Trail Daily Times, April 14, 2015

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APRIL 14, 2015

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Vol. 120, Issue 57

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Controlled fire photos Page 2

PROUDLY SERVING THE COMMUNITIES OF ROSSLAND, WARFIELD, TRAIL, MONTROSE, FRUITVALE & SALMO

Rossland, Trail chambers one step closer to merger

BOTTLE BONANZA

BY LIZ BEVAN Times Staff

LIZ BEVAN PHOTO

The J.L. Crowe 2015 grads were hard at work all day Saturday, sorting and collecting empty bottles at the Trail bottle depot to raise money for their graduation weekend. The class raised nearly $2,700 to help with its ceremonies.

The Trail and District Chamber of Commerce could soon see a big boost in their membership numbers. The local chamber office is looking into joining ranks with the now defunct Rossland chamber, adding member businesses to Trail's existing list. The two chambers held a joint meeting in late March to discuss the potential merger and last week, the Rossland board and chamber members voted in favour of the merger in their own meeting. However, Norm Casler, the executive director of the Trail chamber, says there are still plenty of steps to take before anything becomes official. “Last month's meeting with the Rossland chamber to discuss the possible merger was just the first step in a series of consultations See MERGER, Page 3

Website uses data to paint picture of local communities BY SHERI REGNIER Times Staff

Think you know your neighbourhood? So does a new online tool that sorts out the Canadian landscape by postal code, then spits out a description of the community that surrounds it. Trail, for example, is considered a “Serenity Springs,” for mostly retirees who seek the lifestyle of a small and sleepy town.

Annual household income averages about $75,000 with housing tenure split between owners and renters who are 55 and older. “Unlike upscale tidy retirement communities, the rustic towns in Serenity Springs are filled with lower middle income seniors who are aging in place and watching their wallets. In these traditional homes, the men fish and go boating, the

“We put all of that into this big stew and distilled it down into different neighbourhood types.” DANIEL HEUMAN

women stay home to cook and garden though both enjoy taking in a craft show or two.

Entertainment usually means travel to another community for events like dinner theatre, figure skating or shopping. Reflected by the low rates in visiting other countries, the people are less interested in travelling further, preferring to vacation in a provincial park,” says the website. Created by Environics Analytics, the two-year project compiled data from Statistics Canada, (2006 and 2011 Canadian

census) and other marketing partnerships, according to Daniel Heuman, the company's vice president of custom research. Heuman developed the system, called the PRIZM5, which consists of 68 snapshots that incorporate demographics such as age, income, unemployment rates, occupation, and dwelling types into a lifestyle description via postal code. See ENTER, Page 3

Contact the Times: Phone: FineLine250-368-8551 Technologies 62937 Index 9 Fax:JN866-897-0678 80% 1.5 BWR NU Newsroom: 250-364-1242

Check out these great stores & services Ardenes Bogie & Bacall Hair Salon Bootlegger Crockett Book Company Dollarama Loblaw Pharmacy Lottery Ticket Centre McAuleys No Frills Nature’s Looking Glass No Frills Gas Bar

Pro Vision Optical Red Cross Loan Cupboard Reitmans Ricki’s Suzannes The Source Warehouse One The Jean Store Your Vitamin Store

Food Services Colander Express Eastern Wok Got Juiced Sushio Tim Hortons Financial KSCU ATM Scotia bank

2nd Floor Professional Offices Dr. DeGreef, Plastic Surgeon Dr. LeMoel, Chiropractor Dr. Morency, Ophthalmologist Dr. Scheepers, Ophthalmologist Dr. Ukpeh, Pediatrician Septen Financial Waneta Primary Care Clinic

Canada Post, Contract number 42068012

Free kids playroom and ball pit

www.wanetaplaza.com 5 min. east of Trail on Hwy 3B


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