Tips to Create Hype for Holidays as a B2B E-Commerce Brand

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Tips to Create Hype for Holidays as a B2B ECommerce Brand Have you ever thought about organizing a digital marketing calendar on an annual basis for holidays appearing into the year? The annual public holidays are an excellent opportunity to earn sizable revenue as compared to the regular days. The digital marketer can map out the plan marking the days of leaves on the calendar for executing the smart marketing campaign to target his online audience. First list down the holidays of B2B E-commerce on the calendar, how many are they? For example:            

Holy Eid after Ramadan (An event to hit the Muslim audience) Holy Eid of Sacrifice (Event comes in the season of Hajj (pilgrimage). Black Friday Christmas Day Christmas Eve New Year's Eve Valentine Day April Fool Father's Day Labor Day Cyber Monday Independence Day

There can be many more public holidays or memorable events which you can set at your hit list.

Analyzing Target Audience Find out who your target audience is? If you are thinking to target all the internet users; it's a big mistake. You have to focus on the features of your target audience. For this purpose, you can use the tool of Google, Web analytics, Facebook Insights page and any other research metrics tool. These tools can help you tell:  

Search history of your clients before purchase Gender Region

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