Automation tools to improve your business

Automation Tools to Improve Your Business According to a report by the Wall Street Journal, marketing is becoming interestingly automated in response to the new technologies emerging in the market. It’s not because marketing goals have been changed. However, the means to achieve those goals have changed for sure. A large number of tools for automation are available to improve your small business and marketing campaigns.

Some of these business tools can make the business success by leveraging social media, email, and website services.

1) Social Media 99 Dollar Social: Finding some of the most amazing content, creating different kinds of posts on social media networks, inserting eye-catching images and hashtags – these things are hectic and time-consuming. 99 Dollar Special is a social media management tool that does all the work and generates customized posts for business, and share those posts on different social media platforms once or twice a day or seven days a week.

This tool efficiently automates the content posting on social media platforms and allows the business owners to stay on track in their businesses.

HootSuite: HootSuite is devoted to automating and improving the social media engagement around different networks from all over the world like LinkedIn and Facebook. The tool reaches out to the social influencers in the market and automates with effective social marketing strategies.

Users have an advantage of signing up for free and catch-up with the plans created by Hootsuite supporting at least three different types of social profiles, two marketing campaigns for individual users.

2) Communications:

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MailChimp: Having entirely focused on email marketing, MailChimp is regarded as the most budget-friendly automated tools in the list. Users can avail the marketing automation features to target the customers based on a specific source of data, including the preference, behavior, and the number of sales done previously.

Users can also avail the API (Application Program Interfaces) to develop personalized workflows through the segmentation and scheduling tools. MailChimp collaborates with an excessive number of website technologies – along with different kinds of automated tools.

Slack: Majority of the business owners spend a significant amount of time fixing their email box flooded with emails on a daily basis. Slack in this regard provides a suitable platform for generating communication between co-workers and team members.

Conversations are stringed together like a chat window which can be seen by other members of the same team within the organization. Slack has established itself as a useful automation tool which majority of the businesses are using as an alternative to the conventional email.

3) All-in-One: HubSpot: For many years, HubSpot has established itself as a powerful solution for marketing and sales, and is considered as a fantastic resource for education for small and medium-sized business owners.

HubSpot leverages the current marketing data and assists the users with the targeted information required to generate sales and cultivate leads. Users can make different kinds of workflows to automate their marketing campaigns and can notice their growth through well-defined segments and goals.

Yodle: In recent times, Yodle has won multiple awards for providing small and mediumsized marketing organizations with different kinds of marketing platforms. The tool offers numerous marketing and business automation services referred to marketing essentials.

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Local businesses can take distinctive advantage of Yodle and its services to generate business listings locally in more than 35 business directories like Facebook and Google.

Infusionsoft: Infusionsoft is a well-renowned and respected marketing and sales solution designed only for small businesses and organizations. With this tool, users can automate the segmentation, capturing, and lead scoring with a powerful CRM features of the tool.

Infusionsoft provides different kinds of automation tools like social media marketing, email marketing, e-commerce, and sales, as well as integrate with hundreds and thousands of third-party business apps through its extensive marketplace of apps.

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