Up front: Longtime volunteer puts a ribbon on the Cobble Hill Fair page A3 Cowichan family: Don’t bury your head on a summer family road trip page A14
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Wednesday, August 21, 2013
Local woman’s chips tickle tastebuds across Canada Do us a flavour: Jill Munro’s Creamy Garlic Caesar a finalist in national potato chip contest
buy romaine lettuce, dressing, croutons and Parmesan cheese in bulk,” she said. “We would eat Caesar salad everyday. It was a bit of a problem for us both.” She found out she was a potential finalist in April, but wasn’t allowed to tell anyone. In May, Munro participated in Ashley Degraaf her first conference call with the team News Leader Pictorial at Lay’s and in June she participated in another conference call. After that she hile lying in the snow was chosen as B.C.’s finalist from more for almost two hours than 630,000 entries all across Canada. after being hit like a Munro was flown to Toronto to meet freight train by another the other finalists as well as snowboarder, the Lay’s team at its head ofJill Munro probably wasn’t fice in Mississauga. thinking about potato chips. “We did media training, a She wasn’t picturing her face meet and great during the on a downtown Vancouver company’s town hall meeting, billboard, or pitching Creamy we had a photo shoot and did Garlic Caesar as the next great videos which will be used for thing in Canadian snacks. the Lay’s Canada Facebook But if the snowboarding Jill Munro: page.” collision had not happened, flavour favourite That’s also when she was told she likely would not have been she’d get her own billboard. one of four national finalists “I went white when they told me in Lay’s Canada’s Do Us a Flavour about it. ‘Oh, my gosh, a billboard with contest, explained the Mill Bay native. “We were having the best time carving my face on it? A Jillboard?’” Munro’s billboard was erected Aug. up the slopes in perfect sunny weather 12 on First Avenue and Boundary in when an out-of-control snowboarder hit me from behind,” Munro, in her ear- Vancouver. Her flavour of chips can now also be ly 30s, said. “I fell hard to the ground. picked up at local grocery stores and I didn’t get up off that snow for almost gas stations on Vancouver Island. two hours.” The contest itself opened July 30. Munro later discovered she had a Folks are invited to try all four flavours fractured spine. “While I was off work recovering last (the others include Grilled Cheese and year..., I had a lot of time on my hands Ketchup, Maple Moose, and Perogy Platter) and vote for their favourite and I saw the ‘Do Us A Flavour’ commercial on TV with Martin Short,” she online. Voting closes on Oct. 16. The winner receives $50,000 and 1% said. “Over the next few days I came of the future sales of their flavour for as up with a few flavours and entered the long as Lay’s keeps it on the shelves of contest with Lay’s Canada on FaceCanadian Grocery stores. book to come up with the next great In the meantime, Munro’s just basknew Canadian chip flavour.” ing in the glory. Munro entered the contest in Febru“The TV and radio commercials ary and submitted 10 different entries. came out last week, and I was on “I came up with Creamy Garlic CaeCFAX (Victoria) last Thursday and I sar because I am obsessed with Caesar Salad,” explained Munro, whose family was on Mountian FM (Squamish) this still lives here, while she calls Vancouver morning,” she said. “It’s been a crazy journey the last year and it looks like home. “It’s my go to dinner when I am it’s going to continue that way for a tired after work. It’s just so simple and perfect. I make a pretty good Caesar as while but with a slightly more positive angle, hopefully.” well, if I do say so myself.” Vote at lays.ca/flavour. She and a former roommate “used to
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Andrew Leong
A sellout crowd of about 1,750 people took in a national classic Friday — the Royal Canadian Mounted Police musical ride. The late afternoon show at the Avalon Equestrian Centre in North Cowichan was the ride’s first Cowichan appearance in four years. bchonda.com
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