International
About Us
TRENDING AHEAD
Crafting Fashion and Function Through Data
Buyers need a pulse on market adoption and changing wants, aligned with profit margins. With a data-first approach to the essential accessory innovation process, Bonitas International continues to offer buyers the ability to stay ahead-of planning, trends and shoppers.
Market trends coupled with a commitment to ethical and environmental responsibility, drive our brand and business - to anticipate and exceed the needs of buyers and their shoppers. At the intersection of fashion and function, our products elevate selfexpression, including items like our mobile accessory line and accessories for keys and ID badges, and more.
Our Data-Driven Approach
Our essential accessories meet demand by having a steady grip on market dynamics, trends and consumer behaviors. Our commitment to data extends from ongoing product development to delivery, consistently fine-tuning every step for efficiency and responsiveness.
The Joy of Individual Self-Expression. Now at Scale.
Having defined our niche category, we are global leaders committed to creating the most functional and fashionable accessories, inspired by shoppers’ unmet needs. As the range of customers grows, their need for selfexpression does too.
Our essential accessories are designed to serve all generational values, offering functional fashion with the ability to express unique identities. By understanding how today’s need for self expression is evolving, we’re constantly innovating to meet volume and quality demands.
FAST FACTS
• Bonitas International is the category creator and global leader in on trend functional accessories
• Proudly listed on the INC 5000; Americas fastest growing companies 2011, 2012, 2014 & 2015
• Certified Woman Owned business (WBE) & Small Business (WSOB)
• 21 years of expertise brings unrivaled insight into consumer buying patterns maximizing gross profit margin and increasing turns
• Our design team produces on trend products every 120 days maintaining freshness and customer interest
• Display “your way” with fully customizable merchandising programs
• We produce quality products with attractive price points designed to delight your customers
• State of the art owned distribution facility is EDI and ASN equipped
• Our dedicated, responsive, and experienced account teams are committed to your success
• Experienced & nimble DSV supporting e-commerce platforms
• All factory partners are ISO 9001 certified: many are ASO 400
• Factories are audited for social, safety and environmental compliance
• Dunn & Bradstreet rated: 2
• AM Best rated commercial liability insurance
Retail Partners
We believe that it’s a privilege to be trusted by the world’s largest retail partners.
Press
We believe life’s too short to play small.
Ivory Textured
Ella Black
Ella Red Ella Ivory Ava
Tessa Colette
Celeste Amelia
Ella Black Textured
Ella Red Textured
Tessa Colette
Black & White
Beige
Black Silver
Beige Light Blue Blue Pink Sage Violet
Pink
Slate Gray Bright Multi Light Blue
Purple Multi Sage Blue Multi Violet Black
MADAMOISELLE
MOBILE PHONE CORDS
On a recent direct sales TV segment, part of our product offering were the phone crossbody cords. They were 3 of the top 5 products sold of the 250 items available for purchase.
