Beverage Industry News | December 2021

BINMAG.COM $9.95

THE HAND THAT ROCKS THE CRADLE OF TEQUILA

TEQUILA SELECTOS DE AMATITÁN + WHISKEY: WHAT’S NEW • SPARKLING WINE • MARA IMPORTS • THE FIND • AND MORE

CONTENTS

34 FEATURES 14 A NEW ERA FOR AMERICAN SPARKLING WINE

The U.S. market is ready to embrace a wider array of home-grown bubbly.

18 TEQUILA SELECTOS DE AMATITÁN

From Humble Beginnings to a World Class Distillery: Tequila Selectos de Amatitán is Built Upon Tradition, Heritage, Innovation and the Real Family Values.

24 WOMAN TO WATCH

Tara Jasper, Founder & Distiller, Sipsong Spirits, Sonoma California.

34 THE HALLMARKS OF GREAT BAR DESIGN

When designing a bar or restaurant, it’s far easier to get things wrong than right.

40 HOLIDAY SELLING TIPS

40

Retailers around the country share strategies for a profitable and efficient season.

PROFILES 10 WHISKEY: WHAT’S NEW

New whiskey expressions, extensions and innovations keep coming.

30 WITH MARA IMPORTS, EVERYDAY IS A TEQUILA SUNRISE

Mara Imports specializes in the distribution, marketing, and sales of agave spirits. With a growth of over 300% in 2020, Mara Imports is quickly gaining traction throughout the USA.

10

58 ECOMMERCE STRATEGY PLAYBOOK

Empire Merchants’ Brian Becker describes how suppliers, distributors, and retailers can win on the digital shelf.

DEPARTMENTS 4

THE FIND

6

NEW PRODUCTS & PROMOTIONS

26 WINE BUZZ

18

14

EDITOR'S WIRE KICK-START 2022 WITH LIQUOR RANK! As 2021 draws to a close, I would like to take this opportunity to thank everyone for their support of Beverage Industry News Magazine, (BIN Magazine)! Since its inception in 1934, Beverage Industry News Magazine has been trusted by worldleading companies, and is thoroughly dedicated to being the dominant business to business communications system in the promotion and marketing of beverage alcohol products in the western region.

If you are in the business of marketing and building brands, please consider Liquor Rank, (Presented by BIN Magazine) to kick off 2022! Whether you are a small to medium business, or a national brand, Liquor Rank provides a unique marketing platform that presents beer, wine & spirits suppliers with an opportunity to have their products showcased to a targeted audience of key buyers, distributors and industry press.

By submitting your brand to Liquor Rank, you will receive an honest evaluation from our team of experienced professionals that focus on your product, and your product alone. Unlike most spirit competitions that sample hundreds of products in a single weekend, Liquor Rank performs product evaluations on an on-going weekly basis. By being able to work with products throughout the year, our team is allotted the necessary amount of time to properly sample and evaluate each individual product without the need to conduct long-winded marathon tasting sessions, which ultimately lead to overused palates and fatigue.

All products submitted to Liquor Rank are presented with an 80100 rating point based on quality and value. Once your Liquor Rank has been achieved, we then showcase your product to an audience of beverage trade buyers and decision-makers. Liquor Rank is able to increase your visibility in the marketplace and generate traction for your brand/products in a powerful way via our print and digital media platforms! For further information and to take your brand to the next level, please visit: www.binmag.com.

Best wishes for a safe, wonderful, glorious holiday season, and a New Year filled with peace, happiness and prosperity in 2022!

Cheers to all!

VOLUME 88, ISSUE NUMBER 6 FOUNDED IN 1934 www.binmag.com

Editor-In-Chief Victoria Araceli Vann CEO & President - Michael Chu Publisher - David L. Page Marketing Director - Zachary Austin Design & Layout - Melanie Greenwood Marketing Coordinator - Brittney Unger - Contributing Writers Allison Levine Amanda Schuster Marcy Gordon Cesar Ramirez Claudia Alarcon Faith Parker Miko Clark Jack Robertiello Juan Alvarez Kristen Wolfe Bieler Dale DeGroff Jeffrey Lindenmuth Ed McCarthy Francine Cohen Virginia Miller Editorial, Production and Sales Office Headquartered at: 1709 Rimpau Ave., Suite 104 Corona, CA 92881 626-278-1024 For Advertising: MChu@BINMAG.com Letters To The Editor:

Enjoy the issue,

Victoria Araceli Vann Victoria Araceli Vann Editor-in-Chief

Victoria@BINMAG.com BIN Beverage Industry News (ISSN 10540423) (USPS # 53880) is published bi-monthly by Industry Publications, Inc., 1709 Rimpau Ave., Suite 104, Corona, CA 92881. Periodicals postage paid at Corona, CA 92881 and additional

mailing offices.

POSTMASTER: Send address changes to: Beverage Industry 2 BIN 2021

News, 1709 Rimpau Ave., Suite 104, Corona, CA 92881.

THE FIND

LUXURY OLD FASHIONED DOUBLE DOSE

When a leaky cask forced Kentucky Peerless Distilling Company to transfer the bourbon to another charred oak barrel, the end result was an especially complex whiskey. That discovery has since prompted the launch of the brand’s Double Oak Bourbon, which yields notes of spicy oak, cinnamon, honey, and leather. SRP: $84.99 per 750ml bottle

The classic Old Fashioned is taken to new heights in the Gold Fashioned, the ready-to-drink concoction from Sunday’s Finest.

Created by bartender and spirits producer Robert Haynes, the global-inspired recipe melds a base of 8-year straight Kentucky bourbon and 5-year Indiana straight rye whiskey with a bitters blend comprising Herat saffron from Afghanistan, Tahitian vanilla bean, single-origin Ecuadorian cacao, Seville orange peel, and gentian root harvested in the French Alps. The cocktail is rounded out with Malawi demerara sugar. SRP: $150 per 750ml bottle

SPICE BLEND

GOOD TEQUILA

After maturing in American oak barrels for 18 months, Tanteo Tequila’s seasonal, limited-edition Tanteo Navidad expression is infused with a warming medley of pequin chile, nutmeg, clove, cinnamon, ginger, and cocoa bean. In the spirit of the holidays, 10 percent of all profits from the sales of these bottles will be donated to Un Salto Con Destino, a charity providing health services to underprivileged members of Mexico’s El Salto and Juanacatlan communities. SRP: $59.99 per 750ml bottle

SAVORY SELTZER

To make its Roots of Ruin Harvest Seasonal Gin, Kentucky distillery Castle & Key embraced the same production methods as it does for its rye whiskey. Rather than placing the distillate in a barrel, however, it’s redistilled into vodka and steeped with sumac, then distilled again. A verdant label designed by Stranger & Stranger hints at the botanicals of juniper, coriander, Angelica root, star anise, cedar leaf, fennel, and bay leaf within.

SRP: $36.99 per 750ml bottle

Texas brewery Shiner is as well-regarded for its hard seltzers as it is its beers. One intriguing addition to the category is the Juicy Dill Pickle Straight Shooter. Made with real sweet and sour dill pickles based on a deli-style recipe from brewmaster Jimmy Mauric’s family, the bracing 4.5% ABV seltzer is laden with dill, coriander, and spices.

SRP: $7.99 per six-pack of 12 oz. cans

4 BIN 2021

Great wine.

Simple pleasures.

91 POINTS

YEAR’S BEST CABERNETS Wine & Spirits Magazine

Our wines are a reflection of our Italian heritage – a passion for wine, food, entertaining, and gathering with family and friends – a lifestyle that is embodied in every bottle of Ferrari-Carano wine.

2017 Cabernet Sauvignon, Sonoma County | 91 Points, Year’s Best Cabernets, Wine & Spirits Magazine, December 2020

NEW PRODUCTS

1. COGNAC FRAPIN VSOP

Along with its luxe, bronzed VIP XO expression, Cognac Frapin has released a VSOP. Aged in Limousin oak barrels at the family’s estate, the spirit has a bouquet of dried flowers and subtle vanilla notes, leading to a rush of orange on the palate and a spicy cinnamon and pepper finish.

SRP: $69.99 per 750ml bottle cognac-frapin.com

4. WATERFORD WHISKY’S THE CUVÉE

Waterford Whisky is known for its Single Farm Origin releases. Taking cues from the châteaux of Bordeaux, The Cuvée is even more complex, composed of 25 disparate whiskies, each one sourced from a single Irish farm’s single barley harvest and deftly stitched together by head distiller Ned Gahan. The Cuvée, Waterford Whisky’s flagship Irish single malt, expresses notes of lemon zest, dark chocolate, and marmalade.

SRP: $95 per 750ml bottle waterfordwhisky.com

6 BIN 2021

2

3

4

2. ROOSTER ROJO SMOKED PINEAPPLE TEQUILA

To create Amber Beverage Group’s Rooster Rojo Smoked Pineapple Tequila, classic Rooster Rojo Añejo, aged for at least one year in former bourbon casks, is invigorated by a tropical infusion of roasted Red Spanish pineapples. Using only 100 percent Blue Weber agave, the tequila is blended with water that is filtered through Mexican silver.

SRP: $45 per 750ml bottle roosterrojo.com

5. FUJI WHISKIES

Japan’s Mt. Fuji Distillery now has a presence stateside via Distinguished Vineyards & Wine Partners and Winebow.

The distillery, located just a few miles from its namesake mountain, is one of the few to use snowmelt in its whisky production. In addition to the FUJI Single Grain Whiskey, a blend of three different grain whiskies (American, Canadian, and Scotch) there is the complex FUJI Whisky, which unites three Japanese and Scotch varieties.

SRP: $94.99 and $59.99 per 700ml bottle fujiwhisky.com

5

6

3. DRINK RAMONA’S AMARINO SPRITZ

The dry, orange-hued Amarino Spritz is the newest addition to the Drink RAMONA line-up of flavors. Jordan Salcito, founder of the 3E Certified Sustainable winery, spent two years developing the recipe for this low-alcohol (5% ABV), 90-calorie canned aperitivo, which melds organic grapes harvested from vineyards in Sicily and the Veneto with bitter oranges and herbs.

SRP: $20 per four-pack of 8.4 oz. cans drinkramona.com

6. ENGINE GIN

Cleverly encased in a tin oil can, EnGINe Gin plays on founder Paolo Dalla Mora’s passion for motorcycles and classic cars.

Part of the Disaronno International portfolio, the 100 percent organic gin is made in the Langhe, in Italy’s Piedmont region— appropriately the country’s epicenter of automobile production—with such botanicals as Ligurian sage, lemon, licorice root, and damask rose.

SRP: $29.99 per 750ml bottle engine.land

RAMONA PHOTOGRAPH COURTESY OF RAMONA

1

NEW PRODUCTS

8

7. MIKKELLER’S GAME OF THRONESINSPIRED BEER

Danish brewery Mikkeller and Warner Bros. Consumer Products, collaborators on last spring’s rollout of the Iron Anniversary IPA commemorating 10 years of Game of Thrones, have teamed up again. This time it’s for a trio of wintry beers that pay tribute to the HBO series: the fruit-forward Night King Double IPA ($13.99 per four-pack of 16 oz. cans), easy-drinking Ghost Visions Lager ($20 per four-pack of 16 oz. cans), and bourbon barrel-aged Castle Black Stout ($22 per 500ml bottle.)

SRP: $13.99 to $22 mikkeller.com

10. THE MACALLAN HARMONY COLLECTION RICH CACAO

For the Macallan Harmony Collection Rich Cacao, the first limited-edition whisky in a series of single malts highlighting innovative sustainable packaging, the Macallan whisky maker Polly Logan headed to Girona, Spain, and took a deep dive into chocolate with celebrated pastry chef Jordi Roca and chocolatier Damian Allsop.

Housed in a recyclable and biodegradable box made with natural by-products from the chocolate-making process, the whisky fittingly culminates in a rich chocolate finish.

SRP: $160 per 750ml bottle themacallan.com

8 BIN 2021

9

10

8. PATRÓN SHERRY CASK AGED AÑEJO TEQUILA

Former master distiller Francisco Alcaraz hatched the idea for Patrón Sherry Cask Aged Añejo, the brand’s first release in two years. The tequila, which rests in Spanish oak barrels that once held Oloroso sherry for over two years, is blended from different casks by current master distiller David Rodriguez to elicit a spirit that is rife with caramel, toasted walnuts, and coconut.

SRP: $79 per 750ml bottle patrontequila.com

11. SMIRNOFF POCO PICO SELTZER PACKS

Smirnoff ’s seltzer line expands with a Poco Pico pack of four bold varieties: Mango Chili, Pineapple Jalapeño, Spicy Tamarind, and Spicy Margarita are served in colorful cans reminiscent of Día de los Muertos.

In tandem with the release, the seltzers will make appearances in the vodka brand’s “Sabor for the People” campaign, a partnership with Colombian superstar Karol G. promoting Latin culture.

SRP: $15.99 per 12-pack of 12 oz. cans smirnoff.com

11

12

9. LAIRD’S OLD FASHIONED

Laird & Company has entered the readyto-drink (RTD) market with a cold weatherperfect Laird’s Old Fashioned. Based on a recipe from bartenders Chad Solomon and Christy Pope, the cocktail stars Laird’s Apple Brandy, bolstered by bitters and natural flavors.

SRP: $14.99 per 375ml bottle lairdandcompany.com

12. WOODFORD RESERVE ANNUAL HOLIDAY BOTTLE

Woodford Reserve’s Annual Holiday Bottle, filled with Kentucky Straight Bourbon, is decked out with a festive watercolor label designed by British architect Nick Hirst that delineates the distillery’s sky-lit three copper pot stills.

SRP: $50 per 1L bottle woodfordreserve.com

MIKKELLER PHOTOGRAPH COURTESY OF MIKKELLER

7

PREISS IMPORTS 760-789-9000

NOW AVAILABLE ON

WWW.PREISSIMPORTS.COM ORDERS@PREISSIMPORTS.COM

WWW.RONCOLONSALVADORENO.COM @RONCOLONSALVADORENO @RUMRYE100

AWARD WITH EXCELLENCE

SAN FRANCISCO WORLD SPIRIT COMPETITION – DOUBLE GOLD AND VOTED BEST FLAVOURED RUM 2021 ASCOTT – 2021 PLATINUM NEW YORK INTERNATIONAL SPIRIT COMPETITION – GOLD 95 POINTS

WHISKEY: WHAT‘S NEW

NEXT IN LINE

Malt Master David C. Stewart selected aged stocks from 18 of The Balvenie’s rarest casks to create the 104.4-proof Tun 1509 Batch 8, the final installment in the single malt Scotch whisky’s Tun 1509 series.

The limited-edition blend is non-chill filtered, matured for three months in the large Tun 1509 oak vessel, and tastes of honey, cardamom, and candied ginger. SRP: $410 per 750ml bottle

SPLURGE ITEM

2019 was the last year that Michter’s released its 20 year Kentucky Straight Bourbon. Now there’s a 2021 rendition of this limited bottling culled from barrels selected by master distiller Dan McKee. The 114.2-proof bourbon was aged in fire-charred, new American white oak barrels and unites notes of black cherry, molasses, and honeysuckle. SRP: $750 per 750ml bottle

ANNIVERSARY RELEASE

To celebrate 10 years in business, and the 125th anniversary of the Bottled in Bond Act in 2022, Illinois distillery FEW Spirits has launched the 100-proof FEW Bottled in Bond Bourbon Whiskey. The four-year-old whiskey has a mashbill of 70 percent corn, 20 percent rye, and 10 percent malted barley and was aged in Minnesota oak barrels. SRP: $50 per 750ml bottle

BURST OF SMOKE

Graced by a Stranger & Strangerdesigned label, the 97.8-proof No Name No. 3, the final release in Compass Box’s heavily-peated No Name series, stars malt whisky from Laphroaig Distillery that is aged in re-charred hogsheads. It is bolstered by malt whisky from Bowmore Distillery as well as Compass Box’s own Highland Malt Blend, resulting in smokiness rounded out with hints of baked pear and pineapple. SRP: $130 per 750ml bottle

10 BIN 2021

ROUND THREE

For the 92-proof Templeton Rye Oloroso Sherry Cask Finish, the newest expression in Templeton Distillery’s Cask Finish series (it also includes whiskies mellowed in maple and Caribbean rum casks) the American straight rye whiskey was originally aged for a minimum of six years in first-fill American oak flame-charred barrels. Then, it was finished for nine months in former Oloroso sherry casks from Spain’s Jerez region, yielding flavors of tropical fruit, milk chocolate, and walnuts.

SRP: $49.99-$54 per 750ml bottle

HAPPY HOLIDAYS! One of the real joys of the holiday season is the opportunity to thank our customers and suppliers for our past year's success and to wish you and your families peace and prosperity in the new year!

Let's all look forward to a new beginning in 2022 !

From all of us at Pacific Edge Wine & Spirits

\

I

p

PACIFIC EDGE WINE & SPIRITS I CALIFORNIA

�.,it, �

#

WHISKEY: WHAT‘S NEW WHISKEY TASTING

Limousin Rye, from Wisconsin’s Dancing Goat Distillery, is aged in vintage American oak, finished in French Limousin oak, and then blended in a 16-barrel solera system. In this gift box, the 92-proof whiskey is aptly paired with a six-ounce Glencairn tasting glass. SRP: $44.99 per box

SEASONS CHANGE

There are 24 seasons a year in a Japanese lunar calendar, and the House of Suntory’s artsy, limitededition bottle of 86-proof Hibiki Japanese Harmony captures them.

Reinforcing the brand’s connection to nature, the tranquil design melds colorful blossoms with flowing water that symbolizes the cyclical passage of time. SRP: $125 per 750ml bottle

FILIPINO ANGLE

Sequel to WhistlePig’s the Boss Hog VII: Magellan’s Atlantic is the BossHog VIII: LapuLapu’s Pacific, a nod to the Filipino hero LapuLapu, who warded off Magellan’s Spanish fleet. The barrel-strength 104.8 – 106.6-proof straight rye whiskey was double finished in small-batch, single-island Philippine Rum casks. It hits the palate with fresh ground cinnamon, citrus zest, butterscotch, and toffee. SRP: $499.99 per 750ml bottle

HISTORY LESSON

Named for the horse goddess who appears in an 11th-century Welsh folk tales The Mabinogi, the 92-proof Rhiannon is the most recent addition to Penderyn Distillery’s Icons of Wales series honoring significant personalities and events from Welsh history. The limitededition whisky is layered with notes of fig, red berry, frangipane, chocolate ganache, and coffee. SRP: $95 per 750ml bottle

12 BIN 2021

SINGLE SHOT

The limited-edition Single Barrel Kentucky Straight Bourbon Whiskey from HIRSCH Selected Whiskeys showcases a mashbill of 72 percent corn, 13 percent rye, and 15 percent malted barley. Aged for a minimum of six years in new American oak barrels in Bardstown, Kentucky, the 125-proof non-chill filtered bourbon has an herbaceous, peppery bite that leads to a sweet chocolate finish. SRP: $89.99 per 750ml bottle

A NEW ERA FOR AMERICAN SPARKLING WINE As emerging and legacy domestic sparkling wine producers alike invest in quality and ageability, the U.S. market is ready to embrace a wider array of home-grown bubbly

merican sparkling wine has been a serious category since Jack and Jamie Davies brought Calistoga’s old Schramsberg estate back to life in the mid-1960s. But in recent years, increasing attention to quality and versatility within the category has breathed new energy into American sparkling wine.

A

At the same time, changing consumer mindsets and Champagne supply shortages have allowed American sparklers to penetrate parts of the market that had primarily been occupied by their French counterparts. Producers have taken notice, resulting in an uptick in the number of winemakers crafting sparkling wine, the range of styles they’re crafting, and the quality and ageability of the wines themselves.

14 BIN 2021

“The market was dominated by a handful of domestic brands for years, but the entire category is expanding these days,” says Ryan Davis, estates division regional manager in New York, New Jersey, and Pennsylvania for Jackson Family Wines, whose Gran Moraine and La Crema wineries produce sparkling wine. American sparkling wine is reaching an inflection point—and it’s time to pay attention.

INCREASING QUALITY AND EXPANDING VARIETY

This evolution of American sparkling wine makes sense, points out Remi Cohen, CEO of Domaine Carneros—after all, the category is still relatively young. “There has definitely been an increase in quality in American sparkling wine, and there are also more producers who are willing to dedicate the time, capital, and patience required to make sparkling wine,” she notes.

Classics like Roederer Estate, J Vineyards, Domaine Carneros, and Schramsberg Vineyards largely built their reputations on ex-

PHOTOGRAPHS COURTESY OF DOMAINE CARNEROS / GRAN MORAINE

BY BRIAN FREEDMAN

PHOTOGRAPH COURTESY OF SCHRAMSBERG

OPPOSITE PAGE FROM LEFT: Sparkling wine from Domaine Carneros and Schramsberg Vineyards in California, and from Gran Moraine in Oregon's Willamette Valley.

Many of these American sparkling wine newcomers are increasingly willing to challenge accepted wisdom when it comes to the category. Evening Land Vineyards in Oregon, for example, built its reputation on Pinot Noir and Chardonnay, cellent sparkling wines—after all, many but its pét-nat is changing pregrower Champagnes now availwere founded by the families behind the conceptions about how detailed, able on the market. “I know pergreat maisons of Champagne—but even transparent, and serious that sonally, these wines gave me a producers that haven’t traditionally been style of sparkler can be. Bodkin, feeling that, ‘I can do something associated with bubbly have begun to foin the North Coast of California, like that—in my own way,’” says cus on the category. Noted Sonoma Pinot has won over professionals and Shane Moore, the winemaker Noir producer Donum Estate, for example, consumers alike with its beautifor Gran Moraine in the Willarecently released its first-ever sparkling fully wrought sparkling Sauvimette Valley. “My feeling is that Shane Moore wine, a 2016 Blanc de Blancs built on esgnon Blanc. Producers like these, many of us came to it from that tate-grown, old-vine Chardonnay. who are willing to buck convenangle, ultimately bringing more “It was less about the market and more tion, have given buyers a wealth of options diversity and more offerings, meaning having enough fruit, as well as feeling that to choose from that they didn’t necessarily more competition and better wines over we could make a style of sparkling that is benefit from before. time.” different from wines currently available,” It isn’t just newcomers who are raisOthers have turned to sparkling prosays Donum’s winemaker Dan Fishman. ing quality standards for American sparduction for a more practical reason: cli“This sparkling wine is in a leaner, more kling wine, either. From working with new mate change. With the nearly constant austere style than is typical in California, clones and rootstocks to understanding threat of fires on the West Coast, espeand we feel that this is the ideal expression the nature of fruit from one block as opcially late in the growing season, producof our wind-swept blocks of Chardonnay.” posed to another, legacy American sparers have frequently been forced to harAnd this isn’t just happening on the kling wine producers have accumulated vest their fruit earlier than they’d like.

West Coast: New York State, which has significant knowledge. “Many of us have When that happens, sparkling wine is a its own long history of sparkling wine garnered greater experience in making logical option, taut acidity being a key production, has also seen an uptick in bubbly over the years, and the wines are component of traditional-method sparquality-focused, traditional-method sparbound to get better,” says Moore. klers. kling wine production over the past 5 to 10 This has also resulted in increasingly “As producers have to more frequently years, with producers like Heart & Hands age-worthy American sparkling wines. “A contend with fire and smoke events, and and Hermann J. Wiemer returnfocus on producing age-worthy U.S. sparhave to pick earlier as a result— ing to the state's sparkling roots. kling has been in the works for decades,” if the choice is between smoke Just as the famous Chamsays Hugh Davies, the president of Schtaint and picking fruit at a lower pagne houses inspired early U.S. ramsberg Vineyards. Moore agrees. “With brix and with higher acidity— sparkling wine producers, for more producers focusing on artisan sparthere will potentially be more some, the motivation to crekling wine projects, it’s natural there will American sparkling wine on the ate more and better sparkling be more age-worthy bottles,” he notes. “I market in coming years than wines stems from the qual[recently] had a 2015 Adelsheim Brut Rosé there was before,” explains JackHugh Davies ity and character of the many that was singing!” son Family Wines’ Davis.

REGION FOCUS

At the same time, the market has become more receptive—and favorable—to American sparkling wines. First, consumer perceptions of sparkling wine in general have shifted from a category solely reserved for special occasions to one embraced for everyday consumption.

“Dismantling preconceptions over how and when sparkling wine can be consumed has been an important driver of engagement with new consumers,” says Dan Mettyear, research director for IWSR Drinks Market Analysis. “For years, sparkling wine consumption has been anchored on special occasions and the endof-year season. The broadening into more casual, summertime-oriented consumption has been at the core of the category’s steady expansion in recent years.” While much of that shift was spurred by affordable sparklers like Prosecco, it has trickled up to higher-quality sparkling wines, too—including domestic ones.

Market factors have also conspired to make top-quality American sparkling wine more appealing. Though consumer purchases of sparkling wine—specifically Champagne—plummeted in the early days of pandemic lockdowns, demand rebounded and combined with supply chain disruptions to create Champagne shortages ahead of the 2020 and 2021 holiday seasons.

16 BIN 2021

“There was already an increase in demand and awareness for California sparkling wine that began before the recent Champagne supply issues,” explains Cohen. “There may be an even more dramatic bump in sales for American sparkling wine these holidays with the shortages of Champagne, but I think both categories will remain in a strong position when Champagne supply issues are overcome.”

It may be several years before those supply issues are overcome, though, thanks to smaller vintages in both 2020 (due to yield restrictions from the Comité Champagne) and 2021 (due to extreme weather), creating a continued gap that American sparkling is ready to fill.

Champagne prices have also increased in recent years amidst rising demand and competition among buyers. “As restaurants move through their stores of Champagne and begin to buy new vintages and bottles … we are no longer able to sell these bottles at the prices we had pre-pandemic,” says Jill Zankowski, the beverage manager for St. Anselm in Washington, D.C. Though she has seen a huge push in Champagne sales as consumers return to restaurants, “the initial push has waned, and people are reminded of the price tag of Champagne more often than not. The higher these prices go, the more likely folks will be to purchase the alternative, and American producers will inevitably benefit.”

A view of the vineyard at Gran Moraine.

Though buyers are looking for better-priced alternatives, it may take time before consumers readily reach for American sparkling (though prestigious domestic sparklers can climb well north of $100 per bottle at retail, many quality options can be found for under $40).

“Thus far, I have not necessarily seen American bubbles as an easy alternative for Champagne, but I think that is simply a matter of time and availability,” says Zankowski.

And with the renewed focus on quality, variety, and terroir-expressiveness in American sparkling wine, there’s no reason why U.S. consumers shouldn’t consider these sparklers excellent alternatives to their French favorites. “What we’re producing is just as outstanding and every bit as delicious as French Champagne,” says Davies. “Champagne producers themselves recognized this back in the ’70s and ’80s when they first came to California and began producing sparkling wine stateside as well.”

But even more than that, it’s time to recognize everything that American sparkling wine has to offer in its own right—without comparison to Champagne. “With the right bottles, it’s not like there is a qualitative difference, but the two will never be congruent,” says Moore. “[That’s] the beauty of terroir.” n

PHOTOGRAPH COURTESY OF GRAN MORAINE VINEYARDS

A MARKET OPPORTUNITY FOR AMERICAN BUBBLY

©2021 Banfi Products Corp, Old Brookville, NY

CAMPAIGN FINANCED ACCORDING TO (EU) REGULATION NO. 1308/2013

INDULGE ME ... in Clinking Season!

Roberto Alejandro Real Flores & Sandra Marisol Zepeda Ornelas

TEQUILA SELECTOS DE AMATITÁN The Hand That Rocks the Cradle of Tequila Written By Marcy Gordon

From Humble Beginnings to a World Class Distillery: Tequila Selectos de Amatitán is Built Upon Tradition, Heritage, Innovation and the Real Family Values.

AMATITÁN THE CRADLE OF TEQUILA

The charming town of Amatitán in the province of Jalisco, is located roughly 35 miles outside of Guadalajara in the area known as The Cradle of Tequila. The town is home to multiple distilleries including Tequila Selectos de Amatitán, the distillery founded by the Real family—a family of the field.

18 BIN 2021

For over 80 years and across three generations the Real family has maintained the highest standards of production to produce tequila distinguished by purity of flavor that reflects the heritage and identity of the spirit of tequila. The Real family brings a wealth of knowledge to the industry and has pioneered the tequila aging process using innovative methods such as wine barrels. Their family values of quality and integrity are a key part of their success and commitment to their collaborators and partners such as the new brand Calirosa.

COMMUNITY AND COMMITMENT The community of skilled workers is an important part of the success of Tequila Selectos de Amatitán where over 90% of the 30,000 population of Amatitán are employed in the tequila industry.

“Our workers are people who have grown up between the agaves, they feel and love them, they are part of themselves, and a part of this land,” says Roberto Alejandro Real Flores, current owner and Director of operations.

Tequila is significant to the community not only economically but also historically and culturally as well. Generations of Amatitanos have been raised to live and die tequila and leave their mark on

the land for generations to come. The new Tequileras build upon the history of tequila and highlight what Amatitán is today. The Real family maintains a commitment to the community not only as employer but with a mission to make

“Our workers are people who have grown up between the agaves, they feel and love them, they are part of themselves, and a part of this land,” says Roberto Alejandro Real Flores, current owner and Director of operations.

a difference in the lives of the people through programs providing health, and educational and employment benefits that keep families together and strengthen a sense of belonging with the opportunity to live and work in their hometown.

“We recognize the commitment we have with the people of Amatitán since many of these families are part of our growth

and we are an important part of their livelihood. We value the work that is carried out every day from our fields to our commercialization, therefore a percentage of our annual sales are destined to bonuses for our workers, support for the structure of the town and donations to institutions in the region,” says Real.

AGAVE, DISTILLERY STANDARDS, BRANDS AND FLAVOR PROFILES From a distance the blue gray agave fields of Amatitán look like a vast lake, a shimmering mirage, an illusion created by light heat and altitude. But the history of tequila in Amatitán is no mirage.

The roots of tequila production in the community dates back to the 16th century when agave was used to make fermented drinks and cloth.

Agave, called maguey, has been cultivated in and around Amatitán since the times of the Aztecs. The unique soils, climate and elevation all contribute to the high quality of the Blue Weber Agave harvested by jimadores who are highly skilled in identifying ripe agave, which ripens in between 5 and 12 years.

Tequila Selectos de Amatitán owns and maintains 4 hectares with 18 million agaves of different ages planted primarily of the strain Blue Tequilana Weber Agave.

The agave in the Amatitán area of El Valle is grown in fertile dark brown earth, and produces spicy, earthy and herbaceous agaves, rich in volcanic mineral. The soil is abundant with minerals such as copper, iron, potassium and silica.

Much like wine, Agave acquires different profiles and flavors depending on the topography, soil, and climate that they are grown in. The location and topography of Amatitán is ideal for the cultivation of agave. “The climate is perfect for growing agaves, warm and dry, it doesn’t get cold at all, plus the ground is full of unique minerals, the altitude and our water high minerality content,” notes Real.

Tequila Selectos de Amatitán adheres to strict agricultural practices to ensure the long-term sustainability of the agave fields. Support from the government guarantees the planting of agaves, with farming objectives in place to re-plant within weeks after clearing a lot. Young agaves are not pulled allowing them to reach the proper maturity point for the creation of good tequila. Additional subsidies for machinery and more help the distillery meet production demands and preserve long-term contracts.

Tequila Selectos de Amatitán operates under high standards of quality production and complies with all government mandate and regulations. The distillery holds Kosher certification and is C-TPAT ready and approved.

20 BIN 2021

Master Distiller Luis Trejo, a professional in the tequila industry for over 30 years, oversees the distillation process at Tequila Selectos de Amatitán. Maestro Luis Trejo brings the same level of attention and detail to the production of partner brands as he does for the Tequila Dinastía Real brand.

Today under the leadership of Roberto Real who has been managing the Tequilera since 2018, the company has double its Tequila production, increased their maturation areas (rested tequila), and created and implemented an exclusive all “Artisanal” area for the creation of all ceramics bottles.

Tequilas Selectos de Amatitán has created over 500 new jobs between the agave fields and the Tequilera to support the economy in Amatitán.

To support those efforts, they created an all-in house “Tequila Experience” to engage tourists in all that Tequilas Selectos de Amatitán has to offer. They also added new Tequila Cavas (to experience the maturation process) and other activities; such as make your own bottle of tequila, so tourists can live the Tequila Making experience from start to end. The tourism initiatives helped create a 50% increase in tourism in the area.

TEQUILA DINASTÍA REAL BRAND PROFILE The Tequila Dinastía Real portfolio of tequilas is created with specific characteristics and flavor profiles for various market niches and distinguished by offering natural flavors, which are

obtained from the permanent care of the agricultural processes. 4,000 hectares of agave are under cultivation and great care is taken to meet all the standards of quality and growth required to make the best tequila in all the styles of Añejo, Extra Añejo, Blanco, Reposado and Extra Añejo Cristalino.

TEQUILA DINASTÍA REAL BLANCO Tequila Dinastía Real Plata is a 100% agave Tequila. Clear agave expression, straight from the distillation process to assure a strong and fresh feel. Aroma and Taste: Soft with cooked agave notes herbs soft on the palate.

TEQUILA DINASTÍA REAL REPOSADO Tequila Dinastía Real Reposado is memorable 100% agave tequila. Aroma and Taste: Mild with a note of vanilla chocolate and wood cooked agave.

AGE: 11 months

TEQUILA DINASTÍA REAL AÑEJO Tequila Dinastía Real Añejo is a deep 100% agave tequila. Aroma and Taste: Soft aroma and flavor with notes of chocolate vanilla wood. Cooked agave almonds walnuts with sweet Agave.

Developing a powerful cooked agave taste. Age: 24 months

TEQUILA DINASTÍA REAL EXTRA AÑEJO Tequila Dinastía Real Extra Añejo is deep 100% agave tequila.

Flavor profile: Aroma and Taste: Soft aroma and flavor with notes of chocolate vanilla, cooked agave, almonds, walnuts with sweet agave. Developing a powerful cooked agave. Age: 60 months

TEQUILA DINASTÍA REAL EXTRA AÑEJO CRISTALINO Tequila Dinastía Real Extra Añejo Cristalino is a deep and clear 100% agave tequila developing powerful cooked agave taste. Aroma and Taste: Bright and silver luminous tones fruit aromas cooked agave and toasted oak taste of cooked agave wood and exquisite sweetness. Age: 60 months

“We tend to reach to the new and the old tequila drinker as well. With our Blanco we offer Millennial’s and new tequila drinkers a way to enjoy a tequila that is refreshing, food compatible, full of fresh agave flavor without that harsh burn at the end. With our Reposado, Añejo and Extra Añejo we reach to everybody, bringing flavors and complexity of oak, agave, sweetness, and flavors that reminiscence on past experiences, while eating a dessert, or smoking a cigar, sweet flavors that click in the back of our brains and activate good memories. We are more than a pretty bottle – we are a tequila experience in a bottle. “quotes Roberto Real.

The distillery water is sourced from deep well water and natural spring water. A filtration system using activated carbon enhances the crystal clear quality of the distillate.

COLLABORATIONS AND PARTNERSHIPS Tequila Dinastía Real has established itself as a competitive brand in the marketplace and the company extends their expertise in collaborations with other companies such as Agave Selectos de Amatitán and RMI Agavera, and has forged alliances with great tequila brands currently owned by known actors, movie stars, musicians, and just plain Tequila lovers.

THE DISTILLERY The distillery employs state of the art equipment including autoclaves for high-pressure cooking, roller mills for extraction, stainless steel tanks or fermentation, an array of stills including copper pot column and stainless steel pot and stainless Pot with copper coil.

Also, in use are 20-year-old traditional brick ovens known as hornos de mamposteria, that are handmade of stone, bricks, and clay.

A wide variety of barrels for aging are available for creating the exact flavor profiles desired for your product including French Oak barrels, American White Oak barrels, whisky barrels, new barrels, neutral used barrels, and bourbon barrels.

22 BIN 2021

Another important alliance the Real family holds is with Mara Imports in California, specialists in the sales of agave spirits from Mexico. Mara Imports, founded in 2015, is also a family owned company that facilitates the import and distribution of the Tequila Dinastía Real brand and other premium agave spirits throughout California and other parts of the United States.

VISION AND FUTURE TRENDS Tequila is one of the fastest growing segments in the spirit industry and Tequila Selectos de Amatitán is primed to meet market objectives in the traditional tequila market and poised to capitalize upon future trends, one of which is sweeter tequilas.

“We think the “sweeter” tequilas will remain strong, with Cristalinos and Rose’s pink color increasing in demand within the female demographic. We foresee maturation in unique barrels will be also in demand and we are positioned and fortunate enough to be more than ready to support the new growth trends and the challenges for the coming years,” says Maricela Martinez owner of Mara Imports.

“Additionally we have clear objectives; projecting in 2022 a 30% increase in tequila production, storage and marketing will be achieved. Today the company produces 300,000 liters per month, of which it is destined for its main export in the USA, Canada and some countries on the European continent.”

MISSION AND PARTNERSHIP OPPORTUNITIES For new brands or individuals looking for a distillery to produce and develop and

launch their product, Tequila Selectos de Amatitán offers to great concepts, market knowledge, innovation and full brand support in Mexico and the US. The Real family are thoughtful collaborators offering generations of experience and high industry standards as well as a marketing and sales team support in the US for brand launch, market growth assistance and most importantly Tequila Selectos de Amatitán works with partners to produce a great tequila made the right way for the target market.

“Our mission at Tequila Selectos de Amatitán is to build long-term relationships with our clients by offering high quality products, constant innovation in our portfolio, we seek business growth and we work day by day for it.”

“Our partnership success hinges upon honesty, quality, and always supporting our commitments with everybody we work with. We are currently supporting and

working with about 25 brands and private labels,” says Real.

Tequila Selectos de Amatitán proudly carries on the heritage and tradition of tequila and respect for land that provides it through their core family values and business principles. Reflecting upon their history, Real notes --“Today we can feel proud of being the fourth generation of the Real family, and that is how a great company is born, with dedication, determination and passion we can raise the drink of all Mexicans. Salud! For the tequila.”

BIN SPOTLIGHT:

TARA JASPER, FOUNDER AND DISTILLER, SIPSONG SPIRITS, SONOMA CALIFORNIA Sipsong Spirits focuses on gin production. “I love to focus on gin-education,” Tara expressed. “I love to show people the range and diversity of gins. I just finished making a seasonal Spring gin that com-

side

pletely sold out the first day it was released.” Tara is working on more seasonal and “taste of place” gins. But in order to create new flavors, she spends time re-

is just beginning to unfold. I know this is

searching and “it might be years before I

going to be a beautiful thing to behold.

am fully inspired to release a batch.”

I love doing blind tastings. I tasted eight

different absinthes the other day. I did

There are few women in distilling. What

this tasting with darkened tasting glasses

types of challenges have you faced?

so that I could not see the color of the liquid. Low and behold, without knowing it

For women and people of color, access

I chose the one made by a woman as my

to funding has historically been the pri-

favorite. Then I did it again to be sure. It

mary barrier to starting a business. A

was Absinthia Absinthe. Delicious!

spirit business can be especially capital intensive to start especially if you want Tara Jasper

Flavors have been a passion of Tara Jasper for most of her life. She had been following her palate looking for her “calling”.

Inspired by her husband’s passion for his work, she decided to follow her passion and enrolled in Culinary School after graduating from Cal Poly SLO. Interested in the connection between flavors, herbs, spices, and health, Tara explored nutrition, tea infusion, coffee extraction, and shrub making before she finally tried distilling for the first time. Tara made a blackberry Eau Du Vie. “It was stunning,” she shared, “I have loved it ever since.

Each time I feel like I am creating something that will be here when I'm gone.”

24 BIN 2021

to develop your own location. I wanted to be the head distiller for Sipsong; that is why I wanted to start this business. I did a lot of research before starting out and found a way to start distilling without having to build out my own facility.

I share one with another distiller. I am very fortunate to have found this opportunity. It took me two years to go from wanting to distill professionally to having the license to do so.

What do you see as the future for women in distilling?

What is missing in many professions is the woman's perspective. Our minds and our palates are different. Our perspective in the spirits industry on the head distiller

MADE WITH WATER ENRICHED

BY PACIFIC MINERALS Create a smoother vodka soda

CONTACT YOUR CAMPARI AMERICA SALES REPRESENTATIVE TODAY

SKYY® Vodka distilled from grain. 40% alc./vol. (80 Proof). ©2021 Campari America, New York, NY. Please enjoy responsibly.

WINE BUZZ IT’S MOTHER NATURE

WASHINGTON STATE OF MIND

Sustainable New Zealand winery Villa Maria is aiming to convert 100 percent of its company vineyards to organic farming by 2030. Reinforcing Villa Maria’s commitment to the environment is the stateside launch of its EarthGarden brand via Winebow Imports.

EarthGarden, which uses grapes grown in a flourishing, healthy vineyard ecosystem, makes its debut with the citrusy, herbaceous 2020 Villa Maria EarthGarden Marlborough Sauvignon Blanc and the 2019 Villa Maria EarthGarden Marlborough Pinot Noir laden with boysenberry and blueberry notes. SRP: $20 (Sauvignon Blanc) and $24 (Pinot Noir) per 750ml bottle.

At Echolands Winery in Walla Walla, Washington, Master Sommelier and Master of Wine Doug Frost and winemaker Taylor Oswald have been hard at work developing six fall releases. Four of these—the 2020 Grenache, Rivière-Galets Vineyard; 2019 Syrah, Walla Walla Valley; 2020 Poet-Nat, Seven Hills Vineyard; and 2019 Seven Hills Vineyard Red—are new vintages of core labels that sold out last year. The 2019 Blue Mountain Cabernet Franc and the 2019 Pepper Bridge Cabernet Sauvignon, available in early 2022, are brand-new products featuring a touch of Merlot. SRP: $30-$58 per 750ml bottle.

AUTUMNAL CELEBRATION

Moët & Chandon Grand Vintage Champagnes, showcasing a single year’s finest wines, were first introduced in the mid-19th century. The newly released Moët & Chandon Grand Vintage 2013, the House’s 75th vintage, is comprised solely of grapes harvested in fall 2013, a union of almost equal parts Chardonnay and Pinot Noir supplemented by Meunier. Aged for seven years, the Champagne conjures layers of white grapefruit, ripe pear, and toasted nuts. SRP: $63.99 per 750ml bottle.

SONOMA TRADITION

EXTRA TIME

Due to a remarkably late harvest, the 2018 Soul of a Lion Cabernet Sauvignon (the blend is buoyed by 15% Cabernet Franc and 10% Petit Verdot) from the DAOU Family Estate winery in Paso Robles is especially rich and silky, merging flavors of blueberry, boysenberry, plum, vanilla bean, and chocolate-covered cherry with an underlying minerality. SRP: $150 per 750ml bottle

26 BIN 2021

The first vineyard Merry Edwards ever purchased for her eponymous Russian River Valley winery was the 24-acre Meredith Estate, back in 1996.

That special site, devoted entirely to Pinot Noir, continues to elicit classic, elegant wines under the leadership of winemaker Heidi von der Mehden. Subtly spicy and food-friendly, the 2019 Merry Edwards Meredith Estate Pinot Noir, for example, fuses flavors of Bing and black cherry with violet, baking spice, and cocoa nib. SRP: $80 per 750ml bottle.

PRISTINE, PURE AND THE ABSOLUTE

FRESHEST ROSÉ POSSIBLE.

Sip ‘ 1 2 n i ‘ 21 able Avail NOW

@NaturaWines © 2021 Royal Imports, Old Brookville, NY

*Nielsen Total XAOC 26wks ending 9/11/21

28 BIN 2021

Maricela Martinez and Rafael González

WITH MARA IMPORTS, EVERY DAY IS A TEQUILA SUNRISE Written By Allison Levine

With more than a thousand registered

quila regions. Therefore, you can say

you meet the owners of these distilleries,

Tequila brands on the market, many

that Tequila is in their blood. Martinez

you can feel the dedication and artisan-

small batch distilleries can easily fall

came to the United States in 1987 and

ship that they put into their tequilas,”

under the radar. Nevertheless, Mara Im-

worked in the fields picking strawberries.

Martinez explained.

ports was founded in 2016 by Maricela

She later opened a Latino supermarket

Martinez and Rafael González, focuses

where she learned the role of the retailer.

Taking the first two letters of Maricela

on small batch distilleries throughout

For twenty years, she worked as a Tequila

and Rafael’s names, Mara Imports was

Mexico. Targeting what Martinez de-

specialist for a major liquor distribution

born. While González manages the

scribes as “the small guys that no one

company in California. González also

warehouse, Martinez’s experience in re-

paid attention to,” Mara Imports special-

worked in the industry as a sales repre-

tail and wholesale primed her to know

izes in the distribution, marketing, and

sentative and a route driver.

what it takes to help the owners of these

sales of agave Tequila originating in the

small distilleries.

Tequila regions of Mexico that bear the

While working as a Tequila specialist,

registered AOC-Appellation of Origin.

Martinez discovered the many small dis-

Mara Imports started out renting a 700

Moreover, in only four years, Mara Im-

tilleries throughout the region producing

square foot warehouse and now, four years

ports has grown into a prominent im-

amazing products. Unfortunately, the

later, they have bought their own 6000

porter of Tequila.

major importers ignored most of those

square foot building. The Mara Imports

products. Knowing the passion and qual-

portfolio includes more than 30 Tequila

Martinez and González were both born

ity of these small distilleries was the in-

brands with over 150 SKUS. The select

in Jalisco, one of Mexico’s premier Te-

spiration to create Mara Imports. “When

group of various distilleries are in Los Al-

30 BIN 2021

MARA IMPORTS U.S. STATES COVERAGE

Arizona California Colorado Connecticut Delaware Florida Georgia Illinois Iowa Maryland Michigan New Jersey New Hampshire Nevada New York Oregon Pennsylvania Texas Washington

tos de Jalisco and in the Tequila Valley.

Delaware.Even with the pandemic, Mara

become one of the most effective liquor

They all work under traditional, modern,

Imports grew over 300% in 2020. With

distributors in North America and “the

and artisanal processes, resulting in high

continual growth over the last four years,

experts on Mexican spirits and anything

quality tequilas, capable of satisfying the

Maricela shares that “we just started and

Agave.” As the tequila and the Agave

needs market, tastes, and preferences tai-

thought we would make enough to live.

category grows stronger each year, and

lored to the consumer. Mara Imports also

We never expected to grow so quickly.”

the appetite for new and creative spir-

represents two Mezcal brands and one Whiskey made in California.

its from Mexico are in high demand, The success of Mara Imports can be at-

Martinez sees “nothing but a bright and

tributed to Martinez and González who

strong future where every day is indeed

With nine sales representatives, Mara

have focused on establishing long-term

a Tequila sunrise.”

Imports distributes all the brands in Cali-

business and personal relationships with

fornia. In addition, some of the brands

companies and individuals who share

have distribution in as many as 24 states,

and practice the mutual belief that hon-

including Michigan, Illinois, Texas, Ari-

esty, integrity, reliability, and hard work

zona, Nevada, Florida, New York, New

are very important to everyone's success.

Jersey, Connecticut, Pennsylvania, Iowa, Oregon, Colorado, New Hampshire,

Looking forward, Martinez intends to

Louisiana, Georgia, Indiana, Maryland,

import more brands and collaborate

Oklahoma, Wisconsin, Washington, and

with distributors across the country to

32 BIN 2021

WINE FOCUS

THE HALLMARKS OF GREAT BAR DESIGN

Kimball House in Atlanta

FROM CREATING FLEXIBLE SPACES TO OPTIMIZING BAR CONFIGURATIONS TO SUIT BOTH BARTENDER AND GUEST, GREAT BAR DESIGN IS TRICKY—AND CRITICAL

BY CHALL GRAY

GETTING THE MUSIC RIGHT

As soon as a guest steps in the door of a bar, design impacts that first impression.

“What mood is the bar trying to create?

That comes across right away with the lighting and music,” says Erick Castro, an

34 BIN 2021

owner of Polite Provisions and Raised By Wolves, San Diego bars known for their unique and ambitious designs.

In an ideal hospitality environment, the best music strikes the balance between being omnipresent but not overpowering; in other words, loud enough to drown out adjoining areas, but not so loud as to hamper your own conversation. That sounds simple yet can take significant effort and cost to execute perfectly.

Sound dampening and absorption is often required to offset the many hard surfaces that are incumbent in a hospitality venue. Consistent decibel spread throughout the room is another consideration, to avoid overly quiet or ear-piercing areas. A great way to achieve this is by having a greater number of speakers throughout the venue. Greg Boehm, the owner of several New York City bars including Mace

Polite Provisions in San Diego

and Katana Kitten, says that his goal when designing a bar is to have no seat more than eight feet from a speaker.

LIGHTING IS EVERYTHING

Without a doubt, the most common design mistake is lighting. Whether by type, style, or location, lighting is as difficult to get right as it is critical to guest experience. The longer one talks with designers and operators about lighting, the more dictums, rules, and musts end up entering the conversation.

As a rule, lighting should be matched to the negative space of the ceiling. Func-

PHOTOGRAPHS COURTESY OF ANDREW THOMAS LEE / ZACK BENSON

W

hen designing a bar or restaurant, it’s far easier to get things wrong than right. In a space that may be thousands of square feet, even a few poorly designed inches can dramatically impact the flow of service or the comfort of a guest.

SevenFifty Daily spoke to a handful of designers and notable bar owners across the country to highlight some of the key hallmarks of a well-designed bar—and what design considerations have changed since the pandemic.

INDUSTRY FOCUS

CREATING WELCOMING AND FLEXIBLE SPACES

In addition to music and lighting, the physical design of a bar’s entrance is also critical in forming a positive impression.

“If the first emotion the guest feels is confusion, then you’re creating a challenge for the quality of their visit, right off the bat,” says Stephani Robson, a lauded restaurant design consultant and professor for Cor-

“People usually go to a bar to talk to someone, so the seating needs to make that easy… a pair of lounge chairs together should be at a 120° angle.”

– Stephani Robson, restaurant design consultant and professor

nell University’s School of Hotel Administration. A properly designed entrance allows the guest to immediately ascertain whether there is a host or they should seat themselves, and whether there is table service or they should order at the bar, among other practical concerns.

It’s also important for the overall room or space to have flexibility. “How do you make a room that’s large feel intimate?” muses John Dye, formerly an architect and now the owner of several prominent and historic Milwaukee bars, including Bryant’s Cocktail Lounge and At Random.

Many bars make 40 percent or more of

Trick Dog in San Francisco

State of Grace in Houston

Raised by Wolves in San Diego

gross revenues on weekend nights, but a space that accommodates 125 revelers on a Friday also needs to feel comfortable on a Tuesday with just a handful of guests unwinding after work.

When referring to the layout of a room, owners often use the term “energy centers.” The main energy center of any bar is the physical bar itself, but a lounge or parlor seating area, large piece of artwork, or predetermined traffic pattern can also delineate an energy center. Astutely designed rooms will balance the energy centers and types of seating, avoiding a lopsided feel or having any dead areas (a spot that is usually the guest’s last choice).

WHAT TO HIDE

A bar is a complicated apparatus that must accommodate a multitude of functions,

PHOTOGRAPHS COURTESY OF ZACK BENSON / ANDREW THOMAS LEE / TRICK DOG

tional lighting for the bartender is also critical, yet should not impact main bar space. Everything needs to be on a dimmer switch. And of course, there’s always the capacity for human error. “Even when the lighting is designed correctly, it can be ruined by staff leaving the dimmer switches too high,” laments Josh Harris, an owner of Trick Dog in San Francisco.

Additional switches and circuitry (meaning that more than one fixture isn’t tied to the same switch and dimmer) are worth every penny. The ideal Kelvin rating (a scale of brightness in light bulbs) for most bar usage is 2200.

But this is a mere sample of the many intricacies of great lighting design. “Lighting is the great meeting of form and function. If you can accomplish both you’re either really good or lucky,” says Harris.

INDUSTRY FOCUS

WHEN INCHES SAVE DOLLARS

Let’s say you’re ordering a Manhattan in a professionally designed, high-volume cocktail bar. The quick arrival of that drink typically connotes a plethora of infrastructural details, painstakingly designed and implemented, often at great cost.

The bartender reached for bourbon and vermouth, and likely did so within an 18-inch radius of their positioning.

Functional lighting (even with the room properly dimmed) allowed them to see the many bottles in the well. After stirring, the mixing glass may have been cleaned on a star rinser to save a few seconds of using a sink. The used strainer was rinsed by a small foot-pedal-operated faucet, thus leaving the bartender’s other hand free to start on the next drink. “I watch how many movements it takes to make a drink or a round. If it takes a long time to make

38 BIN 2021

Pouring Ribbons in NYC

a three-ingredient drink it’s probably not going to be a profitable bar,” says Joaquin Simo, the proprietor of New York City’s Pouring Ribbons and Alchemy Consulting.

Even the body angle of the bartender requires consideration. Simo notes that if the rail where drinks are built is even a few inches too far away from the bartender it can lead to lower back issues, elbow problems, or plantar fasciitis.

On the other side of the bar, there are a multitude of angles, measurements, and placements that all must align to create a comfortable visit for the guest. “People usually go to a bar to talk to someone, so the seating needs to make that easy,” says Robson. “For instance, a pair of lounge chairs together should be at a 120° angle.”

The ideal height distance between a seat and table or counter surface is one foot.

A bar foot rail should be six inches tall.

Forty-two inches is the perfect bar height.

Bar owners use these and other measurement standards (of which there are many) to attempt to create an ideal guest experience.

DESIGN CONSIDERATIONS FOR NEW BAR REALITIES

Bars have been an integral part of society for several millennia, and that certainly won’t change. Bars have weathered plagues, wars, and everything in between.

But with each cataclysmic societal shift, businesses grow and adapt. “You would be an irresponsible operator if you didn’t take [the pandemic] into account,” says Simo.

While none of the previously mentioned design fundamentals were altered

by COVID-19, it added a host of other variables to consider. In considering real estate, many owners will be less favorable toward a location that doesn’t have the possibility of outdoor seating. “Businesses, cities, and local governments have realized that people love to drink outside— it would be foolish for regulations not to move forward [with that],” says Castro.

While in the past a host stand may have only needed to house a few menus and a notebook or iPad, now there may be numerous additional requirements: sanitizer, an infrared thermometer, masks, and other safety items. Guests are also more aware of safety and cleanliness now, which entails more attentiveness from the staff.

Designers and bars are already integrating pandemic-related safety concerns into their operations. In time it will be just another of the myriad details that go into opening a bar and creating the right experience for a customer.

In the end, what exactly makes the difference between a great and memorable experience and a lackluster one? It comes down to a combination of hundreds of factors, angles, measurements, and design decisions, many of which are decided long before the guest ever steps into the bar. n Chall Gray is the author of The Cocktail Bar: Notes for an Owner & Operator (White Mule Press, 2018), co-owner of the acclaimed bar Little Jumbo in Asheville, NC, and a principal of the bar consulting firm Slings & Arrows. He lives in Asheville, NC with his wife and son.

PHOTOGRAPH COURTESY BENEDUCE VINEYARDS

many involving equipment that should, by necessity, be hidden from the guest. “How, why, and where the cleaning supplies are kept is key,” says Harris.

The point of sale (POS) machine is another example of something that must be accommodated in each design. “You want to make it as invisible as possible,” says John Bencich, an architect who founded Atlanta’s Square Feet Design with his wife Vivian and has designed Atlanta area hospitality spaces like Kimball House and Halfway Crooks.

The “often utilized but best neither seen nor heard” category also includes such concerns as refrigeration equipment, ice machines, air tanks for beer taps and soda guns, prep areas, dump sinks, trash, recycling, and perhaps even grease trap emptying. Ideally, these tasks are all accomplished while the guest retains the tacit illusion that everything within the bar happens with the same fastidiousness they see exhibited in their fancy drink and the shiny bartop it rests upon.

TIPS FOR A SMOOTH AND SUCCESSFUL HOLIDAY SELLING SEASON RETAILERS ARE GEARING UP FOR THE YEAR’S BIGGEST MONTHS. HERE ARE EIGHT ESSENTIAL RULES FOR REDUCING HEADACHES AND INCREASING PROFITS

espite lingering pandemic concerns, persistent staff shortages, and supply chain woes, retailers are looking forward to a holiday season that could almost feel normal—at least compared to last year.

We spoke with retailers across the country to get their top tips for ensuring the season goes as smoothly—and profitably—as possible.

D

A HEAD START WITH YOUR 01 | GET CORPORATE CLIENTS When it comes to assisting clients with their gift lists, there’s no such thing as too early. “This year, we were very proactive,” says Jeffrey Wolfe, owner of Wolfe’s Wine Shoppe in Florida. “For the first time, I mailed an actual letter to former, current, and potential clients focused on tips for stress-free holiday personal and corporate gift-giving. I laid out the required timing, the info I need, and what I can do in terms of selection, gift notes, and delivery.”

“We contact our clients in October letting them know that gifting early is the

40 BIN 2021

new late,” explains Karen Williams, proprietor of ACME Fine Wines in Napa Valley.

She also lets them know that they’ll need to use the ACME company spreadsheet.

“We have a proprietary format that speeds up the gifting process so that unnecessary, precious, unavailable time isn’t spent deciphering or reconfiguring hundreds of business and personal spreadsheets. It has allowed us a streamlined holiday bliss of our own.”

And don’t forget the virtual get-together. “People are still working remotely and companies are finding unique ways to keep the team together,” says Sunshine Foss, the owner of Brooklyn’s Happy Cork.

“You definitely want to take advantage of this.” Check in with existing clients to see if there’s interest in offering a virtual tasting to their team or their own clients. This can be as simple as conducting a Zoom tasting focused on the wine your client is already gifting, or as complex as working with a food purveyor to do a combined tasting. While it may be too late to schedule something for the holidays, you can also lay the groundwork for events in the new year.

PHOTOGRAPH COURTESY OF EMMA K. MORRIS (ACME IN NAPA)

BY CHRISTY FRANK

PHOTOGRAPHS COURTESY OF EMMA K. MORRIS (ACME) / DECANTED SF / VINO DIVINO

SUPPLY CHAIN ISSUES IN 02 | CONSIDER YOUR BUYING DECISIONS Supply chain disruptions have made stocking up on core items a challenge for over a year—and the holidays will only put more pressure on this stressed pipeline. It will be particularly problematic for key categories like Champagne. “We are locking in Champagne buys much earlier than we might otherwise,” explains Jill Bernheimer, owner of Domaine LA. She ordered Champagne for her December wine club in September. “I can’t risk not being able to get product which is exactly what might happen if I hesitate even a few days.”

This year it will be critical to have a list of backup options—the more, the better. “This year, we are moving a bit beyond the well known names of Champagne and trying to find more delicious sparkling wines from around the world,” says Cara Patricia, cofounder of DECANTsf. “We are bringing in a greater variety of SKUs from the smaller growers whom we've built relationships with over the years.”

OPPOSITE AND ABOVE: ACME Fine Wines’ interior and thoughtful packaging. // Bottles are wrapped in tissue paper and ribbon, accompanied by a card, and then laid in boxes on a bed of more paper, all as a complimentary service at DECANTsf // RIGHT: Packaging at Vino di Vino

"We'll stock up on higher-end items to take advantage of seasonal deals, knowing we'll sell some during the holidays and the rest throughout the next year."

– Erin Bender, Irving Bottle

DEEP ( AND FAMILIAR) TO KEEP 0 3 | BUY MARGINS HEALTHY ‘Tis the season to buy deeper on key items.

Analyze past sales history and “for fastmoving wine, if you don't always buy the deep deals, Q4 is the time to do it,” says JT Robertson, general manager at Le Du Wines in Manhattan. “There is often an opportunity to save five to 10 percent on the bottle cost at larger quantities. This might not make sense during slower quarters, but in Q4, a dollar here, a dollar there adds up very quickly.”

“Consider strategically overbuying,” suggests Erin Bender, general manager at Irving Bottle in Brooklyn. “We’ll stock up on higher-end items to take advantage of seasonal deals, knowing we’ll sell some

during the holidays and the rest throughout the next year.” This does tie up cash, but if the discounts are deep enough, the positive margin impact can be worth it.

This is also the time to focus on the classics. ”We always increase our collection of cru Beaujolais, Napa Valley Cabernet Sauvignon, Bordeaux, Barolo, and Brunello beginning in October,” says Patricia. “The meals prepared in the fall and winter just seem to love those wines.” Customers gravitate to these familiar regions as well, which makes life easy. Once the holidays are over, and customers and shop staff have more time, retailers can return to hand-selling their shop’s quirkier wines.

YOUR DISPLAYS DO THE 0 4 | LET TALKING—AND THE SELLING Set up your displays so they make it easy for your customer to grab and go. Wolfe’s Wine Shoppe offers grape variety-focused

INDUSTRY FOCUS

six-packs as well as an “everything you need for the holidays” case that typically includes a mix of crowd-pleasing reds, whites, and of course, bubbles. Marissa Ocasio, wine consultant at Center Wine & Spirits in Glastonbury, Connecticut, suggests displaying cocktail ingredients together; for example, group a popular gin, Campari, and vermouth together for shoppers to make Negronis, and consider including accessories such as large ice cube trays. At Copake Wine Works, we keep a table full of small-format bottles available as stocking stuffers.

David Ucci, head of sales at Vino di Vino in the Boston area, recommends a “good, better, best” approach, showcasing wines from three different price points within a category. “This could be variety, region, country of origin, or producer,” he explains. “Then I can easily point to something that’s understandable for the customer.” This allows the customer to choose the price point that’s right for them, which may be higher than you think. Remember, this is the time of year to “sell fearlessly,” Ucci adds. “The last thing you want to do is undersell your customer and not give them the option to give the perfect gift that they want to give.”

FORGET THE 0 5 | DON'T GO-TO GIFT CARD Gift cards are a holiday staple, so make sure you offer them in some form. While virtual certificates that can be used both online or in-store are the holy grail, oldschool paper cards tracked on a spreadsheet can also work. No matter what format you use, be sure to clearly communicate the expiration date. “Make sure you train your staff on how to sell them, how to redeem them, and where you store

42 BIN 2021

them—before the season kicks into gear,” stresses Irving Bottle’s Bender.

ABOUT 0 6 | BEGIFTSTRATEGIC WRAPPING Gift wrapping options can range from intricate and involved, to simple and efficient, and retailers should seriously consider the space and staff required for prep work and storage before developing their strategy. Branded elements add a special

At Wolfe's Wine Shoppe, signature gift wrapping and accessible six-packs make it easy for holiday shoppers to grab and go

touch but require longer lead times to order and involve higher costs. “We use gift bags instead of traditional wrapping to keep things moving,” suggests Ocasio, “and we pre-curl the ribbon.”

TJ Douglas, who owns Urban Grape in Boston with his wife Hadley, invests in a more elaborate gifting set up and then brings in additional staff to manage it. “We make sure that only a few people are doing gift wrapping and that they are trained the same way so that every single package comes out looking beautiful,” he shares.

For shops that have the necessary space, Allegra Angelo at Vinya Wines in Miami suggests “making a boxing station that is grand and over-the-top. Make it an experience. Have a pitcher of homemade drinks, one alcoholic and one non-alcoholic. For example, we’re serving a twist on Coquito, a creamy, rum-spiked Puerto Rican drink.” This sort of display can highlight your gift wrapping offerings and entertain your customers while they wait.

TOTALLY HONEST ABOUT 0 7 | BESHIPPING DEADLINES If your shop ships and you haven’t already ordered your materials, stop reading this article and go order them now.

Next: It’s critical to know the most current cut-off dates for all common car-

PHOTOGRAPHS COURTESY EMMA K. MORRIS (ACME) / WOLFE'S WINE SHOPPE

An impessive gift box at ACME Fine Wines resonates with shoppers who want to make a splash for the holidays.

riers. UPS and FedEx aren’t guaranteeing arrival dates for many of their services, so retailers shouldn’t either. “It is always better to be upfront with a customer about limitations and possible delays,” says Le Du’s Robertson. “Even if it means you lose the sale because you're telling someone the truth about what could happen, it’s always better than failing their request because of reasons beyond your control.”

While ground shipping is more economical, be sure to offer expedited shipping for reasons of weather and timing.

“We let guests know that if they're worried about the extra bucks it costs for expedited shipping, we recommend that they call up a wine shop more local to their recipient and place an order with them,” says DECANTsf’s Patricia. “We're always happy to recommend shops that carry comparable wines.”

44 BIN 2021

"We make sure that only a few people are doing gift wrapping and that they are trained the same way so that every single package comes out looking beautiful."

– TJ Douglas, Urban Grape

SURE ALL STAFF MEMBERS 0 8 | MAKE STAY HAPPY AND HEALTHY Even for shops that have the relative luxury of being fully staffed, it’s still going to be a wild ride. “The temptation is to go full throttle from morning until night,” says

Ucci. “But it’s really important to build in down time for your teams so that everybody can maintain a high level of reserves.

They need to have something at the end, because that’s when it’s the hardest.”

At my shop, Copake Wine Works in upstate New York, we kick off the season with an all-hands-on-deck training session to review store procedure and holiday-specific processes—as well as eat pastries and drink the first of many coffees.

At ACME Fine Wines, “We’ll have pizza and Champagne gifting parties if we go late into the after-hours work day,” says Williams, “It keeps morale high.” Whatever you’re pouring, make sure to include everyone—salespeople, cashiers, delivery teams, stock people, and gift wrappers— because nothing makes the holiday season go more smoothly than a well-trained— and well-fed—team. n

BUZZBOX PREMIUM COCKTAILS Chill. Shake. Sip. Repeat.

By Amanda Schuster

After standing in a long, slow-moving line

outside, every award winning buzzbox is

at an otherwise memorable festival, future

crafted with quality and sustainability in

buzzbox Founder and CEO Rod Vanden-

mind. Made without preservatives, buzz-

bos paid too much for a forgettable mar-

box cocktails are gluten-free, certified

garita. And so with the single, noble goal

kosher and vegan. With 9 classic cocktail

of revolutionizing the way people drink

flavors to choose from, there's a buzzbox

cocktails, he put a team together and cre-

for everyone: Perfect Margarita, Classic

ated buzzbox. The result? Premium single-

Greyhound, Long Island, Classic Cosmo,

serve, ready-to-rock, natural-ingredient-

Cuban Mojito, Bloody Mary, Whiskey

fused cocktails in eco-friendly packaging

Lemonade, Hurricane and Vodka Lem-

for concerts, parties in the park, front-

onade. Shake it up and sip responsibly

porch-me-time, and infinity and beyond.

with buzzbox. buzzbox is available in ten states: CA, WA, CO, AZ, WI, LA, TX,

Sometimes revolutions are small – like,

FL, IL, NV and the military channel. The

they can even fit in your hands. That’s

9 different flavors are packed in 200ml

buzzbox. It’s the first of its kind in blend-

eco-friendly boxes and available individu-

ing handcrafted top-shelf spirits with all-

ally priced at $3.49 MSRP for single serve

natural ingredients in a ready-to-drink

boxes and $12.99 MSRP for 4-packs.

box. From the finest ingredients and top-shelf spirits on the inside, to the re-

To learn more, visit buzzbox.com or con-

cyclable, carbon neutral packaging on the

tact your RNDC sales representative.

ABSINTHE ORDINAIRE RESERVE Crillon Importers introduces a 129proof clear absinthe, named after the creator of the first absinthe recipe, Dr. Pierre Ordinaire. Absinthe Ordinaire Reserve, 100% distilled, is Crafted from natural absinthe botanicals, offered in the exact way it comes out of pot still, Using the (now old fashioned) bottle of 1898. Its intense taste stands out for its herbaceous profile: Fresh, Anised, Minty, with notes of Wormwood and other aromatic plants.

Distributed By SGWS

GIN XII DRY GIN OF PROVENCE 12 botanicals – 84 proof Crillon Importers ltd. added a dry gin crafted in Provence. It incorporates 12 herbs and spices, weighted to achieve a perfect balance of flavors. The dominant taste of juniper is completed by Thyme, Iris, Coriander, Rosemary, Mint, Basil…Gin XII stands out for its fresh, menthol, floral, and slightly spicy notes. Its flavor is lingering. The bottle reflects the recipe. The XII (12) ingredients are displayed in a circle, a symbol of harmony, and in white, a symbol of purity listed by order of importance for sincerity.

Distributed By SGWS

46 BIN 2021

48 BIN 2021

2021 BIN 49

50 BIN 2021

A VISIONARY BLEND OF FINE COGNAC AND BITTER ORANGE LIQUEUR.

DRINK WITH STYLE. DRINK RESPONSIBLY. GRANDMARNIER.COM

LIVE GRAND 2021 BIN 51

GRAND MARNIER® LIQUEUR. 40% ALC./VOL. (80 PROOF). ©2021 CAMPARI AMERICA, NEW YORK, NY.

52 BIN 2021

2021 BIN 53

BANDERO PREMIUM TEQUILA Taste The Legacy

Bandero is the smoothest tasting tequila

premium flavor and floral aroma is the

on the market. Handcrafted in small

result of a long and slow fermentation

batches from 100% Blue Weber Agave,

process, with purified water from our own

Bandero is a premium sipping tequila,

well. Bandero is twice distilled before

best served neat, but can also be used to

being chill filtered to purify and perfect

upgrade any cocktail. Bandero Tequila

the flavor.

uses only the finest Blue Weber Agave, matured for seven years in the red clay

In the past two years, Bandero has

soil of Jalisco's Los Altos Highlands. The

claimed more than a dozen awards. Most

roots gather copious amounts of minerals

recently, the Design Distinction Century

as they work to reach this region’s

Award for the design of our beautiful

crystalline well waters below. The result

Leather-clad

produces mouth-watering agave, lending

tequila was awarded the Double Gold

high-quality tequila continues to impress

way to a floral, sweet flavored and creamy

from the 'PR%F Awards 2020 Tasting

consumers and tequila connoisseurs

textured tequila.

Competition', adding to its growing

worldwide. Make any occasion a Bandero

accolades, including the 2019 Gold

Moment.

bottle,

this

Kirby Keel, CA Market Manager, Bandero Tequila

impressive

Bandero Premium Tequila (NOM 1468)

PR%F Awards, the Double Gold Medal

is meant to be sipped and savored,

at the 'Global Spirit Awards' and the

For further information, please visit:

allowing the intricate flavors of sweet

Innovation Award at the 'Sip Awards

bandero.com

agave to shine through. Our unique,

International Spirits Competition'. Our

54 BIN 2021

PURELY DELICIOUS VODKA.

Photo Credit: paulrobinsonart.com

Imported by NEFT Vodka USA, Miami FL 40% alc./vol. Sip responsibly. Distilled from rye.©2021 NEFT Vodka USA, Inc. All rights reserved.

2021 BIN 55

NEVADA’S FREY RANCH DISTILLERY DEBUTS TWO SINGLE GRAIN WHISKEYS

“Ground-to-Glass” Farm Distillery Releases 100% Oat & 100% Wheat Whiskey Expressions as Distillery Exclusives Frey Ranch Distillery Co-Founders Colby

a year-round working farm and one of the

& Ashley Frey are pleased to announce

rare whiskey producers that grows 100%

the launch of the first two expression

of its grains on-site since the distillery’s

from what they have named their “Single

founding in 2006.

Grain Series”, a line of whiskeys created

The releases come after nearly decade of

in the years to come; 12 unique whiskeys

to highlight the individual grains grown

planning, patience, and creativity that

are currently aging in barrel.

on their 1,500 acre Ranch: Frey Ranch

reflect the early pioneering spirit of co-

Single Grain 100% Oat Whiskey (50%

founder and self-proclaimed “Whiskey

“The release of our Oat and Wheat Whis-

ABV, 375ml, $59 SRP) and Frey Ranch

Farmer” Colby Frey, a fifth-generation

keys has been a long time coming, and

Single Grain 100% Wheat Whiskey (50%

Nevada farmer. The grains used in these

we’re thrilled to see what whiskey enthu-

ABV, 375ml, $49 SRP), both of which

whiskeys were planted in the spring of

siasts think of these new expressions,” says

are made entirely from grains grown and

2014; a year later after harvest, Frey and

Frey. “Farming these grains ourselves gives

malted on-site and aged for six and a half

his team began the distillation process

us the opportunity to explore the unique

years in barrels. Located just east of the

with the intention of creating whiskeys

flavor profiles of these single-grain varia-

Sierras and boasting lush farming condi-

that highlight the flavors of each specific

tions without influence from any other

tions due to its proximity to the Lake

grain. Frey Ranch will release more ex-

grains in the mash bill, and discover how

Tahoe Watershed, Frey Ranch Distillery is

pressions in its limited Single Grain Series

they can stand out in the whiskey world.”

56 BIN 2021

2021 BIN 57

AN INSIDER SHARES HIS WINE AND SPIRITS ECOMMERCE STRATEGY PLAYBOOK EMPIRE MERCHANTS’ BRIAN BECKER DESCRIBES HOW SUPPLIERS, DISTRIBUTORS, AND RETAILERS CAN WIN ON THE DIGITAL SHELF

BY BRIAN BECKER

A

While many suppliers, wholesalers, and retailers view ecommerce as a “fourth tier” of the existing framework, I believe ecommerce should be integrated into the existing system in order to optimize the

58 BIN 2021

effectiveness of each of the three tiers.

Consequently, we must work to educate industry members and empower them to utilize the ecommerce space as an extension of our current reach.

HOW SUPPLIERS CAN LEVEL UP

When initiating conversations with our suppliers about their digital strategy, we encourage them to start by articulating their online goals and priorities. Often a great place to begin is by ensuring their brands have good online representation and updated digital assets, in addition to learning about the B2B and B2C digital promotional opportunities now available for reaching both wholesale and consumer buyers.

Suppliers should leverage the local expertise of their distribution partner

ILLUSTRATION BY iSTOCK / JEFF TSUI

s the ecommerce manager for a large wine and spirits wholesaler, I’ve witnessed firsthand how the pandemic has changed the way consumers interact with the brands we represent. As Americans increasingly embrace online shopping for their beverage alcohol needs, all three tiers of our industry must take advantage of new digital marketing opportunities.

ECOMMERCE

60 BIN 2021

ers value their relationships with their local retailers and as the path to purchase is consolidated, the opportunities for communication and personal attention decrease. When negotiating agreements with B2C marketplaces, suppliers should make sure to retain access to data and sales results: this is a must when calculating return on investment.

A multi-faceted approach is a must in order to meet your customers where they are, and that includes trade buyers. On wholesale B2B aggregated marketplaces like SevenFifty (parent company of SevenFifty Daily) suppliers can promote and advertise their products, reaching restaurant and retail buyers when they are searching for new items and placing orders to distributor reps.

Another opportunity for improving marketing effectiveness lies with consumer-facing technology solutions (Thirstie and MikMak for example) which offer suppliers greater access to data and control of the path to purchase, thus reducing potential friction, while maintaining threetier compliance.

Like in-store execution, the last step is reserved for continuous improvement and creative, small-scale pilots. Most recently, we have been working with one

of our supplier partners on a digital version of a mail-in rebate program. We are constantly trying to inspire creative discussions about online opportunities in an effort to redefine the standards for digital merchandising.

Through omnichannel digital activation and local market collaboration with distribution partners, suppliers can optimize and build lasting brand equity in the digital ecosystem.

HOW WHOLESALERS CAN DRIVE MERCHANDISING ONLINE

At Empire Merchants, our sales teams are experts when it comes to traditional merchandising and we are working to empower them to take the core, traditional principles and apply them to digital storefronts. Consumers shop differently online, so we need to look past the “four walls” of a liquor store and begin to bring brands to life in the digital space with the same initiative and creativity we do for the inperson shopping experience.

From a general Google search, distributor sales teams can determine if an account has a website, participates with any marketplaces, or maintains a social media presence; this is where we suggest a retail survey begin.

ILLUSTRATION COURTESY OFINFOGRAPIA

through market specific e-activation.

One effective way to do this is through digital activations with high-volume and influential accounts. Like traditional merchandising efforts, local market relationships are a critical element of online foundations and eventual success. When working with top retailers, suppliers can request they feature the brands they represent in an email blast, banner advertisement, or perhaps even by hosting a virtual tasting.

We’ve seen how effective these merchandising activations can be: One Prosecco rosé brand we represent grew their business 26 percent over a four week pilot period through a mix of banner ads and local market activation.

Another avenue of success can come from supplier activation with B2C retail ecommerce providers that include CityHive, WineFetch, and BottleCaps. Though each company specializes in a unique aspect of direct ecommerce, these types of providers can typically break down the barriers small retailers often face when trying to achieve digital equity and highquality representation without the time or cost investment a custom solution would require. With the flip of a switch, web development groups (B2C focus) can unlock market-specific digital activations across thousands of retailers.

Suppliers have also seen positive results with activations through third-party aggregated marketplaces (Drizly, MiniBar, ReserveBar, Vivino among others) which are overwhelmingly popular with consumers and have extensive reach. When conducting promotions, such as banners, targeted emails, or category take-overs, through a consumer-facing marketplace, we recommend that our suppliers consider the potential impact to the account fulfilling the order. It is also important that the distance between the retailer and the ultimate consumer does not increase to the point of store anonymity. Consum-

ECOMMERCE

HOW RETAILERS CAN IMPROVE ONLINE SALES AND USER EXPERIENCE

The more control retailers have over their domain (both literally and figuratively), the better success they will have building a virtual trademark and extending their merchandising reach in the hypercompetitive online retail space.

Product content on a retailer’s website is the first thing that consumers see and interact with before purchase. It is critical that retailers work to close con-

62 BIN 2021

“Through omnichannel digital activation and local market collaboration with distribution partners, suppliers can optimize and build lasting brand equity in the digital ecosystem.”

tent gaps and ensure that their brands are represented by high-quality and accurate digital assets. According to research conducted by Salesforce, 87 percent of shoppers engage with digital content before making a purchase either online or in store.

The digital shelf is different and it must be activated to capture all of the online sales opportunities. We encourage retailers to ask their salespeople for modern merchandising content that can help bring brands to life. Think of digital activation like offering 50ml bottles at the counter—successful exposure will increase exploration, trial, and incremental sales.

By creating a strong digital presence, retailers can take control of the online sales experience including added space for supplier digital activations and more access to sales data. This data can be shared with their wholesaler and supplier partners to enhance product offerings, promotions and subsequently customer relationships. Additionally, by thinking creatively and offering store controlled delivery options and programs, retailers can protect their franchise and prevent further marketplace consolidation. It’s also important for retailers to increase delivery efficiencies and clearly communicate expected delivery times, as we all suffer from the Amazon Prime expectations of one or two day shipping.

While digital activation has grown exponentially, it is by no means replacing the paramount in-store experience.

Thus, when creating a digital strategy, retailers must keep in mind that consumers often shop (and research) online before making in-store purchases. Keeping the online and in-store message consistent encourages a frictionless interaction between the in-person experience and online sales.

Online activation has become a critical component of the omnichannel retail framework and will continue to increase in influence. To successfully compete by reaching the final consumer in a meaningful way, all three tiers need to adapt to an enhanced digital environment and provide a smoother path to purchase. It is critical that suppliers, wholesalers, and retailers embrace this online opportunity to both stay competitive and build the brands they represent. n Brian Becker is the ecommerce manager for Empire Merchants. Brian works with the sales teams and trade on digital activations and with suppliers on overall digital strategy.

Brian Becker

PHOTOGRAPH COURTESY OF BRIAN BECKER

The next step in the survey process would be to evaluate the retailer's website. By assessing banner advertisements, homepage placements, product adjacency, and pricing and sizes available for represented brands, wholesalers can gain critical information and establish a baseline for future activations.

For ease of analysis, we encourage our salesforce to break down digital surveying into it’s analogous in-store equivalents.

For example, banner advertisements on a webpage can be thought of like a traditional floor display. Banner advertisements can occupy a third or even half of a webpage before “the fold,” taking up more proportional digital space then a traditional product floor display would in a retail store.

Other analogous components to the brick and mortar store include cold box placements, prioritized search and window displays, and strategic homepage placements. Once the sales teams are comfortable with the transferability of these concepts, we encourage our teams to speak with retailers and push for them to showcase supplier assets in these customizable sections on their websites.

Well-executed ecommerce can create a more connected distribution with a closer connection to the final consumer through access to data and a thoughtful feedback loop with retailers.

2021 BIN 63

38 BIN 2018

64 BIN 2021

2021 BIN 43

6 BIN 2021

MARKETPLACE | Restaurant/Bar

4 B I N MARKETPLACE

Mixers | MARKETPLACE

MARKETPLACE

BIN 5

MARKETPLACE | Mixers

6

BIN

MARKETPLACE

Mixers | MARKETPLACE

In California Contact: Steve Krug, Western Regional Manager (310) 358-7699 Fax (310) 827-2404 MARKETPLACE

BIN 7

MARKETPLACE | Mixers

8

BIN

MARKETPLACE

MARKETPLACE | Beer

18

B I N MARKETPLACE

MARKETPLACE | Beer

24

B I N MARKETPLACE

Wine & Spirits | MARKETPLACE

Distributed by Southern Wine & Spirits MARKETPLACE

B I N 33

Spirits Index by Brand DISTRIBUTORS' NAMES American Suppliers Group American Wine & Spirits Chrissa D'Aquino Fat & Happy Beverages Mutual Wholesale Liquor Pacific Edge Pacific Wine & Spirits

Southern Wine & Spirits of CA Pale Horse Imports The Estates Group The Tl Beverage Group Wine Warehouse RNDC/Young's

ASG AWS CRIS DAO FHB MWL PEWS PWS

SWS PHI TEG TIBG

WW YMCO

ABSENTE ABSINTHE REFINED 110 PF ABSINTHE ORDINAi RE 92 PF ABYSS ABSINTHE AUTH SUPERIOR 148 PF EMPEROR NORTON ABSINTHE 136 PF GREEN MOON ABSINTHE VODKA 90 PF

SWS SWS SWS SWS YMCO

VERTE ABSINTHE BLEUE ABSINTHE

WW

ABSINTHE VERTE 130 PF ST GEORGE SPIRITS ABSNTHE VERTE 120PF TEMPEST SOUL BOTANICAL ABSINTHE-GREEN TEA LIQUEUR 50 PF VIEUX CARRE ABSINTHE 110 PF ABSINTHE - IMPORTED BREVANS H.R GIGER ABSINTHE BUTTERFLY CLASSIC ABSINTHE 130 PF

PEWS YMCO YMCO

LA SORCIERE- CALIFORNIA

DUPLAIS

WW

YMCO WW YMCO

SWISS ABSINTHE BLANCE WW SWISS ABSINTHE VERTE WW GRANDE ABSENTE ABSINTHE ORIGINAL 138 PF SWS HERITAGE ABSINTHE WW JADE 1901 ABSINTHE SUPERIOR 50 PF SWS KUBLER ABSINTHE 106 PF YMCO YMCO LA CLANDESTINE ABSINTHE SUPERIEURE 106 PF LA FEE

ABSINTHE 136 PF ABSINTHE BLANCHE 106 PF LUCID ABSINTHE NOUVELLE ORLEANS SUPERIEURE 136 PF ABSINTHE SUPERIEURE 124 PF MANSINTHE BY MARILYN MANSON MATA HARi ABSINTHE 120 PF

MEPHISTO ABSINTHE PACIFIQUE ABSINTHE VERTE SUPERIEURE PERNOD ABSINTHE 136 PF TEMPUS FUGIT ABSINTHE

VERSINTHE ABSINTHE 90 PF VIEUX PONTARLIER ABSINTHE SUPERIEURE

sws sws sws sws

WW YMCO MWL WW

sws

WW

sws

WW

APERITIFS/BITTERS/DIGESTIVES - DOMESTIC BRECKENRIDGE BITTERS 72 PF YMCO COCKTAIL KINGDOM

COFFEE BITTERS 78.8 PF FALERNUM BITTERS 78.8 PF WORMWOOD BITTERS 78.2 PF FEE BROTHERS BITTERS

WHISKEY BARREL AGED NON-ALCOHOLIC BITTERS

AZTEC CHOCOLATE BLACK WALNUT CELERY CRANBERRY GIN BARREL AGED ORANGE GRAPEFRUIT LEMON MINT OLD FASHION ORANGE PEACH PLUM RHUBARB

PERITIFS/BITTERS/DIGESTIVES - IMPORTED AMARGO VALLET 90 PF ANGOSTURA BITTERS APEROL LIQUEUR APERITIF 22 PF AVERNA

YMCO YMCO YMCO

sws sws

SWS

sws

YMCO

RED APERITIF ROSE APERITIF WHITE APERITIF

YMCO YMCO YMCO

LILLET

LUXARDO

AMARO ABANO 60 PF BITTER 50 PF FERNET AMARO 90 PF MACCHU PISCO AMARGO CHUNCHO BITTERS NONINO QUINTESSENTIA AMARO 70PF

ouzo

LOUKATOS OUZO

UNDERBERG DIGESTIVE BITTERS VARNELL!

AMARO DELL ERBORISTA 42 PF AMARO SIBILIA 68 PF RMAGNAC

CASTAREDE ARMAGNAC

1964 80 PF 1984 80 PF 1989 80 PF RSV DE LA FAMILLE 20YR 80 PF SELECTION 80 PF VSOP 80 PF CERBOIS

VSOP 80 PF XO 80 PF

YMCO

SWS

sws

SWS WW SWS

WW WW CRIS AWS AWS

AWS AWS AWS AWS AWS AWS

sws

SWS

CHJ\TEAU BUSCA

ARMAGNAC HORS D'AGE 80 PF ARMAGNAC TENARZ 1972 86 PF

CHATEAU DE LAUBAUDE

CHATEAU DE LAUBAUDE VSOP CHATEAU DE LAUBAUDE XO DIAMANT CHATEAU DE LAUBAUDE XO INTEMPOREL NS VINTAGE 1963 VINTAGE 1964 VINTAGE 1972 VINTAGE 1973 VINTAGE 1974 VINTAGE 1983 VINTAGE 1984 VINTAGE 1992 VINTAGE 1993 VINTAGE 1994 CHATEAU DE ST. AUBIN RESERVE DE CHAT. CLES DES DUCS

LES DES DUCS VSOP ARMAGNAC CLES DES DUCS NAPOLEON ARMAGNAC CLES DES DUCS X .O. ARMAGNAC DARROZE BAS ARMAGNAC

SWS

sws WW WW WW WW WW WW WW WW WW WW WW WW WW WW WW WW WW WW

sws

YMCO YMCO

sws

LARRESSINGLE

SWS SWS SWS

sws

SWS

sws

SWS

sws

AWS AWS

ASST (CEL/CREOLE/JT'S OWN/ OLD TIME ORANGE) CELERY BITTERS 88 PF CHOCOLATE MOLE BITTERS 78 PF CREOLE BITTERS 78 PF

AWS

SPIRITS INDEX

PINEAU DES CHARENTES

sws

ARMAGNAC VINTAGE 1976 ARMAGNAC VSOP

sws

AMARO 58 PF IL CREM AMARO 34 PF

152 BIN

SWS AWS YMCO

DIMMI

SWS

sws sws

sws

BITTER TRUTH

LIQUORE DI MILANO 70 PF SUZE SAVEUR D'AUTREFOIS 33 PF DUBONNET ROUGE FERNET VALLET 70 PF FERNET-BRANCA 78 PF

sws

DOMAINE DE MARTIN 1987 97 PF DOMAINE DE PEYROT 1959 83.6 PF

SWS

BRAULIO AMARO ALPINO 42 PF AVERNA

AWS AWS AWS AWS AWS AWS YMCO AWS

HARDY PINEAU DI CHARENTES

ABSINTHE - DOMESTIC

LEOPOLD BROS LIQUEURS -COLORADO

EXR LIQUEUR 60 PF GRAPEFRUIT BITTERS 88 PF JERRY THOMAS' OWN BITTERS 60 PF LEMON BITTERS 78 PF OLD TIME BITTERS 78 PF ORANGE BITTERS 78 PF BRANCAMENTA 60 PF BRAULIO AMARO ALPINO 42 PF CAMPARI APERITIVO 48 PF CYNAR ARTICHOCKE APERITIF 33 PF

AWS AWS AWS

DE MONTAL

ARMAGNAC VSOP TIN ARMAGNAC XO RESERVE GIFT TIN SEMPE - FRANCE VSOP ARMAGNAC 15 YR ARMAGNAC GRANDE RESERVE ARMAGNAC ST. VIVANT ARMAGNAC 80 PF BAIJIU - CHINA

JIAN NAN CHUN MIAN ZHU QU LAO HAO 104 PF KWEICHOW MOUTAI 106 PF LUZHOU LAOJIAO ZISHA DAQU 104 PF SHUI JING FANG WELLBAY 104 PF WU LIANG YE 104 PF XI CHIEW JIAO CANG 106 PF BRANDY - DOMESTIC A.R. MORROW RESERVE BRANDY 80 PF

ARISTOCRAT 80 PF ROUND ARROW BRANDY

APRICOT BRANDY 60 PF BLACKBERRY BRANDY 60 PF COFFEE BRANDY 60 PF BOLS

YMCO YMCO CRIS CRIS CRIS

sws

PEWS PEWS PEWS PEWS PEWS

GREN YMCO SWS

sws

SWS

APRICOT BLACKBERRY CHERRY BRANDY 60 PF CAPROCK

PEACH BRANDY 80 PF (ORGANIC) PEAR BRANDY 80 PF (ORGANIC) CASA MADRONE BRANDY 80 PF CHRISTIAN BROTHERS

BRANDY 80 PF VSOP 80 PF VSOP BRANDY 80 PF

DE KUYPER

YMCO YMCO YMCO

sws sws

YMCO YMCO YMCO YMCO

sws

APRICOT BRANDY 60 PF, 70 PF BLACKBERRY BRANDY 60 PF CHERRY BRANDY 60 PF, 70 PF COFFEE BRANDY 70 PF GINGER BRANDY 60 PF PEACH BRANDY 60 PF, 70 PF E & J BRANDY - CALIF E &J BRANDY E &J VSOP E &J XO FLUID DYNAMIC BRANDY MANHATTAN SARATOGA ST NICK THE 1850 FROST WHITE 70 PF

YMCO YMCO YMCO YMCO YMCO

ANNO DOMINI 80 PF APPLE BRANDY 80 PF APPLE BRANDY XO CRAFT METHOD BRANDY 80 PF SELECT BARREL XO 80 PF SINGLE BARREL - PINOT NOIR SINGLE BARREL - SEMILLON SINGLE BARREL BRANDY-MUSCAT SINGLE BARREL BRANDY-COLOMBARD

YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

GERMAIN-ROBIN

HIRAM WALKER

APRICOT BRANDY 60 PF BLACKBERRY BRANDY 70 PF CHERRY BRANDY 60 PF COFFEE BRANDY 60 PF GINGER BRANDY 60 PF PEACH BRANDY 60 PF J ACQUES BONET BRANDY 80 PF JEAN LAFFITE BRAN DY 80 PF KORBEL

BRANDY 12YR BRANDY 80 PF

EXTRA SMOOTH BRANDY (XS) VSOP BRANDY

LAIRD'S APPLE JACK LEROUX BRANDY

LEROUX BRANDY 80 PF BLACKBERRY 70 PF CHERRY 70 PF COFFEE 60 PF, 70 PF MISSION BELLS BRANDY 80 PF MONTANAC MOSBY FRUIT BRANDIES

MR. BOSTON APRICOT BRANDY 70 PF PARROTT BRANDY 80 PF PAUL MASSON BRANDY

GRANDE AMBER 80 PF GRANDE AMBER PEACH 54 PF

VENDOME 80 PF

BRANDY - IMPORTED ARARAT BRANDY 80 PF-ARMENIA

ASBACH URALT BRANDY 80 PF GERMANY ASKALON ARACK

ARACK EXTRA FINE 80 PF ARACK 100 PF BRANDY 80 PF AZTECA DE ORO BRANDY 80 PF YRC

BEPI TOSOLINI BINYAMINA BBB BRANDY 80 PF

BLANCO MADERO AGUARDIENTE 74 PF

CARDENAL MENDOZA SOLERA GRAN RESERVA 80 PF CHOYA UMESHU EXCELLENT BRANDY DON PEDRO BRANDY RSVA ESPECIAL 80 PF DRAGON BRANDY DUJARDIN DUJARDIN IMPERIAL V.5.0.P. BRNDY 80 PF

EIFFEL TOWER FRENCH XO BRANDY 80 PF

FREIHOF- AUSTRIA 80 PF OBSTLER MARILE APRICOT WILLIAMS PEAR FUNDADOR BRANDY 80 PF GRAN DUQUE D'ALBA

GRAND DUQUE D'ALBA WITH DOMINO'S OR080 PF SPANISH BRANDY HARTLEY BRANDY 80 PF JACQUES CARDIN BRANDY 80 PF R. JELINEK- CZECH REPUBLIC

SWS

sws

SWS

sws

SWS

WW WW WW

SWS

sws

SWS

sws

SWS

sws

SWS GREN YMCO YMCO YMCO YMCO YMCO

sws sws sws sws

YMCO MWL CRIS

sws sws sws sws

YMCO

FHB

sws sws sws sws sws

MWL

sws sws sws

YMCO

sws

PHI MWL CRIS PHI CRIS CRIS CRIS SWS YMCO YMCO YMCO YMCO SWS

Spirits Index by Brand PEAR WILLIAMS KOSHER BRANDY 84 PF 10 YR (GOLD) KOSHER SUVOVITZ 100 PF 5 YR (SILVER) KOSHER SLIVOVITZ 100 PF SILVER SUV 100 PF KSHR FOR PASSOVER KARABAKH BRANDY 80 PF - ARMENIA KENSATO FRUIT BRANDY - ARMENIA LEPANTO BRANDY OLOROSSO VIEJO RESERVA 80 PF BRANDY PEDRO XIMENEZ SOLERA GRAN RESERVA 80 PF BRANDY SOLERA GRAN RESERVA 80 PF MANASTIRKA PROKUPAC SUV 90 PF

PEWS PEWS PEWS PEWS FHB FHB SWS

TORRES 5 IMPERIAL BRANDY TORRES 10 GRAN RSVA IMPERIAL BRANDY TORRES 20 HORS D'AGE BRANDY TORRES JAIME 1 BRANDY

WW WW WW WW

1964 80 PF 1972 80 PF 1974 80 PF NAVIP SUVOVITZ 100 PF- SERBIA

AWS AWS AWS CRIS

NONINO GIOIELLO CASTAGNO 74 PF PAGES VEDRENNE

SWS

MIGUEL TORRES

MONTANARO BRANDY

HOSPICES BEAUNE 90 PF VIEUX MARC DE BOURGOGNE 90 PF PIERRE DUCHENE 80 PF PRESIDENTE BRANDY CLASSIC 80 PF RAYNAL

VSOP FRENCH BRANDY XO 15 YEAR ROMATE BRANDY SOLERA RSV 80 PF ROYAL EMBASSY 80 PF SCHLADERER FRUIT BRANDIES SOBERANO BRANDY SYR SOLERA RESERVA 80 PF BRANDY 8YR SOLERA RESERVA 80 PF BRANDY SOLERA 80 PF ST. REMY NAPOLEON BRANDY 80 PF XO BRANDY 80 PF STARA SOKOLOVA

SLIVOVITZ 80 PF KOSHER VIUAMOVKA PEAR 80 PF STOCK 84 BRANDY 80 PF (KOSHER) STOCK 84 VSOP BRANDY 80 PF TERRY CENTENARIO BRANDY 80 PF TRIMBACH KIRSCH VIEUX 90 PF ZACHLAWI ARAK FIG 80 PF ZWACK

PECSETES APRICOT BRANDY 86 PF PECSETES CHERRY BRANDY 90 PF PECSETES BARACK PALINKA PECSETES SLIVOVITZ KOSHER SLIVOVITZ PLUM BRANDY 94PF

CACHAc;A 51 (PIRASSUNUNGA) CACHAc;A 80 PF AGUA LUCA CACHAc;A 80 PF

BOCA LOCA CACHAc;A

CABANA CACHAc;A 80 PF CACHAc;A 61 80 PF

CACHAc;A SAMBA BRAZIL CUCA FRESCA- BRAZIL

PURE GOLD CACHAc;A AGED 3 YRS. 80 PF SILVER CACHAc;A 80 PF LEBLON CACHAc;A

80 PF RSVA ESPECIAL 80 PF 80 PF W/CAIPIRINHA MIX MAE DE OURO CACHAc;A 80 PF NOVO FOGO ORGANIC - BRAZIL CACHAc;A GOLD/CACHAc;A SILVER 80PF CACHAc;A SGL BARREL #105 AGED 5 YR PITU GOLD BRAZILIAN CACHAc;A 80 PF SILVER BRAZILIAN CACHAc;A 80 PF PITU CACHAc;A 80 PF SAGATIBA CACHAc;A

PURA 80 PF VELHA 80 PF

sws sws sws sws sws

sws sws

SWS MWL

sws

YMCO YMCO

sws

SWS CRIS SWS

sws sws

YMCO YMCO SWS

sws sws

YMCO

sws

YMCO

sws

MWL MWL MWL MWL MWL YMCO YMCO WW

sws sws

CRIS PEWS PEWS

sws sws

SWS AWS PEWS PEWS YMCO YMCO YMCO

sws

SWS

TOUCANO CACHAc;A 80 PF VELHO BARREIRO WEBER HAUS LUNDU CACHAc;t, YPIOCA CACHAc;A

sws sws

CRYSTAL 80 PF OURO 80 PF PRATA 80 PF

sws sws

CALVADOS SOULARD CALVADOS

GRAND SOLAGE 80 PF VSOP 80 PF XO 80 PF

CALVADOS MASSENEZ

APPLE POMME PRISONNIERE CALVADOS PERE MAGLOIRE

20 YEARS 80 PF FINE 80 PF

PHI WW

SWS

sws

VSOP 80 PF XO 80 PF

YMCO YMCO

FINE 80 PF XO 20 ANOS 82 PF

sws

CALVADOS 80/82 PF FINE/VSOP 80 PF 15YR/20YR 82 PF LA POMMIERE SELECTION CALVADOS 80 PF

PEWS PEWS PEWS

CHATEAU BREUIL CALVADOS

CHATEAU DU BREUIL

COEUR DE LION CALVADOS

1954 84 PF 1961 84 PF 1963 AOC 84 PF 1964 AOC 84 PF 1965 AOC 84 PF 1967 84 PF 1968 84 PF 1972 84 PF 1976 84 PF 1977 84 PF DU PAYS D' AUGE 1979 84 PF DU PAYS D'AUGE 1988 84 PF DU DOMFRONTAIS SELECTION 80 PF DU PAYS D'AUGE FINE 84 PF DU DOMFRONTAIS 12 YR 80 PF DU PAYS D'AUGE 1925 84 PF HORS D'AGE 84 PF POMME PRISONIERRE 80 PF VSOP 80 PF COQUEREL CALVADOS V.S.O.P. DARON CALVADOS

FINE 5 YR 80 PF XO 18 YR 80 PF DUJARDIN

LA POMMIERE CALVADOS SELECT 80 PF LECOMPTE CALVADOS

SWS

sws sws

SWS

sws sws sws sws sws sws

SWS

sws sws

SWS

sws sws

CRIS

sws sws sws

MWL

sws

WW ORIGINEL WW 5/YR OLD WW 12/YR OLD WW 20/YR OLD WW PREPARED COCKTAILS ........ RTD ........ READY TO ORIN 1800 YMCO THE ULTIMATE BLUEBERRY MRGRTA YMCO THE ULTIMATE MARGARITA YMCO 1800 RTD

THE ULTIMATE MRGRITA-PINEAPPLE RTD 1800 ULTIMATE POMEGRANATE RTD THE ULTIMATE SKINNY MRGRITA 19.9 PF BACARDI CLASSIC COCKTAILS

DAIQUIRI HANDSHAKEN COCKTAIL 30 PF LIGHT MOJITO COCKTAIL 23 PF LIGHT PINA COLADA COCKTAIL 23 PF LIGHT STRAWBERRY DAIQUIRI CKTAIL 23 PF MOJITO COCKTAIL 30 PF PINA COLADA COCKTAIL 30 PF RASPBERRY MOJITO COCKTAIL 30 PF STRAWBERRY DAIQUIRI COCKTAIL 30 PF BACARDI PARTY DRINKS

BAHAMA MAMA 25 PF HURRICANE 25 PF MAI TAI 20 PF RUM ISLAND ICED TEA 25 PF RUM RUNNER 25 PF ZOMBIE 25 PF BARTON

LONG ISLAND ICED TEA 75 PF RTD LONG ISLAND ICED TEA 42 PF BOB & STACY'S

PREMIUM COSMO PREMIUM MARGARITA

BUZZBALL

YMCO YMCO YMCO

sws

SWS

sws sws

SWS

sws sws

SWS

sws sws sws

SWS

sws sws

SWS

sws sws sws

SWS YMCO YMCO

sws sws

ASST (GEA LC/TR/CB/SRJ) OVERDUE BLUE 40 PF BALLZ CHOC TEASE 40 PF CRAN BLASTER 40 PF FORBIDDEN APPLE 40 PF LOTTA COLADA 40 PF OJ SCREAMER 40 PF PEACHBALLZ 40 PF STIFF LEMONADE 40 PF STRAWBERRY RUM JOB 40 PF TEQUILA RITA 40 PF

sws sws

PARROT BAY RTD COCNUT MUDSLIDE 25PF PARROT BAY RTD COCNUT PINA CLDA 20PF PARROT BAY RTD ORANGE PINEAPPLE 25PF PARROT BAY RTD ORNG PNAPLE ORM 25PF PARROT BAY RTD BAY RUM PUNCH 25 PF PARROT BAY RTD MUDSLIDE 25 PF

PWS PWS PWS PWS PWS PWS

CAPT MORGAN RUM RTD

SWS

CHI CHI'S

WW YMCO YMCO YMCO

CHOCOLATE MALT 25 PF CHURRO 25 PF GOLD MARGARITA 25 PF LONG ISLAND ICED TEA 25 PF MAI TAI 20 PF MANGO MARGARITA 20 PF MEXICAN MUDSLIDE 25 PF ORANGE CREAM 25 PF

sws sws sws

sws sws sws

SWS

sws sws

SWS

sws sws SWS

sws sws sws

PINA COLADA 25 PF SKINNY LONG ISLAND ICE TEA 25 PF SKINNY MARGARITA 20 PF COUGAR JUICE

RTD CRANBERRY CO LADA 25.4 PF RTD CUCUMBER LIME 25.4 PF RTD MAGARITA 25.4 PF RTD ORANGE WHIPPED 25.4 PF CRUZAN RTD MOJITO BIB 20 PF DESERT ISLAND LONG ISLND ICE TEA 75 PF FAT TUESDAY RTD OCTANE 190 52 PF FIREFLY

YMCO YMCO YMCO YMCO YMCO

sws

YMCO

sws

PINK LEMONADE VODKA RTD 25 PF SOUTH LEMONADE VODKA RTD 25 PF SWEET TEA & LEMONADE VDKA RTD 25 PF GOSLING'S RTD DARK & STORMY 18 PF

sws

"THE 36'" VOTE" BRL AGED MANHATTAN THE BARRELED BOULEVARDIER

WW WW

HIGH WEST DISTILLERY

HULA GIRL

BEACH PARTY 20 PF BIKINI BUNG 20 PF MAI TAI 20 PF SUNSET SENSATION 20 PF WILD WAHi NE 20 PF J BEAM J BEAM & COLA COCKTAIL 80 PF J BEAM & GINGER ALE COCKTAIL 80 PF JACK DANIEL'S

YMCO YMCO YMCO

sws sws sws

SWS

sws

SWS

sws

JACK AND COLA RTD JACK AND DIET COLA RTD

YMCO YMCO

BL ACK JACK COLA DOWNHOME PUNCH LUNCHBURG LEMONADE

YMCO YMCO YMCO YMCO

PEACH TEA & LEMONADE 30 PF RASPBERRY TEA & LEMONADE 30 PF SWEET TEA & LEMONADE 30 PF

sws sws sws

CLASSIC LIME LIGHT RTD GRAPEFRUIT TANG RTD MANGO RTD STRAWBERRY LIME RTD WATERMELON RTD WILDBERRY LIGHT RTD JOSE CUERVO GOLDEN MRGRITA 25.4 PF

YMCO YMCO YMCO YMCO YMCO YMCO YMCO

JD COUNTRY COCKTAILS MALT

JOHN DAILY COCKTAIL

JOSE CUERVO AUTHENTIC RTD

KAHLUA

sws sws sws sws

CTG ICED COFFEE CINNAMON SPICE CTG ICED ESPRESSO 10 PF CTG ICED MOCHA 10 PF DTG KAHLUA & MILK 10 PF DTG MUDSLIDE 10 PF DTG VANILLA WHITE RUSSIAN 10 PF DTG WHITE RUSSIAN 10 PF RTD MUDSLIDE 25 PF RTD WHITE RUSSIAN 25 PF

SWS

HAWAIIAN RUM PUNCH 20 PF MAI TAI COCKTAIL 34 PF

YMCO YMCO

VKOLOA RTD

LULU B COCKTAILS

CHOCOLATE MARTINI 30 PF CRAN COSMO 25.4 PF MARGARITA 25.4 PF MOJITO 25.4 PF MALIBU COCKTAIL

BLUE HAWAIIAN 25 PF CAN PINK LEMONADE 10 PF CARIBBEAN COSMO LIGHT 25 PF CARIBBEAN COSMO 30 PF MELON MARGARITA 30 PF PINA COLADA LIGHT 25 PF TROPICAL SEA BREEZE 30 PF RUM & COLA 10 PF RUM & CRANBERRY 10 PF RUM & PINEAPPLE 10 PF RUM PUNCH 25 PF RUM PUNCH 30 PF TROPICAL MOJITO 30 PF SPARKLING COCONUT RTD 22 PF SPARKLING PEACH RTD 22 PF

MARGARITAVILLE TEQUILA- RTD

sws sws

SWS

sws

sws

SWS

sws sws

SWS

sws sws

SWS

sws sws sws SWS

sws sws

SWS

sws sws SWS

sws sws

CLASSIC LIME RTD LAST MANGO RTD PASSION FRUIT RTD SKINNY MARGARITA RTD SKINNY PUNCH RTD

WW WW

CRANBERRY COSMO 25 PF DRAMA COSMO 25 PF MISCHIEF MAKER MARGARITA

YMCO YMCO YMCO

SWS

SKINNY MARGARITA 25 PF SOURMELON & CITRUS 28 PF

sws

SWS

KAMIKAZE COCKTAIL 42 PF KAMIKAZE COCKTAIL 70 PF

sws sws sws

sws sws sws

MIDDLE SISTER

MIDORI RTS COCKTAIL

MONTEBELLO

SPIRITS INDEX

WW WW WW

SWS

SWS

sws

BIN 153

Spirits Index by Brand PARADIS 80 PF PARADIS IMPERIAL 80 PF RICHARD 80 PF VS 80 PF PRIVILEGE VSOP 80 PF XO 80 PF HINE COGNAC ANTIQUE XO lER CRU 80 PF H BY HINE VSOP 80 PF HOMAGE 80 PF RARE VSOP 80 PF TRIOMPHE 80 PF HORSE NAPOLEON XO COGNAC 80 PF JACQUES CARDIN COGNAC APPLE 80 PF JASMIN 80 PF VSOP 80 PF JEAN FILLIOUX COGNAC KELT COGNAC COMMODORE COGNAC PETRA TOUR DU MONDE COGNAC VSOP COGNAC XO MERLET BROTHERS BLEND COGNAC MERLET C2 COGNAC & CASSIS LANDY COGNAC DESIR RED 80 PF VS 80 PF VSOP 80 PF XO 80 PF LEOPOLD GOURMEL COGNAC QUINTESSENCE 84 PF LEOPOLD RAFFIN COGNAC EXTRA COGNAC VS COGNAC XO COGNAC LOUIS ROYER VS COGNAC KOSHER 80 PF VSOP COGNAC KOSHER VSOP PREFERENCE 80 PF XO COGNAC KOSHER 80 PF MAISON ROUGE VS COGNAC 80 PF VSOP COGNAC 80 PF MAISON SURRENNE BORDERIES (DISTILLERIE GALTAUD) 80 PF GRANDE CHAMPAGNE XO 80 PF SURRENNE COGNAC 80 PF TONNEAU NO 1 80 PF MARTELL COGNAC CARACTERE 80 PF CORDON BLEU 80 PF L'OR JEAN MARTELL 80 PF VS 80 PF VSOP 80 PF XO 80 PF YRC MAXIME TRIJOL COGNAC MEUKOW COGNAC VANILLA VS 60 PF VS 80 PF MONNETV.S. MOTORCYCLE NAPOLEON XO CGNAC 80 PF OTARD VSOP, XO 80 PF REMY MARTIN COGNAC 1738 ACCORD ROYAL COGNAC 1738 ACCORD ROYAL 80 PF COGNAC VS GRAND CRU COGNAC VSOP (NEW LABEL) COGNAC VSOP URBAN LIGHTS COGNAC XO EXCELLENCE REMY LOUIS XIII 80 PF REMY V VSOP ROBIN THICKE LTD EDITION VSOP W. 1738 SALIGNAC COGNAC VS 80 PF SENIOR ORIGINAL CURAc;AO BLUE 62 PF ORIGINAL CURAc;Ao CLEAR 62 PF ORIGINAL CURAc;AO ORANGE 62 PF THE LAST DROP COGNAC 1950 84 PF CURAc;AO BOLS BLUE CURAc;AO ORANGE CURAc;AO DUBOUCHETT BLUE CURAc;AO 30 PF POTTERS CURAc;Ao BLUE & ORANGE 40 PF EAUX-DE-VIE CHRISTIAN DROUIN BLANCHE NORMANDIE 80 PF ETTER FRAMBOISE 82 PF WILLIAMS PEAR 84 PF ZUGER KIRSCH 82 PF F MEYER FRAMBOISE 90 PF KIRSCH 90 PF MIRABELLE 90 PF POIRE WILLIAM 90 PF

PWS PWS PWS PWS PWS PWS

sws sws

SWS

sws sws PHI

SWS

sws sws

CRIS WW WW WW WW WW WW WW

sws sws sws sws SWS

YMCO YMCO YMCO

sws

SWS

sws sws YMCO YMCO YMCO YMCO YMCO YMCO YMCO

sws sws

SWS

sws sws SWS

sws

CRIS

sws

SWS MWL PHI PEWS YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

sws sws sws

SWS YMCO

YMCO YMCO YMCO GREN

sws sws

SWS

sws sws sws

SWS

sws

FASSBIND KIRSCH -SWISS G.E. MASSENEZ EAUX-DE-VIE DE POIRE WILLIAMS PRISONNIERE FRAMBOISE WILD RASPBERRY BRANDY KIRSCHWASSER CHERRY BRANDY MIRABELLE YELLOW PLUM BRANDY POIRE WILLIAMS PEAR BRANDY MONTERU SINGLE GRAPE EAU DE VIE - FRANCE 80 PF CABERNET, CHARD, MER LOT, RIESLING PEAK SPIRITS EAU DE VIE PEACH 80 PF (ORGANIC) EAU DE VIE PEAR 80 PF (ORGANIC) ST GEORGE SPIRITS AQUA PERFECTA EAU DE VIE KIRSCH BRANDY AQUA PERFECTA EAU DE VIE PEAR BRANDY 80 PF BASIL EAU DE VIE 80 PF GEN EVER BOLS GENEVER 84 PROOF BARREL AGED GENEVER GENEVER 108.84 PF GENEVER W/COCKTAIL SET GIN - DOMESTIC AMADOR DISTILLERY GIN 80 PF AMETHYST LAVENDER GIN 90 PF AVIATION GIN 84 PF BAINBRIDGE HERITAGE GIN 90 PF ORG DOUG FIR BARTON GIN 80 PF BELLOWS GIN 80 PF BELLRINGER GIN 94.4 PF BERKSHIRE MOUNTAIN DISTILLERS ETHEREAL GIN 86 PF GREYLOCK GIN 80 PF BLADE GIN - CALIF BLADE GIN RUSTY BLADE GIN BRL-AGED CASK STRNGT BLUECOAT AMERICAN DRY GIN 94 PF BOORDS DRY GIN 80 PF BOOTH'S GIN 80 PF BRISTOL BUMMER & LAZARUS GIN 92 PF BURNETT'S GIN 80 PF CALVERT LONDON DRY 80 CAPROCK DRY GIN 82 PF ORGANIC CHATHAM GIN 80 PF CONEY ISLAND CARLO GIN CRATER LAKE CASCADE MT GIN 95 PF CROP FARMERS GIN ORGANIC 93.4 PF CROWN RUSSE GIN 80 PF CRYSTAL PEAK GIN DEATH'S DOOR GIN 94 PF DISTILLERY NO. 209 GIN BARREL RESERVE 92 PF GIN W/SOOM TONIC GIN 80 PF GIN 92 PF GIN 92 PF KOSHER DOROTHY PARKER AMERICAN GIN 86 PF DRY FLY DISTILLING - SPOKANE WA BARREL RESERVE GIN DRY FLY GIN ENGLISH GUARD GIN 80 PF FEW SPIRITS AMERICAN GIN 80 PF BARREL AGED GIN 80 PF STANDARD ISSUE GIN 114 PF FLEISCHMANN GIN 80 PF FREMONT MISCHIEF 80 PF GENEVIEVE GIN 94.6 PF GILBEY'S GIN 80 PF GORDONS GIN 80 PF HIGH SPIRITS DESERT DRY GIN 80 PF JOURNEYMAN BILLBRY BLK HRT GIN 90 PF JUNIPERO GIN 98.6 LEOPOLD BROTHERS - COLORADO AMERICAN SMALL BATCH GIN 80 PF NAVY STRENGTH GIN 114 PF MARTINI MCCORMICK GIN 80 PF MR. BOSTON ENGLISH MARKET GIN 80 PF NEW AMSTERDAM GIN RESTAURANT ONLY OLD GROVE 86 PF OOLA GIN 90 PF/ BRL AGED GIN 94 PF - WA PERRY'S TOT NAVY STRENGTH GIN 114 PF PLATINUM 7X GIN 80 PF PRARIE ORGANIC ON PREMISE ONLY PROHIBITION RANSOM RANSOM OLD TOM GIN 88 PF RE:FIND GIN ROGUE PINK SPRUCE GIN SPRUCE GIN ROYAL EMBASSY

CRIS WW WW WW WW WW PEWS

sws sws YMCO YMCO YMCO

YMCO YMCO YMCO YMCO

sws sws sws sws sws sws

GREN

BEEFEATER 24

YMCO YMCO

LONDON DRY GIN 90 PF BLOOM GIN 80 PF BOMBAY 86 PROOF

WW WW YMCO

sws

PWS MWL

sws

YMCO SWS

sws

GREN JWBG YMCO SWS YMCO JWBG SWS

sws sws sws

SWS

sws sws

WW WW YMCO YMCO YMCO YMCO SWS YMCO

sws sws

PWS YMCO

sws sws

PEWS PEWS MWL YMCO SWS WW YMCO PEWS

sws

YMCO WW

sws

SWS AWS

sws

YMCO YMCO

sws

sws

ROYAL GATE RUSSELL HENRY GIN HAWAIIAN GINGER GIN LONDON DRY GIN MALAYSIAN LIME GIN SEAGRAM'S GIN & JUICE BLUE BEAST 35 PF GIN & JUICE CITRUS 35 PF GIN & JUICE GRN DRAGON 35 PF GIN & JUICE PRPLE RAGE 35 PF GIN & JUICE RED FURY 35 PF GIN DISTILLERS RSV 94 PF GIN EXTRA DRY 80 PF TWISTED GIN APPLE 70 PF TWISTED GIN LIME 70 PF TWISTED GIN ORANGE 70 PF TWISTED GIN PEACH 70 PF TWISTED GIN PINEAPPLE 70 PF TWISTED GIN RED BERRY 70 PF SPIRIT WORKS GIN 86 PF SLOE GIN 54 PF ST GEORGE SPIRITS BOTANIVORE GIN DRY RYE GIN TERROIRGIN TAAKA GIN 80 PF UNCLE VAL'S BOTANICAL GIN VOYAGER DRY GIN GIN - IMPORTED BEEFEATER GIN BURROUGHS RSV 86 PF GIN 94 PF

YMCO YMCO YMCO SWS

sws sws

SWS

sws sws sws sws

SWS

sws sws

SWS

sws

sws sws YMCO YMCO YMCO YMCO WW WW SWS

sws sws sws sws sws

SWS

SAPPHIRE

94 PROOF EAST 84 PF EAST GIN 84 PF BOODLES GIN 90 PF BROKERS GIN 94 PF BULLDOG GIN LONDON DRY 80 PF CADENHEAD'S GIN OLD RAJ DRY GIN 110 PF OLD RAJ DRY GIN 92 PF CAORUNN GIN 83.6 PF GIN 92 PF CITADELLE GIN 88 PF RESERVE 88 PF DAMRAK GIN 83.6 PF DARNLEY'S VIEW GIN 94 PF DARNLEY'S VIEW GIN 94 PF DOORNKAAT EDINBURGH GIN 86 PF EMPRESS 1908 GIN 80 PF FORDS GIN 90 PF G'VINE SMALL BATCH FLORAISON 80 PF SMALL BATCH NOUAISON 88 PF GABRIEL BOUDIER - FRANCE BOUDIER SAFFRON GIN GATES OF LONDON GIN 80 PF HAYMAN'S OLD TOM - ENGLAND 80 PF HENDRICK'S 88 PF KONYAGI GIN KRISTA GIN 80 PF MAGELLAN GIN 80 PF 82.6 PF MARTIN MILLER'S GIN 80 PF 90.4 PF MAYFAIR LONDON DRY GIN 86 PF MONOPOLOWA DRY GIN 87 PF MONOPOLOWA GIN - AUSTRIA 87 PF NO. 3 LONDON DRY GIN 92 PF NOLET'S RESERVE DRY GIN 104.6.PF ORIGINAL INDIGO GIN 80 PF OXLEY DRY GIN 94 PF PINNACLE GIN 80 PF PLYMOUTH GIN 82.4 PF NAVY STRENGTH 114 PF RIGHT GIN 80 PF ROYAL DOCK GIN - ENGLAND 114 PF SACRED GIN ASST (PINK GRPFRT/LICORICE/ JUNIPER/ COR/CARD/ORRIS) 88 PF GIN CARDAMOM 87.6 PF GIN CORIANDER 87.6 PF GIN JUNIPER 87.6 PF GIN LICORICE 87.6 PF

SPIRITS INDEX

sws sws

SWS

sws sws

SWS

sws sws sws

SWS

sws sws

SWS

sws sws sws

YMCO

sws

AWS MWL

sws

SWS YMCO AWS AWS WW YMCO PEWS YMCO CRIS YMCO

sws sws sws

YMCO YMCO YMCO MWL PEWS

sws

PWS SWS YMCO

sws

sws sws

YMCO PEWS

sws sws sws

SWS

sws

BIN 155

Spirits Index by Brand

BRUICHLADDICH SINGLE MALT SCOTCH THE ORGANIC NV 92 PF CAPROCK

DRY GIN 82 PF ORGANIC GRAPPA CHARDONNAY 80 PF ORGANIC PEACH BRANDY 80 PF ORGANIC VODKA 80 PF ORGANIC CROP FARMERS GIN ORGANIC 93.4 PF CROP ORGANIC

VODKA 80 PF VODKA CUCUMBER 70 PF VODKA MEYER LEMON 70 PF VODKA ORGANIC SPICE PUMPKIN 70 PF VODKA TOMATO 70 PF DON ABRAHAM ORG 100% AGAVE 80 PF ANEJO, REPOSADO, BLANCO

ORO PISCO

YMCO

sws

SWS

sws

SWS

sws sws sws sws

SWS

sws

SWS

sws

PEWS

DULCE VIDA ORGANIC TEQUILA

TEQUILA 100 PF AGAVE NECTAR ANEJO 100 PF BLANCO 100 PF BLANCO WITH ANEJO HITCHER LONE STAR EDITION RAINBOW SLEEVES REPOSADO 100 PF J. WITTY ORG CHAMOMILE LIQ CA 40 PF

WW WW WW WW WW WW WW WW PEWS

KOVAL

CHRYSANTHEMUM HONEY LIQ 40 PF ORG GINGER LIQUEUR 40 PF ORGANIC LIONS PRIDE 47'" WARD BLEND 94 PF ORG WHISKEY LIONS PRIDE RYE WHISKEY 80 PF ORGANIC RYE CHICAGO WHITE WHISKEY 80 PF ORG CHICAGO WHITE WHISKEY 80 PF ORGANIC LIXIR VODKA 88 PF ORGANIC MELL VODKA 80 PF ORGANIC

AWS AWS AWS

MOON MOUNTAIN ORG VODKA 80 PF OM (ORGANIC MIXOLOGY) COCKTAILS

PWS

COCONUT WATER & LYCHEE 30 PF WILD CRNBRY BLOOD ORANGE 30 PF

AWS AWS

OM (ORGANIC MIXOLOGY) COCKTAIL

MEYER LEMON & SPICY GINGER 30 PF NOVO FOGO ORGANIC - BRAZIL CACHA<;A SINGLE BRL #105 AGED 5 YR CACHA<;A GOLD/CACHA<;A SLVR 80 PF PARTIDA ORGANIC AGAVE NECTAR PEAK SPIRITS

EAU DE VIE PEACH 80 PF ORGANIC EAU DE VIE PEAR 80 PF ORGANIC ESTATE GRAPPA 80 PF ORGANIC REAL RAW AGAVE NECTAR-BLUE CLR ORG SQUARE ONE ORG VODKA - IDAHO BASIL VODKA BOTANICAL SPIRIT CUCUMBER VODKA SQUARE ONE VODKA THATCHER'S

ORGANIC APPLE SPICE GINGER ORGANIC BLOOD ORANGE 30 PF ORGANIC BLUEBERRY 30 PF ORGANIC CUCUMBER 30 PF ORGANIC DARK CHOCOLATE 30 PF ORGANIC ELDERFLOWER 30 PF ORGANIC POMEGRANATE 30 PF ORGANIC PRICKLY PEAR 30 PF ORGANIC TRES CHILES 30 PF ORGANIC YUMBERRY 30 PF VITAFRUTE

COCO COLADA ORGANIC 30 PF COSMO CKTL 30 PF ORGANIC LEMONADE CKTL 30 PF ORGANIC MARGARITA CKTL 30 PF ORGANIC PISCO

AWS AWS AWS AWS

sws

sws PEWS PEWS SWS

sws sws sws sws WW WW WW WW

sws sws

SWS

sws sws sws sws sws sws

SWS

sws sws sws sws

BARSOL

PISCO SUPREMO MOSTO VERDE 82 PF PRIMERO QUEBRANTE 80 PF SELECTO ACHOLADO 80 PF SELECTO ITALIA 80 PF SUPREMO MOSTO VERDE 83 PF

SWS SWS SWS SWS SWS

CAMPO DE ENCANTO PISCO

GRAND & NOBLE PISCO RSV SINGLE VINE PISCO MOSCATEL RSV SINGLE VINE PISCO QUEBRANTE

WW WW WW

CAMPO DE ENCANTO PISCO

DISTILLER'S RESERVE MOSCATEL 84 PF DISTILLER'S RESERVE QUEBRANTA 86.2 PF PISCO 85 PF CONTROL PISCO

sws sws

C 80 PF RESERVE 80 PF DON CESAR PISCO

sws

ESPECIAL 80 PF ITALIA 86 PF PURO 85.9 PF

SWS

sws

MACCHU PISCO

LA DIABLADA PISCO MACCHU PISCO OCUCAJE PISCO QUEBRANTA 89.6 PF

160

BIN

SWS SWS SWS

SPIRITS INDEX

WB WB SWS

ACHOLADO BLENDED 82 PF MOSTO VERDE ITALIA 80 PF MOSTO VERDE QUEBRANTA 80 PF MOSTO VERDE TORONTEL 80 PF PURO ACHOLADO 82 PF PURO ITALIA 82 PF QUEBRANTA 82 PF TORONTEL 82 PF

AWS AWS AWS AWS AWS AWS AWS AWS

PISCO CAPEL

ALTO DEL CARMEN 80 PF RESERVADO 80 PF PISCO PAYET- PERU 84 PF ACHOLADO, QUEBRANTA, TORONTEL PISCO PORTON 84 PF RUM - DOMESTIC

1909

1909 (89 PF) 80 PF

AMADOR DISTILLERY LIGHT RUM 80 PF ANEJO 80 PF AQUA LIBRE ST GEORGE CALIFORNIA

SWS

sws

PEWS YMCO YMCO YMCO SWS

sws

YMCO YMCO

AGICOLE RUM

ARCTIC GRAPE 70 PF BACARDI 8

BACARDI 8 BACARDI 8 80 PF BERKSHIRE MOUNTAIN DISTILLERS RAGGED

YMCO

sws sws sws

YMCO

MOUNTAIN RUM 80 PF BIG APPLE 70 PF BLACK RAZZ 70 PF

BLACKWELL RUM BLACK GOLD SPECIAL RESERVE 80 PF BLACKWELL'S CALYPSO RUM SPICED 70 PF CHARBAY RUM TAHITIAN VANILLA 70 PF CHARBAY RUM TAHITIAN VANLA 70 PF

COCO 70 PF CONEY ISLAND CARLO RUM CONEY ISLAND CARLO SPICED RUM CRUZAN RUM

DARK RUM 86 PF DRAGON BERRY 70 PF GOLD

GOLD & PINEAPPLE 80 PF GOLD 80 PF GOLD MINER RUM BARREL RUM RESERVE GOLD MINER AGAVE RUM GOLD MINER RUM GRAND MELON 70 PF HERITAGE GIFT TUBE HIGH SPIRITS PIECES OF EIGHT SPCD RUM

YMCO YMCO AWS AWS

sws

AWS

sws

YMCO JWBG JWBG

sws

YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

HOOK'S BLACK SPICED RUM

COCONUT RUM FUSION RUM LIGHT 80 PF MOCHA RUM

YMCO YMCO YMCO YMCO

SPICE 80 PF

YMCO

SPICE

SAMMY'S BEACH BAR RUM SELECT80 PF

SINGLE BARREL 80 PF SOLERA 80 PF SORGRHUM

SPICED 72.5 PF SUPERIOR

SUPERIOR 80 PF SUPERIOR WITH ARCTIC GRAPE 80 PF SUPERIOR WITH MUDDLER 80 PF SUPERIOR WITH OAKHEART 80 PF SUPERIOR WITH ROCK COCONUT 80 PF

TORCHED CHERRY

TORCHED CHERRY 70 PF TORCHED CHERRY WITH COKE 70 PF TORCHED CHRRY W/COKE CLMSHELL 70 PF WHITE RUM 86 PF WOLF BERRY 70 PF YE OLD GROG DISTILLERY - OREGON DUTCH HARBOR BREEZE GROG GOOD MORNING GLORY GROG RUM - IMPORTED 1 BARREL RUM 80 PF 7 TIKI SPICED 70 PF YMCO

YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

sws

YMCO

WW WW

CHERRY SPICED RUM 60 PF COCONUT SPICED RUM 42 PF ADR CARONI RUM 15 YR - TRINIDAD 92 PF ALCOHOL DE CANA RUM 99 PF

YMCO YMCO PEWS YMCO

FLAVORS

ANGOSTURA RUM -TRINIDAD

1824 LIMITED RESERVE 1919 ANEJO ANGOSTURA RUM 5 YEAR FORRES PARK RUM OVERPROOF PUNCHEON RUM 150 PF GRAND ANEJO 7 YEAR RESERVA WHITE RUM

WW WW WW WW WW WW

APPLETON

APPLETON ESTATE

RESERVE 80 PF RUM RESERVE 80 PF VX GOLD 80 PF LIMITED EDITION 50 YR 90 PF VX GOLD 80 PF APPLETON JAMAICA

SPECIAL GOLD 80 PF WHITE 80 PF

92 PF SPICED RUM SPICED RUM 70 HOUSE SPIRITS STILLROOM RUM 80 PF

YMCO YMCO

ATLANTICO RUM

KOLOA

sws

SPICED RUM 70 PF SPICED RUM 70 PF WITH CHERRY SPICED SPICED RUM 70 PF WITH COCONUT

ADMIRAL NELSON'S

YMCO

sws

YMCO

ASG YMCO YMCO YMCO YMCO YMCO

92 PF BLACK SPICED RUM

SPICED RUM

YMCO

sws

DARK 80 PF PLATINO 80 PF RESERVE 80 PF RON ATLANTICO RUM DARK PC (KROGER)

sws sws sws

SWS

sws sws sws sws

SWS

sws sws

COCONUT RUM 80 PF DARK RUM 80 PF GOLD RUM 80 PF SPICED RUM 80 PF WHITE RUM 80 PF

YMCO YMCO YMCO YMCO YMCO

LADY BLIGH RUM l/MON70 PF

YMCO

GOLD 80 PF WHITE 80 PF

YMCO YMCO YMCO YMCO YMCO YMCO

BASTISTE RUM AGRICOLE - CARIBBEAN WW BATAVIA ARRACK VAN OOSTEN (SUGAR CANE PEWS

MOUNT GILBOA RUM

BARBADOS RUM BARBADOS RUM - AGED 070 PF OAKHEART SPICED 70 PF ONE SHOT COCONUT 80 PF ORIGINAL BARTENDERS COCONUTS RUM OVER YOU 42 PF PAPA'S PILAR

BLONDE RUM DARK RUM PEACH 42 PF PEACH RED 70 PF

PINEAPPLE FUSION RAZZ 70 PF RED HEAD 70 PF RESERVA LIMITADA

YMCO YMCO SWS YMCO YMCO YMCO

sws

YMCO

RHUM J.M.

BLANC 100 PF GOLD 100 PF MILLESIME 1997 96 PF VSOP 86 PF VSOP 90 PF ROCK COCONUT70 PF

AWS AWS AWS AWS AWS YMCO

RON CASTILLO DARK

DARK 80 PF

YMCO

CITRUS RUM

YMCO

LIGHT

BANKS

5 ISLAND WHITE RUM 86 PF GOLDEN AGE 7 86 PF ENDEAVOR LIMITED EDITION 86 PF BARTON RUM

PEWS PEWS PEWS PEWS

sws sws

SPIRIT)- NETHERLANDS/INDONESIA 100 PF BERRY BROS RUM

BARBADOS 11YR 92 PF FIJIAN 9YR 92 PF GRENADA 13YR 92 PF GUADELOUPE 12YR 92 PF PANAMA l0YR 92 PF ST LUCIA 92 PF BLACK MAGIC SPICED RUM 94 PF BLACK TOT BRITISH NAVY RUM JAMAICA 108.6 PF BLACKBEARD SPICED RUM 86 PF BLACKHEART RUM SPICED RUM 93 PF

SWS

sws sws sws sws sws sws

PEWS

sws

YMCO

BLACKMASK RUM

BLACK PREMO 80 PF ISLAND COCONUT 80 PF ORIGINAL SPICED 80 PF TROPICAL CHAI 80 PF BLACKWELL RUM BLACK GOLD SPECIAL RESERVE 80 PF

SWS

sws

SWS

sws sws

BLUE CHAIR BAY

RUM COCONUT 70 PF RUM RAINBOW PACK RUM SPICED 70 PF RUM WHITE 80 PF BRINLEY CARIBBEAN SHIPWRECK SPICED RUM BRUGAL

YMCO YMCO YMCO YMCO WW

Spirits Index by Brand CAVA DE ORO

CAZADORES AiiiEJO 80 PF BLANCO 80 PF BLANCO 80 PF WITH AiiiEJO EXTRA AiiiEJO 80 PF REPOSADO 80 PF

CHAMUCOS ESPECIAL AiiiEJO 80 PF ESPECIAL BLANCO 80 PF REPOSADO 80 PF TEQUILA ASST (2EA AiiiEJO/REP/BLANCO) 80 PF CHARBAY TEQUILA BLANCO 80 PF

PHI

sws sws sws

SWS

sws sws sws

CHIMAYO BLANCO 80 PF REPOSADO BLUE AGAVE 80 PF

CHINACO AiiiEJO TEQUILA 80 PF BLANCO TEQUILA 80 PF NEGRO EXTRA AiiiEJO LOT 79 86 PF REPOSADO TEAUILA 80 PF

CIMARRON TEQUILA BLANCO 80 PF REPOSADO 80 PF

CLASE AZUL DUO (lEA PLATA/REP) PLATA TEQUILA 80 PF REPOSADO 80 PF ULTRA EXTRA AiiiEJO 80 PF COMISARIO TEQUILA REPOSADO 80 PF

CONEY ISLAND CARLO TEQUILA CORAZON TEQUILA AiiiEJO 80 PF BLANCO 80 PF REPOSADO 80 PF

CORRALEJO AiiiJEJO 80 PF BLANCO 80 PF CORRALEJO TRIO PACK CORRALES 99000 HORAS AiiiEJO GRAN RESERVA 80 PF REPOSADO 80 PF REPOSADO TRIPLE-DISTILLED SILVER 80 PF

CRUZ TEQUILA REPOSADO TEQUILA SILVER TEQUILA

DELEON TEQUILA AiiiEJO 80 PF DIAMANTE 80 PF EXTRA AiiiEJO 102 PF LEONA RESERVE 80 PF REPOSADO 80 PF

80 PF AiiiEJO, REPOSADO, BLANCO

DON AGUSTIN TEQUILA REPOSADO 80 PF W/200ML BLANCO DON BENITO TEQUILA AiiiEJO 80 PF REPOSADO 80 PF SILVER 80 PF DON CAMILO 100% AGAVE 80 PF AiiiEJO CERAMIC, REPOSADO

DON EDUARDO AiiiEJO 80 PF REPOSADO 80 PF SILVER 80 PF

DON FULANO 100% AGAVE

REPOSADO

DON VALENTE DOS ARMADILLOS SUPER PREMIUM 80 PF

100% BLUE AGAVE AiiiEJO 80 PF 100% BLUE AGAVE BLANCO 80 PF 100% BLUE AGAVE REPOSADO 80 PF

GOLD 80 PF

EXTRA AiiiEJO PINTADA COLLECTION

PEWS PHI

AWS

PEWS PEWS PEWS PEWS PEWS PEWS PEWS

AiiiEJO 80 PF REPOSADO 80 PF SILVER 80 PF

EXTRA AiiiEJO YMCO YMCO

sws

SWS

sws sws SWS SWS

sws sws sws sws sws

REPOSADO BLANCO MIXTO REPOSADO GOLD BLANCO

DULCE VIDA ORGANIC TEQUILA 100 PF

AiiiEJO BLANCO EXTRA AiiiEJO REPOSADO

BLANCO WITH AiiiEJO HITCHER LONE STAR EDITION RAINBOW SLEEVES REPOSADO 100 PF ED HARDY 100% AGAVE

WW WW WW WW

AiiiEJO BLANCO REPOSADO

SILVER TEQUILA 80 PF

PEWS

ARTESENAL AiiiEJO 80 PF ARTESENAL EXTRA AiiiEJO 80 PF

JWBG

ARTESANAL SILVER 80 PF PINK TEQUILA 80 PF

YMCO YMCO

EL CARTEL BLANCO TEQUILA 80 PF

YMCO

YMCO

W/GOLD FLAKES 80 PF

SWS SWS

sws sws

HERRADURA YMCO YMCO YMCO SELECCION SUPRE MA YMCO SILVER YMCO HIJOS DE VILLA PHI HOTEL CALIFORNIA TEQUILA REPOSADO 80 PF SWS HUSSONG'S TEQUILA REPOSADO 80 PF YMCO

JALISCOORO JOSE CUERVO

YMCO

YMCO

YMCO

ESPECIAL GOLD 80 PF

YMCO

AiiiEJO 80 PF REPOSADO 80 PF

YMCO YMCO

ESPECIAL SILVER 80 PF PLAT/NO

YMCO YMCO YMCO YMCO YMCO YMCO

SILVER 80 PF EL DESTILADOR100% AGAVE 80 PF ARTISAN BOTTLE AiiiEJO ARTISAN BOTTLE BLANCO

YMCO

LA RESERVA PLATINO RESERVA RESERVA DE LA FAMILIA TRADICIONAL REPO REPOSADO TEQUILA 80 PF TRADICIONAL SILVER 80 PF TEQUILA

YMCO YMCO PWS PWS PWS PWS PWS WW WW WW PEWS

sws sws sws

SWS

REPOSADO SOCCER

YMCO

AiiiEJO 80 PF BLANCO 80 PF EXTRA AiiiEJO 80 PF REPOSADO 80 PF EL PUEBLO 80 PROOF LIGHTOR GOLD

EL TESORO TEQUILA AiiiEJO 75 ANNIV 80 PF AiiiEJO 80 PF AiiiEJO 80 PF 70'" ANNIV PARADISO AiiiEJO 80 PF PLATINUM 80 PF

YMCO YMCO YMCO

EL TORO TEQUILA GOLD 80 PF WHITE 80 PF

EL ULTIMO TEQUILA PEWS PEWS

AGAVE REPOSADO 80 PF AGAVE BLANCO 80 PF

PEWS PEWS PEWS

AiiiEJO 80 PF ASST 80 PF (2EA ANJ/REP/BLCO)

PWS PWS PWS PWS PWS

ESPOL6N

80 PF ANEJO, REPOSADO, BLANCO

PEWS

BLANCO 80 PF REPOSADO 80 PF BLANCO TEQUILA 80 PF BLANCO TEQUILA 80 PF W/AGAVE NECTAR REPOSADO TEQUILA 80 PF

EXCELLIA TEQUILA ANEJO 80 PF BLANCO 80 PF REPOSADO 80 PF

FAMILIA CAMARENA TEQUILAS YMCO YMCO

sws

SWS

sws sws

GREN

EL SAGRADO TEQUILA AiiiEJO 80 PF ASST (2EA REP/ AiiiEJO /BLANCO) BLANCO 80 PF REPOSADO 80 PF EL TEQUILENO BLANCO 80 PF

SWS

sws sws sws

YMCO

sws sws sws

SWS

sws sws sws

sws sws sws

SWS

sws sws sws

SWS

sws sws sws AWS AWS AWS WW

ON PREMISES ONLY

FAT ASS

YMCO YMCO YMCO YMCO

JUAREZ TEQUILA YMCO YMCO YMCO YMCO YMCO YMCO

REPOSADO 80 PF SILVER 80 PF

DON RAMON

PEWS

AiiiEJO AiiiEJO SOCCER BLANCO 100% AGAVE 80 PF BLANCO SOCCER REPOSADO REPOSADO 100% AGAVE

PEWS

PWS

PEWS PEWS PEWS

EL JIMADOR

EL MAYOR TEQUILA

PHI

C/NGE 70 PF

EL CHARRO

YMCO YMCO YMCO YMCO

sws sws sws PEWS PEWS PEWS PEWS

YMCO YMCO

ARTISAN BOTTLE REPOSADO BLANCO REPOSADO

YMCO YMCO YMCO PHI

HACIENDA DE NAVARRO HERENCIA MEXICANA 100% AGAVE 80 PF

WW WW WW

EL AGAVE

PHI

YMCO

GRAN MAYAN GRAND LEYENDA TEQUILA

AGAVE NECTAR AiiiEJO 100 PF BLANCO 100 PF

SWS

sws

sws

SILVER 80 PF

GRAN CAVA DE ORO GRAN CENTENARIO

DOS ARTES DOS MANOS 100% AGAVE 80 PF

sws

YMCO YMCO YMCO MWL

FRONTERA GIRO BY SAUZA TEQUILA

AiiiEJO 80 PF PLATA 80 PF REPOSADO 80 PF ROSANGEL TEQUILA

"FUERTE" BLANCO 100 PF "SUAVE" BLANCO 80 PF 3 YR AiiiEJO 80 PF REPOSADO 80 PF IMPERIAL 5 YR AiiiEJO 80 PF DON JULIO 1942 TEQUILA 80 PF AiiiEJO TEQUILA 80 PF AiiiEJO TEQUILA 70TH ANNIV 80 PF BLANCO TEQUILA 80 PF REAL TEQUILA 80 PF REPOSADO TEQUILA 80 PF DON MODESTO 100% AGAVE

ANEJO 80 PF PLATINUM 80 PF

YMCO YMCO YMCO PHI

SWS

DESTILERIA LA FORTALEZA TEQUILA FORTALEZA AiiiEJO TEQUILA FORTALEZA BLANCO TEQUILA FORTALEZA REPOSADO DON ABRAHAM 100% AGAVE

AiiiEJO PLATA

FRIDA KAHLO

PEWS PEWS PEWS

CORZO AiiiEJO 80 PF REPOSADO 80 PF SILVER 80 PF CRISTEROS REPOSADO 80 PF

YMCO YMCO

AiiiEJO, REPOSADO, PLATA EXTRA AiiiEJO CLAY BOTTLE EXTRA AiiiEJO STERLING SILVER BOTTLE

CHAYA AiiiEJO 80 PF SILVER 80 PF

REPOSADO 80 PF SILVER 80 PF

DON ROBERTO

PHI

GOLD 80 PF SILVER 80 PF

SWS

sws

KARMA TEQUILA AiiiEJO 80 PF BLANCO 80 PF REPOSADO 80 PF LA ARENITA SILVER 80 PF

AWS AWS AWS YMCO

LA CERTEZA AiiiEJO 80 PF BLANCO 80 PF REPOSADO 80 PF

YMCO YMCO YMCO

LA PAZ GOLD 80 PF GOLD WITH MARGARITA MIX 80 PF LA PINTA POMEGRANATE INFUSED 38 PF

YMCO YMCO SWS

LA PRIMA DE PANCHO PISTOLAS 100% AGAVE 80 PF REPOSADO CERAMIC

PEWS

LA PUERTA NEGRA 100% AGAVE 80 PF AiiiEJO, REPOSADO, BLANCO

PEWS

LA TILICA SKULL TEQUILA LAPIS TEQUILA

PHI

sws sws

AiiiEJO 80 PF BLANCO 80 PF REPOSADO 80 PF

SWS

LOS ARANGO TEQUILA

sws sws

AiiiEJO 80 PF BLANCO 80 PF REPOSADO 80 PF

SWS

LUNA MALVADA TEQUILA

sws sws

PLATA 80 PF REPOSADO 80 PF

LUNAZUL TEQUILA AiiiEJO TEQUILA 80 PF

YMCO YMCO YMCO

BLANCO TEQUILA 80 PF REPOSADO TEQUILA 80 PF

MAESTRO DOBEL DIAMOND 80 PF

YMCO

MANANA 100% AGAVE TEQUILA ANEJO TEQUILA BLANCO 100% AGAVE TEQUILA RAINBOW

WW WW WW

TEQUILA REPOSADO 100% AGAVE

WW

MARGARITAVILLE TEQUILA GOLD TEQUILA SILVER TEQUILA

WW WW

MARGARITAVILLE FLAVORED TEQUILA CALYPSO COCONUT TEQUILA

SPIRITS INDEX

WW

BIN

163

Spirits Index by Brand ISLAND LIME TEQUILA LAST MANGO TEQUILA PARADISE PASSION FRUIT TEQUILA TROPICAL TANGERINE MCCORMICK TEQUILA GOLD TQUILA 80 PF

WW WW WW WW YMCO

MELOZA TEQUILA

ANEJO 100% AGAVE 80 ANEJO EXTRA AGED 100% AGAVE 80 PF BLANCO 100% AGAVE 80 PF REPOSADO 100% AGAVE 80 PF

YMCO YMCO YMCO YMCO

METL

BLANCO TEQUILA 80 PF REPOSADO TEQUILA 80 PF Ml TIERRA MILAGRO

ANEJO REPOSADO SILVER

YMCO YMCO PHI YMCO YMCO YMCO

MILAGRO RESERVE TEQUILA

ANEJO SELECT REPOSADO SELECT SILVER SELECT BARREL RESERVE 80 PF SINGLE BRL RSRV ANEJO TEQUILA 80 PF SNGL BARREL RSRV REPOSADO TQLA 80 PF MONTE ALBAN TEQUILA

REPOSADO 80 PF SILVER 80 PF MONTEZUMA TEQUILA

GOLD 80 PF WHITE 80 PF OLD CARBINE OLMECA ALTOS TEQUILA

PLATA 80 PF REPOSADO 80 PF ONE SHOT

COFFEE 80 PF LEMON 80 PF MINT 80 PF

YMCO YMCO YMCO YMCO YMCO

sws sws sws sws PHI

sws sws YMCO YMCO YMCO

ORO AZUL 100% AGAVE

TEQUILA ANEJO TEQUILA BLANCO TEQUILA REPOSADO PANCHO PISTOLAS 100% AGAVE 80 PF REPOSADO CERAMIC PANCHO VILLA ROJO 80 PF

WW WW WW PEWS YMCO

PAQUI TEQUILA

ANEJO TEQUILA REPOSADO TEQUILA SILVER TEQUILA PARTIDA TEQUILA

ANEJO 80 PF ASST (1 ANJ/4 BL/1 REP) BLANCO 80 PF ELEGANTE 80 PF REPOSADO 80 PF PASION SECRETA PATR6N TEQUILA

YMCO YMCO YMCO

sws sws sws

SWS

sws PHI

ANEJO 80 PF REPOSADO 80 PF SILVER 80 PF GRAN BURDEOS ANEJO 80 PF GRAN PATRON PIEDRA EX ANEJO 80 PF GRAN PLATINUM 80 PF ASST (SILVER/REP/ ANEJO) MAGIC PACK 80 PF METAL CASE (2 SILVER/1 ANEJO/ RAINBOW PACK 80 PF VARIETY (A/R/S/XO) 80 PF

sws sws sws

SWS

sws sws SWS

sws sws sws

SWS

PELIGROSO

ANEJO 84 PF REPOSADO 84 PF SILVER 84 PF

PWS PWS PWS

PEPE LOPEZ

GOLD WHITE POSADAS 100% AGAVE ANEJO/REPOSADO

YMCO YMCO PEWS

80 PF PUEBLO VIEJO TEQUILA BLANCO 80 PF PURA SANGRE

YMCO PHI

PURA VIDA

ANEJO TEQUILA EXTRA ANEJO TEQUILA GOLD TEQUILA SILVER TEQUILA

YMCO YMCO YMCO YMCO

PURASANGRE TEQUILA

ANEJO RSVA 80 PF BLANCO RSVA 80 PF EXTRA ANEJO RSVA 80 PF REPOSADO RSVA 80 PF RANCHERO

GOLD 100% AGAVE TEQUILA SILVER 100% AGAVE TEQUILA RANCHO ALEGRE TEQUILA

BLANCO 80 PF REPOSADO 80 PF REGIONAL

ANEJO 80 PF BLANCO 80 PF

164 BIN

SWS

sws sws sws WW WW

sws sws YMCO YMCO

SPIRITS INDEX

REPOSADO 80 PF

YMCO

RESERVA DEL SENOR

A LMENDRA DO 60 PF 100% PURO DE AGAVE

REPOSADO 80 PF SILVER 80 PF REVOLUCION TEQUILA ANEJO 80 PF EXTRA ANEJO 80 PF SILVER 100 PF SILVER 80 PF REY SOL ANEJO 80 PF

ROOSTER ROJO TEQUILA TEQUILA BLANCO TEQUILA REPOSADO TEQUILA ANEJO SAUZA

100 ANOS ANEJO 80 PF 100 ANOS BLANCO 80 PF 100 ANOS SILVER 80 PF BLUE TEQUILA REPOSADO 80 PF SILVER 80 PF CONMEMORATIVO 80 PF HORNITOS ANEJO 80 PF HORNITOS LIME SHOT 70 PF HORNITOS PLATA 80 PF HORNITOS PLATA W/50 ML LIME SHOT HORNITOS REPOSADO 80 PF TEQUILA At;AI 80 PF TEQUILA GOLD 80 PF TEQUILA SILVER 80 PF TRES GENERACIONES ANEJO 80 PF TRES GENERACIONES PLATA 80 PF TRES GENERACIONES PLATA 80 PF YRC TRES GENERACIONES REPOSADO 80 PF X.A. TEQUILA 80 PF EDICION LIMITADA SELECCION ARTENOM

1580 BLANC 80 PF TEQUILA ASST (3 BLANC0/2 REP/1 ANEJO) TEQUILA DE 1079 BLANCO 80 PF TEQUILA DE 1146 ANEJO 80 PF TEQUILA DE 1414 REPOSADO 80 PF SEMBRADOR SEMENTAL TEQUILA

ANEJO 80 PF REPOSADO 80 PF SILVER 80 PF SIETE LEGUAS TEQUILA

ANEJO 80 PF REPOSADO 80 PF SILVER 80 PF SINO TEQUILA

IRISH BARREL AGED REPOSADO TEQUILA SPICY TEQUILA TEQUILA REPOSADO 80 PF TEQUILA SILVER 80 PF STALLION 100% AGAVE 80 PF ANEJO SUERTE TEQUILA

ANEJO 80 PF BLANCO 80 PF REPOSADO 80 PF T.K.O. BOXING GLOVE Tl TEQUILA UNO -100% AGAVE DELECTO

-BLANCO 86 PF ESTELAR -ANEJO EXCEPCIONAL - REPOSADO ULTRA FINO -BLANCO TANTEO

COCOA TEQUILA COLLECTION TEQUILA JALAPENO TEQUILA TROPICAL TEQUILA TARANTULA AZUL

70 PF

YMCO YMCO YMCO

sws sws

SWS

sws

YMCO IDWC IDWC IDWC IDWC

sws sws sws sws

SWS

sws sws sws

SWS

sws sws

SWS

sws sws sws

ANEJO MASTERPIECE ANEJO TALAVERA REPOSADO SILVER TEQUILA OCHO

PLATA 80 PF TEQUILA OCHO EXTRA ANEJO 2009 TEQUILA XO TEXANO BOOT TIERRA AZTECA 100% AGAVE 80 PF

ANEJO REPOSADO BLANCO TIERRAS TEQUILA

ANEJO 80 PF BLANCO 80 PF BLANCO 80 PF W/11.7 OZ AGAVE NECTAR REPOSADO 80 PF TONALA 100% AGAVE 80 PF ANEJO 2 YR CERAMIC RESERVA SUPREMA 4 YR SUPREMA REPOSADO

TORO DE LIDIA TOTEM TRAGO SILVER TRES AGAVES

ANEJO TEQUILA BLANCO TEQUILA BLANCO TEQUILA WITH MIX REPOSADO TEQUILA TRES MANOS 100% AGVE ANEJO 3YR 80 PF

sws sws

GOLD SILVER

SWS

sws sws PHI

sws sws

SWS YMCO YMCO YMCO YMCO YMCO YMCO YMCO PEWS

TRES MUJERES TRES REYES

TRES REYES TEQUILA GOLD 80 PF TRES SIETES

ANEJO REPOSADO SILVER TRES SIETES SIL

WYLAND DOLPH PLYGRND WYLAND PEGUIN WYLAND SHARK TRES-CUATRO-CINCO TEQUILA

EXTRA ANEJO 87 PF TWO FINGERS GOLD 80 PF WINNER'S CHOICE GOLF CLUB ZAPOPAN 100% AGAVE

80 PF BLANCO, REPOSADO GOLD 80 PF SILVER 80 PF

AWS AWS AWS PHI

BLANCO ORO ZIRCON AZUL TRIPLE SEC- DOMESTIC ARROW

WW WW WW WW

TRIPLE SEC 15 PF TRIPLE SEC 30 PF TRIPLE SEC (NON-ALCOHOLIC) BARTON TRIPLE SEC 30 PF BINYAMINA TRIPLE SEC 54 PF

YMCO YMCO YMCO YMCO

DE KUYPER

TRIPLE SEC 30 PF TRIPLE SEC 48 PF TRIPLE SEC 60 PF GREN TRIPLE SEC 40 PF HIRAM WALKER

YMCO

TRIPLE SEC 30 PF TRIPLE SEC 60 PF JUAREZ TRIPLE SEC 30 PF M BRIZARD TRIPLE SEC 78 PF

REPOSADO

YMCO

MARGARITAVILLE LIQUEURS TRIPLE SEC MONTEZUMA TRIPLE SEC 60 PF

YMCO YMCO PHI PHI PEWS

MR. BOSTON TRIPLE SEC 30 PF STIRRINGS TRIPLE SEC 60 PF

TARANTULA 100

PLATA TEQUILA REPOSADO TEQUILA TECHILA TEKY LADY'S TENOCH 100% AGAVE 80 PF REPOSADO TEQUILA ARETTE

ANEJO ARTESANAL ANEJO ARTESANAL BLANCO ARTESANAL GRAN CLASE EXTRA ANEJO ARTESANAL REPOSADO BLANCO REPOSADO TEQUILA CABEZA TEQUILA HACIENDA VIEJA

BLANCO DON FELIX ANEJO TEQUILA 100% AGAVE REPOSADO TEQUILA LOS AZULEJOS 100% DE AGAVE

sws sws sws sws PEWS PEWS PEWS YMCO YMCO PHI PHI YMCO YMCO YMCO YMCO YMCO PEWS PHI YMCO YMCO SWS YMCO YMCO YMCO YMCO YMCO YMCO

sws

YMCO PHI PEWS YMCO YMCO

ZAVANO

YMCO

REPOSADO

PEWS PEWS PEWS

ZARCO TEQUILA

PLATA

TEQUILA 80 PF

YMCO YMCO CRIS PHI

TORADA

GOLD TEQUILA SILVER TEQUILA

SWS

sws sws sws

WW WW WW WW

WW WW WW WW WW WW WW YMCO WW WW WW WW

TEMPO TRIPLE SEC 30 PF

YMCO YMCO PHI

sws

SWS

sws sws sws sws sws sws

GREN

sws

SWS

sws sws

WW SWS

sws

PWS SWS

TRIPLE SEC- IMPORTED BOLS

TRIPLE SEC 30 PF TRIPLE SEC 42 PF TRIPLE SEC 60 PF BOUDIER CURAt;AO TRIPLE SEC

YMCO YMCO YMCO WW

ESSENTIALS

TRIPLE SEC 30 PF TRIPLE SEC 60 PF GIFFARD PREMIUM TRIPLE SEC JOSEPH CARTRON LIQUEURS -FRANCE TRIPLE SEC LIQUEUR 80 PF JULES PERCHARD TRIPLE SEC LA QUINTA TRIPLE SEC

YMCO YMCO YMCO PEWS MWL WW

MERLET LIQUEURS

MERLET TRIPLE SEC

WW

Spirits Index by Brand DRAGON FRUIT 70 PF GINGER 70 PF MOSCATO GRAPE 70 PF PASSION FRUIT 70 PF PEACH 70 PF PEACH 70 PF PINEAPPLE 70 PF RASPBERRY 70 PF WILD STRAWBERRY 70 PF SMIRNOFF VODKA

sws sws sws

SWS

sws sws sws

SWS SWS

AMARETTO 70 PF BLACK CHERRY TWIST 70 PF BLUE 100 PF BLUEBERRY TWIST 70 PF CHERRY TWIST 70 PF CINNAMON SUGAR 60 PF CITRUS TWIST 70 PF COCONUT TWIST 70 PF CRANBERRY TWIST 70 PF FLUFFED MARSHMALLOW TWIST 60 PF GRAPE TWIST 70 PF GREEN APPLE TWIST 70 PF KISSED CARAMEL TWIST 60 PF LIME TWIST 70 PF MANGO TWIST 70 PF ORANGE TWIST 70 PF PASSION FRUIT TWIST 70 PF PEACH TWIST 70 PF PEAR TWIST 70 PF PINEAPPLE TWIST 70 PF POMEGRANATE TWIST 70 PF RASPBERRY TWIST 70 PF RED 80 PF ROOTBEER FLOAT TWIST 70 PF SILVER 90 PF SORBET LIGHT LEMON 60 PF SORBET LIGHT LEMON TWIST 60 PF SORBET LIGHT MANGO PASSION FRT 60 PF SORBET LIGHT MANGO PASSION FRUIT TWIST 60 PF SORBET LIGHT PINEAPPLE/COCONUT 60 PF SORBET LIGHT RASPBERRY POMEGRANATE 60 PF SORBET LIGHT RASPBERRY POMEGRANATE TWIST60 PF STRAWBERRY TWIST 70 PF VANILLA TWIST 70 PF VODKA 80 PF VODKA 80 PF W/200 ML SMMF RED VODKA ESPRESSO 100 PF WATERMELON TWIST 70 PF WHIPPED CREAM TWIST 60 PF WILD HONEY 60 PF SPIRIT WORKS VODKA 86 PF

PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS

80 PF

YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

TAAKAVODKA

FLAVORS

CHERRY 60 PF COCONUT 60 PF GRAPE 60 PF PINK LEMONADE 60 PF RED BERRY 60 PF WHIPPED CREAM 60 PF

TITO'S HANDMADE VODKA 80 PF TWENTY GRAND

VODKA INFUSED WITH COGNAC VODKA WITH 100 ML BLACK VODKA WITH 100 ML ROSE TWENTY GRAND ROSE FLAVORS

BERRY 70 PF BUBBLE 70 PF CAKE 70 PF CHERRY 70 PF CHOCOLATE 70 PF CITRUS 70 PF DUDE LIMON LIME VODKA 70 PF GRAPE 70 PF LOOPY 70 PF MANGO 70 PF MARILYN MONROE VODKA ORANGE 70 PF PASSION FRUIT 70 PF POMEGRANATE 70 PF PURPLE VODKA 70 PF PURPLE RANGTANG COMBO 70 PF RANGTANG VODKA 70 PF RASPBERRY 70 PF ROOTBEER 70 PF S'MORES 70 PF SUPERCOLA VODKA 70 PF TARTZ VODKA 70 PF TOMATO 70 PF TRIPLE SHOT ESPRESSO 70 PF VANILLA 70 PF VODKA 80 PF WITH CHERRY VODKA 80 PF WITH GRAPE WATERMELON 70 PF WHIPPED VODKA 70 PF

166

BIN

SPIRITS INDEX

PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS

sws

YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

VICIOUS VODKA - CAFFEINATED

VIVID VODKA

CRIS YMCO

VODKA 80PF VOLSTEAD VOLSTEAD VODKA 84 PF

sws

WAVE VODKA

80 PF BAJA 80 PF BLUE RASPBERRY 80 PF CAKE 60 PF FROSTED CINNAMON BUN 60 PF LEMON LIME 60 PF PEACH 60 PF PINK LEMONADE 60 PF WHIPPED CREAM 60 PF WOLFSCHMIDT VODKA 80 PF YAZI GINGER VODKA 70 PF ZACHLAWI VODKA 80 PF ZING VODKA

PREMIUM VODKA 80 PF RED VELVET 70 PF

sws

SWS

SWS SWS

sws sws sws

SWS

sws sws sws sws

SWS

sws

sws SWS

VODKA - IMPORTED

2 NITE VODKA

ALPINE MINT 80 PF BLOOD ORANGE 80 PF CAFFE ESPRESSO 80 PF VODKA 80 PF 666 PURE TASMANIAN VODKA - 80 PF

ABSOLUT

VODKA 80 PF VODKA 80 PF YRC VODKA BLACK 100 PF APEACH 80 PF VODKA APEACH 80 PF BERRY A�AI 80 PF VODKA BERRY A�AI 80 PF CHERRYKRAN 80 PF VODKA CHICAGO 80 PF CILANTRO 80 PF CITRON 80 PF CRAFT SMOKEY TEA 88 PF CRAFT VODKA HERBACEOUS LEMON 82 PF ELYX 84.6 PF GRAPEVINE 80 PF VODKA GRAPEVINE 80 PF HIBISKUS 80 PF KURANT 80 PF MANDRIN 80 PF MANGO 80 PF MEXICO 80 PF LIMITED EDITION ORIENT APPLE 80 PF PEARS 80 PF PEPPAR 80 PF RASPBERRI 80 PF VODKA RASPBERRIES 80 PF RUBY RED 80 PF SAN FRANCISCO (DRAGON FRUIT-GRAPEPAPAYA) 80 PF LTD EDIT VODKA TEXAS 80 PF TUNE SPARK FUSION W/ICE BG TUNE SPARKLING FUSION 28 PF VANILIA 80 PF WILD TEA 80 PF AKVINTA VODKA 80 PF ALCOHOL VICTORIA 99 PF AYLESBURY DUCK VODKA 80 PF BAK'S BISON GRASS VODKA 80 PF BELUGA VODKA

NOBLE RUSSIAN 80 PF RUSSIAN GOLD 80 PF

BELVEDERE

sws sws

SWS

sws

PEWS

sws

SWS

sws sws sws

SWS

sws sws sws sws

SWS

sws sws sws

SWS SWS

sws sws sws

SWS

sws sws sws sws

SWS

sws sws sws

sws sws sws sws SWS

sws sws

YMCO SWS

sws sws

BELVEDERE VODKA 80 PF BLACK RASPBERRY 80 PF BLOODY MARY 80 PF CITRUS 80 PF INTENSE 100 PF INTENSE UNFILTERED 80 PF LEMON TEA 80 PF MANGO PASSION 80 PF BEETHOVEN'S FIFTH VODKA BISMARCK VODKA BORU IRISH VODKA 80 PF

PWS PWS PWS PWS PWS PWS PWS PWS JWBG CRIS

BROKEN SHED VODKA CARIEL-AIVY

YMCO YMCO

BLENDED VODKA VANILLA VODKA CHAMBORD

CHAMBORD VODKA RASPBERRY VODKA CHASE VODKA 80 PF CHERRY NOIR 80 PF CHOPIN VODKA

POTATO 80 PF BLACK 80 PF W/2 S0ML POTATO BLACK POTATO 80 PF W/3 50 ML R/W SINGLE RYE 80 PF RYE RED 80 PF SINGLE YNG POTATO '11 80 PF

sws

YMCO YMCO

sws

YMCO

sws sws sws

SWS

sws sws

SINGLE YNG POTATO '12 80 PF SINGLE POTATO 80 PF SINGLE WHEAT 80 PF CHRISTIANIA VODKA 80 PF CIROC VODKA

VODKA 80 PF AMARETTO 70 PF COCONUT 70 PF PEACH 70 PF RED BERRY 70 PF CRANBERRY

60 PF 75 PF

CRYSTAL HEAD VODKA 80 PF DEBOWA POLISH VODKA BULLET & BARREL DEMIDOFF VODKA 80 PF DENAKA

80 PF BLACK RASPBERRY & BLUEBERRY 80 PF BLOOD ORANGE 80 PF COSMO CITRUS 80 PF WILD CHERRY 80 PF DOUBLE CROSS VODKA 80 PF DUE VODKA - ITALY DUE CHARDONNAY VODKA DUE GENUINE VODKA DUE MERLOT VODKA EFFEN VODKA

80 PF BLACK CHERRY 70 PF BLACK CHERRY 75 PF CUCUMBER 75 PF DUTCH RASPBERRY 75 PF RASPBERRY 75 PF SALTED CARAMEL 75 PF FAIR. VODKA QUINOA 80 PF FINLANDIA 80 PF FLIGHT RUSSIAN VODKA

OLD FASHIONED CAR MAUSER PISTOL MOTORCYCLE FORTY DEGREES RUSSIAN VODKA 80 PF FRIS VODKA

80 PF CHERRY 70 PF CITRUS 70 PF GRAPE 70 PF ORANGE 70 PF WHIPPED 70 PF GIVORI POLAND 80 PF GRAPEFRUIT

GRAPEFRUIT 70 PF RASPBERRY 75 PF REDBERRY 75 PF GREEN MARK RUSSIAN VODKA 80 PF GREY GOOSE

80 PF NIGHT VISION GRUVEN HANDCRAFTED - POLAND 80 PF HAMMER & SICKLE VODKA 80 PF HAN ASIAN VODKA 80 PF HEAVY WATER VODKA - SWEDEN 80 PF I SPIRIT VODKA 80 PF IDOL 80 PF IMPERIAL COLLECTION GOLD VODKA 80 PF JAZZ TRUMPET POLISH VODKA JEAN MARC XO VODKA 80 PF JEWEL OF RUSSIA - RUSSIA 80 PF

sws sws sws SWS

PWS PWS PWS PWS PWS YMCO YMCO YMCO PHI

sws

YMCO YMCO YMCO YMCO YMCO

sws WW WW WW

sws sws sws

SWS

sws sws sws

AWS YMCO

PHI PHI PHI

sws sws

SWS SWS

sws sws sws

PEWS YMCO YMCO YMCO YMCO

sws

SWS PEWS

sws

YMCO PEWS AWS YMCO

sws PHI

sws

CLASSIC VODKA, ULTRA VODKA, BLACK LABEL ULTRA

PEWS PEWS PHI

GOLD POTATO VODKA 80 PF VODKA BATCH 2008 80 PF VODKA BATCH 2009 80 PF VODKA POTATO GOLD 80 PF

sws sws sws

CITROEN VODKA 80 PF ORANJE VODKA 80 PF VODKA 80 PF KISSUI VODKA 80 PF KLEINER FEIGLING VODKA 40 PF

PWS PWS PWS

KALISHNIKOW AK-47 KARLSSON'S

KETEL ONE

KROL VODKA

LEMON RASPBERRY VODKA VODKA 80 PF KRU VODKA 82 PF L'ORANGE 80 PF LA POIRE (PEAR) 80 PF LE CITRON 80 PF LEGEND OF KREMLIN VODKA 80 PF LEVEL VODKA 80 PF LOS JAROCHOS ALCOHOL 99 PF LUKSUOWA VODKA 80 PF M82 VODKA 80 PF RUSSIA MAXIMUS 80 PF VODKA MONOPOLOWA VODKA - AUSTRIA 80 PF MONOPOLOWA VODKA - AUSTRIA 80 PF MOSKOVSKAYA RUSSIAN VODKA 80 PF

SWS

sws

SWS YMCO YMCO YMCO YMCO YMCO YMCO

sws

SWS SWS

sws

FHB YMCO

MWL

PEWS YMCO

Imported Wine Index by Brand

COLLECTION WASHINGTON MERITAGE WASHINGTON PINOT NOIR OREGON CABERNET SAUV EVAN'S COLL WALLA WALLA VALLEY WASHINGTON

AWS AWS AWS

RED TABLE WINE

AWS

SWEET RED

AWS

CABERNET SAUVIGNON CHARDONNAY FREDDIES BLEND MERLOT RIESLING

AWS AWS AWS AWS AWS

PENDULUM RED DROP

SAGELANDS VINEYARD

SEVEN HILLS WINERY

CABERNET SAUVIGNON SEVEN HILLS VINEYARD CIEL DU CHEVAL VYD VINT RED WINE MALBEC WALLA WALLA VALLEY MERLOT COLUMBIA VALLEY MERLOT SEVEN HILLS VINEYARD PINOT GRIS OREGON RIESLING COLUMBIA VALLEY VIOGNIER COLUMBIA VALLEY STONECAP

TEG TEG TEG TEG TEG TEG TEG TEG

CABERNET SAUVIGNON CHARDONNAY MERLOT RIESLING SYRAH

AWS AWS AWS AWS AWS

TENOR 1:1 TENOR 2:2 CABERNET SAUVIGNON CHARDONNAY STILLWATER CREEK

WW WW WW WW

TENOR

TRANCHE

PINOT GRIS SLICE OF PAPE BLANC WHITE RHONE SLICE OF PAPE REH RHONE SYRAH

TEG TEG TEG TEG

CABERNET SAUVIGNON CHARDONNAY RAINIER RED RIESLING SUMMIT RESERVE LATE HARVEST RIESLING

AWS AWS AWS AWS AWS

WASHINGTON HILLS

WATERBROOK

CABERNET SAUVIGNON CHARDONNAY CHARDONNAY RESERVE MALBEC MELANGE MELANGE BLANC MERLOT MERLOT RESERVE PINOT GRIS RIESLING SAUVIGNON BLANC

AWS AWS AWS AWS AWS AWS AWS AWS AWS AWS AWS

PEACH WINE WHITE MOSCATO PINK MOSCATO ARGYLE

cwoc cwoc cwoc

BLANC DE BLANCS KNUDSEN VINEYARD JULIA LEE'S BLOCK BRUT BRUT ROSE

AWS

SPARKLING

YMCO AWS AWS GREN

BIANCHI SELECTION CANDELLS

BRUT ROSE

CHATEAU LAFAYETTE

CHOCOLATE SHOP CHOCOLATE RED SPARKLING COASTAL VINES CELLARS

BRUT SPARKLING WINE

CRANE LAKE CALIFORNIA

BRUT SPARKLING WINE

DOMAINE CARNEROS

BRUT ROSE LE REVE BLANC DE BLANCS VINTAGE BRUT DOMAINE CHANDON

BLANC DE NOIRS BRUT BRUT LIMITED EDITION BRUT LIMITED EDITION AMER SMR BRUT CLASSIC BRUT CLASSIC LIBRARY EDITION CUVEE RICHE ETOILE ETOILE ROSE NV ROSE SPARKLING

AWS AWS

AWS

cwoc cwoc cwoc TEG TEG TEG

PWS PWS PWS PWS PWS PWS PWS PWS PWS PWS

DOMAINE LAURIER WINERY

190

BIN

METHODE CHAMPENOISE BRUT IRON HORSE VINEYARDS

BRUT WEDDING CUVEE RUSSIAN CUVEE BRUT ROSE J ROGET BRUT EXTRA DRY SPUMANTE J VINEYARDS BRUT CUVEE 20TH ANNIVERSARY BRUT ROSE BRUT VINTAGE JFJ VINEYARDS

IMPORTED WINE INDEX

cwoc

cwoc TEG TEG TEG TEG MWL MWL MWL AWS AWS AWS

ALMOND SPARKLING WINE CALIFORNIA CHAMPAGNE BRUT CALIFORNIA EXTRA DRY

cwoc cwoc cwoc

CALIFORNIA BRUT

AWS

TRUMP SPARKLING BRUT ROSE TRUMP SPARKLING BLANC DE BLANCS TRUMP SPARKLING BRUT BLANC DE NOIR

AWS AWS AWS

CHARDONNAY CHAMPAGNE MAINLINE BLANC DE NOIR BRUT BRUT CORK BRUTCROWN BRUT ROSE EXTRA DRY NATURAL ORGANIC BRUT RIESLING SPARKLING ROUGE SEC SWEET CUVEE SWEET CUVEE CROWN SWEET ROSE MIDDLE SISTER BUBBLES GLAMOUR GIRL PINK BUBBLY

WW

BRUT CUVEE BRUT ROSE

ENCHANTED WOODS BUBBLY

YMCO YMCO PWS PWS

BLANC DE BLANC BRUT BRUT ROSE

YMCO YMCO YMCO

KARMA

KLUGE ESTATE

KORBEL

LAETITIA

ONCE UPON A VINE PIPER SONOMA

YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO YMCO

GRUNER VELTLINER SMARAGD KELLER GRUNER VELTLINER SMARAGD TER RIESLING FEDERSPIEL TERRASSEN GRUNER VELT SMARAGD ROTES

AWS AWS AWS AWS AWS

BLAUFRANKISCH CHEVALIER BLAUFRANKISCH CLASSIC BLAUFRANKISCH DURRAU ZWEIGELT CLASSIC

AWS AWS AWS AWS

BEERENAUSLESE CUVEE CUVEE AUSLESE CUVEE TBA NV GRUNER VELTLINER LOWER AUSTRIA GRUNER VELTLINER SINGLE VINEYARD KRACHER CUVEE AUSLESE KRACHER TBA NOUVELLE VAGUE MUSKAT OTTONEL TBA WELSCHRIESLING BA MINA ZWEIG ET TBA NOUVELLE VAGUE

AWS AWS AWS AWS AWS AWS AWS AWS AWS AWS

HIRTZBERGER IBY

KRACHER

LACKNER TINNACHER

GRAUBURGUNDER MUSKATELLER

AWS AWS

GRUNER VELTLINER FEDERSPIEL BURGBERG

AWS AWS AWS AWS AWS MWL AWS

LAGLER

LAURENZ V

CHARMING GRUNER VELTLINERS FORBIDDEN GRUNER SINGING GRUNER VELTLINERS KLOSTERKELLER SIEGENDORF LENZ MOSER LETH

GIGAMA BLAUER ZWEIGELT RSV GRUNER VELTLINER STEINAGRUND PINOT NOIR RESERVE RIESLING RSV FELSNER WEINBERG RIESLING WAGRAMTERRASSEN ROTER VELTLINER RESERVE HOFWEINGARTEN ROTER VELTLINER RSV SCHEIBEN MUENZENRIEDER SCHLUMBERGER

CRIS

BLAUER ZWEIGELT GRUNER VELTLINER

YMCO YMCO

GRUNER VELTLINER BRUT NV

RIESLING SMARAGD TERRASSEN

TEG MWL AWS AWS

GRUNER VELTLINER KREMSTAL

TEG TEG TEG TEG

SZIGETI

TURK WEINGUT RUDI PICHLER

WEINGUT STADT KREMS

WIMMER CZERNY

BOB'S CUVEE SAUVAGE

TEG

CUVEE ROSE BRUT

cwoc

CONCERTO GRUNER VELTLINER WOLFGANG GRUNER VELTLINER

RICHARD GRANT ESTATE

L'ERMITAGE ROSE BRUT ROSE NV BRUT BRUT NV L'ERMITAGE ROSE'N'BLUM

ZANTHO

SWS

GRUNER VELTLINER ZANTHO BLAUFRANKISCH

TEG

SWS

BRITISH ISLES

sws sws sws

PWS PWS

BRUT

cwoc

SCHARFFENBERGER

BRUT NV BRUT ROSE NV

AWS AWS

BLANC DE BLANCS BLANC DE NOIRS BRUT ROSE J. SCHRAM J. SCHRAM ROSE CALIFORNIA CLUB MIRABELLE BRUT NV MIRABELLE BRUT ROSE NV RESERVE

TEG TEG TEG TEG TEG TEG TEG TEG

BUBBLY MOSCATO BUBBLY PINK MOSCATO

YMCO YMCO WW WW

SCH RAMS BERG

SUTTER HOME WINERY

TANGLEWOOD SPARKLING WINE

TANGLEWOOD BRUT CHAMPAGNE

IMPORTED WINES ARMENIA

BERDASHEN WINES

GEVORKIAN WINES KARAS WINES Z'ART WINES

FHB FHB FHB FHB

AUSTRIA

BEERENAUSLESE TERRASSEN GRUNER VELT SMARAGO TERRASSEN

WOLFGANG WINES

YMCO YMCO TEG

BUBBLY MOSCATO BUBBLY MOSCATO ROSE

SALMON CREEK CELLARS

AWS AWS AWS TEG TEG AWS AWS MWL

BRUT

SKELETON

GRUNER VELTLINER SELSER BERG GRUNER VELTLINER WEELFEL ROTER VELTLINER

ROBERT CRAIG WINERY

ROEDERER ESTATE

DOMESTIC SPARKLING WINES CALIFORNIA ALLURE WINERY

BRUT METHODE CHAMPENOISE HACIENDA

AWS AWS

ST. AIDAN'S WINERY LINDISFARNE MEDE

PEWS

BONAL GENTIANE-QUINA

PEWS

BONAL BOSCA

TOSTI CARDAMARO VINO AMARO

BYRRH

GRAND QUINQUINA

PEWS PEWS

CANADA

INNISKILLIN

CABERNET FRANC ICEWINE PEARL VIDAL ICEWINE RIESLING ICEWINE VIDAL ICE GOLD OAK VIDAL ICEWINE PEARL JACKSON TRIGGS

MERLOT OKANAGAN VIDAL ICEWINE PROPRIETORS RESERVE LA FACE CACHEE DE LA POMME, QUEBEC NEIGE BUBBLES ICE CIDER WINE NEIGE ICE CIDER WINE PELLER

CABERNET FRANC ICEWINE RIESLING ICE WINE RIESLING ICEWINE VIDAL BLANC OAK AGED VIDAL BLANC OAK AGED ICEWINE

DENMARK KIJAFA CHERRY (APERITIF)

ENGLAND SAMUEL SMITH

sws sws sws sws sws sws sws

SWS WW WW WW

sws SWS

sws SWS

sws YMCO

Spirit Importer/Distributor I Directory AMIGOS TEQUILA

ALAMBIC, INC.

334 E. 74th St, New York, NY 10021 Telephone: (212) 717-2901 Fax: (212) 717-2903

1240 N. Van Buren, Ste. 210 Anaheim, CA 92807 Telephone: (714) 632-7052

254-B Mill Street, St. A-3 Greenwich, CT Telephone: (203) 532-9177

3D SPIRITS

ALBERT W. LIZER ENTERPRISES

ANCHOR DISTILLING CO. HOTALING & CO.

BAILYANA

9801 N. Litchfield Rd. El Mirage, AZ 85335 Telephone: (623) 536-3201 Website: 3amigostequila.com 9801 N. Litchfield Rd. El Mirage, AZ 85335 Telephone: (623) 536 3201 Fax: (707) 766-7716 Website: dan@redrum.com

3 VODKA DISTILLING CO.

400 N. Noble, Ste. 101 Chicago, IL 60622 Telephone: (312) 942-9999 Fax: (312) 942-9998 21ST CENTURY SPIRITS

6560 E. Washington Blvd.

Commerce, CA 90040 Telephone: (323) 832-4488 901 SILVER TEQUILA

100 Chesterfield Business Parkway St Louis, MO 63005 Telephone: (636) 681-1352 Fax:(636) 681-1872 123 Tequila

P.O. Box 6715 Beverly Hills, CA 90212 Tel: 310-345-3455 1921 TEQUILA CREAM

18866 Stone Oak Pkwy., Ste. 113-76 San Antonio TX 78258 Telephone: (210) 787-1797 Fax: (210) 437-0190 A.G. IMPORTS

5992 E. Slauson Ave. Commerce, CA 90040 Telephone: (323) 728-3677 Fax:(323) 728-3674 A.V. IMPORTS INC.

6450 Dobbin Rd., Ste. G Columbia, MD 21045 Telephone: (410) 638-7720 Fax:: (410) 884-9470

12711 Ventura Blvd., Ste.# 460 Studio City, CA 91604 Telephone: (818) 508-3388 Fax: (818) 508-3382 ALEX& STEVE WITH ED INC.

1240 E. Locust St., Ste. 208 Ontario, CA 91761 Telephone:(951) 757-7464 Fax: (909) 930-5605

ALFORD DISTRIBUTING CO.

599 E. Main St.El Centro, CA 93243 Telephone: (760) 353-3930 ALLEMAGNIA IMPORTS

10731-33 Forest St. Santa Fe Springs, CA 90670 Telephone: (562) 941-7225 Fax: (562) 941-4704 ALLIED DISTRIBUTORS

13287 Ralston Ave. Sylmar, CA 91342 Telephone: (818) 362-9333 Fax: (818) 362-7180

ALLIED BRANDS

3810 Transport Street Ventura, CA 93003 Telephone: (805) 644-2201 Fax: (805) 644-4987 ALL NATIONS BEVERAGE IMPORTERS, LTD.

240 Windrift Court Roswell, GA 30076 Telephone: (770) 953-8467 Fax: (770) 933-8846 ALTA MARKETING CO.

720 South Wanamaker Ave. Ontario, CA 91761 Telephone: (909) 390-6540 Fax: (909) 605-0600 AMATE TEQUILA

A&T IMPORTING 545 W. Allen Ave., Suite 14 San Dimas, CA 91773 Telephone:(909) 717-7293

Napoles 3131 GuadalajaraJalisco, MX 44630 Telephone: 847 460 0937

ADAMBA IMPORTS INC.

10817 Sherman Way Sun Valley, CA 91352 Telephone: (818) 982-1377 Fax: (818) 982-3898

585 Meserole St. Brooklyn, NY 11237 Telephone: (718) 628-9700 Fax:(718) 628-0920

ADVANCE BEVERAGE CO.

P.O. Box 9517 Bakersfield, CA 93389 Telephone: (661) 833-3783 Fax:(661) 835-8779

AGUIRRE TEQUILA IMPORTS

300 E. Bonita Ave.,#126 San Dimas, CA 91773 Telephone: (909) 374 4854

Tequilaguirre@hotmail.com AGWA DE BOLIVIA

23974 Aliso Creek Rd. Laguna Niguel, CA 92677 Telephone: (949) 246-4427 A. HARDY USA

9501 W. Devon Ave., Suite 700 Rosemont, IL 60018 Telephone: (847) 698-9860 Fax: (847) 698-9904

AMAZONAS IMPORTS INC.

AMERICAN BEVERAGE COMPANY

13428 Maxella Ave., Ste. 624 Marina Del Rey, CA 90290 Telephone: (310) 827-2404

AMERICAN BEVERAGE CORP.

One Daily Way Verona, PA 15147 Telephone: (412) 828-9020 Fax: (412) 828-8876

AMERICAN SUPPLIERS GROUP LLC

18653 Ventura Blvd., #380 Tarzana, CA 91356 Telephone: (818) 428-0512

AMERICAN WINES & SPIRITS

17101 Valley View Cerritos, CA 90638 Telephone: (800) 433-4797

AMERICANA SPIRITS COMPANY 22

North Railroad Street Palmyra, PA 17078 Telephone: (732) 841-5646

AMIGOS USA

1705 Mariposa Street San Francisco, CA 94107 Telephone: (415) 863-8350 Fax: (415) 552-7094

ANGOSTURA INTERNATIONAL LTD.

20 Commerce Dr., SuitelOO White Plains, NY 10604 Telephone: (914) 539-4500 ANSON IMPORTS

3363 N.E. 163rd St., Suite 508 North Miami Beach, FL 33160 305-947-4142 ARETTE UNIQUE TEQUILA

1600 Tysons Boulevard 8th FL Mclean, VA 22102 Telephone: (703) 245-8548 Fax: (443) 306-6090 Website: tequilarack.com ARTISAN BRANDS

7771 NW 146th Street Miami, FL 33016 (305) 818-4778 www.discoverpisco.com ATLANTIC BRANDS

1033 Skokie Blvd., Ste. 600 Northbrook, IL 60062 Telephone: (847) 412-6200 Fax: (310) 937-7031 ATLANTIC WATERS USA

22506 Cantlay Street West Hills, CA 91307 Telephone: (818) 262-3300 Fax: (818) 999- 6556

BACMAR INTERNATIONAL

5880 Edna Rd. San Luis Obispo, CA 93401 Telephone: (805) 544-9080 BANANA WINE & SPIRITS

748 Nassau Road Cocoa Beach, FL 32931 Telephone: (954) 351-3290 BARMADE PRODUCTS

4413 W. Jefferson Blvd.

Los Angeles, CA 90016 Telephone: (323) 731-5390 BARREL SELECT IMPORTERS

900 North Shore Dr., Ste. 260 Lake Bluff, IL 60044 Telephone: (847) 295-0410

BASSO DISTRIBUTING CO.

2505 E. Pleasant Valley Road Camarillo, CA 93012 Telephone: (805) 484-2731 Fax: (805) 484-0889 BAY AREA DISTRIBUTING

1061 Factory Street Richmond, CA 94804 Telephone:(510) 232-8554

BEAM GLOBAL WINE & SPIRITS

1901 Newport Blvd., Ste. 271 Costa Mesa, CA 92627 Telephone:(949) 200-7200 Fax:(949) 200-7210

BEAUCHAMP DISTRIBUTING CO.

1911 Santa Fe Ave. Compton, CA 90221 Telephone: (310) 639-5320 Fax: (310) 537-8641 BENDISTILLERY

82 BEVERAGE

1470 N. E 1st St.,#800 Bend, OR 97701 Telephone: (541) 318-0200 Fax: (541) 318-0200

B & I OVERSEAS TRADING, INC.

500 Kinley NE Albuquerque, NM 87102 Telephone: (915) 253-5755

3536 Concours St. Ontario CA 91764 Telephone: (909) 354-8032 Website: b2beverage.com

15155 Stagg St., Ste. 7 Van Nuys, CA 91405 Telephone: (818) 285-6936 Toll Free: (888) 201-0733 Fax: (818) 285-6937 B & R DISTRIBUTORS

780 Montague Expressway, Ste. 102 San Jose, CA 95131 Telephone: (480) 944-4843 Fax: (408) 943-8428 BABCO IMPORTS / MHW LTD.

1129 Northern Blvd., #312 Manhassset, NY 11030 Telephone: (949) 246-4427 email: chuckgio@gmail.com

BACARDI-MARTINI U.S.A., INC.

3010 Old Ranch Parkway #320 Seal Beach, CA 90740 Telephone: (562) 594-8151 Fax: (562) 594-58102100 Biscayne Blvd.Miami, FL 33137 Telephone: (305) 573-8511 Fax: (305) 573-0756 BACHTRACHIAN SPIRITS

272 Plandome Road, Suite 100 Manhasset, NY 11030 Telephone: (516) 869-9170 Website: senorfrogstequila.com

BENEVA MEZCAL

BENJAMIN MELIN-JONES

211 E. 43rd St.#610 New York NY 10017 Telephone: (212) 682-2477 Fax: (212) 682-8853 Website: rhumclement.com BEST REGARDS

344 Seventh Ave. San Diego, CA 93101 Telephone: (619) 685-5840 BEST-WAY DISTRIBUTING CO.

13287 Ralston Ave. Sylmar, CA 91342 Telephone: (818) 362-9333 Fax:(818) 362-7180

BEVERAGE SPECIALTIES LIMITED

196 Newton St. Stl Fredonia, NY 14063 Telephone: (716) 673-1000 Fax: (716) 673-8526 BEVERAGE WAREHOUSE

4935 McConnell Ave.# 21 Los Angeles, CA 90066 Telephone: (310) 306-2822 Fax: (310) 821-4555

INDUSTRY DIRECTORY

BIN

221

Spirit Importer/Distributor I Directory DOTSERO IMPORTS

EXCLUSIVE IMPORTS

8300 S. Lincoln Longmont, CO 80501 Telephone: (800) 789-7478 Fax: (303) 772-3316

8844West Olympic Blvd.

Los Angeles, CA 90211 Telephone: (310) 247-3800 Fax: (310) 347-3801

DOZORTSEV & SONS, LTD. 2 Rector St., Suite 1100 New York, NY 10006 Telephone: (212) 693-2600 Fax:(212) 693-0800

3370 N. San Fernando Rd. Los Angeles, CA 90065 Telephone: (323) 474-6111

DRINKS AMERICA

130W 42nd St.New York, NY 10036 Telephone: (212) 302-1214 DRINK SPECIALTIES, INC.

1612 Chico Avenue Unit C South El Monte, CA 91733 Tel 877-270-5215 Fax 310-891-1274

FAT & HAPPY BEVERAGES

FINNISH NATIONAL DISTILLERS

FUP IMPORTS

13502Whittier Blvd.

Whittier, CA 90605 Telephone: (951) 272-4681 Fax:(951) 272-4816 GBL DISTRIBUTING COMPANY, INC

5390 Overpass Road Santa Barbara, CA 93lll Telephone:(805) 964-2571 GALLO WINE COMPANY

30 Rockafeller Plaza #4300 New York, NY 10102 Telephone: (212) 757-4440 Fax: (212) 247-0368

2650 CommerceWay Los Angeles, CA 90040 Telephone:(323) 685-8112

FIREFLY DISTILLERY

14201 S. Figueroa St. Los Angeles, CA 90061 Telephone:(310) 323-9982

6775 Bears Bluff Rd. Wadmalaw Island, SC 29487 Telephone: (843) 559-6867

GARDENA WHOLESALE

HEAVEN HILL DISTILLERS, INC.

4500 Bowling Boulevard, Suite 300 Louisville, KY 40207 Telephone:(502) 413-0220 1064 Loretto Road, Bardstown, KY 40004 Telephone:(800) 348-1098 Fax:(800) 348-1098 HEIMARK DISTRIBUTING CO.

82851 Avenue 45 Indio, CA 92201 Telephone:(619) 347-4052 HIGH POINT GROUP

8380 Miramar Mall, Ste 226 San Diego, CA 93121 Telephone:(858) 677-9373 Fax:(858) 677-9385

523 Rte. 303 Orangeburg, NY 10962 Telephone: (914) 359-1107 Fax:(914) 359-0753

2800 S Reservoir Street Pomona, CA 91766 Telephone: (909) 627-6131 Fax: (909) 627-0374

FOOTHILL BEVERAGE COMPANY

2542 N. San Gabriel Blvd.

Rosemead, CA 91770 Telephone:(626) 280-2075 Fax:(626) 280-1363

HINMAN & CARMICHAEL 260 California St. Suite 1001 San Francisco, CA. 94lll Telephone:(415) 362-1215 Fax:(415) 362-1494 Website:Beveragelaw.com

DYNAMIC BEVERAGES

GRAND ISLAND BEVERAGES

15451 Electronic Ln. Huntington Beach, CA 92649 Telephone: (714) 894-9022 Fax:(714) 894-8930

3872 Coolidge Ave Oakland, CA 94602 Telephone:(415) 533-3223 Fax:(510) 531-3193

HIP HOP BEVERAGE CORP.

21W View Ln, Norwalk, CT 06854 Telephone: (203) 226-4181 Website: orangev.com

FOTIS AND SON IMPORTS

EAGLE DISTRIBUTING CO.

FOUR ROSES DISTILLERY LLC

85-47 Eliot Avenue, Suite G Rego Park, NY 11374 Telephone:(800) 882-8140

DUGGAN'S DISTILLERS PRODUCTS

P O Box 2260 Windsor, CA 95492 Telephone: (707) 575-3121

EAST LA WHOLSALE BEVERAGES

1224 Bonds Mill Rd. Lawrenceburg, KY 40342 Telephone: (502) 589-7711 Website: fourroses.us FRANCIS BONANNO

3666Whittier Blvd East Los Angeles, CA 90023 Telephone: (323) 262-5127 Fax:(323) 262-8134

235 Pioneer Blvd.

Springsboro, OH 45066 Telephone: (513) 746-4300

EAST WEST TRADING

FRANK-LIN WINE& SPIRITS

5343 N. Kedgie Ave. Chicago, IL 60625 Telephone: (773) 481-7197 Fax:(773) 481-7939 ECO WINE& SPIRITS

3235 San Fernando Rd., Bid. #6 Los Angeles, CA 90065 Telephone: (323) 257-9055 Fax:(323) 257-6997 ELITE WHOLESALE

12323 ShermanWay North Hollywood, CA 91605 Telephone: (818) 982-4329 EMERALD DISTRIBUTING CO.

21720 S. Vermont Ave., #108 Torrance, CA 90502 Telephone: (310) 533-5936 EMERALD SPIRITS INC.

88 King #101 San Francisco, CA 94107 Telephone: (415) 441-1114 Fax: ( 415) 441-0344 EMPORER'S BRAND, L.L.C

8111-D Cessna Ave. Gaithersburg, MD 20879 Telephone: (301) 540-2498 Fax:(301) 576-9917

EPIC WINE & SPIRITS

2160 41st Avenue Suite B Capitola, CA 95010 Telephone: (831) 219-91oo

1960 Carlos Avenue Ontario, CA 91761 Telephone: (800) 486-8900 Fax:(909) 923-1092

FRANK-LIN DISTILLED PRODUCTS LTD.

GARVEY WHOLESALE BEVERAGE

GREAT SPIRITS COMPANY

GRENIER WHOLESALE LIQUOR, INC.

1500 Tennessee Street San Francisco, CA 94107 Telephone:(415) 285-7100 Santa Clara County Call: Telephone:(408) 248-7887 Fax:(415) 285-7126 HGC IMPORTS, INC.

1045 Pepitone Ave. San Jose, CA 95110 Telephone:(408) 947-8511 Fax:(408) 947-0675 HAAS BROTHERS

675 North King Road San Jose, CA 95133 Telephone: (800) 922-9363 Fax:(408) 258-9527

PO Box 3056 San Francisco, CA 94119 Telephone:(415) 282-8585

FRANK PESCE INT'L GROUP LTD.

HAKUSAN SAKE

902 Clint Moore Rd. Ste. 146 Boca Raton, FL 33487 Telephone: (561) 997-0400 Fax:(561) 997-7555

FRANK SUTTON& CO. WINES&SPIRITS

1111 Kane Concourse, Suite 209 Bay Harbor Islands, FL 33154 Telephone: (305) 866-8600 Fax:(305) 866-8600 FRATELLI DE VINI LLC

35255 Decatur Bl. Suite #104 Las Vegas, NV 89118 Telephone: (702) 736-7460 Fax:(702) 736-7470

1 ExecutiveWay Napa, CA 94558 Telephone:(707) 258-6160 HAMPTONS SPIRIT CO., THE

201 Ocean Avenue Santa Monica CA 90402 Telephone:(800) 378-6388 l l7E 57th St., New York, NY 10022 Telephone:(212) 750-9285 Fax:(212) 702-8772

HARVARD INDUSTRIAL AMERICA

470 Nibus St.Brea, CA 93821 Telephone:(714) 255-0161 HARVEY IMPORTS

FREDERICK WILDMAN & SONS, LTD. 307 E. 53rd Street New York, NY 10022 Telephone: (212) 355-0700 Fax:(212) 355-4723

221 La Questa Drive Danville, CA 94526 Telephone:(925) 837-8250 Fax:(925) 837-1325

FRONTIER WHOLESALE

1491 Santa Fe Drive Tustin, CA 93680 Telephone:(909) 681-8600

1000-1100 E. Tenth St. Los Angeles, CA 90021 Telephone: (213) 622-0638

HAWAIIAN DISTILLERS

10316 Norris Ave. Unit A Pocoima, CA 91331 Telephone:(818) 686-6188 Fax:(818) 686-6009 HOOD RIVER DISTILLERS

600 Riverside Drive Hood River, OR 97031 Telephone:(503) 574-3693 Fax:(503) 274-2241 HOSODA BROS., INC.

2040W 135th St. Gardena, CA 90249 Telephone:(310) 715-1460 HOTEL CALIFORNIA TEQUILA, USA

703 Hebron Avenue Glastonbury, CT 06033 860.657.4404 HOUDINI, INC.

350 RangerBrea, CA 93821 Telephone:(714) 996-5684 HOUSE OF DANIELS, INC.

12 Harbor Drive Novato, CA 94947 Telephone:(800) 962-3764 Fax:(415) 892-7649 HUBBARD IMPORTS

17101 Valley View Ave. Cerritos, CA 90703 Telephone:(888) 469-9716 Fax:(562) 963-0710 HULA GIRL BEVERAGES

P.O. Box 8010 Stockton, CA 95208 Telephone:(209) 483-4004 Website:hulagirl.com IGC WINE IMPORTS

2427 Willow St. San Diego, CA 93106 Telephone:(619) 223-6382 IGZOTIK SPIRITS

11943 NW 37th Street Coral Springs, FL 33065 Telephone:(800) 675-9036 IMPERIAL BRANDS, INC.

11505 Fairchild Gardens Ave., Suite 204 Palm Beach Gardens, FL 33410 Telephone:(561) 624-5662

INDUSTRY DIRECTORY

BIN

223

Directory I Spirit Importer/Distributor IMPEX WINE & SPIRITS INC.

275 CentennialWay, Ste 200 Tustin, CA 93680 Telephone:(714) 554-3911 Fax:(714) 554-8714

IMPORTERS DIRECT WHOLESALE CO., INC. 1944 Gardena Avenue

Glendale, CA 91204 Telephone:(323) 669-0495 Fax:(323) 669-0491 Website:spirits@idwco.com

INTERCO BRANDS INCORPORATED

899 El Centro St., Suite 102 South Pasadena, CA 91031 Telephone:(626) 441-7037

INTERNATIONAL SPIRITS AND WINES

333 North Bedford Road, Suite 140 Mount Kisco NY 10549 Telephone:(914) 471-4500 Fax:(914) 747-6666 INTERNATIONAL SPIRITS DIST.

1235W. El Segundo Blvd.

Gardena, CA 90247 Telephone:(323) 756-6777 Fax:(323) 756-8126

INTERNATIONAL TASTING GROUP/TEQUILA RACK

1600 Tysons Boulevard, 8th Fl. Mclean, VA 22102Telephone:(703) 245-8548 Fax:(443) 306-6090 Website:tequilarack.com IPN - INTERNATIONAL PRODUCT NEGOTIATION TEQUILA SPECIALIST

180 Mace Street, Suite A-4 Chula Vista CA 91911 Telephone:(619) 427-1928 Fax:(619) 427-1934

ISLAND OASIS

141 Norfolk St., P.O. Box 769 Walpole, MA 02081 Telephone:(800) 999-5674 Fax:(508) 553-7844

J. Woods Beverage Group

2441 Sprig Ct., Suite F Concord, CA 92520 Telephone:(925) 680-9463 www .jwoodsbeverage.com JFC INTERNATIONAL INC.

7101 E. Slauson Ave Los Angeles CA 90040 Telephone:(323) 721-6100 Fax:(323) 721-6133

JIM BEAM BRANDS CO.

510 lake Cook road Deerfield, ll 60015 Telephone:(847) 948-8888 Fax:(847) 948-0395

JONATHAN ENGLISH COMPANY

P.O. Box 3494 San Diego, CA 9213 Telephone:(619) 281-1133 Fax:(619) 296-8669

JUILO CASER CHAVEZ TEQUILA

Tequilera Ocho Mesas, LLC PO BOX 27827 Scottsdale, AZ 85255 USA 480.205.3811 Direct line 480.556.1539 Fax www.TEQUILAOM.com KAI VODKA LLC

1240 Ala Moana Blvd, Suite 315 Honolulu, HI 96814 Telephone:(808) 593.7731 Fax:(800) 593.7751 Website:kaivodka.com KARMA TEQUILA

32111 Mulholland Highway, Malibu, CA 90265 818-623-2500 www.karmatequila.com

224

BIN

INDUSTRY DIRECTORY

K'CHA-THAI TRADING, USA

P.O. Box 1555 Gardena, CA 90249 Telephone:(310) 516-1969 21W.39th Street, 6th Floor New York, NY 10018 Telephone:(212) 3911111 ext. 106 Fax:(212) 391 1316 KINDRED SPIRITS

12000 Biscayne Blvd, Suite 504 Miami, Florida 33181 Telephone:(305) 919-9911 Fax:(305) 892 1681 Website:Kindredspiritsusa.com KOBRAND CORPORATION

One Manhattanville Road Purchase, NY 10577 Telephone:(914) 253-7715 134 E. 40th Street New York, NY 10016 Telephone:(212) 490-9300 Fax:(212) 986-7931 KORD DISTILLERIES USA

7740W. Manchester Ave. Ste.109A Playa Del Rey, CA 90293 Telephone:(310) 823-6158 Fax:(310) 822-4252

KROL VODKA

12135 Summit Court Beverly Hills, CA 90210 Telephone:(310) 271-2618 Fax:(310) 271-7624 Website:krolvodka.com LEBANESE ARAK CORPORATION 724 Thompson Avenue Glendale, CA 91201 Telephone:(818) 240-6800 Fax:(818) 240-8400 www.lacproducts.com

LA PAZ PRODUCTS, INC.

345 N. Oak Place Brea, CA 92821 Telephone:(714) 990-0982 Fax:(714) 990-2246 LA MANCHA DISTRIBUTING, INC.

24 Cannery Court Hayward, CA 94544 Telephone:(510) 886-3610 Fax:(510) 583-3576 LAIRD & COMPANY

One laird Road Scobeyville, NJ 07724 Telephone:(908) 542-0312 Fax:(908) 542-2244 LANSON INTL' AMERICAS, INC.

126 East 56th Street, Suite 300 New York, NY 10022 Telephone:(212) 751-0200 Fax:(212) 751-8919

LARRABEE BROS DISTRIBUTING CO.

P.O. Box 1850 Santa Maria, CA 93456 Telephone:(805)922-2108 Fax:(805) 925-9214 LE TOURMENT VERT ABSINTHE

Distillerie Vinet Ege SA 1160 Battery St. Ste 30 San Francisco, CA 94111 Telephone:(415) 732-1020 Fax:(415) 732-1001 LE VECKE CORPORATION

10810 Inland Avenue Mira Loma, CA 91752 Telephone:(909) 681-8600 Fax:(909) 681-8666

LEGACY IMPORTS, INC.

MARKO K. SPIRITS DISTRIBUTING

9498 Alternate A 1A lake Park, Fl 33403 Telephone:(561) 840-0333 Website:perfect1864.com

4001 Spring Mountain Rd.St. Helena, CA 94574 Telephone:(707) 312- 0206

LEONARD KREUSCH, INC.

3325 Mt. Prospect Road Franklin Park, ll 60131 Telephone:(847) 957-1100 Fax:(847) 957-1300

2000 le Grand Avenue Northvale, NJ 07647 Telephone:(201) 784-2500 Fax:(201) 784-0951 LIQUID INTERNATIONAL PREMIUM SPIRITS

MARSALLE COMPANY

MATA HARi ABSINTHE BOHEMIAN

334 East 74th Ave., Suite 6B New York, NY 10021 Telephone:(212) 717-2901

The Brand Action Team One Darling Drive Avon, CT 06001 Telephone:(860) 676-7900 Fax:(860) 679-0290

LOGRET IMPORT & EXPORT 150 N.Willow City of Industry, CA 91746 Telephone:626) 961-9800 Fax:(626) 961-8530

221 E.Walnut St., Suite 100 Pasadena, CA 91101 Telephone:(626) 683-3123 Fax:(626) 683-3124

LONG ISLAND SPIRITS

2182 Sound Avenue Baiting Hollow, NY 11933 Telephone:(631) 630-9322 Fax:(631) 630-0246 LOTUS VODKA

795 Folson St. San Francisco, CA 94107 Telephone:(415) 867-4463 Website:lotusvodka.com LUGANO IMPORTS, INC

580 Irwin Street, #7 San Rafael, CA 94901 Telephone: (415) 459-1547 Fax: (415) 453-7007 LUXCO

MARTINEZ BRANDS, INC.

MC CORMICK DISTILLING CO.

1192 Smoke RiverWay Sacramento, CA 95831 Telephone:(916) 427-7977 One McCormick laneWeston, MO 64098 Telephone:(816) 640-2276 Fax:(816) 640-2402 MECRCIER DISTRIBUTING

82355 Market St.Indio, CA 92201 Telephone:(619) 347-3561

MEGAWINE, INC.

161 Cohasset Street Van Nuys, CA 91406 Telephone:(818) 781-9686 Fax:(818) 781-9292 MILLERS GIN INC.

5050 Kemper Avenue St. Louis, MO 63139 Telephone: (314) 772-2626 Fax: (314) 772-6021

16375 NE 18th Ave., Ste. 323, NorthMiami Beach, Fl 33162 Telephone:(305) 919-9911 Fax:(305) 919-9918

LV INTERNACIONAL BRANDS LLC

MISSION BEVERAGE CO.

6940 Camino Maquiladora San Diego, CA 92154 Telephone: (310) 678-7415 Website: tequilacristeros.com.mx

550 S. Mission Road Los Angeles, CA 90033 Telephone:(323) 266-6238 Fax:(323) 526-1603

MACCHU PISCO LLC.

MOET & HENNESSEY

7709 Granada Drive Bethesda, MD 20817 Telephone: (240) 277-9888 MK SPIRITS LLC

2822 Van Ness Ave. San Francisco, CA, 94109 Telephone: (415) 409-4242 Fax:(415) 931-8030

8105 Irvine Center Drive, 850 Irvine, CA 92618 Telephone:(949) 788-5940 Fax:(949) 788-5950 2 Park Avenue New York, NY 10016 Telephone:(212) 251-8200 Fax:(212) 251-8388 MODERN SPIRITS

MAJESTIC DISTILLING CO.

168W. Pomona Ave. Monrovia, CA 91016 Telephone:(626) 711-9469 Website:TRUvodka.com

MAJESTIC MARKETING GROUP, LTD. 425 Aviation Blvd.

12975 Arroyo Street San Fernando, CA 91340 Telephone:(818) 837-7674

2200 Monumental Rd. Baltimore, MD 21227 Telephone: (410) 242-0200 Fax: (410) 247-7831

Santa Rosa, CA 95403 Telephone: (707) 544-4000 Fax:(707) 544-4187 MANGO BOTTLING INC.

3455 NE 12 Terrace #7 Oakland Park, Fl 32334 Telephone: (800) 866-8376

MARGARITA KING, THE

1390Wilshire Blvd., Ste.1705 Los Angeles, CA 90024 Telephone:(310) 246-1181

MODUGNO BROTHERS DISTRIBUTING

MONTEBELLO BRANDS COMPANY

1919Willow Springs Rd. Baltimore, MD 21222 Telephone:(410) 282-8800 Fax:(410) 282-8809 MONTECRISTO RUM

3012 S. Rancho Dr., Las Vegas, NV 891 Telephone:(702) 318-8446 Fax:(702) 735-8334

© Imported by Winebow, Inc., New York, NY winebow.com

VSOP COGNAC AUDACIOUSLY BLENDED WITH ORANGE LIQUEUR, FOR A

SOIRÉE

GRAND MARNIER® LIQUEUR. 40% ALC./VOL. (80 PROOF). ©2020 CAMPARI AMERICA, NEW YORK, NY.