareness, design techniques, market analysis and understanding of demographics
St Duncan’s Comprehensive, Surrey:
Using bullet points helps with make it easier to read the information.
Education is below profile and details modules as well as skills developed. Previous education is listed. No need to list all your G.C.S.E’s and grades.
2010-2017 9 GCSEs grades 9-4 including English (5) and Maths (5) or 10 A-C grades including Maths and English 3 A Levels, English B, Maths B, History A
Waiting Staff, Cathy’s Café, Bournemouth: June 2019-Sept 2019
• Generated customers’ orders and processed payments
• Delivered food and drinks to customers tables
• Provided information to customers on menu items and allergens
• Always maintained efficient customer service in what was a small and busy environment
Waiting Staff, Luigi’s Restaurant, Bournemouth: March 2019-May 2019
• Processed customer orders and served food and drinks to the table
• Recommended menu items and special dishes to the customers
• Performed effectively as part of a small team to ensure efficient service
• Assisted the manager with keeping the social media channels up to date
Technical Skills
Relevant work experience details specific duties involved in the position. Each bullet point begins with an active verb. IT skills are listed under a separate sub heading, in this instance, which reflects Technical Skills.
• Advanced user of Microsoft Office, including Access, Excel and Power Point
• Regular use of social media platforms during my placement - Facebook, Twitter, Instagram, LinkedIn, Snapchat, Pinterest
Active verbs begin each bullet point, with main duties and skills developed in each role.
Placement Marketing and Social Media Assistant, Dorset Mind, Bournemouth:
• Liaised with the marketing and fundraising team to plan scheduled campaigns
• Actively promoted Dorset Mind on social media across all active channels
• Assisted with managing website content, so that information was up-to-date and relevant
• Contributed to all activity that required marketing, PR or design tasks as directed
• Provide social media coverage at key online fundraising / awareness events
• Monthly reporting of website / social media / campaign specific KPIs using analytics
Responsibilities
PAL Leader (Peer Assisted Learning), Bournemouth University:
Oct 2019-June 2020
Responsibilities given in more detail and skills achieved mentioned.
• Mentored first year undergraduates to help them achieve an easy transition to university life; assisted with study skills, assignment planning and promoting the range of activities available. Learned to adapt the teaching style to each individual student. Developed good time management skills to allow for planning and delivering sessions
Achievements
Graduate Skills Programme, Bournemouth University: 2018-2020
• The Global Talent Programme encouraged full immersion into university life and offered the opportunity to participate in activities and events, for example taking part in workshops with real life employers. Inner confidence has been a real reward of completing the programme, and the experience has proven how commitment, teamwork and understanding can be truly gratifying
Interests
• During the Coronavirus lockdown I completed a few on-line courses via LinkedIn learning and started learning Spanish
• I like to keep fit and healthy and when the gyms were closed, I found a new passion for jogging and have now signed up for my first 10k challenge
• I am a keen baker and in my spare time I can get quite creative with recipes, and the decoration of cakes and cupcakes. I am hoping to create some delicious treats to sell at the charity cake sale for Macmillan in September this year.
References available upon request
There is no need to put the names of your referees on your CV
Consistency is key when writing your CV. This CV has very little white space and has a consistent format, consistent bold/nonbold text, a professional font choice and it does not use tables which makes it easier to read.
Achievements as with responsibilities – more detail.
The same interests as before, but in more detail to show more personality. You can use ‘I, me, my’ in the Interests section.
When applying for roles in creative industries, employers might look for a creative approach to the CV format. A creative CV is commonly used when applying for roles which include design, TV production, art, technology, animation and VFX. Within advertising and marketing business related roles, some people have attracted an employer’s attention through using very unconventional CVs and been successful. They should be designed to showcase your creative skills for a specific role.
The more ‘creative’ your CV becomes the more of a high risk strategy it can be so make sure it reflects the style of the organisation you are applying to and genuinely represents your character. The more people you show it to in the relevant industry for creative and sector specific feedback the better.
Click here for more information on how to write a CV for the creative industry.
There are a variety of CV depending on what creative skills you are wanting to demonstrate.
Infographic CV
More employers are using video interviewing as part of their recruitment process, especially after the pandemic. The video CV doesn’t replace the paper CV but is another way to approach employers. This Guardian article provides an insight into preparing video CVs.
Here’s an example of a video CV created by Graeme Anthony which landed him a job in PR. Graeme’s video was covered by the BBC, and he found work in PR quickly, but left the video up to ‘inspire others to demonstrate their natural creativity and secure work’.
Click here to see what hiring managers look for in a video CV.
An infographic CV uses layout, colour, icons, and font styling to organise content. The design is important but don’t forget the content is just as crucial so make sure you tailor the CV to cover skills required for that role. Click here for some examples.
Click here for 5 tips on how to create an infographic CV.
Speculative approaches for jobs in this sector are common, so demonstrating your creativity is a good way to get noticed in a competitive market. Many employers (e.g. SMEs or media and television production companies) have less formalised recruitment processes and smaller recruitment budgets than larger corporate organisations. They tend to recruit from within or through their contacts. These unadvertised roles are part of “The Hidden Job Market”. Being able to write a great speculative covering letter will help you to approach these kinds of companies to find out about any opportunities that might come up. Speculative approaches are all about selling your skills, motivation and your personality to a company/employer who doesn’t necessarily have clearly advertised job vacancies or work experience programmes.
A media production cover letter should be brief and be written something like this in the main text of the email
Do not attach cover letter as separate document when applying for media production jobs
a subject
Dear (search employer name)
I am writing to offer my services at XX company as I love XX output and would love to bring my skills to your team.
As you can see I have XX relevant experience, and my CV details my work at NAME THREE TOP BRANDS / COMPANIES. (If no relevant experience then give a clear mission statement aligning yourself to brands - i.e. My intention is to work my way up directing output such as NAME BRAND RELEVANT TO COMPANY. I attach my CV and this link to my video CV / online portfolio.
Yours sincerely...
Address is optional employers want to see how they can contact you and where they can see your work. Hyperlink under name to examples of work such as portfolios, show reels, personal website
Example city • (available to relocate) • Phone: 0400 000 000 • someone@SOMEDOMAIN.com LINKEDIN
Multimedia Journalist
Clips viewable at example-portfolio.Com
Key Skills
Community Journalism
Multimedia Reporting
News Writing
Sports Writing
Business Writing
Feature Writing
AP Style
Photojournalism
Columns/Op Ed Pieces
Proofreading/ Editing
Research & Fact-Checking
IT Skills
Windows & Mac
OS Platforms
MS Office (Word, Excel, PowerPoint)
Digital & 35mm
Cameras
Infographic Tools & Software
(Name those used)
Driving
Full Clean
Driving Licence
Media production students may need to show they can drive a car. hat could be a skill to add especially for camera work runners etc.
• Dedicated reporter with a nose for news, a passion for community journalism and a reputation for impeccable ethics.
• Two-year record of commended performance as a staff reporter for print and online editions of local daily newspapers with circulations of up to 275,000.
• Adept storyteller who treats news, features and other events with equal passion and thrives within the deadline-intensive, 24x7 newsroom environment.
Professional Experience
Staff Reporter, Midlands review — Birmingham
to 2022 Staff Reporter, Botley Journal — Hampshire
• Covered a range of areas (e.g., news, sports, business, education, healthcare, lifestyle, travel) as a full-time general assignment reporter (and photographer) for local dailies.
• Consistently singled out as one of the most prolific writers and productive story contributors among reporting staff at both papers. Never failed to meet a deadline.
• Provided complete, accurate and compelling coverage of both anticipated and spontaneous news for print and online media.
• Earned repeated commendations for excellence in writing, reporting, photojournalism and infographics. Intern, The Star
This section can include relevant voluntary work
• Interned at Minneapolis’ major daily and at the Public Information Department of the University of Minnesota during junior and senior years.
• Fulfilled multifaceted duties that included reporting, news/feature writing, researching, fact-checking, and proofreading and headline/cutline writing.
Bournemouth University BA (Hons) Multi-media Journalism 2021-2024
Concurrent Employment: Served as Assistant Editor and Staff Reporter for university radio station (Nerve Radio), 2017 to 2019.
References available on request
A Skills CV is used by jobseekers with limited/no relevant industry experience. Most job descriptions include a specific list of skills, attributes and strengths that are needed to take on the role. These are called transferable skills. Transferable skills are skills that are useful for many different jobs across various industries. Examples of common transferable skills include communication skills, team working and IT skills.
Diane Harrington
Bournemouth, Dorset
d.harrington99@gmail.com | 07979999777 | LinkedIn
Use the profile section to highlight your experience that will be of interest to the employer.
A recent graduate with employment and voluntary experience, I have skills and attributes to offer the business world including leadership, analytical thinking, problem solving, team working and communication. I am keen to learn on a graduate programme and to make a contribution to the organisation.
Skills
Working in a team
• Staff member at Starbucks fulfilling orders and providing excellent customer service
• Project assistant for Dig NW collaborating with the project team to plan Summer Dig events and ensure each day ran smoothly
• Committee member of BU Archaeology Society, devising and facilitating annual programme of events and talks
• Editing and publishing newsletter for South West Branch of Council for British Archaeology
Organisation
• Successfully combining study, part-time work, volunteering and extra-curricular activities
Highlight the skills mentioned in the job advert or person specification and evidence how/where you used these.
• Coordinating well-received archaeological events for Dig NW and the university Archaeological Society. Summer Dig participants commented, ‘What a well-organised day. It rekindled my interest in archaeology’ ‘Mia showed me how to interpret and care for the pottery we found’
Negotiation
• As staff student liaison for my course year I negotiated changes to the seminar timetable to enable better use of available rooms and IT
• As chair of the university Archaeological Society I negotiated event programmes with colleagues and staff, booking speakers, agreeing terms and negotiating budgets.
Written communication
• Writing articles for non-archaeologists for local Archaeology Branch newsletter
• Report writing as project assistant to Dig NW Summer Digs
• For my university course, producing essays, reports, seminar papers to strict guidelines.
Verbal communication
• Dealing with customers at Starbucks, including complaints referred by junior staff, as well as communicating with staff and managers
• On my university course, creating and giving presentations to large and small groups, some on my own and others with fellow students
• As project assistant to Dig NW, briefing participants on Summer Dig event, including health and safety inductions
• As chair of the university Archaeological Society, introducing speakers, leading panel discussions and chairing question sessions.
It is often important that you can identify and give examples of the transferable skills that you have developed - this will go a long way to persuading prospective employers that you are right for the job.
Leadership
• Shift leader at Starbucks, responsible for rotas, customer experience and training new staff
• Chair of university Archaeology Society, leading meetings and taking a strategic lead
Analytical thinking
• Applying statistical and numerical techniques to process data
• Form structured arguments supported by evidence
IT skills
• Competent user of Microsoft Office including Word, Excel, Outlook, PowerPoint
• Knowledge of bespoke packages, GIS and statistical analysis and modelling tools.
Education
Bournemouth University BA (Hons) Archaeology 2:1 (2015-2018)
Fourtown School A-levels: History, English, French. (2006-2015) 9 GCSEs grades 9-4 including English (5) and Maths (5) or 10 A-C grades including Maths and English
Employment
Shift leader, Starbucks Bournemouth (2017-present)
• Organising staff rotas to ensure adequate cover for each shift
• Supervising staff and maintaining health and safety and food hygiene standards
• Working as a member of the team to provide great customer service
Project assistant, Dig NW (2017-2018)
• Working with other project assistants to plan, book and coordinate Dig NW’s programme of Summer Dig events for members of the public and school groups
• Facilitating each event, ensuring health and safety and dealing with problems and issues as they arise, referring to project leader as necessary
• Giving talks demonstrating archaeological techniques and handling finds
Volunteering
• Chair of University Archaeology Society
• Staff student liaison for my course
• Newsletter Editor for South West Branch of Council for British Archaeology
References
Available on request
Keep educational information to a minimum but do mention any relevant units/projects.
List your work experience and include volunteering activities which may be of interest to the employer.
Bournemouth. Dorset
mariana_greenway@bournemouth.ac.uk 07877009008
This type of CV is usually 3 – 5 pages long. You are expected to include detailed information about your teaching experience, research and publications.
A registered nutrition professional with a solid research background, industry experience and a teaching portfolio. Interested in developing a career which combines teaching and research, while maintaining personal interest in public engagement with nutrition and the wider STEM field.
Education
Bournemouth University (2020 - present)
PhD Faculty of Science & Technology
NHS funded research titled ‘The role of parents and schools in the nutritional choices made by children aged 10-14’ (Abstract in Appendix 1). Joint supervisors: Professor Alison LaMotte, Department of Nutrition and Food, LJMU and Dr Henling Strauss, Professor of Paediatrics, Bournemouth University Hospital.
University of Nottingham (2008-2011)
BSc Nutrition and Food Science (2.1)
Modules included nutrition and the health of populations, trends in food research and nutrition, metabolism and disease. Finalyear project on ‘Food flavourings - physical and psychological effects on children’ based on research carried out through a Nutrition Society Summer Studentship.
Notts County High School (2004-2011)
A-levels: Chemistry (B), Biology (B), Geography (B). AS level Maths (A). 8 GCSEs including English language and English Literature.
Teaching/supervising experience
Teaching assistant, Bournemouth University
• Supervising undergraduate dissertations
• Assisting with programme development and student assessment
• Delivering teaching sessions on BSc Name of Undergraduate degree
• Student assessment.
(2016-present)
Guest lecturer, BSc Nutrition and Food Science, University of Nottingham (2017)
• Delivered five lectures by invitation
• Supervised and assessed student presentations
Summer school lecturer, Bournemouth University (2016-2017)
• Coordinating summer school programme
• Devising and delivering interactive teaching sessions
Publications
• Greenway M, Neill L, Smith J ‘Apple or Biscuit: Children’s food choices’ (2017) Journal of Child Nutrition 20:934-939
• Greenway M, Neill L, Smith J ‘Mum, can I have something to eat: parents’ role in children’s eating patterns’ Journal of Child Nutrition (2016) 16:723-728
• Partrillo, V, Greenway M, ‘How can schools help children with their food choices?’ Primary Education (2016) 25:1029-1032
Research skills
• Taking and interpreting food diaries
• Qualitative interviewing
• Analysis using XJP and PSS 2.0 industry standard systems
• Mathematical modelling
• Application of scientific theory to qualitative data
Conferences and presentations
• British Nutrition Foundation Child Health Conference 2017 Workshop on ‘The influence of parents in children’s food choices’
• Big Bang 2013 Professional Strand presentation on STEM Ambassadors
• Association for Nutrition NW Branch Conference 2017 Paper on ‘Working with parents’
• Chester University Hospital Child Nutrition Symposium 2016 ‘How and why do children choose what they eat?’
• Association for Nutrition Annual Student Conference 2010 Workshop on ‘Creating a farmers market’
• Association for Nutrition Annual Student Conference 2011 Poster session on child nutrition group work
• Association for Nutrition Annual Student Conference 2016 presentation on ‘Parents’ role in children’s food choices: initial research findings’
• Association for Nutrition NW Branch Conference 2013 Workshop on ‘Do farmers markets and food banks share common ground?’
Awards
• Nutrition Society Summer Studentship 2010
• Nutrition Society Student Award 2011 for BSc final-year dissertation
Professional associations
• Registered Associate Nutritionist (ANutr), working towards Registered Nutritionist (RNutr)
• Nutrition Society Student Member and member of Student Council
Other qualifications
• Levels 3 Award in PTLLS - Preparing to Teach in the Lifelong Learning Sector
• Level 4 Certificate in Education and Training
Employment
Project assistant, The Food Project, Bournemouth (2013-present)
• Devising workshops for parents and young people
• Delivering workshops in schools, Children’s Centres, NHS clinics, etc.
• Research to support projects and funding bids
• Supervising placement students
Nutrition adviser, Food Company Ltd, Merseyside (2011-2013)
• Advising product developers on nutritional content of new products
• Quality control of food labelling
• Research to support product development
• Supervising lab staff
Founder member, Dock Street Farmers Market (2012-2016)
• Collaborating with others to create monthly market events. Coordinating market days
• Negotiating with venues and traders
• Bidding for funding
Trustee, Dock Street Farmers Market (2016-present)
• Strategic direction for the organisation
• Nutritional adviser to the Board
• Coordinating funding bids
STEM ambassador (2011-2013)
• Speaking at STEM events in schools and colleges to engage young people
Volunteer nutrition assistant, NHS Nottingham (2009-2011)
• Working under the direction of a community dietitian to help parents of young children create nutritious meals
• Leading cookery sessions for parents and children
References
Professor - Bournemouth University, TEL:XXXXX, professor@bournemouth.ac.uk
Employer - Chester University Hospital, TEL: , xxxxxx@cuht.nhs
Employer - The Food Project Bournemouth, L6 5PQ, TEL:, xxxxxx@foodproject.co.uk
The checklists below are designed as a quick test for you to be able to check your own CV and cover letter. You should be able to tick yes in every box before submitting your documents to an employer to ensure your application does not end up in the bin! Each checklist is split into the different categories that you can include on a CV or cover letter.
Heading Yes No
Have you started the document with your first and last name, not the words curriculum vitae?
Personal details – Have you: Yes No
Included your phone number and a professional email? Home address is optional.
Included links to your LinkedIn account, online portfolio or show-reel?
Profile section If included Yes No
Is your profile relevant for this employer/vacancy?
Is it no longer than 3 sentences?
Does it concisely highlight your suitability for the type of work you are applying for?
Education section – Have you: Yes No
Presented your education in reverse chronological order: with your most current course first then working backwards?
Given the names, start and end dates for each institution you attended?
Highlighted the relevant units that most closely match the skills required for the role and emphasise your strengths?
Included your results/on course for grades?
Included information about your dissertation or main project, if undertaken?
Included more information about what you are currently doing than 3-5 years ago?
Presented your work experience in reverse chronological order: with your most current job/role first?
Or
Split experience into “Relevant Experience” and “Other Work” to highlight placements/ internships?
Given employer name, start and end date and job title for each role?
Highlighted the skills you developed in each role, thinking about those that will be transferable to the role you are currently applying for?
Skills Section (If included) Have you:
Chosen to outline skills that are relevant to the role you are applying for? (Are they included in the job description or essential/desirable skills section?)
Presented new information, not just repeating that which is already elsewhere?
Included any achievements/awards?
Concentrated on a couple of key interests rather than a list?
References
Included referees’ contact details (ask their permission first) or said they are available on request?
Yes No
Yes No
No
No
Final check Yes No
Is your CV sequenced so it highlights your best selling points and most relevant information?
Is your CV in a font no smaller than size 10 and no more than 2 pages?
Does your CV look good visually? Not too dense, not too much white paper?
Have you:
• updated your CV for this job, targeting it toward the specific role and employer?
• proof read for spelling and grammatical errors? (maybe get someone else to check it)
• used bullet points to make your CV easy to read?
• given examples of your skills?
• used consistent formatting throughout the document?
• sought feedback from someone in the field, a tutor, or from someone from CareersBU?
A cover letter is a brief and to-the-point pitch. It is supposed to make the recruiter/hiring manager read your CV.
Addressed your letter to an individual in a hiring position? If not address it Dear Sir/ Madam
Opened your letter by making reference to the position you are applying for and why you are writing?
Indicated where you saw the role advertised?
Yes No
Ensure your letter is targeted to the company and role you are applying for. Have you: Yes No
Demonstrated that you have researched the organisation you are applying to and have knowledge of the industry?
Described what you can contribute to the employer and not just what you hope to get out of them?
Shown enthusiasm for the role?
Made reference to the qualities and skills you have that are specific to the role?
Made sure your covering letter tells the employer something new rather than just replicating what is already included on your CV?
Given the employer enough reasons to want to invite you to interview?
Ended your letter enthusiastically, letting the employer know your availability for interview or further discussion of your application?
Used the correct ending based on who you have addressed the letter: Yours sincerely or Yours faithfully? ‘Yours faithfully’ is used with the salutation ‘Dear Sir’ or ‘Dear Madam,’ while ‘Yours sincerely’ is used with the salutation ‘Dear Mr/Miss/Mrs/Ms’
Final check – Format and appearance – Have you: Yes No
Made your letter an appropriate length? (1 page is recommended)
Checked for any spelling, grammar or punctuation errors or ask another professional?
Included your contact details?
Checked that the information above is consistent with that included on your CV and the email from which you sent your application?
Made sure that the font you have selected is the same as the one used on your CV?
Ensured your covering letter looks good –not too dense, not too much white paper?
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