Half time report

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Steve Adamson, CAWFC General Manager In the autumn issue of The Installer magazine we delivered ‘Breaking News’ that in a bid to attract more females to the industry, the BiKBBI had become sponsors of Charlton Athletic Women’s Football Club.

With the turn of the year just behind us it means that around half the season has been completed and so we thought we would bring you an update on how it is going on and off the pitch by having a chat with CAWFC General Manager, Steve Adamson … So what is your assessment of the season so far Steve?

The team have had a successful start to the season, and one which truly shows the calibre and ambition of the players and coaches which we have at the club. Every game they strive to win and this has been shown in our results.

(At the time of writing) We sit in second place with only Tottenham Hotspur ahead of us and we are confident that we can catch them if we play at our best, especially as we have to play Spurs again at home.

The next few months will really test us as we want to finish as high as possible with the overall aim of Charlton Athletic Women to play in the highest divisions we can.

What has given you the most pleasure this season?

This season was going to be a huge step up for the club. Promotion although positive always brings new challenges and we have been able to adapt to the higher division very quickly which has seen an increase in our crowd sizes both in the stadium and our digital following online.

Each one of our teams is competing well this season from youth football in the U10s all the way through to our development team and first team and we are proud that every player is receiving the best coaching to help them perform on the pitch. 

What are your hopes for the remainder of the season for the Charlton Athletic Women’s first team?

The second half of the season is always the most crucial. You can never win promotion in the first half of the season but you can go along way to missing out. Fortunately we have made sure that we have stuck to our game plans which have allowed us to get points out of games to leave us fighting for the top two promotion spots.

We have a few big games over the upcoming months including a fixture at The Valley against Millwall. On top of this we enter The Women’s FA Cup which last year saw us progress to the quarter-finals just two games from Wembley. We want to go one better this year and progress as far as we can in the competition. We also want to get more fans down to watch our games. We have had a huge increase since last season and the players appreciate this but if we can get even more it allows us to do more community events and build a family activity zone to give kids a fun day out which is more than just the football on the pitch.

Finally how is the relationship with BiKBBI progressing?

The relationship between the two companies has been

a delight so far. We have had many BiKBBI members come down to watch our games and we have people interested in promoting apprenticeships to get more people including females into the trade. The relationship between the two parties was always going to be more than just BiKBBI supporting Charlton Athletic Women and we hope as a club we can help grow BiKBBI trade to get the next generation of fitters into companies.

Thanks Steve, we look forward to catching up with you in our spring issue when we will be approaching the business end of the season.

This season was going to be a huge step up for the club. Promotion although positive always brings new challenges and we have been able to adapt to the higher division very quickly which has seen an increase in our crowd sizes both in the stadium and our digital following online."