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S P EC I A L A DV E R TI S I N G S EC T I O N

[ ARTS COUNCIL OF GREATER BATON ROUGE ] Bold and inspirational, Arts Council’s impact has wide reach THE VISION OF the Arts Council of Greater Baton Rouge is to inspire the creative spirit, promote cultural diversity and spotlight the unique history of the region served, encouraging individual and community involvement in the arts. “If this statement feels bold, expansive and a bit aspirational in scope, then it has successfully conveyed some of the basic concepts that drive everything we do,” says Renee Chatelain, president and CEO of the Arts Council of Greater Baton Rouge. “From creating arts-focused local events, designating cultural districts in our 11-parish service region or being prepared to assist artists nationally in times of disaster, we live our vision every day.” While the Arts Council’s designated service area includes Ascension, East and West Baton Rouge, East and West Feliciana, Iberville, Livingston, Pointe Coupee, St. Helena, Tangipahoa and Washington parishes, their impact has a much wider reach. The Arts Council is one of three organizations selected nationally to develop an emergency planning and response program for artists, that includes ensuring artists have access to the resources necessary to exercise their craft when

facing natural disasters or emergencies. “Following the 2016 flood, many devastated artists fled Louisiana,” Chatelain says. “You need to protect impacted artists, so they remain in place to preserve our cultural identity.” In other national initiatives, the Arts Council is part of a cohort of the National Guild for Community Arts Education for populations age 55 and older that includes workforce development for those interested in learning skills to pursue new adventures in the

National Endowment for the Arts, as well as a high school visual art competition sponsored by the Congressional Institute, where winning art from each congressional district is displayed in the U.S. Capitol for one year. The Arts Council is also charged with designating cultural districts within its service area as part of the Louisiana Cultural Districts Program, which works to spark community revitalization based on cultural activity. Baton Rouge has five designated cultural districts: Bocage, Downtown, Mid City, Perkins Road and Old South Baton Architectural rendering of the new Cary Saurage Rouge. Community Arts Center, scheduled to open December Locally, the Arts Council is 2020. Architect: Ritter Maher and Associates. the official arts agency for the city of Baton Rouge, deploying city funds to host art events and arts. The organization is also working administer grants. Other area programwith California Lawyers for the Arts to ming includes seminars, webinars, develop a program to lower recidivism a weekly radio show, podcasts and rates through implementing the arts in workshops. correctional facilities. “We want Baton Rouge to be a In Louisiana, the Arts Council serves sought-after destination to live,” as the regional arts council tasked with Chatelain says. “With national reach, administering state funding for the arts we’re constantly putting Baton Rouge in its service area, in addition to hoston people’s minds as a great place to ing an annual statewide arts summit. live and work.” It is the statewide facilitator for Poetry Out Loud, a national arts education program in schools funded by the

AT A GLANCE PRIMARY PRODUCT OR SERVICE: Official arts agency for the city-parish of East Baton Rouge, providing professional development for creative professionals and educators, performance series, artist residencies, and more • TOP EXECUTIVE: Renee Chatelain, President and CEO YEAR FOUNDED: 1973 • PHONE: 225.344.8558 • WEBSITE: artsbr.org 60

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