3. When possible, shoot some test footage to check blocking, sound and light.
4. Shoot more video than you think you’ll need, at least 10–15 seconds for each shot you want to capture. You can always cut extra material, but you can’t magically insert file footage no one ever shot. (B roll is file, secondary or archival footage used as visual fill or for creating transitions between clips.)
5. Capture a variety of angles for each scene: tight close-up, medium, full, wide and long. Think about establishing shots versus detail/beauty shots.
6. Avoid zooming and panning. Cutting from scene to scene is actually more natural.
Shoot a little extra. General purpose extra footage is called B roll. It’s essential for creating transitions between video clips.
7. Compose your shots. Use the rule of thirds as your guide and place your focal point accordingly.
8. Don’t talk while shooting. The microphone may pick up your voice. Heavy breathers off-screen can be a problem, too.
When shooting interviews & monologues (talking heads): 1. Shoot in a quiet location. 2. Select your talking head wisely. Not everyone appears interesting and engaging (or articulate) on-camera.
3. Test footage… Better safe than sorry. When editing: 1. Select simple transitions—cuts and fades. Pick one transition style and stick to it. Attention should be on the video, not on the transitions.
Chapter 13: Multimedia
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