Beef Shorthorn Cattle Society Journal - Volume 19, 2023

Page 68

T E C H N I C A L

AHDB Maternal Matters campaign focuses on pregnancy management in heifers By Sarah Pick, senior knowledge exchange manager, AHDB

I

t’s been 12 months since the launch of AHDB’s Maternal Matters campaign, an initiative which originated from my Nuffield Farming Scholarship completed in 2019.

The aim of the campaign is to raise awareness and increase the use of good maternal genetics within the English suckler herd, while also informing producers of the management and selection practices required to enable greater cow lifetime reproductive performance and profitability. Since launching the campaign, it has covered four key topics; suckler profitability and productivity drivers, selecting maternal traits, developing heifers from weaning to breeding and the most recent, pregnancy management phase. As winter approaches, it is important to consider the winter feed requirements of in-calf heifers, explains Debby Brown, veterinary technical manager at Dugdale Nutrition. In-calf heifers have many demands as they continue to grow, as well as developing the calf, preparing for lactation and

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B eef Shorthorn C attl e S oc i ety J o ur n al 2 0 2 3

being ready to get back in calf for the following year and so ensuring optimum nutrition is key. Debby says: “In-calf beef heifers ideally want to be of body condition score 2.75-3 at calving, weigh 85% of mature cow bodyweight and do not want to lose or gain more than 0.5 BCS over the winter-feeding period.” Getting the body condition score right for calving will reduce the risk of calving difficulties, will give the best chance for optimal colostrum quality and milk production and will reduce the time from calving to first oestrus, therefore, improving her ability to get back in calf for an optimal 365day calving interval. “A 500kg in-calf beef heifer has an energy requirement of approximately 88-90 MJ ME a day. During mid-pregnancy the crude protein requirement of the diet is about 11%, but this ideally wants to be increased to 14% in the last 3-4 weeks pre-calving,” adds Debby She recommends a protein supplement be fed close


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Articles inside

Bull inspections

3min
page 206

Wales and Borders Club

8min
pages 200-205

Central Club

1min
pages 194-195

Northern Club

4min
pages 190-193

Scottish Club

5min
pages 184-187

Skipton

3min
pages 176-182

Northern Ireland Club

2min
pages 188-189

Stirling, October

3min
pages 174-175

Melton Mowbray

1min
pages 171-173

Longtown

2min
page 170

Dunsyre dispersal

2min
page 169

Dinmore dispersal

1min
page 168

Stirling, May

2min
pages 164-165

Carlsile

3min
pages 166-167

Calf Shows

5min
pages 156-159

Stirling, February

5min
pages 160-163

NI National

2min
pages 150-153

Agri-Expo

1min
pages 154-155

Royal Welsh

4min
pages 144-149

Royal Highland

5min
pages 138-143

Great Yorkshire

12min
pages 126-135

Balmoral

2min
pages 136-137

Shorthorn World Conference report

13min
pages 118-125

Herd profile; Glenariff

5min
pages 113-117

Herd profile; Glenisla

6min
pages 104-107

Herd profile; Upsall

4min
pages 108-112

Lowering costs with Shorthorns

10min
pages 82-93

Finishing Shorthorn crosses

1min
pages 94-95

Shorthorn; the chef’s choice

4min
pages 96-99

Herd profile; Dunsyre

4min
pages 100-103

Reaping IVP rewards

5min
pages 76-81

Managing heifers in pregnancy

3min
pages 68-71

Weatherby’s leading DNA revolution

3min
pages 72-75

Shorthorns for commercial herds

5min
pages 66-67

Shorthorns fit regenerative systems

5min
pages 46-51

EBVs for maternal traits

7min
pages 60-65

Carbon footprinting

6min
pages 52-55

Crossing breeds success

5min
pages 42-45

Shorthorns for sustainable farming

3min
pages 38-41

Sustainability built in

3min
pages 36-37

National herd competition

1min
page 29

Directors in the spotlight

6min
pages 18-21

Beef fit for a King

1min
pages 30-31

Welcome

3min
page 5

Members’ development days

6min
pages 22-28

Committee reports

8min
pages 12-17

President’s report

3min
pages 6-7
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