Food Bars in the U.S. Cereal, Granola Bar and Energy, Nutrition Bar Trends

Food Bars in the U.S.: Cereal/Granola Bar and Energy/Nutrition Bar Trends Bharatbook from its exhaustive collection has come out with a report " Food Bars in the U.S.: Cereal/Granola Bar and Energy/Nutrition Bar Trends " which gives an overview, Demand, Supply Trends and industry analysis reports.

This Packaged Facts report examines the $5.7 billion U.S. retail market for food bars, classified into two categories: cereal/granola bars and energy/nutrition bars.

Food bars have been making noise in the marketplace recently, posting double-digit growth rates for successful product types. Reasons for this surge include a wave of new product launches, increased sophistication in marketing bars to different consumer sets, and continued innovation in delivery formats. Eating trends such as the blurring of meals and snacks and increasingly informal, spur-of-the-moment, and customized eating all favor the food bar market. http://www.bharatbook.com/market-research-reports/foodmarket-research-report/food-bars-in-the-us-cereal-granola-bar-and-energy-nutrition-bartrends.html This report is based on information gathered from primary, secondary, and syndicated sources. Primary research involved consultation with industry sources and a Packaged Facts online consumer survey conducted in February-March 2012. Secondary research involved the evaluation and comparison of data and information found in financial, trade, and government sources, as well as company media. Analysis also draws on mass-market sales-tracking data from SymphonyIRI and national consumer survey data from Experian Simmons. Marketing Research Chapter 1: Executive Summary Scope and Methodology Food Bar Market Overview Cereal Bars Granola Bars Energy/Nutrition Bars A Boom in Food Bars Food Bar Market Approaches $5.7 Billion in 2011 Table 1-1: U.S. Retail Sales of Cereal/Granola Bars and Energy/Nutrition Bars, 20072011 (in millions of dollars) Market Projected to Near $8.3 Billion in 2016 Table 1-2: Projected U.S. Retail Sales of Cereal/Granola Bars and Energy/Nutrition Bars, 2011-2016 (in millions of dollars) Long-Term Food Trends Framing Market Growth The Cereal/Granola Bar Category Insights and Opportunities The Market for Cereal/Granola Bars Different Trajectories for Cereal Bars and Granola Bars 2012 U.S. Retail Sales Projected at $3.2 Billion

Table 1-3: U.S. Retail Sales of Cereal Bars and Granola Bars, 2010 vs. 2011 (in millions of dollars) Table 1-4: U.S. Retail Sales of Cereal Bars and Granola Bars, 2012 (in millions of dollars) Table 1-5: Projected U.S. Retail Sales of Cereal Bars and Granola Bars, 2012-2016 (in millions of dollars) Trends and New Products Retail Dynamics Demographics for Consumers The Energy/Nutrition Bar Category Insights and Opportunities The Market U.S. Retail Sales of Energy/Nutrition Bars Reach $2.5 Billion Table 1-6: U.S. Retail Sales of Energy/nutrition Bars, 2008-2011 (in millions of dollars) Double-Digit Growth for Lifestyle/Wellness & Diet Bars in Natural Channel Retail Sales Projected to Approach $4.5 Billion in 2016 Table 1-7: Projected U.S. Retail Sales of Energy/nutrition Bars, 20011-2016 (in millions of dollars) Trends and New Products Milk Proteins Improve the Palatability of Energy/nutrition Bars Gelatin as a Protein Source and Texturizing Agent in Energy/nutrition Bars New Functional Ingredients Jazz Up the Market Retail Dynamics Mass Merchandisers at 30% Category Share Demographics of Energy/Diet Bar Consumers For more information kindly visit : Food Bars in the U.S.: Cereal/Granola Bar and Energy/Nutrition Bar Trends Or Bharat Book Bureau Tel: +91 22 27810772 / 27810773 Fax: + 91 22 27812290 Email: info@bharatbook.com Website: www.bharatbook.com Follow us on twitter: http://twitter.com/#!/Sandhya3B Food Bars, United States, Bar, Energy, Market Research Reports