Layer is a startup based in England. Their menu is designed around croissant by using the expertise of both owners and founders of the brand. The clients are starting
out with a food truck, which would soon be turning into a café. Layer aims to be a franchise in the long run. Layer’s mission is to offer fun range of variety, which is also suitable for all three meals of the day. The visual language of layer was built with the idea of conveying variety that they offer.
This document walks the viewer through the process of the entire project.