7 Proven Dental social media post ideas any dentist can do
Social media landscape is much different than what it was 5 years or even a year ago. The behavioral changes of social media users especially that of millennials and generation Z, have significant impact on the way they are communicated and marketed through it. Younger users, millennials and generation Z; the native social media users, are not very excited as the older generations are. What you'd quickly notice on the social media evolution; 1. Generic information creates an impression of a laid back approach from the brand, here a dentist’s office. 2. Perfectionism is neither expected nor appreciated, like it used to be, as the new users would love to embrace things as they are. 3. The more the icons of engagement such as comments, likes and shares, the more people tend to read them. 4. Real life, known people and, again, less than perfect settings harness more value than an organized photo. 5. Great photography and creative videos find their way to engaging users. The big question now is how would you align your busy dentist life for the social media engagement? A typical day of a dentist can be busier to think of a social media strategy or plan something special for their office's social media platform. An out of the box social media activity might not possible for the dentists, especially if you're just starting out.