Project Bründl / sustainability agenda presented
by blocher partners —
Kaprun Flagship Store
How Bründl & blocher partners together…
bründl sports — a success story
How Bründl & blocher partners together… conquered the summit.
1st climate-neutral sports retailer in the Alps
bründl sports — a success story
It all started back in 2017 …
1st climate-neutral sports bründl sports — a success story
… with the right equipment –and the right team.
“Let’s
bründl sports — a success story
build a new flagship store in Kaprun!”
construction
æ Architecture bp bp bp æ Interior Design
“We’ll handle the
work.” “We’ll do the interior fit-out.” “… and we’ll provide the guidance system and communications.”
Today we can look back on over 30 joint, transdisciplinary & successful projects. bründl sports — a success story Zell am See 2008 FlagshipStore Kaprun Mayrhofen Ischgl Saalbach Fügen Saalfelden Salzburg Schladming + more than 30 Bründl-Stores at nine top locations
This is the story of how Bründl …
bründl sports — a success story
1st climate-neutral sports retailer in the Alps
This is the story of how Bründl …
— established its own sustainability label,
B-Green Label established
bründl sports — a success story
This is the story of how Bründl …
— established its own sustainability label, — was awarded ÖGNI/ASBC certification in Platinum,
Interior fit-out receives ASBC certification in Platinum
B-Green Label established
bründl sports — a success story
This is the story of how Bründl …
— established its own sustainability label,
— was awarded ÖGNI/ASBC certification in Platinum,
— won a prize for exceptional socio-functional design, Interior fit-out receives ASBC certification in Platinum
Winner of the Kristall Preis
B-Green Label established
bründl sports — a success story
This is the story of how Bründl …
— established its own sustainability label, — was awarded ÖGNI/ASBC certification in Platinum, — won a prize for exceptional socio-functional design, — and became the first climate-neutral sports retailer in the Alps.
Winner of the Kristall Preis Interior fit-out receives ASBC certification
1st climate-neutral sports retailer in the Alps
B-Green Label established
bründl sports — a success story
parts of the whole
bründl sports — a success story — the details
In the beginning was:
The Flagship Store has to embody Bründl’s claim for sustainability!
Expansion of the Flagship-Store in Kaprun, 2021
a success story
the details
bründl sports —
—
The Sustainability Agenda:
6 adaptable UN SDGs for a responsible holistic approach for health and well-being for the climate and everyone’s shared future
collaboration with partners with morals and ethics for each individual person and for economic strength
bründl sports — a success story — the details
The Sustainability Agenda:
Establishing the B-Green Label bründl sports — a success story — the details
The Sustainability Agenda:
bründl sports — a success story — the details
the B-Green Label — Specifications list with sustainability criteria for partners & suppliers ↳ The label is awarded to brands and suppliers with an above-average commitment to sustainability — Identification of sustainable construction methods, services, and choice of materials for the interior fit-out ↳ Pop-up areas to raise awareness of products
Establishing
ÖGNI/ASBC in Platinum
bründl sports — a success story — the details
— Promoting the regional economy as well as regional and eco-friendly manufacturing ↳ FSC-certified timber (e.g., local silver firs allowed to gray naturally) and regional natural stone — Materials for a healthy ambient climate ↳ Quality Level 4 materials ↳ Green plant wall for a balanced ambient climate ↳ Drinking fountain
Certification for the interior fit-out by
Certification for the interior fit-out
by ÖGNI/ASBC in Platinum
bründl sports — a success story — the details
—
resources ↳ »Honest Connections« (visible, can be disassembled) ↳ Flexibility and modularity of the interior fit-out (additive elements intended to be temporary)
No use of solvents, softeners, and inseparable materials containing VOCs
Can be reintroduced into the materials cycle (pure materials, recycled materials, upcycling products) — Integration of existing furnishings & materials
Sparing
↳
↳
Certification for the interior fit-out
by ÖGNI/ASBC in Platinum
bründl sports — a success story — the details
— Activity Space ↳ Skywalk ↳ Boulder wall ↳ Giant slide bründl sports — a success story — the details Winner of the Kristall Preis
Winner of the
Kristall Preis
bründl sports — a success story — the details
— Shared and communicative spaces ↳ Hospitality & roof terrace ↳ Spaces for events relating to sustainability, sports & catering ↳ Lounges ↳ Staff recreation spaces ↳ Family-friendly bründl sports — a success story — the details Winner of the Kristall Preis
Winner of the
Kristall Preis
sports — a success story — the details
bründl
— a variety of services ↳ Hiking shoe test track ↳ Restringing tennis rackets ↳ Treadmill running analysis ↳ Repair service & tailor ↳ Ski and snowboard service — new vision of »occupations« ↳ New job roles ↳ Space for personal development rather than jobs: in-house academy bründl sports — a success story — the details Winner of the Kristall Preis
Reaching our goal:
1st climate-neutral sports retailer in the Alps
bründl sports — a success story — the results
— Measure, reduce & offset carbon emissions ↳ All electricity generated by renewable sources ↳ Promoting e-mobility ↳ Saving resources, e.g., Regulating the ambient climate using glacier water ↳ Use of solar PV plant to cover own electricity requirement Reaching our goal: 1st climate-neutral sports retailer in the Alps bründl sports — a success story — the results
The conquering team
bründl sports — a success story — the results
1st climate-neutral sports retailer in the Alps bp bp bp bründl sports — a success story — the results
preserving our unique nature!
… committed to
thank you for your attention. — Your contact blocher partners Jutta
Blocher +49 (711) 22482-701