Global Organic Food and Beverage Market Overview, 2020-2026

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Summary According to 'Global Organic Food & Beverage Market Overview, 2020-26' a recent publication of Bonafide Research, the organic foods & beverage industry has grown into a multibillion-dollar industry with distinct production, processing, distribution, and retail systems. The global market is a home to organically produced food range of fruits & vegetables, meat, fish & poultry, dairy products, and frozen & processed products while the beverage segment includes a range of dairy alternative, coffee & tea, beer & wine among others. Growing adoption of organic food & beverages owing to associated health benefits and eco-friendly characteristics is to drive demand over the forecasted period. In the year 2015, the market was valued at USD 106.21 Billion. The steady growth of the organic market has led to a proliferation of opportunities for farmers in developing regions. Higher prices, potentially higher profits, resource availability, and general compatibility with local cultivation systems make the expansion of organic production a particularly interesting prospect in regions like sub-Saharan Africa and India.

The Covid-19 pandemic saw a remarkable surge in sales of organic products with not only the consumers but also the sellers opting to go organic. In the year 2020, the market experienced a YOY growth at a rate of 13.24%. In absence of a vaccine, people felt the other way to enhance immunity against Covid-19 was to have chemical and pesticide free food products. The sellers have seen substantial growth in sales of and income from organic products during the pandemic. The organic food market has a high share of organic food compared to organic beverages, dominating the market with a share of over 90% since 2015.

With the increase in awareness and easy availability, the organic beverage segment has gained more acceptance in the market and reach over a value of USD 30 Billion by the end of the forecasted period.

Increasing consumer needs towards organic food and beverages products are also helping the market players to position themselves in the global organic food and beverages market by launching a variety of innovative products. Regulatory authorities in different countries are

taking initiatives towards setting standards and regulations for the promotion of safe and healthy organic foods and beverages. The organic fruits and vegetable segment registered the highest market share of 40.35% of the total market share in the year 2020. Factors such as the emergence of numerous local breweries and the increasing popularity of non-alcoholic organic beer among the younger population are promoting the sales of organic beer across the globe. However, due to the high cost, the segment is to remain the least contributing segment with barely a share of 0.91% by the end of the forecasted period.

Currently, North America and Europe are the largest markets for organic food and beverages, owing to the influential presence of the target population in the region. By the end of 2026, it is expected that the Asia-Pacific region would witness significant growth. The basic challenges faced by the global organic food and beverages market are in the form of high conversion cost from conventional farming to organic farming, supply shortage of organic food and beverages in major European and North American markets, non-uniform organic regulations across the globe, and high prices of organic food products. Consumers are switching to organic products as a difficult proposition, as organic food is more expensive than non-organic food. Moreover, organic seeds are usually priced higher than conventional ones. With the establishment of exclusive diet centers, untapped geographical regions such as India, South Africa are offering a rising demand, the limited shelf life of organic foods poses limitations in the market. However, each factor would have its definite impact on the market during the forecast period.

Based on the distribution channel, the global market is segmented into convenience stores, modern retail, online retail, and others. The market is led by the modern retail segment, which contributed to a share of 44.81% in the year 2015. Lack of distribution infrastructure on market, especially the small size distributors, is a barrier for the organic farmers who want to enter the market. Despite the advantages offered by supermarkets and specialized stores to consumers, some consumers feel the need for more personal contact with manufacturers and choose to buy through indirect distribution channels.

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