DROP BY DROP Re d ef in in g Bevera ge Pa cka ging
Through a 12-week hydration pilot in Chicago, Restaurant Associates (RA) partnered with a tech client to redefine beverage offerings with an experiment that kept users sustainably hydrated and provided a customizable experience, meeting individualized preferences. “For as long as I have been in Chicago, our office has been passionate about sustainability, and I am excited that these pilots will help further fuel that passion into areas that we had never previously considered,” says RA’s Director of Operations in Chicago, Josh Whelan. “Our team has a heightened awareness of incorporating sustainability into our day-to-day work and the decisions we make in reopening our spaces, as more of our users begin to return to our office.” Still, sparkling and flavored water options allowed users to mix and match their favorites and enjoy a variety of flavors. More importantly, the pilot focused on whether these new offerings would reduce the usage of single-use plastics. Positive results! The pilot saved 2,000+ single-use plastic beverages from going to the landfill.
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