Bemidji Pioneer & BuyLine Marketing '19-'20

2020

ADVERTISING RATES

Reaching

68,500

READERS EVERY WEEK WE CAN HELP YOUR BUSINESS REACH THE ENTIRE BEMIDJI AREA MARKET WITH ONE STOP SERVICE WHICH INCLUDES PRINT, ONLINE AND SPECIALTY PUBLICATIONS.

Call 333-9200

CIRCULATION 5,900

CIRCULATION 15,600

PUBLISHED WEDNESDAY & WEEKENDER EDITION

PUBLISHED SATURDAY Non-Duplicated

WWW.BEMIDJIPIONEER.COM

COVERAGE

ZONE 1 Bagley 56621 Shevlin 56676 Solway 56678 Puposky 56667 Bemidji 56601 Total deliveries

INSERT ZONING 981 525 443 225 8590 10764

ZONE 2

TOTAL MARKET COVERAGE OF 21,500 HOMES WEEKLY! REACH THE ENTIRE MARKET WITH JUST ONE INVESTMENT!

By combining The Bemidji Pioneer’s subscriber base and the Buyline’s reach, we deliver to a completely non fragmented audience to the greater Bemidji area!

DISPLAY RATES TOTAL MARKET COVERAGE INDIVIDUAL PUBLICATION

17 $ 11 $

HIGH IMPACT ADS per column inch

Political and National rates available upon request.

NON-PROFIT These special rates apply to all 501c nonprofit businesses and agencies.

$10 PER COLUMN INCH $5 PER COLUMN INCH LIFT

ZONE 3 & 3A Cass Lake 56633 Bemidji 56601 Laporte 56461 Total deliveries

728 1096 933 2757

$175 Pioneer Skybox

470

$175 Pioneer Front Strip per column inch

Blackduck 56630 650 Pennington 56663 73 Hines 56647 229 Tenstrike 56683 202 Northome 56661 280 Kelliher 56650 196 Total deliveries 1630

$125 Page 2 Island Spot

STORE DROPS, COUNTER COPIES

Front Page BuyLine $16 Per Column Inch

15,621

BUYLINE TOTAL ALL ZIPS

BuyLine Inside Front $13 Per Column Inch

5,900

PIONEER SUBSCRIBERS

DEADLINES PUBLICATION

PUBLICATION DAY COPY/SPACE DEADLINE TIME

THE BEMIDJI PIONEER

WEDNESDAY

THE BEMIDJI PIONEER

MONDAY

NOON

WEEKENDER

THURSDAY

NOON

THE BUYLINE

SATURDAY

WEDNESDAY

NOON

THE AMERICAN

SATURDAY

WEDNESDAY

10AM

More Than 10,000 Unique Viewers Daily!

ONLINE TARGETED DISPLAY AS LOW AS $8 CPM

300x600

Targeted display advertising has value at every step of the purchase process.

No matter where your potential customers are at in the process, targeted display ads can impact a buying decision 300x250 or inform the reader.

DIGITAL BOOST $25 WITH PRINT AD

Automatically transform your print ad into a beautiful, interactive online ad placing your message on our market leading website www.bemidjipioneer.com. This includes a search engine optimization boost along with thousands of online impressions on the homepage and story level pages of our website.

320x50 728x90

UNIQUE PROMOTIONS

70# GLOSS TEXT

Focus your advertising on one of our targeted monthly niche publications and reader promotions.

Size: Single Sheet trimmed at 8.375” x 10.875” Live Area: 7.875 x 10.375” Bleed Area: 8.875 x 11.375”

WEPRINT INSERTS (5,000 minimum)

SPECIAL PUBLICATIONS inBemidji Magazine takes an up-close and personal look into the lives and homes of the people in our community. Published quarterly.

First week of December Second week of March Second week of June Second week of September

SINGLE SHEET INSERT

Print Only

Rates Per Thousand

+Delivery

**5,000 - 9,999..................................................$63.77................... $123.16 **10,000 - 19,999..............................................$42.49................... $103.24 20,000 - 29,999.................................................$36.38................... $90.48 30,000 - 49,999.................................................$31.20.................... $69.68 50,000 - 74,999.................................................$23.20................... $61.36 74,000 - 99,999.................................................$21.80.................... $50.96 100,000 - 249,999............................................$20.36................... $48.88 250,000 - 499,999...........................................$19.20.................... $46.80 500,000 - 749,999............................................$17.70..................... $42.84 750,000 - 1,000,000+.....................................$16.94.................... $39.78

**Shipping charges may apply. *Preprint Inserts Open Rate Cost: $78.50 CPM

$1710

BEST BUY 3 ADS $2430

QUARTER PAGE 3 COL X 10” (5.25 INCHES X 10 INCHES)

$510

Total Market Coverage

RATES & SIZES

FULL PAGE 6 COL X 21” (10.625 INCHES X 21 INCHES)

EIGHTH PAGE 3 COL X 5” (5.25 INCHES X 5 INCHES)

BEST BUY 3 ADS $690

BEST BUY 3 ADS $345

$255

3 COL X 3” (5.25 INCHES X 3 INCHES)

$153

BEST BUY 3 ADS $207

HALF PAGE 6 COL X 10” (10.625 INCHES X 10 INCHES)

$1020

BEST BUY 3 ADS $1380 2 COL X 5” (3.4 INCHES X 5 INCHES)

$170 1 COL X 4” (1.6 INCHES X 4 INCHES)

$68

2 COL X 3” (3.4 INCHES X 3 INCHES)

$102 BEST BUY 3 ADS $92 2 COL X 2” (3.4 INCHES X 2 INCHES)

$68

BEST BUY 3 ADS $138

BEST BUY 3 ADS $230