KEEP ON GROWING
As we hurtle into the latter half of the 2020s and economic uncertainty continues, what can we learn from categories and brands that continue to outpace the industry average?
By Mark Murphy
Consumers are holding their hands tighter in their pockets as multitudinous economic headwinds blow, while in tandem brands grapple with elevated production costs. Volume sales are proving stubbornly weak across the wider beverage industry - yet despite that, there are categories proving to be not just resilient but beacons of well above average growth. In a year where it feels negativity can dominate, what’s the secret sauce that’s energizing consumers to push the boat out?
Keep on Buzzing
It’s already a $26.5 billion industry, according to market research firm Circana for the 52 weeks ending October 29 2025, but the energy drinks set is showing no signs of reaching saturation. Dollar sales are up 12.2% during that period, and unit sales also up a healthy 9.5%. What’s driving demand?
“Caffeine consumption does not seem to be slowing down at any type of pace,” says Greg LaVecchia, CEO, Bloom Nutrition. “Even if you are a budget conscious consumer, the reality is that almost everybody has $2.25 or $2.50 they can spare on a can of an energy drink to make themselves that much more productive. It’s also economically a better decision to buy a can of our energy drink than to go to your favorite coffee shop.”
Despite only launching its line of wellness-focused energy drinks in July 2024, Bloom has quickly captured an impressive market share (dollar sales of just over $196 million for the year per Circana’s report). At first glance, Bloom Sparkling Energy looks less like a traditional can of energy drink and more like a modern soda (as Walmart recently anointed its refreshed beverage aisle set), which in turn is attracting a new demographic to the segment.
“Our beverage is by far majority female,” says LaVecchia. “We’re tapping into nostalgia, and we’re tapping into seasonal moments. Our crisp apple, for example, we blew through 15 million cans, which just tapped into that autumnal foliage, kind of poke[ing] the stick at the pumpkin spice.”
Rather than taking on category leaders at their own game Bloom is angling at a consumer base that would otherwise find itself at a coffee shop in the morning, refilling a branded cup before walking to the office. It’s not resting on its wellness laurels either: each can packs in prebiotic fiber, and extracts of ginseng root, lychee fruit extract and green tea leaves. The overall mix is creating a resonance with consumers looking for not just a great tasting drink, and not just a drink with a wellness angle, but also a brand with a vision that aligns with their lifestyle.
It’s not just Bloom finding new space to fill for the energy drinks category. “Energy continues to be the engine room of soft drinks,” says Howard Telford, Senior Global Insight Manager: Soft Drinks at Euromonitor. “I think the performance this year took some people by surprise. The reason is that the category keeps evolving. Growth now comes from flavour innovation, new segmentation and lifestyle appeal rather than more caffeine. Energy has moved from
being a subculture to a lifestyle and is bringing new consumers to the category.”
It’s clear that energy drinks will continue to boom as brands increasingly integrate better-for-you learnings in their philosophies, opening up the market to a previously alienated consumer base. Value will be a key driver over the next 12-24 months, notes a recent Mintel report, something LaVecchia credits Bloom’s success with: “I’ve almost never seen something amongst our consumers on social media even discussing our price, because I think they think that it’s justified for the quality of the product.”
Reimagining Weight Control
Weight control too is finding favor with emergent brands as legacy names either struggle to hold onto their sales and volumes figures or slip in the face of an evolving consumer mindset. The driver, notes Telford, isn’t reinvention but innovation: “We are seeing a shift from ‘less’ (i.e. reduced sugar and better-for-you 1.0) to ‘enough’ – enough protein, enough energy, enough nourishment to get through the day.”
That change, in turn, has charged up the $12.6 billion weight control beverage category with a 14.6% dollar sales jump - and an almost identical 14.5% unit sales jump, an outlier in the beverage industry overall, where dollar sale increases have been far outstripping volume sales increases. It is, however, a difficult category to define - one where decades-old brands are pushed up against newcomers targeting consumers in a very different manner. How does one square peg a round hole?
“That category really makes me scratch my head, just because there’s so much overlap with protein drinks,” says Paige Leyden, Director, Food & Drink - Americas, Mintel. “But protein drinks, inherently, are more supplemental, while the point of this category is to replace meals.”
Adding GLP-1 drugs into the mix, the cat amongst the pigeons if ever there was one, and it creates a bubbling, intriguing set. A recent Mintel report notes that “Brands that combine functional nutrition with empathetic support, addressing both physical and emotional needs, are building deeper trust and loyalty,” giving an indication of where consumers are likely to shift over the coming year.
Juicy Numbers
In the wider refrigerated juices/drinks market, itself worth over $8.7 billion in MULO dollar sales for the 52 weeks ending October 29 2025 per Circana, there’s plenty to be said for the dominance of incumbents - but innovation is snapping at the heels and bringing in new consumers to one of the largest shelves in grocery.
San Diego, CA-based Sol-ti has never been afraid to focus on its wellness credentials in unexpected ways. In addition to expected badges such as USDA Organic and specific SKUs aimed at specific functions (its Lemon Lime SuperAde is hydration focused and includes 500mg of electrolytes and 21mg of vitamin C), Sol-ti uses glass bottles across its entire range. Its patented UV light filtration system supplants high heat pasteurization, resulting in a higher nutrient content. It’s a high bar, so why are consumers jumping?
“Consumers are coming to this category, looking for solutions, looking for something that brings them that wellness benefit, but also fits into their lifestyle and into their schedule,” says Shawn Hamilton, Chief Commercial Officer, Sol-ti. Yet by initial design or not, value remains a core component of Sol-ti’s proposition. “From an economic perspective, if you’re looking to part with your dollars that value and then they’re looking for someone that’s giving back to them,” says Hamilton. “We’re also bottling in a menu glass, and we’re using a metal Ropp cap. So we’re, we’re removing plastic from the system, and we’re offering this really high quality packaging at a relatively approachable price.”
In the $1.7 billion refrigerated fruit drink category (up 6.6% in dollar sales year-on-year - yet virtually flat in unit sales with a 0.5% increase), Sol-ti has experienced a 9.1% dollar sales and 6.9% unit sales increase according to Circana data for the 52 weeks ending October 29 2025.
Retail Tales
Value, of course, needs to pass through every point in the supply chain - suppliers, manufacturers, brands and ultimately retailers. How can brands ensure consumers get their product at a great price, when there’s so many moving parts?
Relationships are key, especially when it reaches retail. “We work a lot with our retailers so that we can offer discounts,” says Hamilton, of Sol-ti. “At Publix when Sol-ti is on BOGO, it’s very, very popular, or when we can extend those discounts to the consumer, that’s where really a lot of our marketing dollars go toward passing that value onto the consumer. I think it makes sense that you get this premium quality product, premium packaging, and then generally approachable price points.”
For Telford, of Euromonitor, retailers embracing these multifaceted brands that offer many talking points to consumers is a no-brainer. “Retailers are drawn to these products because they deliver both value and clarity at shelf,” says Telford. “They want stories that are simple to communicate: hydration, focus, gut health, recovery. Value is still critical, but it now means value with a benefit rather than the lowest price.”
Wait, it’s Almost 2026?!
Layden, of Mintel, sounds a note of caution. “I think it’s going to be very hard for new brands to enter this space right now, unless they kind of hit on either some of those core demographic needs or just the value proposition.”
As 2026 dawns, what can brands do to continue growth? Leyden has advice: “My gut response is to keep doing what they’re doing, but to still take an empathetic approach. Brands that really exercise transparency will always be that North Star. If there are any price increases because of either tariffs or whatever else is going on, having the transparency show, ‘Okay, if my packaging costs went up, this is why this product is what it is,’ and not just brushing it under the rug.”
Telford notes several talking points, amongst them flavor, credibility, clarity and accessibility. But top of the list is personality: “Discovery now happens on TikTok and in gym coolers, not in the vitamin aisle. Brands that tell their story clearly and feel part of a lifestyle win attention.”
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Tama Tea: Lightly Sparkling. Unsweetened. 5 ingredients or less. Tama Tea
Good Game by T-Pain: Clean Energy That Works as Hard as You Do
Created by Grammy Award–winning artist and entrepreneur T-Pain, Good Game is built for people who need mood, focus & energy that lasts.
Each 2 oz shot delivers smooth, steady energy with zero sugar, zero calories, and no crash. Good Game is powered by premium nootropics that help sharpen focus and support mental clarity.
Caffeine and L-Theanine work together to create alertness without the jittery edge. AlphaGPC supports brain function and concentration. The result is clean, balanced energy you can actually feel.
Unlike other shots, Good Game contains no niacin, so there’s no harsh flush or uncomfortable spike.
Every ingredient is selected for purpose and performance. Good Game was built for the people who never coast - first responders, busy parents, creators, and professionals who keep showing up.
When the moment calls for focus that lasts, reach for the shot that tastes delicious, hits clean and stays smooth. www.NappyBoyDranks.com
Contact your Acosta Representative
Valley Isle Kombucha | The Taste You’ve Been Searching For.® Valley Isle Kombucha
Wet Hydration Functional Wellness and Protein Water
Wet Hydration
Functional hydration, elevated. From early mornings to late nights, Wet Hydration delivers Wellness Water and Protein Water crafted for every moment. Clean ingredients, purposeful function, and smooth, refreshing taste. Zero sugar. Zero bubbles. Sustainable.
Yerba Madre 15.5oz cans
Yerba Madre
Wild Blood
Wild Blood is premium coconut water harvested exclusively from coconuts of the Ben Tre region in Vietnam, available in both sparkling and still varieties. Edgy, alternative branding with hand-drawn dark fantasy artwork sets Wild Blood apart.
Wims!
Turn any drink into an edible! Just snap, squeeze, and stir.
Small enough to fit in your pocket, Wims delivers a balanced buzz that compliments however and wherever you socialize. Comes in 3 fantastical flavors (well, one is technically unflavored)
XL Sugarfree Mango is a carbonated energy drink with a mango flavor aiming to give an exotic and fruity taste geared towards people who want the energy drink effect but either wish to avoid added sugar or reduce calorie intake.
Wims! Pocket-Tonic Portable THC Drink Mixers
XL Energy Drink Corp
XL Energy Drink - Sugarfree Mango
Switching to Astrapouch® from glass containers saves our customers an average of 30% on packaging costs. Our pouches and Bag-in-Box options also provide up to an 80% reduction in carbon footprint compared to glass, plastic bottles, and paper bottles. Please contact us to learn more about how we can help your company achieve these savings and environmental benefits.
Bacon & Eggs Creative
Hey there you big beverage decision maker. BuzzBallz trusted us to create and produce their wild TV commercials...twice. Big feeling campaigns, done on not-so-big budgets. They later got acquired. Are we the agency solely responsible for their meteoric rise and eventual acquisition? Who’s to say for certain? But if you want to test the theory, you know where to find us.
Ingredient Systems Simplified
The Beck Flavors family provides the ultimate strategic partnership for our customers, offering innovative and quality custom flavor solutions. From concept to commercialization, Beck’s flavor chemists, application technologists, and marketing experts will collaborate with you to create a highly customized flavor solution that’s tailored to the unique needs of your brand. Good. Better. BECK
The BevSource Advantage
BevSource
BevSource is trusted by entrepreneurs & established brands to commercialize their beverages. Our product development & commercialization knowledge, manufacturing relationships & global sourcing capabilities provide the expertise your brand needs to succeed. Whether you’re looking for ingredients & packaging, or need support with development, regulatory, pilot production or more, we can help.
Investment Banking - Beverages
Trusted by leading beverage brands, BioBotanica offers high-quality liquid and powdered botanical extracts. Our made-to-order ingredients are crafted using our proprietary Bio-Chelated® cold-extraction process for purity, consistency, and formulation flexibility. Explore our beverageready ingredient portfolio.
Investment banking advisory services for Founder and family-owned beverage companies since 1987. CMG is a fully licensed FINRA Broker/Dealer focused on Divestitures, Mergers & Acquisitions, Joint Ventures, Corporate Valuations, Debt & Equity Capital Markets. Our Beverage deal team has completed over 100 transactions (all categories) in North America, Latin America, Europe and Africa.
Bringing Ideas to Life.
Fully licensed Broker-Dealer advisory firm specializing in lower middle market companies across the value chain in Beverages; including water, coffee, soft drinks, beer, wine, and spirits. Over 100 beverage transactions completed. Advisory services include M&A, divestitures, capital markets (debt/equity), joint ventures, and valuations. Call or e-mail to schedule a free, confidential consultation.
Döhler is a global producer, marketer and provider of technology-driven natural ingredients, ingredient systems and integrated solutions for the food, beverage and nutrition industry. Our comprehensive portfolio includes natural flavors, colors from natural sources, end-to-end solutions and more. Sustainable by nature, Döhler helps to nourish the world better: Good for people – Good for planet.®
Creative + Production Agency
Bio-Botanica, Inc.
Liquid Botanical Extracts
Carter Morse & Goodrich
Investment Banking - Beverages
Carter Morse & Goodrich
Doehler North America
Ingredient Sourcing
Farbest Brands
Farbest Brands can help you meet the demand for clean-label ingredients with a full range of high-quality dairy and plant proteins, gum acacia, lecithin, vitamins, sweeteners, natural colors, as well as USDA-certified organic, and NON-GMO Project Verified ingredients No matter your budget, application, or label claim we guide you to the ingredients that are right for you.
Flavor Dynamics, Inc.
Flavor Dynamics, Inc.
Flavor Dynamics is the perfect choice for your beverage flavors. Our team is guided by a commitment to creating, superior quality products. Our "AA" BRC audit grade represents our commitment to food safety and quality assurance. We offer clean label requirements, including Organic, Non GMO, Natural, Gluten free and Vegan. Our team is up to the challenge.
Beverage Flavor Experts
Elevate your beverages taste with Flavorcan. 35+ years of flavor innovation expertise, a diverse flavor portfolio, and customized solutions that will make your brand stand out. Let's embark on a journey of flavor innovation together, and create beverages that will not only quench thirst but also excite taste buds and capture hearts. Contact us today to explore the endless possibilities.
Have a great idea for a beverage? Flavorman can help you bring it to life. Own your custom formula and benefit from value-added services and resources designed for your success—everything from R&D and shelf life testing, to regulatory assistance, pre-production planning, and more. With over 30 years in the business, Flavorman is the best partner to help you change what the world is drinking.
Flavors are our Forté
Team up with Forté and let us help you create a flavor that compliments your unique beverage and vision to perfection! With our deep flavor knowledge and unwavering passion for excellence, our flavorists are ready to collaborate with you to bring your flavor ideas to life. Let’s join forces and transform your beverage dream into a flavorful reality!
EXBERRY® Plant-Based Colors
GNT USA, LLC
EXBERRY® by GNT creates vibrant, plant-based colors for food and beverages, made from fruits, vegetables, and plants without chemical solvents. Non-GMO, vegan, kosher, and halal certified, with organic options available, our technical experts provide end-to-end support, from color matching to scale-up, ensuring sustainable and high-quality results.
Gotham -Grow your Brand in NYC
DSD
Gotham DSD (Direct Store Delivery) provides a Dedicated Sales Team, Delivery Trucks and Warehouse to get your brand accelerated into the NYC marketplace. Gotham DSD succeeds by working with only a few select food and beverage brands at a time. With limited brands to manage, we can focus on executing the needs of each brand while giving each brand the ability to grow.
Hidell International is a 59 year old, global Bottled Water and Beverage Consultancy. The company specializes in identifying water resources, completing hydrogeological investigations and developing health and wellness ingredient formulations for beverage clients. We have specialized in collagen and energy based products.
Flavorcan International Inc.
Flavorman
Custom Beverage Development
Forté Flavors
Gotham
Hidell International
Natural Health and Wellness
Aluminum Beverage Cans - Digital Print, Sleeves, Brites & Printed CanSource LLC
Ingredient Supplier
Over the last two generations, our family-owned company has grown from a sugar supplier to a one-stop ingredient shop. We have 14 distribution centers across the country and manufacture custom ingredient systems at our SQF-certified facility, Aviator. From functional ingredients to custom blends, we have what you need to create successful products.
IHC is your solution to guide you through the canning process! With over 250 MILLION cans filled to date, IHC offers unmatched Experience and Expertise. We service the Eastern US and deliver Quality you can count on – Guaranteed seams, All beverage types, All can sizes, Materials sourcing, & Co-Packaging Partners –whatever your situation we can get your product canned. IHC is your one stop shop!
Co-Create What’s Next
Emerging brands move fast — your partner should too. Kerry’s New Beverage Ventures team helps founders go from idea to shelf with breakthrough flavor, modulation and masking expertise, and full formulation support. From clean label sodas to functional coffee, we co-create what’s next in taste and beverage innovation. Let’s bring your vision to life.
Flavor & Taste Solutions
Consumers today want it all—you’re balancing the demands of great taste, supply chain challenges, regulatory hurdles and consumer acceptance. The experts at McCormick Flavor Solutions can help. From ideation to launch, we can create a seamless, winning path for you. Design, develop and scale up using our Beverage Innovation Studio in Geneva, IL or Hunt Valley, MD.
Looking to safeguard the quality and shelf-life of your beverage and eliminate chilled chain distribution needs? LANXESS Corporation offers two unique and innovative technologies, Velcorin® and Nagardo®, which provide microbiological protection in a wide variety of beverages.
Velcorin® (Dimethyl Dicarbonate) is a cold sterilization agent that kills microorganisms during production, resulting in cleaner and more stable beverages.
Benefits of Velcorin® include:
• No impact on sensory profile
• Clean label solution
• Compatibility with all types of common packaging
• Cost-effective
• Application-specific advice and services from Velcorin® team
Nagardo® (Dacryopinax Spathularia) is a natural guardian that protects against beverage spoilage to secure and prolong shelf life.
Benefits of Nagardo® include:
• Achieve natural & consumer friendly claims
• Efficient control of a broad range of spoilage organisms
• No impact on sensory profile
• Broad application in a variety of beverages
• Easy integration into production process
• Application-specific advice and services from Nagardo® team
LANXESS Corporation hopes to conveniently meet all of your microbiological protection needs with our widely applicable technologies and services.
For more information on Velcorin®, please visit Velcorin.com
For more information on Nagardo®, please visit Nagardo.com
Iron Heart Canning Co
Mobile Canning Solutions
Kerry
McCormick Flavor Solutions
Your Beverage, Our Legacy. Krier Beverage
Leave Your Competition in the Cold Lanxess Corporation
Mother Murphy's Flavors
Beverages today must quench thirst while being healthy, energizing, and exciting. Our flavors are available in natural, natural and artificial, and artificial formulations. Our commitment to high standards has made us an industry leader in regulatory compliance. Whether you're developing a Dry Mix Beverage, RTD, TTB, Coffee, or Tea, Mother Murphy's Flavors is your premier flavor partner.
Nutrient-Rich Powder Blends
NutriFusion
GrandFusion® micronutrient-rich, concentrated powder blends are sourced from fruits and vegetables that add natural vitamins and minerals to beverages (and food, nutraceuticals and pet food), elevating nutritional profiles and increasing marketability. Free of synthetics and additives, GrandFusion is used in shakes, drink mixes, protein drinks, energy drinks, tea and coffee, smoothies and more.
Beverage Ingredient Blends
Pathfinder paves the way for commercial beverage makers, offering specialist ingredient blends for alcoholic and functional drinks producers. With small to bulk packaging options available, we work with our partners to develop and supply ingredient blends to help grow your business. From Hard Soda to Hydration, Gin to Gut Health, Pathfinder provides solutions across diverse categories.
Beverage & Food Development
PTM Food
PTM Food is your premier product development & manufacturing support firm. Our wide range of expertise, development, and creativity achieves an exciting point of difference between your product and competitors. We work hard to uncover key industry insights, developing products that have a competitive edge. Whether your project is simple or a complex one, we’re your team!
The Next Evolution Of Matcha MATCHA.COM
NEXIRA - Global Leader in Natural Ingredients NEXIRA
Sustainable Packaging That Stands Out On The Shelf PakTech
Warehousing and Variety Packs
RAD Packaging
RAD Packaging, located in the Los Angeles area, specializes in variety pack solutions for alcoholic and non-alcoholic beverages. We offer tailored repacking services, scalable warehousing, and streamlined logistics to meet your unique needs. Trust RAD to deliver efficient and reliable solutions for your beverage brand's success.
Synergistic Ingredients
Scientific Living. Inc.
Scientific Living is a premium ingredient solutions provider serving beverage and nutraceutical innovators. Since 2009, we’ve delivered science-backed functional ingredients in probiotics, postbiotics, mushroom extracts, cognitive, longevity and specialty GRAS ingredients supported by research and clinical studies. Which functional ingredients are you considering for your brands?
Fruit & Vegetable Ingredients
Stiebs, since 2005, has been devoted to sourcing, processing & delivering the world's finest plant-based products. We offer a full line of fruit & vegetable based ingredients as Single Strength Juice, Juice Concentrates, Purees and IQF Cubes. From the beginning stages of product development to delivering an on-going supply of premium natural products, our team is here to help you succeed.
Stevia never tasted so good
TasteMod2
Lingering aftertastes from high-intensity natural and artificial sweeteners have held back real consumer adoption for years. TasteMod² is our new Flavour with Modifying Properties (FMP) that modifies the unpleasant aftertastes of sweeteners like stevia, aspartame and AceK - so your customers get full flavour, without using sugar! Request a free sample and try it in your drinks!
Stiebs
Perfectly Smooth
Versatile, Efficient, and Swift Beverage Packaging Premier Packaging
Mastering the Craft of Flavoring Sovereign Flavors Inc.
Traina Foods
From our family ranch in California's Central Valley, Traina Foods grows, sun dries & packs premium fruits & tomatoes for Ingredients. Our sun drying process is one of the most sustainable forms of food preservation. Diced, double diced, granules & powders add intense flavors, or steep them into brews, teas, & other beverages. Replace "natural flavors" with Real Fruit on your ingredient statement!
Natural Extracts and Solutions
Treatt
Treatt delivers natural, clean-label ingredients that bring flavor and function to life. From sugar reduction to citrus, tea, botanicals, and coffee, our extracts help brands craft bold, balanced, and on-trend beverages. Explore how our solutions enhance taste, mouthfeel, and aroma.
Purely Better Ingredients
Vibrant Ingredients
We produce natural, clean label food & beverage ingredients at scale—from cold brew coffee and tea extracts to functional nutrition and custom beverage solutions. Our patented brewing and extraction technologies ensure consistent quality, bold flavor, and regulatory-ready compliance, batch after batch. We deliver custom solutions with speed, precision and supply chain reliability.
Winding Road Beverage
Formulation, Operations & Facility Planning 20+ yr beverage expert (CIA grad, Brewmaster) offers full-service consulting from concept to commercialization. Get expert help (PCQI Certified) with: Formulation (beer, soda, tea, coffee, energy, RTDs, functional), Supply Chain & Sourcing, Co-Packer Mgmt, & full Facility Planning. We spec equipment, manage CapEx, design layouts, & implement automation.
Liquid & Powder Development All Types Incl. Nutritional & Supplemented Trisolutions Consulting Inc.
DISCOVER THE ADVANTAGE OF LIQUID DEVELOPMENT EXPERTISE & EXPERIENCE
In the competitive world of beverages, the value of experience cannot be overstated. Trisolutions offers a unique advantage: 6 Food Scientists, each working only on beverages, 3 senior consultants, each with over 30 years of hands-on experience in the beverage industry. Our in-house lab & network of equally experienced specialists has a wealth of knowledge & proven success in creating, formulating, managing, & launching prominent beverage brands.
PARTNER WITH PROVEN BEVERAGE CONSULTANTS
Our experts bring strategic insight, risk mitigation, & tailored solutions to every stage of beverage development. With deep industry knowledge & a vast network, we help you innovate, move efficiently, & avoid costly missteps. From ideation to shelf, we’ve launched hundreds of successful brands across all beverage types; alcoholic, energy, health, supplemented, canned coffee, mocktails, protein, soft drinks, fibre drinks, powders & more.
WHY CHOOSE US?
• Strategic foresight & risk management
• Custom solutions & operational efficiency
• Access top-tier industry connections
• Mentorship for long-term success
• Proven Results:
• Built new divisions for major brands
• Lead Coca-Cola facility to global #1 in QA
• Drove RTD category leadership in US & Canada
• Reversed major brand declines in US & Canada
CRM@TRISOLUTIONS.CA
Expert Beverage Consultant
& Nutritional Ingredients
Sticks
Functional
Vitacyclix, div of MORRE-TEC Packaging that
COMPANY
1911 Established
A New Wave LLC
ALO Drink (by SPI West Port)
Andale Energy Drink
Aqua Theon Inc
Archer Roose Wines
Ardor Energy
Area 51 Energy
AstraPouch
Bacon & Eggs Creative
Pearson Constantino LaFayette NY (914) 844-1204 1911established.com
Shelly Garg Scottsdale AZ (561) 523-1499 wave-kids.com
ALO Drink South San Francisco CA (650) 616-7777 alodrink.com
Philo Biane Bakersfield CA (909) 224-0724 andaleenergy.com
Ryan Raish Carlsbad CA (714) 875-4446 oomee.life
Brendan Kost Boston MA - archerroose.com
Allison Wilson Napa CA (503) 332-0456 ardorenergy.com
Garrett Quigley Fort Worth TX (907) 312-3490 drinkarea51.com
Michael Mrozak Middlesex NY (585) 299-9899 Astrapouch.com
Kia Zomorrodi Los Angeles CA (858) 356-7057 baconandeggscreative.com
Balchem Corporation - Montvale NJ - balchem.com
BALLISLIFE Drink LLC
Bay Cities
Ben Schubert Montreal CA (514) 451-0950 ballislife.com
Rachel Kaye Pico Rivera CA (818) 292-6117 bay-cities.com
Be LOVE™ - - TX - drink.love
BeatBox Beverages
Beck Flavors
Berlin Packaging
Besa Australia Pty Ltd
Besa Wines, Inc.
Makenna Poole Austin TX - beatboxbeverages.com
Nick Palank Maryland Heights MO (314) 878-7522 beckflavors.com
Berlin Packaging - - (800) 223-7546 berlinpackaging.com
Amelia Cohen-Smith Melbourne CA (213) 648-7146 drinkbesa.com.au
Amelia Cohen-Smith Los Angeles CA (213) 648-7146 drinkbesa.com
BevSource - Saint Paul MN (866) 956-4608 bevsource.com
Big Country Organic Brewing Co
BigD Energy Drink
Bio-Botanica, Inc.
Ryan Shramek Austin TX (512) 921-9227 enjoybigcountry.com
Reid Anderson Sheridan WY (307) 533-7431 bigdenergydrink.com
Jason Katsoris Hauppauge NY (631) 231-5522 bio-botanica.com
Blue Pacific Flavors Roya Sayyah, Lori Banks-Keller City of Industry CA (626) 934-0099 bluepacificflavors.com
Boba Beverage Innovations LLC
Bodhi Bubbles Bevereages
Bones Coffee Company
Browne Family Vineyards
Bulkhead Energy
Calimocho by Little Sun
Cann
CanSource LLC
Carter Morse & Goodrich
Melissa Dinapoli Rhome TX (973) 809-9703 bobabeverage.com
David Buchanan Spanish Fork UT (801) 210-9049 bodhibubbles.com
Melissa Migliore Coral Springs FL (239) 292-1628 bonescoffee.com
Erin Fogarty Walla Walla WA (530) 306-2392 brownefamilyvineyards.com/gigis-garden
Kathryn Roter Chula Vista CA (424) 903-5534 Bulkheadenergy.com
Sunny Rohner Los Angeles CA (949) 412-9314 drinklittlesun.com
Danielle Nicoll Venice CA (860) 912-0465 drinkcann.com
Robert Renfro Longmont CO (870) 329-4990 cansource.com
Ross Colbert Southport CT (203) 203-0057 cartermorse.com
Clean Simple Eats - - - - cleansimpleeats.com
Cove Soda
Darling Drinks
Dayzed Tonics
Doehler North America
Dottir, LLC
DRINK H2O
Dude Wow Cocktails
El Jefe Energy
Farbest Brands
Flavor Dynamics, Inc.
Flavorcan International Inc.
Flavorman
Forté Flavors
John Wahl Halifax - (925) 209-1006 www.covesoda.com
Pritesh Velankar Chicago IL (703) 473-2226 darlingdrinks.com
Joseph Meehan Deep Gap NC (908) 848-7757 drinkdayzed.com
Kristy Ellenson Cartersville GA (470) 334-9858 doehler.com
Reed Koehler - - - drinkdottir.com
Shane Beidler Athol ID (208) 518-0859 anyonethirsty.com
Brandon Igdalsky Winter Garden FL (689) 500-9134 dudewowcocktails.com
Ryan Marsh - CA (818) 262-2200 eljefe.com
Betty Maslin Park Ridge NJ (201) 746-8539 arbest.com
Colleen Roberts South Plainfield NJ (908) 822-8855 FlavorDynamics.com
Mario Moreno Toronto - (416) 321-2124 flavorcan.ca
Creighton Benoit Louisville KY (502) 289-5549 flavorman.com
Janet Guzman Valencia CA (818) 307-4062 forteflavors.com
Gamer Packaging, Inc. - Minneapolis MN (612) 788-4444 gamerpackaging.com
Gigli
GNT USA, LLC
GoddessJUNO Social THC Elixir
Riley Hardel Eden Praire MN (507) 461-2159 gigli.com
Jeannette O'Brien Dallas NC (704) 469-5555 exberry.com/en/
Jenn Alviani Sparta NJ (973) 997-9894 www.GoddessJUNO.com
Gotham DSD
Green Monké
H2Om Water with Intention
Healthee USA
Hectare's
heywell Corporation
Hidell International
Highpour
Hippie Water
Honeypop by Green Bee
House Wine
IFPC
Iron Heart Canning Co
Island Luxury
Jocko Fuel
Jove Wellness
Just Ice Tea
KA-EX®
Karviva Wellness Beverages
Trent Moffat Long Island City NY (877) 931-3030 www.gothamdsd.com
Jennifer Lockwood Toronto - (416) 709-4678 greenmonkehemp.com
Lex Lang Studio City CA (818) 761-5288 www.h2omwater.com
Imelda Veharanta Rancho Cucamonga CA (626) 574-1719 healtheeusa.com
Jason Wade Louisville KY (502) 802-9949 hectares.com
Ashley Selman Hinsdale IL (303) 589-3196 livingheywell.com
henry hidell Accord MA (781) 749-8040 hidellinternational.com
Lee Fenner Austin TX (512) 702-7008 highpour.com
Jessica Blais - CO (303) 815-4411 shop.hippiewater.com
Chris Kinkade Brunswick ME (800) 494-0802 drinkhoneypop.com
Erin Fogarty Seattle WA - originalhousewine.com
Mathew Brady Fenton MO (800) 227-8427 ifpc.com
Brian Casse - NH (973) 342-1388 ironheartcanning.com
Spencer Attle
(305) 491-4888
phil mero Jay ME (612) 963-0852 jockofuel.com
Barbara Hoard Boca Raton FL (954) 857-3913 drinkjove.com
Shireen Husain
- justicetea.com
Bryan Hansen Ladera Ranch CA (949) 304-3396 ka-ex.com
Angela Zeng St. Louis MO (312) 285-8113 karviva.com
Kerry Shawn Gerstenkorn Beloit WI (608) 201-5470 view.ceros.com/kerry/new-beverage-ventures
Krier Bevearge
Nicole Depies
- (920) 994-2469 krierbeverage.com
Lady Bird Soda Drew Lusk Austin TX (512) 992-7268 www.drinkladybird.com
Lake Hour
Lanxess Corporation
LEVL Beverages Inc.
LinkUp Rum Punch®
Longbottom & Co.
Loonen
Claire Wardlaw
lakehour.com
Veronica Aboujaoude Pittsburgh PA (817) 357-5851 Velcorin.com
Matthew Kemper Corona Del Mar CA (559) 930-8160 drinklevl.com
Customer Service New York NY (212) 739-7350 linkuprumpunch.com
Scot devine St Albans - (447) 957-3819 drinklongbottom.com
Arlen Mossgrove San Francisco CA (907) 320-0346 Loonen.com
LOOPER Nathan Tagalag Anaheim CA (310) 561-0213 drink.looperverse.com
Luba Libations, Inc
Nic Trapani Sturgeon Bay WI (920) 507-5822 drinkluba.com
MATCHA.COM Nick - - (520) 273-2110 bulk.matcha.com
Mate Beverage Christopher Wolstenholme Kennesaw GA (678) 552-3844 drinkmatebeverage.com
McCormick Flavor Solutions
Melting Forest
MixMix
Monin
Montauk Iced Tea
Mother Murphy's Flavors
Muze
Neurobrands LLC
Nexira
Chloe Morris Hunt Valley MD - mccormickfona.com
Sean McDonald
- (951) 444-7332 meltingforest.com
Allison Disney Chicago IL (312) 248-3082 getmixmix.com
Kim Gabriel - - (727) 223-8414 monin.us
Aaron Dzigas Riverhead NY (631) 283-7770 montaukbev.com
Michael Oden Greensboro NC (800) 849-1277 mothermurphys.com
Shirley Xu-Weldon Bloomfield CT (347) 724-7735 drinkmuze.com
Kaye Nagle-Wood Sherman Oaks CA (720) 400-0903 drinkneuro.com
Franck Gillet - - (908) 707-9400 nexira.com
Nixie Beverage Company - - MA - drinknixie.com
NutriFusion - Naples FL - nutrifusion.com
OLIPOP
Oliver Winery
ONILI Business Development
Origami Sake
Outlaw Light
Leah Dockstader - - (949) 525-3698 drinkolipop.com
Cherri Prince Bloomington IN (812) 935-9245 oliverwinery.com
Omar Estrada Aguascalientes - (524) 498-9451 onili.mx
Matt Bell Hot Springs AR (501) 445-8863 drinkorigami.com
Victor Wise Nashville TN (206) 612-3379 outlawbeer.com
PakTech - - - (541) 461-5000 PakTech-opi.com
Pathfinder Ingredients
Will Jackson Ellesmere Port - +447765476662___ pathfinder-uk.co
Paulaner Sunset Anton Haupt Venice CA (424) 413-6635 paulaner-sunset.com
COMPANY
PG Fire, LLC
Pizzey Ingredients
Plaid Circus NA Spirits
Platinum915®
Positive Beverage, LLC
Proxies
PTM Food
Pura Beverage Company
RAD Packaging
Rambler Sparkling Water
Rare Brew
REDCON1
Rekt Brands Inc.
Revelre
RMBR Bevs Inc.
Priscilla Wynn Cherry Hill Township NJ (609) 238-6371 genesisinfused.com
Mary Ekman - - (651) 797-3168 pizzeyingredients.com
Plaid Circus Sales Los Angeles CA - plaidcircus.com
Elijah Davis, MBA Dallas-Fort Worth TX (855) 752-8915 platinum915.com
James Harris Newport Beach CA (424) 203-3302 PositiveBeverage.com
Charlie Friedmann Toronto DE - drinkproxies.com
Don Rodgers Wall Township NJ (888) 736-6339 ptmfood.com
Andrew Ford Chicago IL (443) 980-9409 drinkpura.co
Alexander Said San Fernando CA (661) 992-2252 radpackaging.com
Dave Mead Austin TX (512) 657-2726 ramblersparklingwater.com
Joshua Mitchell Indianapolis IN (317) 918-1335 rarebrew.com
Redcon1 Sales Team Boca Raton FL - redcon1.com
Ovie Faruq Wilmington DE (447) 385-8127 rekt.com
Tavia Blount San Francisco CA (304) 677-3490 revelresocialclub.com
Jack Joseph Chicago IL (847) 903-0764 drinkrmbr.com
Saint James Iced Tea - - - - saintjamesicedtea.com
Scientific Living. Inc.
Michelle Li Irvine CA (949) 608-0802 www.scientificliving.com
Señorita THC Margaritas - Chicago IL - senoritadrinks.com
Sentia Spirits
SG REVIVE DRINK LLC
ShineWater
Shrubbly, LLC
Skinergy
Snazzy Beverages, Inc.
Snow Monkey
Sovereign Flavors Inc.
SpikedAde
Stevens Point Brewery
Stiebs
Straightaway Cocktails
T. Hasegawa
Tama Tea
TasteMod2
ThreeStone Solutions
Throne Sport Coffee
Thrown LLC dba Nappy Boy Dranks
Traina Foods
Treatt
Trisolutions Consulting Inc.
TWG Health and Nutrition
Jenn Pray Hemel Hempstead - +4407557235590__ us.sentiaspirits.com
Ben Schubert Montreal - (514) 451-0950 sgrevive.com
Michele Zurvalec Bay City MI (989) 245-2879 shinewater.com
Matthew Sayre Hinesburg VT (802) 343-6482 shrubbly.com
Alda Karen Hjaltalin Lopez Mount Olive NJ (646) 689-2341 drinkskinergy.com
David Peterson San Francisco CA (650) 319-5055 snazzybeverages.com
David Knight Hot Springs AR (408) 410-4396 drinksnowmonkey.com
David Ames Santa Ana CA (714) 437-1996 sovereignflavors.com
Lisa Lee - NJ - spikedade.com
Bryan Wygert Stevens Point WI (414) 916-4085 ciderboys.com
Brad Drumhiller Madera CA (559) 661-0031 stiebs.com
Laura Heavey Portland OR (914) 907-0762 straightawaycocktails.com
Breanna Jackson Cerritos CA (714) 736-7128 thasegawa.com
Kelly Struble Wilmington NC - tamatea.com
Jonathan Stott Leeds - +441134654601___ tastemod2.com
Felicia Gallagher Estero FL (772) 485-9676 threestonesolutions.com
Melissa Segal Stamford CT (914) 309-7325 sportcoffee.com
Jason Tucker Roswell GA (770) 800-6572 nappyboydranks.com
Tony Varni Patterson CA (209) 892-5472 trainadriedfruit.com
Emma Bowles Lakeland FL +441284702500___ treatt.com
Chris Pfeifer Vancouver - (604) 240-6478 trisolutions.ca
Mike Lawrence Lafayette LA (337) 783-3096 twghealthandnutrition.com
Twisted Alchemy - Wilmette IL - twistedalchemy.com
Valley Isle Kombucha
Vibrant Ingredients
Vitacyclix, div of MORRE-TEC
Wet Hydration
Wild Blood
Wims!
Winding Road Beverage
XL Energy Drink Corp
Yerba Madre
Zion Packaging
Bryan Willard Kihei HI (808) 727-0117 valleyislekombucha.com
Kelsey Anderson - - (224) 330-5932 vibrantingredients.com
Maria Jewelyn Mendoza - - (908) 922-4409 morretec.com
Lindsey Tate Henderson NV (714) 907-2418 wethydration.com
Taylor Ellison Austin TX (832) 465-9364 wildblood.com
Lauren Miller Greensboro NC (336) 314-1763 wims.world
Gregg Spickler Selma TX (210) 392-4058 windingroadbeverage.com
Maja Leitner New York NY (212) 594-3080 xl-energy.com
Leo Yang Los Angeles CA (310) 803-0520 yerbamadre.com
Gary Martin Corona CA (949) 842-1458 zionpack.com
