SLOW FLOWERS JOURNAL

As an online magazine, the SLOW FLOWERS JOURNAL delivers news, features, profiles, Q&As, opinion pieces and lots of gorgeous photography tailored to you. The SLOW FLOWERS JOURNAL adheres to five key values demonstrated by these actions: Inquire: Driven by curiosity, we are truth-seekers. We believe asking questions and listening carefully with all our emotions will lead to understanding and insights about the journeys, choices and actions of our subjects. Inform: In the time-honored tradition of professional journalism, we bring the best writing and editing to you. Our prose is spelled correctly. We use the AP Stylebook. We produce clear and comprehensive content about diverse topics, with the goal of better informing and educating readers. Include: We are community-minded. This publication is designed to connect you with the leading personalities and change-agents, as well as new and emerging voices in the Slow Flowers Movement. Everyone’s story is valid and valued and we seek to be inclusive in the content we gather and present, providing a forum for dialogue and engagement. Instigate: Dissatisfied with the status quo, we are disruptors who want to change the broken model of how flowers are delivered from the farm to the consumer. Speaking out, questioning, challenging and advocating on behalf of farms, the environment and local economies are important actions taken in our quest for transparency. Inspire: By presenting new ideas, fresh insights, industry forecasts and cultural shifts in flower farming and floral design, we want to surprise you every day. Whether you’re embarking on a new path or deepening your understanding of your own place in the universe, our site is tailored to you!