Hope hockey teams battle to first place finishes 12
Standard The Hope
Office: 604.869.2421 www.hopestandard.com
WEDNESDAY, FEBRUARY 6, 2013
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ELECTORAL BOUNDARY CHANGES PROPOSED Fraser Canyon to join riding with Mission and Matsqui
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NEW HOLIDAY TAKES EFFECT ON FEB. 11 Family Day expected to cost the average small business an extra $1,100
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BRANDING SURVEY LAUNCHED IN HOPE
KERRIE-ANN SCHOENIT / THE STANDARD
The results will form the foundation for a community brand book
INSIDE
Highway Thru Hell merchandise promoter Peni Puschmann and Jamie Davis hold a couple of the new T-shirts that are available online, at the tow yard or at Hope Drive-In.
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Kerrie-Ann Schoenit Hope Standard
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Highway Thru Hell merchandise available Fans of the hit television series Highway Thru Hell can now purchase Jamie Davis merchandise. The local towing company has partnered with Vancouver’s Great Pacific TV to launch an online store in addition to selling hats, T-shirts, hoodies and toques at Hope Drive-In on Old Hope Princeton Way and the Jamie Davis yard on Silver Skagit Road. The toques come in a variety of colours and T-shirts highlight dif-
Puschmann is also looking into ferent trucks seen in the show. offering a hand “People can take tool set and toy tow a piece of Highway trucks when finishThru Hell home “People can take a ing touches on the with them. It’s a piece of Highway new store at the novelty,” said Davis. Thru Hell home yard are complete. New products Highway Thru have been added with them.” Hell has become specifically to coa massive hit in incide with the U.S. Jamie Davis Canada on the Dispremiere of the covery Channel, show on the Nagarnering the hightional Geographic est premier audience in network Channel. Merchandise promoter Peni history. The show now airs in 170
countries. “It’s neat and it’s kind of exciting that it’s airing around the world,” said Davis. “It shows a different side of the towing business and I think it’s going to be very good for Hope in the tourism area. But we’re so busy worrying about the dayto-day that you don’t really feel any different. The job is still the same.” To check out the Jamie Davis merchandise, visit http://store.jamiedavistowing.com.
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