CHOPARD, MAIN SPONSOR OF THE KUWAIT CONCOURS D’ELEGANCE For the second time, Chopard was the main sponsor of the prestigious Kuwait Concours D’Élegance. Known as one of the best competitions for classical cars in the Middle East, the 4th Edition of the Kuwait Concours D’Elegance started on February 11th 2015, under the patronage of His Highness Sheikh Nasser Al Mohammed Al Ahmed Al Sabah. Launched in 2010, the Kuwait Concours D’Elegance is an annual automobile competition that judges the designs and styles of elegant and sumptuous classic cars. The Concours D’Elégance started in Paris in the 1920s. At that time, Paris was the world’s cultural capital and a symbol of art and hedonism. The extravagance of the French automobiles competition expanded rapidly to appeal to people from all over the world. Sharing the same passion for classic racing, Chopard was proud to support the event as main sponsor. Since 1988 and the partnership with the Mille Miglia, Chopard has launched different collections inspired by the world of racing. The classic racing collection includes the Mille Miglia, the Grand Prix de Monaco Historique and the Superfast watches. These watches stem from the fascination for classic cars nurtured by Karl-Friedrich Scheufele, co-president of Chopard who is a collector and active driver. Judges, collectors and exclusive guests were then invited to the world’s largest Chopard boutique in Prestige, The Avenues mall.
HARVEY NICHOLS KUWAIT ‘THINK INSIDE THE BOX’ CAMPAIGN IMAGINES A WORLD OF NEW EXPERIENCES Harvey Nichols Kuwait, the premier high-end fashion destination, has launched its ‘Think Inside the Box’ campaign to celebrate the unveilings of its newly-expanded accessories departments. The campaign encouraged customers to let their imaginations run free to think of all the fabulous inventive looks they can unwrap, discover and create. Harvey Nichols Kuwait has rapidly established a reputation as the leading fashion retailer in Kuwait, and has again set the benchmark with the widest selection of fashion accessories in the region. Its new assortment of accessories for both women and men lives the brand’s promise to be the first to introduce the newest styles from the world’s top fashion capitals each season and to remain bold and fearless in its buying choices. This season, Harvey Nichols Kuwait’s exclusive line of handpicked accessories includes a comprehensive range of footwear, sunglasses and jewelry. The collection is destined to be a favorite with fashionistas this season, with the emphasis on versatility and creating a flawless personal style. Whether that unique style is chic and understated, casual and laid back or even cutting-edge and fashion forward, there is something for everyone. For more details follow @harveynicholskuwait #ThinkinsideTheBoxQ8
KIDZANIA KUWAIT LAUNCHES THE KUWAIT FLOUR MILLS AND BAKERIES CULINARY SCHOOL KidZania Kuwait, the exciting kid-size metropolis, has launched the KidZania Culinary School, sponsored by Kuwait Flour Mills and Bakeries Co. (KFM). In line with KidZania’s unique edutainment role, the Culinary School will see kids role-play being chefs, learning culinary skills and trying out fun recipes. Following the opening of the Cupcake Factory last year, the new Culinary School gives kids even more options in the food sector. They will learn a range of activities, starting with the importance of kitchen hygiene – such as washing their hands properly before handling ingredients, and wearing gloves, hairnets and cooking aprons – right up to making healthy recipes using basic ingredients. “By sponsoring the Culinary School at KidZania, KFM aims to enrich our children’s experience of food and cooking,” said Mutlaq Al-Zayed, CEO of Kuwait Flour Mills and Bakeries Co. (KFM). “KFM fully supports KidZania’s edutainment concept, which makes learning easy and exciting while kids enjoy a real culinary experience.” Fernando Medroa, Vice President of Leisure & Entertainment at M.H. Alshaya Co. said: “the new collaboration would provide an exciting opportunity for young visitors to learn more about healthy food and experience the joy of cooking first-hand.”
ROYALE HAYAT HOSPITAL IS THE BEST HOSPITAL IN KUWAIT FOR THE 5TH TIME IN A ROW For the 5th year in a row, Royale Hayat Hospital has been named first hospital in Kuwait and won the “Best Hospital Award” in Service Hero Awards, Arab World's only 100% consumer-driven customer satisfaction index. Dr. Abubaker Elmardi, Head of Obstetrics and Gynecology says, “Being recognized as the first hospital in Kuwait for the 5th year in a row is remarkable and we are honored to receive such recognition from the individuals and patients we are dedicated to serve and cure,” added Dr. Elmardi. Marketing Manager, Christine Joubanian stated that Royale Hayat staff is grateful for this particular award because it represents the voice of our patients who took the time to vote based on their experience and satisfaction. “This award is truly empowering and inspiring, as it boosts our energy to give more and more. Since opening, Royale Hayat has dedicated all its resources, technologies, facilities, educational programs and awareness campaigns to provide the best care in the medical industry and we are thankful for this appreciation from the Kuwaiti community.“ For more information contact Royale Hayat Hospital on 2536 0000, visit www.royalehayat.com or follow them on Facebook, Twitter or Instagram @royalehayat. 145