The Australian Publishers Association's (APA) and Books Illustrated's initiatives at Bologna Children’s Book Fair aim to support publishers in the promotion and sale of rights to Australian children’s books and to facilitate contact between Australian publishers and international agents and promoters. In broader terms, they aim to promote Australian culture and literary culture internationally, and draw attention to and showcase the diversity and depth of Australian children’s books. Each year this exhibition curated by Books Illustrated tours to other book festivals and fairs. In 2012 the exhibition toured to the Booksori Festival in Paju Bookcity, and in Seoul to the National Youth and Children’s Library, and in 2013 to the Korea Foundation Cultural Gallery. In 2013 the exhibition will be exhibited at venues including the Capital Library Beijing, China, as part of the Beijing Writers Festival.