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Your Week Weekly k l y CClover l o ver Valley Newspaper SEPTEMBER 9, 2015 Y www.CloverdaleReporter.com Y
Treeland Realty
BIA moves to save Santa Parade Campaign launches to save signature event
Ready for classes to start
JENNIFER LANG PHOTO
Staff take a breather last Thursday outside the brand-new digs of the Traditional Learning Academy, set to welcome students to its new 5741 176 St. location (Hawthorne Square), formerly home to the Cloverdale Learning Centre, which has moved two blocks south. The TLA is one of the biggest schools in the province, a K-12 distributed learning school serving homeschoolers and on-line students across B.C. with local teachers and classes.
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By Jennifer Lang Paul Orazietti said the move is based on results of a recent membership The Cloverdale Business Improvesurvey that asked respondents to ment Association has launched an rank events it co-sponsors such as appeal to save one of its largest comthe Santa parade and the blueberry munity events, Surrey’s Santa Parade festival in terms of priority. of Lights. With about 15 per cent reporting For the past two years, the assoback from the online survey, the Clociation has had to drum up thouverdale BIA board has decided to act. sands of dollars in sponsorships to “The two most sacred events that cover costs of the annual Christmas they want to support are the Rodeo parade, a celebration that lights up parade and the Santa the historic town centre parade,” Orazietti said. each December, drawing “Being very mindful of thousands of spectators dollars, we believe this is and setting the stage for something we can support the holiday season. with limited manpower.” The event culminates The Save the 2015 with the arrival of Santa Surrey Santa Parade Claus, along with a lightcampaign is a fundraising ed procession of trucks drive that businesses and from Vancouver Island individuals can support and the Fraser Valley. by sponsoring anywhere As the parade has from $1 to $1,000. grown in scale, security Orazietti also hopes FILE and traffic control costs people will also share The man of the hour arhave soared. personal photos from the But this year, the asso- rives in Cloverdale. Santa Parade on social ciation – which promotes media, using the hashtag the historic town centre as a business #SaveTheSurreySantaParade as a way district on behalf of about 300 memto celebrate positive feelings surber businesses – was forced to shelve rounding the community event. two of its signature events, the CloMeantime, the Cloverdale BIA is verdale Blueberry Festival in August also approaching other Surrey BIAs and the annual Halloween Costume to help out. “There should be some Parade, citing budget constraints. increased cost sharing,” he said, In April, the Cloverdale BIA board pointing to Central City’s Big Rigs for of directors approved a revised budKids, which coincides with Surrey’s get that allocates more resources to Santa Parade of Lights and features beautification projects and attracting the same convoy of lighted trucks new businesses. that collect donations for the Surrey The budget-conscious association Food Bank and Surrey Christmas is now galvanizing efforts to save Bureau. the Santa parade. Executive director
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