Executive Vice President’s message I normally use my last column of the year to look back and reflect on everything that’s happened. This year, I’m changing things up—and I’m sure many of you can understand why!
Triumphs despite roadblocks
It’s not that we haven’t had some significant accomplishments at BIAW in 2020. On the contrary, our organization has much to be proud of this year, including: getting construction reauthorized by Gov. Inslee—just one month after he shut down the industry; quickly helping educate and prepare BIAW members for the COVID-related safety requirements; completing the remodel and move to our new headquarters; and achieving many successes during legislative session and the election. Most important, it was a tremendous year for our industry, which helped save the economy in Washington.
Greg Lane
Executive Vice President
However, with the 2020 elections behind us and 2021 on the horizon, as I imagine you are, I am very much looking forward to moving ahead to build on those successes, despite the challenges we faced in 2020 with COVID-19, social unrest, political discord and a punishing wildfire season.
Strategic plan update
As I plan for the year ahead, I am primarily focused on making gains toward the goals outlined in BIAW’s Strategic Plan. I’m proud of the progress we’ve made so far, but I want to make significant improvement in three critical areas in 2021: Workforce Development, Membership Engagement and Communications.
New brand, website, members-only portal
To help enhance our communications efforts, you’ve likely seen the new BIAW website, launched in early November. The new website offers added functionality for members—most notably a “Members Only” section where you can register for classes, download essential documents, view your contact information and more. This overhaul follows our efforts to modernize communication at BIAW to provide added member value and support to our local associations. In early 2021, watch for a rebranding of the BIAW logo, which we hope will connect more quickly with both members and the public.
Workforce development grows
We’re also making great progress in supporting our workforce development and education goals as we develop new ways to introduce students to our industry and the skilled trades. Watch for exciting updates on new partnerships with schools across the state, as well as a new video series to spotlight jobs in our industry. It’s going to be an outstanding 2021!
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